Product Feature Analytics without tracking - is it really possible?

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  • čas přidán 9. 07. 2024
  • Measuring Product Feature Adoption WITHOUT Traditional Tracking
    Learn more about Mixpanel and the Data Warehouse: link.timodechau.com/0307
    Discover a game-changing approach for measuring your product’s new feature adoption without implementing traditional tracking. Learn how to leverage your existing database, sync data to a data warehouse, and use tools like Mixpanel to analyze feature usage. This video covers the challenges of feature tracking and the benefits of using application database tables for tracking and offers a step-by-step guide to setting up the process. It is perfect for product managers and data analysts looking to streamline their analytics workflow and achieve accurate product insights without the usual hassles.
    00:00 Introduction to Data-Driven Feature Development
    00:53 Challenges in Tracking Feature Usage
    01:51 Real-World Example: Video Comments Feature
    03:31 Common Pitfalls in Tracking Implementation
    07:25 Leveraging Application Databases for Analytics
    08:43 Setting Up Data Warehouse Integration
    10:08 Creating Event Models from Database Tables
    17:56 Importing Data into Mixpanel
    21:45 Building Reports and Dashboards
    24:38 Conclusion and Best Practices
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    Event data and analytics can help businesses create better products, support growth teams, and even make sales teams happy. In this channel, I post videos explaining how to work with event data, how to master event analytics tools, and how to apply these things to your business.
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