How To Become A Full-Time Artist With NO SOCIAL MEDIA FOLLOWING
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- čas přidán 27. 05. 2024
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While it might be easy to think that the people with social media followings have it easy when it comes to making money, you'd be surprised to learn that many people with them, don't actually earn that much money. In this video, I go through how to become a successful, full-time creative with no social media following because for most methods of making money as a creative, we only need to be just as creative with how we acquire clients and customers.
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0:00 Intro
4:10 Step 1
7:20 Step 2
11:03 Step 3
16:52 Step 4
24:14 Putting it all together
I think in this day & age, too many people get caught up in creating “content” instead of creating “art” and making money from it. Utilize social media but don’t lose sight in what it is you’re wanting to actually do.
You maybe right however some artist are fully depend on CZcams for paying their bills. Not everyone has lots of savings to feed themselves even without needing to create contents. Tbh there's no right or wrong way to do certain things until and unless an artist is not exploiting others!
@@makizenin1840 totally get what you're saying and you're right. I understand and respect the artists who rely on CZcams and TikTok even but I was speaking of artists who get swept up into that without it being their goal. Artists who want to make art and have clients but without planning, think that they have to follow a social media formula of creating content and then lose sight of creating art and the ways of making money in a way that isn't tied to social media or digital platforms
@@EBrown-cr1gr I totally understand your Point of view and I'm even agreed with it however in today's world, social media has actually became quite important for any person who's planning to start a business whether it's an artist who wanna take commissions, sell their artworks through Instagram, tik tok OR a content creator on CZcams, Instagram who wants to be both famous and make money from the contents they produce!
Soical Media is just a tool for us to get what we want. If an artist truly wants to make lots of money from their art then they gotta work on building a community on Instagram, youtube or whatever platform that suits them in order to take commissions, sell their artworks and can even launch their art courses on skillshare and social media can really help to bring that audience to various other platforms!!
I mean it's much better and fulfilled to earn money from a Job that you love Rather than a Job where you are suffering everyday!
But again I totally understand that social media isn't for everyone and it can be very exhausting to produce art contents all the time which eventually leads to burnout. In this case I would rather get a good paying full-time job and make art just as a hobby!
I definitely did that for a while but it can be nice. Pumping out easy little paintings that people you know can afford can make a profit. Timing yourself and charging by the time and making "cheap" art that you only spend an hour on is nice. Making art for that takes a long time is only lucrative every once and a while.
It’s true, but it’s a shame that nowadays (because of so much competition in the internet), so many people (especially companies) count your social media followers before they even look at your art…if you want a career in art that is.
But of course, yes, your love of art and finding your creative style should be your priority. 🤍🤍
I feel a bit sad watching this, it's an awesome breakdown and really helpful. Sometimes I wonder about progress, I'm nearing retirement having spent 35 years as a pro photographer working with clients like Roll Royce, British Airways, Lexus, Range Rover etc. I reconnected with the guy who gave me my first job, I asked him why, because honestly, if he hadn't perhaps I'd still be an engineer. His answer, ' I kinda liked you and thought we'd have a fun shoot' - that simple. It just feels really tough to be an artist / photographer now. Boy .. you need to think of everything. I hope it all works out for the folk watching, because it's a wonderful way of earning a living. PS Your No4 advice is first rate .. really good advice.
I’ve been a photo stylist for 35 years. Worked with so many photographers. I feel bad that so much was commercial work that gets thrown away.
Was the first job a freelance job / client or was it your first employer as a full time direct employee? In any event thanks for sharing in your original comment.
@@LilyGazou This, this is exactly it. It's a really strange feeling to look at your life's work as commercial photographer and be completely ok to 'delete' the lot. Especially after caring so much about it, valuing what you were doing, being professional. The only work I care about or recognize as having any worth is the handful of 'personal' projects I did. If I had my time again I'd be an artist in the old fashioned sense of the word.
@@punkisinthedetails1470 I always worked as a freelance, self employed. I was lucky, I got a bunch of agents, in London, LA, NYC etc .. but let's not get into those guys .. that's a whole new can of worms ; )
@@johnhigginson5079 agreed. So many photographers I work with are burned out. They don’t even take cameras on vacation or think of using them on a weekend for fun.
