A Step-by-Step SEO Strategy For Beginners | Getting Traffic With Old and New Websites

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  • čas přidán 7. 09. 2024
  • Starting with someone who has no SEO strategy currently, let's start there. Do you think there's a site-wide level of optimization that has to happen? Like, straight up title tag, meta tag, optimization of different queries on the site, an internal linking structure, and then a content marketing strategy on top of that to add value to the site, as a base level SEO strategy? Or what would you suggest to someone who, first level is they don't currently have an SEO strategy, and then we'll ask about someone who already does, and what they can optimize, but just base level, if you don't have one, what do you do in today's world?
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    The Biggest Impact on SEO: • The Biggest Impact on SEO
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    Ubersuggest: neilpatel.com/...
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    You know, you can look at keywords, top pages, et cetera. But what I wanted to show you is this is the easiest thing. So you just click on Site Audit. Again, this is free. I don't even capture an email straight up, this is just free. So you don't have to put in an email to use it, and it'll tell you everything that's wrong. Pages, your score, your load time. And you can be like, "All right, "let's look at my Issues, or Critical Errors." And you can just go to all of them, and be like 31 pages have a low word count.
    And then you can to Warnings, and you can do the same thing. Two pages have duplicate meta descriptions. So what is it, right? So what is that, and how do I fix it?
    It just breaks down everything you need to fix, in priority, from how hard is it to implement, to how much traffic will you get by fixing them? So that's the first part of SEO, right? It's just like the lowest hanging fruit. The second part is all about keywords.
    So if I'm trying to target the keyword, marketing, and this is super effective, or digital marketing, right? And I use these tactics on my own site. To give you an idea, if I type in digital marketing, I think I'm like number one or two or something. Here's all the paid listing, and I am the first organic listing. I do that for a lot of terms like online marketing. I'm up there somewhere. I'm number two. Funny enough, number one's also my website. Although I sold it.
    But here's a simple thing I do. It's all about finding the right type of keywords, right? The way I find the right type of keywords is, one, you can just type in keywords like digital marketing, or whatever you want to target. Here's my process.
    I go and I look for keywords, and I just click View All Keywords, and it'll show me everyone who's ranking, how many links they have, their domain scores, socials, et cetera. So I'll go find keywords, and it gives me solid metrics. When I mean solid, as in non-opinionated metrics. Like the average webpage that ranks in the top 10 has 435 backlinks and a domain score of 49. So I know, is it going to be easy for me to get 435? Is it going to be hard? because I can have a rough idea of how many links I have.
    So I'll just go through here, and I'll find keywords. As you can see, there's like 500 suggestions here. Here are some other related keywords I'll post from our database. This has 30,000 recommendations.
    And then the last step when I'm trying to create content, after I find some keywords that are typically... I look for keywords that are high in volume, high in CPC, and I want to go after keywords that have a low SEO Difficulty.
    So that's abbreviation of SD. It's like digital marketing company has a high CPC, volume's not bad, low SEO Difficulty, which means people are typing that in, me being an agency, probably a good keyword to go after, because it probably converts well if people are paying $17 a click.
    And the way you do this is you just create content. So there is a Content Ideas section of the tool, and it'll show you all the content per country, so you can break it down by whatever country, or language, or region you want. And, technically, you can break all the reports down by that. And you want to look for articles that are somewhat popular, because it's breaking down the social shares, as well as articles that have decent search traffic, as well as a lot of backlinks.
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Komentáře • 81

  • @UpdatesMike
    @UpdatesMike Před 3 lety +7

    Neil, you’re the real legend of SEO and I’m really grateful for all of your contents. Thanks!!

    • @neilpatel
      @neilpatel  Před 3 lety

      I appreciate that! Thanks for watching :)

  • @MarketingHarry
    @MarketingHarry Před 3 lety +10

    Neil, you're a legend. Really appreciate the helpful video. You always show what others can do. Thanks for sharing your process! 🙏

    • @neilpatel
      @neilpatel  Před 3 lety

      I appreciate that!

    • @cryptomain27
      @cryptomain27 Před 2 lety

      @@neilpatel Neil I’m new to SEO and have a big prob with backlinks, after having working on page thanks to your site and some few more plugins, backlinks remain a prob some help please

  • @MahbubOsmane
    @MahbubOsmane Před 3 lety +1

    Neil, you’re the real legend of content, SEO, and digital marketing. I’m really grateful for all of your efforts. Thanks!!

