the "INFLUENCER" industry exposed | brand deal templates, how to grow, money talk, equipment, + MORE
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- čas přidán 16. 06. 2024
- Today's video is all about answering your most asked questions about the influencer and content creation industry. Social media is inevitably shifting our culture as we know it and I'm so excited to share things I have learned being a self employed Influencer. I share how to start, how to grow, brand deals, how to pitch, differences amongst instagram, youtube, and tiktok, how to make money, setting up your business, taxes, and MORE. I hope this video is helpful and if you're new don't forget to subscribe!
More Influencer Content from Bria: bit.ly/3AZR9W6
Influencer Equipment Starter Pack: amzn.to/3gqBPs7
Free Pitch Templates: bit.ly/3HyJeBM
For Business and Promotional Inquiries:
heybriajones@gmail.com
✩ s o c i a l s ✩
instagram ➭ / heybriajones
tiktok ➭ / heybriajones
twitter ➭ / heybriajones
0:00 - 2:04 Intro
2:04 - 4:40 How to Get Started
4:40 - 10:03 Instagram, CZcams, Tiktok Growth
10:03 - 13:05 Cons to Growing on Social Media
13:05 - 14:30 LLC vs. S Corp
14:30 - 16:20 Taxes
16:20 - 17:45 Shooting Content
17:45 - 19:41 Brand Deals
19:41 - 20:51 Giftings &PR lists
20:51 - 24:06 Charging and Rates
24:06 - 27:28 How to Pitch Brand Deals
27:28 - 28:55 When to Charge
28:53 - 30:59 Negotiation
30:59 - 31:23 Contacting Brands
31:23 - 34:47 Management
34:47 - 36:54 Payment
36:54 - 38:12 Planning Content
38:12 - 41:23 Equipment
the "INFLUENCER" industry exposed | brand deal templates, how to grow, money talk, equipment, + MORE
Bless you for not “gatekeeping” and realizing that there’s a space for everyone ❤️
👏🏻👏🏻👏🏻👏🏻
❤❤❤ exactly
I started already and let me tell you: it is messy and uncomfortable but hell I'm so proud I am doing it. Thank you for all the tipps
Good luck to you! Even I wanna start but I'm overthinking it way too much about whether I can make it or not and am watching tones of videos about content creation, but hopefully I will start! ❤️
Yesss, mine to... It's really messyyyy, I just do quantity over quality, I upload almost everyday, and some of them are bad camera angle, no value, etc 💔💔💔 i really need to make it more neat and input value
Okay no seriously I’m waiting for that pt. 2, 3, 4 & 5. LOVE how straight forward and simple to understand this vid was!!! 👏🏼👏🏼👏🏼
This is the best video I love this so much. I just hit 10K on TikTok and I’m starting to be approached by brands and this is so helpful! It’s also so nice to see more POC influencers too! I follow you on TikTok too!
How did you hit 10k?
Girl, thank you 🙏🤍 This video is filled with so much useful information. I really love the section about reaching out to brands and KNOWING YOUR WORTH 😭😍👏
Sis yes, PLEASE make a video about rates and charges and everything to do with sponsorships & networking. I just started to create content and these types of things are not taught or talked about enough!
I just recently found your channel & I've been loving your content!
Bria you really killed it with this one! legit going to watch again and can't wait for more of this info!
Hey Bria, I do appreciate you sharing about the influencer industry! I do marketing, and I listen to the influencers' perspectives. Truly admire you!
this is literally so informative, and funny at the same time!! love the way ur personality shines clear in your content
Omg, you're giving me Professor Bria vibes and i loveee it! Thanks for putting us on, you def just earned a loyal subscriber.
Love this Bria, thank you for being so transparent and sweet in the delivery, you are a gem
Thank you so much! This was absolutely what I needed to hear and learn. You dropped a lot of gems in here and I appreciate it being free99 since I was 2 seconds away from paying for a course lol. Keep elevating queen.