Was just talking to a friend about this yesterday! We are both artists and struggling to keep up with the seemingly essential and demanding work of social media upkeep. Your insights provided some reassurance for the steps I've been consider taking, thanks a bunch!
I just made a $4500 sale yesterday. I do not post on social media. In 2022 I made $45k. Social media when I used it 8hrz a day made me exactly zero dollars. Do the math.
Has someone who started out with a dream and basically put it on hold for the better part of 20 years only to come back now in my 50s to try and restart what I wanted to do originally, I think it's never too late. I will agree that the market is definitely all kinds of different now than it was when I graduated art school but sometimes you just have to do the work and the rest will come
So many of us went to art school, and life got in the way. Cezanne, my favorite, only got going in his 50s when he had an inheritance. Go for it, all the best!
Yep, I always wanted to be a comic book artist. I´m starting profissionally now at 50 years old, and things are going well. It´s really never too late.
It's a little scary how this video showed up in my list to watch. I've been struggling with staying at a job. I've been telling myself, the reason why is because I'm no longer creative. I'm not doing the things I love AND am skilled at. So as I've spent the last few days battling my decision, your video came up. Everything was very helpful for me to hear right now. Thank you.
Synchronicity ..lol..
Yes, the starving artist trope needs to die. Artists need to be more savvy about wearing both hats-I do art and I sell my work-social media is part of my networking system.
Success to me means doing my art full time and being able to pay my bills and eat-I used social media to launch my career, and still keep a light foot in it-
I enjoyed your video. Subscribing.
The art world is classist enough without killing off that trope. De-glorifying it, absolutely. Showing what it’s actually like to maybe bounce between financial successes and the realities of the trope? Yeah. Getting rid of it would just be sweeping it under the rug that there’s way more factors involved with being a poor artist than just “not understanding commerce.”
@@Dizzydollie7 Very well stated.
@@Dizzydollie7 exactly. if your work is inherently not the type of work that social media platforms like to showcase, if you don't have access to the resources that allow you to promote your works consistently, your options are to keep doing your best and maybe never become successful, or pull back and have a day job and do the art you want to make, on the side. these are both outside the "starving artist loser vs successful money-maker artist" binary.
What's your social media? I want too see what a poet-photographer is.
I do animations, any pointers you can give on where should I aim them at?
I have no clue who is my target audience, my animations are odd.
I loved the long form video. There are no shortcuts to what I want to build, learned that the hard way. “Complete control of your platform” is what resonated with me the most, social media is a tool, clicks n likes won’t pay your bills. Thanks again.
This came at the perfect time. I quit my corporate marketing job not long ago to pursue freelance copy writing full-time. I was only able to do this thanks to a good amount of savings and some low costs of living at the moment. A few weeks in, I've been relying only on Upwork with the hope that I could get some consistent work there before branching out to other streams. But that's clearly shaping up to not be the best approach. Competition is high, so this video reaffirmed that I need to start seeking revenue elsewhere and now, not later. My long-term dream is to maintain my copywriting work but also incorporate revenue from other creative mediums, including photography.
Still going to build a social media presence, but it's a good reminder that it's not the single most important thing to do when starting a full time creative business.
ah, i remember you sharing some of your journey in previous comments! glad to hear it's at least working out. Upwork can be a very hard slog, but yes, like you're mentioning, branching out and having multiple streams running concurrently is the best strat. then eventually you can modulate your levels of effort with each one!
continue to hustle hard! all the best and good luck :)
@@patkay it's very cool that you not only interact with your audience, but also remember their stories enough. Shows that you are genuinely interested in helping out your community. Earned much respect today, thanks for all that you do. Good luck!
And now it will get worse because of AI programs like Chat GPT.. It can literally generate original copies in seconds of any product or service.
Thank you for countering the "starving artist" stereotype. It's a cruel stereotype that probably caught on because selfish people don't think artists work very hard and they want it for free or very little money. It's getting better, but this is still strong.
Creative painters should be getting the same fame and fortune as musicians. It’s crazy artist have to be putting double the work
@@jdos5643 Painters and musicians aren't anything alike. Comparing their career paths and measures of success is pointless.
@@patriarchyenjoyer69 both create art. Both are careers. Many art pieces sell for millions of dollars but why do you never hear of artist having that same level of success as musicians?
