DevCycle - Pivoting a million dollar startup

DevCycle is a feature flag management tool.
DevCycle was founded in 2014 originally as Taplytics (an A/B testing tool) by Jonathan Norris, Aaron Glazer, Andrew Norris and Cobi Druxeman, raising $7.8m. Despite creating a million dollar business, in 2022, they raised $5m and pivoted to DevCycle.
In this episode, we cover their pivot and how they think about developer experience.