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Self-Publishing vs Traditional Book Publishing Deals
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- čas přidán 10. 05. 2018
- What’s better? A traditional publishing book deal or self-publishing your non-fiction book?
Amazon best selling author Julie Broad explains why she's glad a traditional publisher turned her down, and why traditional publishing might not be right for you.
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Video transcript:
- Think you need a traditional book deal for people to take your book seriously?
Stick around, I'll share why I wouldn't take a traditional book deal and why you probably don't want to either.
Being rejected by a traditional publisher was the best thing that ever happened to me.
- Self-publishing was far more beneficial for three reasons.
Number one, I made way more money self-publishing. I'll share some specific numbers in a second.
Number two, I wrote about the exact subject I wanted to write about. The traditional publishers I spoke with actually rejected my book idea,saying there was already too many generic real estate investing books on the market. The idea Wiley Canada gave me to write about was actually kinda lame, and I'm glad I didn't get a deal to write that book.
Number three, I retained all rights and full control over the book.
You'll see why that's important in a second.
Let's talk money first. To self-publish my first book, I invested a total of $12,800 when you include hiring a PR company. That's with me doing all the legwork to research the steps, hire everyone, set up accounts, upload all my files, and project manage the entire process.
It was a giant pain and it took more than a few hundred hours to do.
Forget about just the writing. I also made some huge mistakes, including one that cost me bookstore distribution in the province of Alberta, you can see a video about that one right here,
and another mistake that cost me $1,200 in returned book charges. You can see about that mistake here.
It was worth it, but if a company like Book Launchers had been around in 2013, I would've happily paid them that money and more to do it all for me.
But, money. In the last four years, I've made more than $63,000 from the sale of More Than Cashflow, and that's just from Amazon and bookstores.
I've also made thousands of dollars selling books at the back of the room where I've spoken
or where I've had a booth.
Because I owned my book, I was also able to use it as currency, and I traded copies of my book for more than $30,000 worth of magazine advertising space.
Harder to measure is the massive credibility the book lent my husband and myself, which contributed to us raising a few million dollars for buying real estate.
There were also media interviews I couldn't get before the book, and the ease that we started
to fill every workshop and program after the book came out. And of course, the book also opened the door to conversations with different production companies about TV shows.
Nothing was a fit, but it was fun to have those conversations and explore the possibilities.
It's not a stretch to say the book has easily generated more than $150,000, direct to my pocket. Indirect, it's a lot more challenging to estimate, but it's even more than that.
Now, some of these financial benefits would've come about with a traditional publisher, absolutely, but not all of them.
If I'd been given a traditional publishing deal, I would've had to compromise on the subject matter of the book, which would've made the book much less impactful.
I also would've made less than $10,000 from the same quantity of book sales. I think that's so stunning when you think about that, hey? I also couldn't have easily used my books as currency to trade for advertising because I would've had to pay retail price to the publisher to buy copies
of my book to do the deal.
It cost me $4 and something to buy each book from the print-on-demand publisher.
It would've cost me closer to $15 to buy it from the publisher, and I would've been limited
in what I could use my content for, in terms of repurposing it for other courses, and talks, and other things like that.
Maybe traditional publishing is right for you, but quite likely, it's not.
There are fewer traditional deals being done now, and a deal takes a long time.
You usually need an agent, finding one takes time, then you write a book proposal and shop it around, that takes time, then contract negotiations.
If you start now, two years from now, you might, you might have your book out.
Wanna know more?
Hit me up at BookLaunchers.com
Book Launchers helps entrepreneurs and professionals self-publish non-fiction books that grow their business. You own 100% of the content, have total creative control, and keep all the royalties. Our publishing team is YOUR publishing team.
Find out how we can help you write, publish, and sell a book to grow your business:
booklaunchers.com/application
Watch here more videos on selling books on Amazon:
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Welll, an argument for traditional publishing. You usually get more attention as a traditional published author. Especially if you write fiction. Because with self publishing, it is usually only published as an ebook.
I love this video Julie. You shared your personal experience with convey so much for novices like myself about the book writing business. Thank you!