@@jdos5643 Because musicians are performance artists. They sell shows and a social experience. Also, music is an easier taste to acquire for most people as opposed to art. Everyone appreciates music, but not everyone finds value in a painting, even if they should.
This is one of the channels that gave me the courage to start my CZcams channel 6 months ago about self development. Now I have 345 subs and > 100 hours of watch time. I know it’s not comparable with others but I’m still proud I started because I’ve been learning so many lessons that I couldn’t have learned without getting started in the 1st place.
I'm an artist, at 65 I see how hard it has become for youngsters now. But it's great that there are so many more channels media, possibilities too.
Too many channels
This and the video you did a year ago are great for many reasons but one basic: you make clear how REALLY DOABLE this journey is IF you have become really good at something. Very inspiring, thank you!
Another great spot on video. These no nonsense videos are EXACTLY what new photographers need. Thank you for continuing to share your light and knowledge with the world Pat. Your influence has and will continue to change lives for the better.
thank you for your support! :)
What you’ve explained so well in thorough detail is essentially what I’ve just begun to learn myself, albeit through hitting a lot of dead ends for the last 7 years, that social media following does not equal=$. Monetizing your skills and connecting with patrons does. Thank you 🙏🏻
I have been painting for 10 years and just a couple of months ago my skills in art really got elevated. I've reached a level where I feel confident to another level about sharing my art. It really hit me why and what I am supposed to do to make it as an artist. For me it's all about breaking down the process. Idea - 100s of iPad and sketchbook drawings - canvas choice - canvas prep - painting - painting Finnish - pictures - videos - upload to ig, Tumblr, Pinterest, twitter, Facebook and CZcams - Targeted paid marketing
Amazing video! I love your approach to lifestyle design and making your passion a business. The statement that a social media following is not necessary to go full-time and the share of ad revenue vs. revenue generated from your following really helped. That took a lot of pressure of my shoulders because I was wondering if anybody would buy my product without a following.
Loved the way you structured and packaged this video. Well written and easy to comprehend. Good job!
Artists are to create we are not business people
I’m big on hypnosis when I sleep on limiting mindsets. This is one of them. People like this talker is a business person and artist! If they can do it. It is possible. Hard, but possible. Wishing you much success!
I've watched a lot of art business tutorials recently, yours is in the most comprehensive I've seen!
As an artist who is 53, you nailed it in this video Ray!
Yes, I can relate! Value is so important.
You're a super orator Pat, you keep the audiences attention throughout and explain things extremely well. You're a very good teacher and thank you for this episode.
Thank you! I really needed to hear this.
Thanks for your time producing this.
I just LOVE how straight forward you are⚡️
It all is valuable info. That’s keepin’ it real. Very practical, straight-up and realistic. Thank you. What helped is the confirmation I’m on the right track but too far yet from getting to my goal of a sustainable income. Plus another reminder that in this independent artist path, income fluctuates and to accept and embrace that reality. It’s just different but still feasible lifestyle as opposed to my prior corporate IT career which had start money but made me dead inside. I think the trade off is well worth it. Best to you 🙏
Thank you for the helpful perspective you share.
I just discovered your channel....and dude... you are amazing! I'm blown away at the depth and care you put into your videos and content. Thank you for all your awesome insight!
Well done Pat. This is such a serious consideration for creatives. Know your customer, your niche, market, what ever it is. Be brave; be bold; be confident. This can be quite a challenge for those creatives who are introverts; as many are. Whatever you create, in my opinion, be true to yourself. If it is important to you; do it. There is no better time than now.
I'm on my way to follow my passion right now. Then i found your youtube channel out of nowhere when I was scrolling. Then, since then I went back to back to watch your video. It's really inspiring and helps me to jump more confidently! Thank you so much!
using influensers posts to promote product IS using social media
I feel like the starving artist trope is more of a condition put upon artists by a society that doesn’t value their work or the arts, in general. A lot of the greats weren’t financially successful in their lifetimes, not that that should be glamorized.. it’s just a redundant factoid professors and teachers bring up but I find never delve into why that’s so.
Some great tips tho, thank you for your perspective
you are actually one of the first persons, that I've listened to, that doesn't spit poison all over us, for the desire to make a living off of or artistic talent...thank you!!..
