AI-Powered Semantic SEO with Koray Gubur

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  • čas přidán 1. 06. 2024
  • 0:00 AI-Powered Semantic SEO with Koray Gubur
    1:45 About Koray Gubur and the Future of SEO
    3:58 About Robert Niechcial and SGE
    6:07 Start of Koray's presentation
    6:31 Quality & cost balance
    12:29 Query responsiveness
    14:00 LLMo Optimization for SEO
    16:22 Micro semantics
    17:32 SEO chatbot
    18:59 Multichain reasoning
    20:40 Embeddings
    22:33 How to create a topical map
    25:20 Finetuning
    27:12 Relevance
    30:36 Start of Robert's presentation
    35:00 Extracting from the text
    36:25 Process around content
    39:45 Data sources
    42:00 Proof
    43:52 Q&A start
    44:00 Can we break Google?
    44:58 Resources for finetuning
    49:25 Language agnostic question
    51:12 Topical maps generation
    56:08 Authorship rules for questions answering
    58:00 Style and tone
    1:00:56 Backlinks
    1:07:29 Quiz with Robert
    1:08:53 Quiz with Koray
    1:09:38 Key takeaways
    Both presentations are here
    resources.duda.co/ai-powered-...
    Immerse yourself in the exciting world of AI-Powered Semantic Search as we engage in an exclusive conversation with the renowned legend Koray Tuğberk GÜBÜR. Discover how to harness the power of semantic SEO, topical authority, natural language processing, and AI to revolutionize your content optimization and boost search engine rankings. Unveil the secrets of the digital world with Koray's practical insights and cutting-edge strategies!
    What you will learn:
    In this engaging discussion, you'll learn:
    ✅ How to effectively utilize semantic SEO and AI for optimized content creation
    ✅ Strategies for mastering topical authority and establishing niche expertise
    ✅ Techniques to leverage large language models and dialogue-based search experiences
    ✅ Advanced tactics for search engine optimization with semantics
    Don't miss this unique opportunity to transform your SEO approach and unlock unparalleled success in the digital landscape!
    Why it's important:
    Understanding and implementing AI-Powered Semantic Search is crucial in today's rapidly evolving digital landscape. As search engines continue to advance their algorithms and prioritize user experience, leveraging semantic SEO and AI becomes essential for staying ahead of the competition. By mastering the techniques and strategies discussed in our conversation with Koray Tuğberk GÜBÜR, you'll be better equipped to create content that is both contextually relevant and engaging, ensuring higher search engine rankings, increased visibility, and improved conversion rates.
  • Zábava

Komentáře • 35

  • @TopicalAuthority
    @TopicalAuthority Před 11 měsíci +15

    It was great to be together with Robert and Olesia, here. 🧿

    • @Conceptcleardigitally
      @Conceptcleardigitally Před 3 měsíci

      *Koray Tugberk Gubur - Topical Authority Semantic SEO (Fundamentals)*
      *Actual Price:*
      $997
      My price..$50

  • @sureshkumargondi4631
    @sureshkumargondi4631 Před 11 měsíci +3

    My Wonderful Friends in single video :) Can't wait to watch the full video in one go.

  • @flowstateachieved
    @flowstateachieved Před 7 měsíci +2

    LOL Koray's cat is hilarious! Let the kitty speak, he says!

    • @Conceptcleardigitally
      @Conceptcleardigitally Před 3 měsíci

      *Koray Tugberk Gubur - Topical Authority Semantic SEO (Fundamentals)*
      *Actual Price:*
      $997
      My price..$50

  • @leannesummers4502
    @leannesummers4502 Před 11 měsíci +2

    Awesome xxxx thank you 🎉

  • @OlesiaKorobka
    @OlesiaKorobka Před 11 měsíci +1

    Thank you so much to everyone and to Koray to give it all despite having that crazy schedule. Special thanks go to Sherlock as well!