Thank you so much!! I am so glad I found you!!
Great info, thank you!!
Thank you so much!!!
Ok, after watching a few videos, this one made me 99% sure I'm better off self-publishing. Thanks again for another great video.
Most of us are ... :) Thanks for your comment.
Love this video, so enlightening
Wow, thank you so much. This was VERY informative. I love your personality! Great video!
Thanks - it's great to have you here.
Thanks Julie. This is really good stuff.
Thanks for the tips! Love keeping control of rights.
Me too. :) I have several author friends who have become very frustrated with the limitations their book deals have put on them. Sometimes rejection is a blessing in disguise.
AND .... For commenting on the day the video was released you're entered to win a prize. Tune in on Tuesday, May 15th at 2pm PST / 5pm EST at Facebook.com/booklaunchers to see if you win.
Hi Julie. Thanks for an energetic video. I am guilty of writing books that I never published!!! Instead I made them into training manuals for my training courses. However COVID has now killed the classroom training industry so I want to now publish my books. I will check out your website.
Sounds great Nicholas. A lot of your training materials can be the foundation for great books! www.booklaunchers.com
Great video! Great content! And the audio is on point! Love it! Did you up grade the mic? Video editing awesome quality:)
:) Different studio - same equipment. Amazing what difference a properly sound proofed studio makes.
Book Launchers yes, for sure! Very professional :)
I'm writing my first book and I'm in love with it...but my fingers are crossed cuz I don't know if people going to love it as well 🤗🤞
OOOOHHH I have a video coming out soon talking about how to evaluate a book idea ... I wish you all the best though!!
Remembering T harv ever...what a great presentation...
Impeccable love it
WOW! Hi Julie! There's so much money that goes into self-publishing, but you were determined and succeeded - WOW!. You're such an inspiration to me. It seems self-publishing is the way to go..👍😁
Thank you!! :) And as always ... for commenting on the day the video was released you're entered to win a prize. Tune in on Tuesday, May 15th at 2pm PST / 5pm EST at Facebook.com/booklaunchers to see if you win. (if you can stay up that late... :) )
Book Launchers Ok thanks! I'll have to wait for your CZcams vid. 👌👍
Yes. I contact the traditional publisher, they ask for agent to submit the nook. And they really paid poorly. I thought this was only happened in my country, looks like they are all the same.
Hi Julie, Can you suggest a not-too-expensive source to promote my book of humorous observations (not non-fiction) ? - I don't really have much time to promote it myself
I recommend you run Amazon Ads. This is a great free course and buy the software they talk about (it's exactly what you need for creating the ads). booklaunchers.com/freeamscourse
Is there a way we can use both Createspace and Ingram Spark?
Sure. I do. I use CreateSpace for my Amazon distribution and Ingram Spark for everything else. Just don't select 'extended distribution' when you sign up with CreateSpace. :) Also, for commenting on the day the video was released you're entered to win a prize. Tune in on Tuesday, May 15th at 2pm PST / 5pm EST at Facebook.com/booklaunchers to see if you win.
Book Launchers thanks a lot! you are a great help.
How much are your membership fees? I could not see them on the website.
booklaunchers.com/self-publishing-services-overview/
Love listening to you IMPECCABLE
great video your cool soon
Welcome Scott Bryant! Thank you so much for joining the community and saying hello. If you have a specific question you want to be answered, you can ask at any time. I just might shoot a video to help you out. And, if you haven't already, I highly recommend you check out our free resources at BookLaunchers.com and grab our free guide to plan and write a great book www.booklaunchers.com/7steps
Yikes! I spent about $25 to promote my first book :) I've now broke even.
I only invested in PR after I already had taken my book to #1 overall on Amazon. You don't need to spend any money on marketing a book to get results ... But it takes effort. Have you checked out our e-book? 8 ways to sell 1,000 books for under $100? It's geared towards non-fiction. booklaunchers.com/sellbooks
I'm still in fiction for a while. But I have plans for non-fiction. It's one of those niches that has both.
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