I’m literally falling in love with your content, it’s so helpful and inspiring! So thank you
Your tips with negotiation resolves so much of my imposter syndrome because I'd be so scared to ask for more. Thank you for reminding me of my worth! This is one of the best videos I've seen that has actual substance about becoming an influencer. I'm going to play your videos in my background forever to boost your watch time so you can get that coint!!! You're amazing
I'm not an influencer, but this has been very helpful in understanding your industry. Thank you for sharing this so candidly and thoroughly! You are so talented and articulate and natural at this. I hope you go to the moon!
Love how people are no longer gatekeeping this type of information. Love the video !!!!!
Bria Thank you for being So Transparent you honestly gave us the whole cup of tea
This is by far the best detailed and most informative video I’ve seen so far ! Thank you for this. ❤️
This was the first video on CZcams that gave actual advise on being a content creator. Thank you so much for this video. Would love if you were to do a 2023 updated version of this topic.
I've been binging your videos all day. You're very helpful from finance to manifesting. Bless you!
Great video again! I'm so glad I found you. I've been trying to grow for 3 years now, and I have all the info. Your words are all on point! This year is my year for tremendous growth and all your videos are so encouraging because it's all so true!!
Hey Bria, great video! Thanks for being transparent and providing helpful information!
I'm only 16 minutes into this video and had to pause it to comment. So much valuable information shared, already. I've watched a few of these types of videos by others and this one is giving me the tea in a way that's quick and easy to understand. I've got my notepad out and read to execute these tips! Thank you for this video, Bria! New subbie here. So glad I found your channel.❤
I've watched this so many times! This time I'm with a paper and pen and I'm really ready to implement these tips! I want this to be my career VERY soon. Love your content BTW and I've been a subscriber for a few months now.
Thanks so much 💕!
Watched this whole video from start to finish. So much great info! I’ve been doing CZcams for a long time and I feel like this kind of information just isn’t out there. I definitely need to work on my strategy, outreach, and negotiations😅 thank you for the great tips Bria!
Thank you thank you!! I work with influencers and I am a social media manager and I didn't even know all of these points. So helpful
Thanks so much Bria, you always give us the tea ☕️❤️
I definitely learned so much from this video thanks for sharing!! And being upfront and honest. As someone who knows nothing about anything in this industry
I LOVEEE how open and honest you are and how much you shared in this video! I'm ready for a part 2, 3, 4, 5, 6 haha!!
Same!
Thank you queen for sharing all this info!! The details are amazing- you really helped so much ❤️
New sub! I neeed the part 2!!!! Especially with the back end of brand deals and all that goes into negotiating. This was SO HELPFUL!! Thank you🥹
Everything you're saying is soooooo true! Thanks for being so transparent 💛
i love the channel fr its giving raw energy and i only watched 2 videos
Such a good video Bria!! Going to re-watch and take notes. Thank you for not gatekeeping and trying to put everyone on. I am both so nervous and excited to start my journey but you help inspire me to get going and to know what to look out for, much love! 💕
Thank you so much, you got this! Let me know if there's anything else around this topic you'd like to see 🥰
This is HANDS DOWN the best video i've ever seen on the influencer industry! Love how you break everything down girl! Thank you beauty! 💞✨
👏🏻👏🏻👏🏻👏🏻
Thank you so much for this video! Worth every minute. I would definitely be interested in seeing you dive into pitching/strategy more. I am soo appreciative if you taking the time to help those of us who want to grow in this industry ❤️
I’m w/ everyone else. This has been the most informative & helpful video yet. Especially all the nitty gritty that majority of influencers don’t speak about.
- I’ll definitely be looking forward to a update video
it’s 2023 and i just started taking social media seriously and this was AMAZING 10/10
YESSS this was sooooo helpful and right on time! Part 2 plz, I'll keep an eye out for it
What a great video! Thank you! I loved that you actually talked about the disadvantages of growth. It's something that no one talks about. I definitely don't have the huge following but even with a modest one, there are so many different opinions coming at me. It takes a minute to adjust to. At this point I just think of these people as adding to the algorithm
girl the gems you are dropping i am picking them all up!! ty!!
