The Making of Flip that Funk Campaign Featuring The Ghetto Funk Collective

You’re invited to an exclusive look behind the scenes of ~Pourri’s newest Flip That Funk campaign!
It all started with an ALIVE idea from ~Pourri CEO & Founder Suzy Batiz to flip funky fumes into fresh aromas. This inspiration brought the team to Amsterdam, where they enlisted some of the world’s most talented creators, artists, and dancers to build a world where funk could be reclaimed.
Enter RC & The Gritz featuring singer Black Joe Lewis, who helped create our own original song, and the viral dance troupe, Ghetto Funk Collective, who brought their always impressive “locking” dance techniques and choreography to transform this campaign into a truly outta sight experience!
Elevated by next-level animations, ~Pourri’s ads were able to show how life’s stinkiest problems can be solved with the power of Funk Lock Technology. Because if they can handle bathroom odor, they can handle just about anything!
Flip The Rest Of Life’s Funk
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Video Credits:
Executive Producers: Suzy Batiz and Paul Levatino
Director: Paul Levatino
Creative Direction: Nicole Story Dent Cinematography by: Zack Tzourtzouklis, Matthijs Los, Paul Levatino, Brandon
Editing by: Zack Tzourtzouklis
Sound-Design: TJ Callaway Audio, Inc
Motion: Brandon Corbian
Music: Funk Check! Feat. RC & The Gritz and Black Joe Lewis (Electrophunck Remix)
Additional footage from the ~Pourri Flip that Funk Campaign and Film Supply
Making of The ~Pourri Funk Lock Campaign Featuring The Ghetto Funk Collective © 2022 Scentsible, LLC, dba ~Pourri, 4901 Keller Springs Rd #106D, Addison TX 75001. All Rights Reserved.
Funk Check! Feat. RC & The Gritz and Black Joe Lewis (Electrophunck Remix); Written by RC Williams, Braylon Lacy, Jonathan Mones, Ernie Nickels, Suzy Batiz, Nicole Story Dent; Produced by RC Williams, Matt Pence, Jason Burt; Performed by RC & The Gritz and Black Joe Lewis; Courtesy of Scentsible, LLC. ℗ 2022 Scentsible, LLC, dba ~Pourri, 4901 Keller Springs Rd #106D, Addison TX 75001. © 2022 Scentsible, LLC, dba ~Pourri, REXAMILLONS, Precision-One Music, Jonathan Mones Media, Electrophunck Publishing, Ernie Nickels Publishing. Distributed by ~Pourri. All Rights Reserved. Unauthorized duplication or copying is a violation and is punishable under federal law. For more information contact [e-mail].

[@onelevel2346]

as a black American that has lived thru this musical period.. Love you guys.. amazing and beautiful

[@mcpheejesus5945]

3:18...That's a superstar right there. So proud of you Joshua! You bring me great joy. Get it, Ghetto Funk!

[@pugslysmart1]

FACTS!!! Go Josh!

[@sonyalynn4407]

Do it Joshua you are so awesome young man

[@gaillewis5472]

I'm sending this to musicians I know because the groove is so hard. Kudos to everyone involved. Music and dance were impeccable. 🏆🤩

[@colony7591]

I love it great product and it really works

[@poppashots994]

That's whats up...

[@RockStarOscarStern634]

Happy Safe New Year

[@ernienickels]

Epic collaboration

[@nancyclark864]

Where’s Bethany?