  • @danielmoll
    @danielmoll Před 11 měsíci +5

    😺 The webinar is hosted by Sherlock the cat, a manufacturer expert in AI and semantic SEO.
    🌍 Participants are encouraged to share their location and ask questions about AI and semantic search.
    🔥 The guest speaker, Koray Tuğberk GÜBÜR, is a renowned expert in the field of AI-powered semantic search and SEO.
    🤝 Koray Tuğberk GÜBÜR has practical experience in implementing SEO strategies and helping clients and others understand the best uses of SEO.
    📚 Koray Tuğberk GÜBÜR has a deep knowledge of the history of SEO and has witnessed discussions about the potential demise of SEO over the years.
    🌐 SEO is not doomed as long as the free economy exists and search engines are operational.
    📅 Koray Tuğberk GÜBÜR started working in SEO around 2015, initially in the black hat side, but later transitioned to the white hat side.
    🐱 Koray Tuğberk GÜBÜR is also the CEO and founder of a holistic SEO community and agency.
    💡 Koray Tuğberk GÜBÜR is a father and emphasizes the importance of human involvement in content creation.
    🌐 Koray Tuğberk GÜBÜR highlights the significance of AI and semantic search in his work with clients and in the SEO industry in general.
    📊 The presentation introduces the concept of topical authority in search engine optimization and the balance between cost and quality in website ranking.
    🤖 The presenter discusses the role of large language models and their impact on AI-powered semantic search.
    📝 The seven steps for the future of SEO are highlighted: fine-tuning a large language model, creating a topical map, generating content, including human effort, improving knowledge space, making the website AI-driven, and using micro semantics.
    🔗 The importance of contextual domains, embeddings, and word compositionalty graphs in creating topical maps and improving content is emphasized.
    🧠 The presenter discusses the relevance and responsiveness of content and the importance of understanding user queries and search engine algorithms.
    🗂 The use of knowledge bases, verbalizing them, and protecting them for creating speaking websites is explained.
    📚 Different tools and techniques, such as language interoperability and embedding projections, are showcased for enhancing content creation and search engine understanding.
    🌐 The presenter encourages joining public communities to stay informed and engaged in the field of AI-powered semantic search and SEO.
    🤖 AI-generated content can lead to an inflation of same-quality content on the internet, as most language models are based on probability.
    🤖 Treat AI as a language processor, not a source of knowledge, as the data sets in language models may be outdated.
    🤖 To improve content quality, fine-tuning and feeding the AI with the latest information and data can be done.
    🤖 Building a knowledge base and using structured data can help generate human-grade reviews and content.
    🤖 Extracting important information, cleaning data, and building taxonomies or structures can enhance content generation.
    🤖 Tools like Amplify, Rapid API, Google, and scraping data from various sources can be utilized to build knowledge bases.
    🤖 Style and tone can differentiate your content from other AI-generated content, making it more unique and human-like.
    🤖 SEO engineers with an engineering mindset have an advantage in the current era of SEO.
    🤖 Niche-specific strategies, like using data-driven reviews, can be effective even if not widely adopted.
    🤖 Semantic search and a holistic approach that combines various SEO techniques, including links and semantics, can lead to better rankings.
    🤖 Emphasizing user intent and providing valuable content are crucial in AI-generated websites.
    🤖 Experimenting with different sentence structures and answering formats can optimize content for search algorithms.
    🤖 Utilizing NLP libraries and tools like Siamese BERT or Sentence BERT can help analyze sentence similarity and generate optimized content.
    🤖 Building conceptual maps and topical maps can assist in understanding content relevance and structuring web pages effectively.
    🤖 Combining knowledge bases and semantic understanding can improve topical authority and search rankings.
    🤖 Using a combination of strategies, including links, semantics, and other SEO techniques, can lead to dominance in a niche.
    🤖 Prioritizing content quality, user satisfaction, and differentiation rather than solely relying on link-building budgets is crucial in SEO.
    💰 Investing in quality content that genuinely helps users is more valuable than chasing a million dollars.
    🔗 On-page optimization is chosen over backlinks in a rapid-fire question session.
    📝 Focus on providing detailed prompts and feeding knowledge to the language model for better results.
    🤝 Stop imitating top-ranking web pages and instead understand the fundamental needs of search engines for long-term success.
    ⏰ Time is a valuable resource, so invest it wisely in activities that benefit your website and search engine visibility.
    📲 Connect with Koray Gubur on social media platforms like Twitter and Facebook.
    📲 Connect with Robert on Facebook, Twitter, and LinkedIn for further engagement.