I am a landscape artist and it helped me to hear the 3 things that are important-mostly I feel galvanized now to treat my art as a vehicle for income! I was relieved to hear that this can b done without social media but I will use it as one of my platforms to show my work! Ty
THIS video was great! I appreciated your clear, coherent expression and information. Thank you.
The timing of this video is just dead on. I actually made the mistake of entering too soon with subpar work few years back. Currently have reached the average work quality that the market has thankfully 😅. It was definitely hard. These guides for the next steps is a huge help for me to improve. Thanks a lot!
honestly, i've seen so many people jump in too early and get extremely demoralised in the process, causing them to completely disengage from the hobby altogether instead of pushing in the right places. life lessons that i hope more people learn about!
🥺🎥👉💰👉📷
Thank you for the advice!
Thanks for speaking CLEARLY, using complete sentences with proper pauses and emphasis. EXCELLENT video!!
Great run down, thank you. After painting and drawing for years, I'm just getting started marketing myself and my art. I've run my own business for decades so I understand the business side of things and it's confidence building to realize that many artists lack that and thus the "starving artist". I have made a clear plan for myself starting with a website (thank you, squarespace) and building an email list. I also have ideas to market locally. I'm going to come back and watch this whenever I feel frustrated! Thank you for some great, usable content!
Finally got myself some time to watch this video in full. I am currently transitioning from being a salaried tech worker (which I'm not at the moment) to a full-time creative entrepreneur because, well, for me approaching 50 there are not many choices left, my actual career degree is on creative arts and illustration, and it pays to be wise about your actions and decisions. I ended up agreeing with most of what you were saying. It's all (okay, mostly) about you projecting enough value for others to part with their money in exchange for what you offer - and little else, honestly. I haven't gone yet full time into gung-ho marketing as I have been able to and rather decided to afford myself some time to build things to offer, but come next year I will need to meet the pedal to the metal and want to be as prepared as I possibly can. Many many thanks for sharing this.
Thank you so much for this fully packed video so chucked with valuable information. Clear, interesting and doable. Just what I needed. So thank you. Really appreciate it!
I just found your channel and I LOVED this video! ❤ Thank you for making this Pat! 👏🏽👏🏽👏🏽👏🏽
As a cartoonist, much of what you say is applicable. Taking complete responsibility for one's career sounds good. Publishing however is a team effort. I would focus on the quality of my work, and let someone else deal with marketing. I do know however you were talking about photography, for the most part.
Thank you soooo much for sharing!
Love this man! Super informative. Really enjoyed
Thank you for sharing your experience! This was pretty useful!
This video is gold! So packed with practical information, thank you. It is such a good reminder also, to remember and include your costs and time on billing/cost analysis. Customers usually have zero idea about your costs, and care even less, so you must self-advocate there. Whole video very valuable.
tysm! very informative! keep up the good work!
This video is crazy.! I’ve been waiting for someone to put this into words and a plan. This saved me from getting discouraged. Thank you.
Preach, brother Pat, thank you!
Definitely true, and great points.
Up until I watched this video, I'd been dependent on social media to do well as a full-time artist. I'm an abstract artist and also a graphic designer (my main source of income is from my graphic design services that I provide for clients and that isn't bad...it could be better but I enjoy painting more and I want to turn that into my full-time) I started to go into art business but my initial thought was to grow my social media following and hopefully that'll translate into sales. That has been almost impossible! I've not made any sales at all and Instagram isn't helping. Just last month, I decided to focus on CZcams instead but I still felt that there had to be a better way to do my art business without the necessary large following on social media. It has been a giant headache for me so this video is everything I need. Thank you for taking the time to record it. I am eager to apply some of these tips you've shared. I can't wait to turn things around.
Hey! I am a graphic designer looking to become a potentially full time artist. I would love to connect.
@@mirela389 Hello Mirela! 👋 we are on the same page. What kind of art are you looking to focus on?
Wow!!! The value in this video is INSANE! Thanks so much for sharing mate. You're awesome! 😃🤙🏽
Thanks for this dude! Awesome guidance and advice!
thank you so much i love how you make it easy to understand without fluffing around
Im so glad I found this dude a few weeks ago, his videos have been very informative. Keep pushing Pat algorithm!!
thanks for watching! haha if only the algo would favour me hey :(
Thanks for this. Clears up a lot of stuff.