This was nothing but gems!!! Thank you for the transparency
I have no intention on being an influencer but this was such an informative video
This video was actually so amazing !!! So informative and I didn’t feel overwhelmed, thank you!!! Is there a part 2 yet?? x
This is soooo good and imformative! Thank you Bria!🙌
Yes please… MORE… Thank You for your goodness. You give me hope!❤️
This is the most informative video I've found about influencing. This has been extremely helpful. Thank you!
This is the most information I’ve heard about influencing, it’s given me ideas for research. A video on pitches to companies would also be really helpful.
YES
This was so helpful and inspiring! Especially being in the space of having a full time job and my social media channels expanding- and trying to keep up 😅
the fact that you time stamped this video ❤️❤️
Bria, I appreciate you being so transparent about the issues you had with your management agencies, because SO many creators deal with these same problems, but rarely does anyone talk about it publicly because a) they think it's embarrassing and b) confidentiality clauses may prevent them from discussing it in public. I've also been very open about my experiences with management.
I'm seeing a LOT of creators going independent again instead of being signed to an agency. Aside from payment issues, which run RAMPANT and are especially worse if you're BIPOC and/or LGBTQ (you're getting paid last, babes) - the fundamental business model of an agency is the exact opposite of what they tell you it is.
They act like they're out there pitching on your behalf but nope. They do zero pitching. All they do is milk you for your inbound inquiries and cross-sell other creators on the roster onto those. If you're lucky, they also cross-sell you onto other creators' campaigns. To you it seems like they're "bringing you business" but it's just them cross-selling onto another creator's opportunity. And that's why all these agencies insist on exclusive representation only. Because your true value to them is your pipeline of opportunities - they have no Rolodex of their own. They are not interested in increasing their revenue by adding you onto other campaigns - just in milking your pipeline.
Also, it's not a coincidence that it's often the BIPOC and LGBTQ creators who languish on that roster, without the agency bringing them any deals. Because they're signed just to add "diversity" to the roster and make the agency look less racist/homophobic. But the agency has no interest in actually bringing you onto any deals they're negotiating.
So to all my fellow creators: You can be your own manager. You don't need representation. I tripled my revenue the year after I declined to renew with my agency, negotiating everything in-house. My rates are now quadruple what they were back when I was signed. Pitching and negotiating is NOT rocket science. You can do this - you don't have to be some shrewd business genius. Also, remember this all happens over email! Not face-to-face or over the phone. So it's easy.
Amen to THIS! I NEEDED to read this !!
Wow what a breakthrough you had about not feeling obliged to deliver the news. I feel like a lot of influencers need to watch this. I've seen so many comments to influencers telling them they should be using their platform for what is currently going on. But you shouldn't be speaking on something just because you have a platform you should only speak on something because you have a message (preferably an educated message).
Thank you so much for sharing! This was very informative and transparent. I’ll definitely love a part 2. ✨💛
Love it, thanks so much for being so helpful! I am starting this journey and taking every advice I can get! 😘
Wow this was sooooooo informative !!! Looking forward to part 2. Thank you for the free tea!!!!
My excitement when I seen the slippery rock sweatshirt!! I’m a slippery rock alumni! Thank you for the tips ❤️
Thanks for the straight information, I'm new to whole social media, and am looking for my tribe. Thanks for being open, it takes the mystery out the purpose of this business. See you out here , looking forward to seeing more info on the nuts and bolts aspects. Cheers!
you had me with "rising Capricorn" and checking your transations while watching Euphoria - instant sub
Did you already post the part 2? YOU ARE A BLESSING UGGGHHHHH
wow. this was so informative. probably better then every video I've watched on these topics. thank soooo much for sharing. now I feel even more confident in wanting to be a content creator. im definitely going to work on my fear of talking on camera and pitching to brands. lol
As literally everyone is saying, this was SO informative and sissss, I took hella notes. Thank you for your transparency bestie, I stay rooting for you ❣️❣️❣️
Yess to a negotiating/pitching video etc!
This is the best video I have ever seen on content creation please make parts 123456 etc… lol I just started getting back on the horse this video was so helpful thankyou!
Thank you Bria for sharing all of this amazing info! As a small CZcamsr trying to grow, this is super helpful! Also, love your outfit and makeup in this video :)
Same 💕
I just bought Quickbooks Self-Employed because of you and it is SO EASY!!!! What a life saver!