  • @mm-qw8sh
    @mm-qw8sh Před 3 lety

    It's great to watch two olskoolers chatting. This should be on masterclass.

    • @neilpatel
      @neilpatel  Před 3 lety

      Glad you enjoyed the video :)

  • @MASPakistan
    @MASPakistan Před 3 lety +3

    You are always making such a great content, I took many benefits from your videos

  • @smarthustlersclub6375
    @smarthustlersclub6375 Před 3 lety +3

    Can you please do a mini course on SEO! You are a legend

    • @neilpatel
      @neilpatel  Před 3 lety +2

      I have! It's here neilpatel.com/training/

  • @seomadhur
    @seomadhur Před 3 lety +1

    Thank you so much for the amazing information

  • @MasudRana-gr5hg
    @MasudRana-gr5hg Před 3 lety

    Thank You @Neil for sharing insights.

  • @AuthorRobertRoots
    @AuthorRobertRoots Před 3 lety +1

    Sorry Neil but SEO Analyzer does not appear on the dashboard nor does Site Audit.

    • @neilpatel
      @neilpatel  Před 3 lety

      SEO Analyzer is under the SEO Explorer tab :)

  • @vinodtrivedi8079
    @vinodtrivedi8079 Před 3 lety +1

    Hey Neil I think you should make a new digital tool , a new social media websites or an app and I think that it could turn into multi billion dollars startup.
    Like clubhouse values 4 billion dollar.

    • @smarthustlersclub6375
      @smarthustlersclub6375 Před 3 lety +2

      The man is not all about money, he is purely on teaching and educating!

    • @neilpatel
      @neilpatel  Před 3 lety +1

      I have Ubersuggest currently :) Continuing to work on that!

    • @smarthustlersclub6375
      @smarthustlersclub6375 Před 3 lety

      @@neilpatel I think! With your audience any other tools like page builder that can combine user suggest for e-commerce and affiliate people like us will skyrocket

    • @infoplanet2755
      @infoplanet2755 Před 3 lety

      @@neilpatel Hi Neil how can we get a discount for annual ubersuggest membership?

  • @AMNOWTECH
    @AMNOWTECH Před 3 lety

    Wow This is what we call value 🤩

  • @harishnemade2001
    @harishnemade2001 Před 3 lety

    You are a Real Guru of SEO Sir! :)

  • @superloleo7160
    @superloleo7160 Před 3 lety

    Amazing information indeed. Kindly bring more of the same..I really loved the way the host broke it down and summarized it in layman terms. Much thanks Mr Neil Patel for taking time to do this for us all especially the beginners like me _. Caro Jebet🙂💖💯👌

    • @neilpatel
      @neilpatel  Před 3 lety +1

      More to come! Glad you liked it :)

  • @alizehqazmi7228
    @alizehqazmi7228 Před 3 lety

    Hi Neil! It was really helpful for people like me who doesn't have as such knowledge about SEO, well i just want to share something with you want to become financially independent so i can give my parents a better life in terms of financial security. Most people say that blogging can pay you well if you could hard work but as a Art students don't have such technical knowledge and support as well so would you please suggest me what to do ? do you think blogging would be beneficial for my kind of person who doesn't know anything or don't have any technical background.... Or i should focus on something else as a beginner! what to do I'm so confused! CZcams has dozens of videos about that but i think you are a genuine person whom i can trust plz help me I'll be very thankful 🙏

    • @neilpatel
      @neilpatel  Před 3 lety

      You don't need a technical background for blogging :) I have free courses here that will help you with SEO and Content Marketing neilpatel.com/training/

  • @wbtagency
    @wbtagency Před 3 lety

    We believe that this content is very helpful for beginners.

  • @alwaysnew5264
    @alwaysnew5264 Před 3 lety

    How to Interlink One Pillar or their cluster post to another pillar or their cluster post in a multi-pillar & cluster post website.

    • @neilpatel
      @neilpatel  Před 3 lety

      You just interlink it on the page :) Try and make sure its set up in a way to drive your audience through the funnel.

  • @moneyjunction9411
    @moneyjunction9411 Před 3 lety

    Good

  • @ManojAgadi
    @ManojAgadi Před 3 lety

    Outstanding Information Sir.

  • @alshaimaabadawi4079
    @alshaimaabadawi4079 Před 2 lety +1

    Hi,Neil
    How can I know old sites ?