Thank you so much, appreciate your down to earth , practical and savvy guidance. God Bless You and Yours!!!!
I agree. It does take a few years & a lot of hard work, but it will be SO worth it! I’ve been diving deep into my ad research. Thank you for sharing your insight
Hi Pat,
Your video is so brilliantly crafted.
The information and the simplicity with which you have made this video, gave me exactly what I was looking for.
The intro starts with "The best artists are the ones who can successfully blend art and commerce together."
You really have touched the heart of the topic and connected all the points that is required to move into that direction.
Thank you for putting this video out, pure value :)
Thank you for this wonderful advice
VERY HELPFUL AND PROFESSIONALLY RENDERED.....Thank you Pat Kay.
Good video, Pat. Well done!
Patkay , I wan to thank you so much. Thank you for making this video. It a step by step solution. I figured in my head what I have to do but since I don’t know it’s proven to work I doubt myself. Knowing that someone successfully has put a confirmation on it all is left is to get it done. Thank you. I hope one day I can give this much value to many people on the future. You’re awesome
Thank you for your time and insight.
Great video and tips. Appreciate your honesty
Great advice really helps me focus down on what needs to be done to reach my goals thanks
I really like the first one, my perspective is the foundation, people will look for you and go anyplace you are,thanks for sharing
Awesome video! VERY informative and I really appreciate you giving the real deal on what works for you. Very well done.
Great info. Thanks for sharing
Thanks you soo much ... that was very helpful ... all the step very resonates with me
Very insightful. Thank you !
Thank you for sharing your thoughts about the business side of things in embracing full-time creative.
Thanks for this very valuable video. Great info here for photographers.
Thank you Pat for your advice. It's good to find vid topics like this outside the cookie-cutter ones. I took notes
Thank you for this 👍🏼
Hello Pat, im just wqnted to thank you for all the information shared here, inmensely apreciated. spot on
great advise! much appreciated -
I'm a photographer for 9 years or more. Started to get more income only in 2020...2020 was a superb year. 2021 2022, two years with only budget refusals. Compannies and clients love my work, they discover my work but prefer professional photographers with name in the market. ITs such a struggle you cant imagine. They want the best for the cheapest price.
I watched every bit of this and took notes. Thanks for this Pat.
i'm glad it helped!
Thanks Pat for sharing all of this insight, it's generous considering how much time and effort you've put in to learn about it all. Thanks
Excellent advice thank you!
Thank u man, this is what I needed now :) Hvala
Dude, those words got to me! Absolutely awesome video and great use of the words, straight to the place where it resonates to yourself the most!
Thank you. This was really good.
Thank you. The list of ways to promote your biz was useful.
Very nice approach and very informative! Thank you!
Your comment about Instagram is right on point! Things change there so abruptly and businesses always running risks of loosing their momentums on social platforms like Instagram. It is incredibly important to have a place where you have 100% control over. It will save your valuable business and sanity in the long run.
Thank you fo this brother! Really appreciate the time and energy to give others hope to pursue the precious things that stir their hearts. Purposeful, meaningful and great things come from the soul. I've found social media and commerce difficult as I transition into a new career, but things like this certainly help and are efficient as you don't have to scroll through thousands of wealthy mum style blogs to glean some kind of clarity.
Well, he didn't GIVE us hope, he made us click through a whole lot of really obnoxious ads.
Excellent presentation and very well articulated.
Incredible vid… Literally jump started my week!
Another great video. Thank you.
All good advice. Solid aproach. Thanks.
Great content! Thank you! Eager to learn more.
all creators need to hear this, thanks man
Top class, thank you.
Hay, thank you so much for the video!
It is full of really practical advises and thoughts regarding the business strategy aspects and the next steps to grow my business that I will definitely try!
Thank you and great job, that was really really handy for me!
Thanks Pat. Just found your channel. I like how there’s something for everyone in this video. For me, we’ll it’s step one. But I am educating myself so that as I move on to packaging & marketing I am prepared. Have shared with creatives I know who are in business already. Thanks 👍
Thanks for making this video, It just came in right moment, following my intuition to do the nnext step as an artist.
Appreciate this video more than you know, thank you!