Yes. I would like to see a video on brand deals. Thank you so much for the video!
I’m very happy your were honest about instagram but that’s exactly how I feel!
Hey Queen! This video is so dope, I truly appreciate this information. I saw another video where you had a Slippery Rock hoodie on... I'm 15 minutes from there! I randomly came across this video but it came at the right time. Love your honesty and realness see you on TikTok
Thank you so much I really need this, I have been trying my best at this social media business and haven’t caught a break yet
Same girl 💕
This video is super helpful and I’ve watched a lot of these kinda of videos. I really appreciate the how to ask brands for gifted products because I never even thought that I could reach out to them to just receive a free gift or two. I will definitely try that this summer. - Nelle
“Make sure your enjoying the content your making because when it takes off you’ll have to make more of that’ wow
I'm in the mode of rebranding..my videos be all over the place but I wanna pivot to more focused . This video is informative 🖤🦋
I used to hate the answer "just start" but as a new CZcamsr I can now say that is 100% IT ! If you have a phone you can start creating content. It doesn't have to be perfect (it will not be perfect) but the more you do it the better you will get. One thing I like doing is going to the very first videos of my fav CZcamsrs to look at how they started and how much they have improved throughout the years. Do the same and use it as inspiration :) With my iPhone 11, iMovie and my $5 mic from FiveBelow (for the voiceovers) I've been creating my vids and growing little by little. Don't overthink it
This video was super helpful, I’m glad I came across it, and thank you so much for sharing.
I appreciate this video! You dropped so many gems and knowledge in one video that I needed! You kept mentioning a part 2, can we get it? 👀
And yesssssssss just start---- I just picked up the phone and decided to stop procrastinating!!!!!!
Thank you for all the helpful info...some of the points you discussed I had not even thought of 💜💛
Yes please do video on pitching brand deals!
This is amazinggggg!! Especially Quickbooks tip. Would love your input/advice on finding an accountant!
Thank you so much for this extremely informative video. I appreciate all the information you shared and look forward to watching your other videos to learn more.
Listen, as a dogs other, a hard worker, AND a capricorn rising…. I feel this all SPIRITUALLY. Immediate subscribe
Thank you for such an amazing and comprehensive video. Just found your channel and you’re a gem 💓☺️
Love the information. I am just starting with my CZcams journey and appreciate all the information and support I can get 💙💙💙
I love love love your channel and your intro is perfect!
Thank you so much for sharing all of this and the email pitch templates. So helpful.💕
WOW!!! THANK YOU!!! HAVE A BLESSED WEEK!!!
That’s interesting! I put in 2 years into TikTok- I’m at 360K & the creator fund is garbage. The only thing that makes it lucrative is brand Collabs, but it’s just not consistent income, and that has been my issue. Ive been putting all of my time into YT. Luckily, i was able to repurpose all of that hard work content to YT shorts. I love your channel btw ❤ TY 🎉
Have you been able to make any money from YT?
Love this video so informative especially to us small growing youtubers ❤️
Wow you’re so generous. Thanks for the pitching template.
Thank you for making and sharing this video! So very helpful! ❤
I just finished watching and realized this was a 40+min Thanks very helpful for micro influencers like me.
This is sooo informative I look forward to more info on brands and deals etc. I’m a new and upcoming influencer that’s starting grow on Instagram and want to become consistent on CZcams!
love how comprehensive this is
New subbie from South Africa 👋😊 just discovered you and I've been binge watching. Love your honesty and your willingness to share valuable information. Thank you ❤️
🇿🇦🇿🇦hey sis
Watching you has been great! You have fantastic energy and provide such valuable content. Thank you for sharing! :-)
this was SUCH an amazing video!! xx thank you!
Thanks so much for sharing all of this information!! I would love to see more content like this. 💕
Your videos give me so much hope! Thanks for taking the time to make content like this 💜 btw your voice is so nice to listen to
Thank you so much for the great tips! I can not wait to start my own youtube channel. You are doing great!
Thank you for this video. I definitely needed this. It's been so hard finding information.