    • @neilpatel
      @neilpatel  Před 2 lety +1

      Typically older sites have a lot more content and have built up a domain authority

  • @shashank8895
    @shashank8895 Před 3 lety

    Hello Niel,
    I am facing a problem. Uber suggest is not opening properly even on incognito. Kindly help please.

    • @neilpatel
      @neilpatel  Před 3 lety

      Email me regarding this issue, my friend. support@ubersuggest.com
      In the meantime, try clearing your cookies and cache and trying again.

  • @RedBeardedMarketing
    @RedBeardedMarketing Před 3 lety

    Thank you for making this video!

  • @inna.rosputnia
    @inna.rosputnia Před 3 lety

    Hi Nell! Can You please guide if paginated content should be index or noindex? I mean blog pages. I guess it creates duplicate content?

  • @josephmccafferty3191
    @josephmccafferty3191 Před 3 lety

    Kind of annoying: When I put my site in, I only get a few data points and my screen looks nothing like his in this video without registering as he says. You also don't get access to site audit without registering, at least from what it seemed after trying lots of clicking around. So either the instructions are poor and I'm not finding it, or he is lying that you can get all that without even registering or putting in your info for the 7-day trial.

    • @neilpatel
      @neilpatel  Před 3 lety

      The Site Audit is under the SEO Explorer tab :) Click on SEO Analyzer. My dashboard looks slightly different because I'm using the premium version.

  • @vinodtrivedi8079
    @vinodtrivedi8079 Před 3 lety

    I've seen your photos with Ferrari and you don't own it but do, you think digital marketing can help you to buy rolce royace.

    • @neilpatel
      @neilpatel  Před 3 lety

      With hard work, I don't see why not :)

  • @dennmaxonyango5044
    @dennmaxonyango5044 Před 3 lety

    So basically, with Ubersuggest I don't have to use other SEO tools such as GTMetrix, Moz, SEMrush and Ahref. Ubersuggest is an all-in-one SEO solution, right?

  • @ceciliachenchinese
    @ceciliachenchinese Před 3 lety

    Hi, I would like to know if Crazy Egg is yours?

  • @westnash
    @westnash Před 3 lety

    Neil, I am sure that I am not alone and occasionally get a $150 credit from Google to use on Analytics. Your thoughts on how to best use this? Or not!

  • @maheshbamniya2584
    @maheshbamniya2584 Před 3 lety

    Sir I'm an accountant. Sir i have just started blogging on accounting. I am also going to learn at some institute. And I am working my site 4 to 5 hours per day , Sir please tell me what should I do. And how long will it take for me to be successful. please

    • @neilpatel
      @neilpatel  Před 3 lety +1

      It can take months to start seeing traction in the SERPs :) SEO is a marathon, not a race.

  • @Watchmore247
    @Watchmore247 Před 3 lety

    Hi sir, after page experience, core updates June and July - my website organic traffic is decreasing. I set all problems before the 1 month only, my dr,ur and organic keywords are increasing but getting traffic low. In page experience and core upadtes errors 0. My goof url scroe is 68.32%, doing best quality back Links and generating best content , but still getting low leads why I didn't understand, any suggestions 🙄🙏

    • @neilpatel
      @neilpatel  Před 3 lety

      Give these articles I wrote a read. They're about dealing with the new update.
      neilpatel.com/blog/june-core-google-update/
      neilpatel.com/blog/google-page-experience/

  • @08sm
    @08sm Před 3 lety

    hi neil , can we rank Shopify store on SEO Strategies like these?

  • @jahangiralam3
    @jahangiralam3 Před 3 lety

    great

    • @neilpatel
      @neilpatel  Před 3 lety

      Thank you!

    • @jahangiralam3
      @jahangiralam3 Před 3 lety

      @@neilpatel I want the right guideline to learn SEO from you

  • @Billytigah
    @Billytigah Před 3 lety

    Hi, Please I need help here.
    I apply for Adsence and I was declined two times please any help here

    • @neilpatel
      @neilpatel  Před 3 lety

      Make sure your following their guidelines support.google.com/adsense/answer/48182?hl=en

  • @Website-Developer
    @Website-Developer Před 3 lety

    I thought you said it was free? and why don't you answer your emails?

    • @neilpatel
      @neilpatel  Před 3 lety

      There is a free version :) I do my best to respond to all emails, friend! Are you emailing support@neilpatel.com?

  • @imran_7862
    @imran_7862 Před 3 lety

    How many of you noticed the "Active users right now".
    Wow, 845.

  • @moneyjunction9411
    @moneyjunction9411 Před 3 lety

    Good