    • @OlesiaKorobka
      @OlesiaKorobka Před 11 měsíci +1

      Ahaha, nice one. What tool did you use? Was it a plugin in chatgpt?

    • @webindefr
      @webindefr Před 3 měsíci

      Harpa I think@@OlesiaKorobka

  • @TomZickell-qp7ht
    @TomZickell-qp7ht Před 3 měsíci

    Great job Koray you knocked it out of the park

    • @Conceptcleardigitally
      @Conceptcleardigitally Před 3 měsíci

      *Koray Tugberk Gubur - Topical Authority Semantic SEO (Fundamentals)*
      *Actual Price:*
      $997
      My price..$50

  • @pjoshi_15
    @pjoshi_15 Před 7 měsíci +1

    This is wealth of knowledge. Thanks for the podcast!

    • @Conceptcleardigitally
      @Conceptcleardigitally Před 3 měsíci

      *Koray Tugberk Gubur - Topical Authority Semantic SEO (Fundamentals)*
      *Actual Price:*
      $997
      My price..$50

  • @noelisolonoeli300
    @noelisolonoeli300 Před 11 měsíci +1

    The video is excellent, thank you very much for the information.

  • @Fiend404
    @Fiend404 Před 9 měsíci +2

    this is gold 🥇

  • @leannesummers4502
    @leannesummers4502 Před 11 měsíci +2

    3 Incredible people I met in Saigon. Lovely to see you 🎉

  • @OlesiaKorobka
    @OlesiaKorobka Před 11 měsíci +3

    0:00 Intro
    1:45 About Koray Gubur and Future of SEO
    3:58 About Robert Niechcial and SGE
    6:07 Start of Koray's presentation
    6:31 Quality & cost balance
    12:29 Query responsiveness
    14:00 LLMo Optimization for SEO
    16:22 Micro semantics
    17:32 SEO chatbot
    18:59 Multichain reasoning
    20:40 Embeddings
    22:33 How to create a topical map
    25:20 Finetuning
    27:12 Relevance
    30:36 Start of Robert's presentation
    35:00 Extracting from the text
    36:25 Process around content
    39:45 Data sources
    42:00 Proof
    43:52 Q&A start
    44:00 Can we break Google?
    44:58 Resources for finetuning
    49:25 Language agnostic question
    51:12 Topical maps generation
    56:08 Authorship rules for questions answering
    58:00 Style and tone
    1:00:56 Backlinks
    1:07:29 Quiz with Robert
    1:08:53 Quiz with Koray
    1:09:38 Key takeaways
    Koray's presentation: docs.google.com/presentation/d/1RZiRvZuHU1RHctbFDu6YM7AuajgMgh4e/edit?usp=sharing&ouid=118062167142708267080&rtpof=true&sd=true
    Robert's presentation: docs.google.com/presentation/d/1bi6MnN7wULk9QROmNvI83eLymqiZRgoPmUKRrvQdbAw/edit?usp=sharing

    • @Conceptcleardigitally
      @Conceptcleardigitally Před 3 měsíci

      *Koray Tugberk Gubur - Topical Authority Semantic SEO (Fundamentals)*
      *Actual Price:*
      $997
      My price..$50

  • @whaleron
    @whaleron Před 11 měsíci

    fantastic webinar 👍

  • @izel-ezgul
    @izel-ezgul Před 11 měsíci

    Perfect webinar!

  • @Fatemakhatun12345
    @Fatemakhatun12345 Před 11 měsíci +1

    Very interesting video

  • @asadbaloch395
    @asadbaloch395 Před 11 měsíci +1

    Koray: If a person doesn't deserve to be ranked I don't work with the person in the first place. If the client is a good person I am ranking them.
    Such a positive and amazing person. Love you Koray from DUBAI. 💝

    • @TopicalAuthority
      @TopicalAuthority Před 6 měsíci +1

      ❤ coming to Dubai in February.

    • @asadbaloch395
      @asadbaloch395 Před 6 měsíci +1

      @@TopicalAuthority I would love to meet you. I am a SEO person too.

  • @user-lz7of6qf6z
    @user-lz7of6qf6z Před měsícem

    Thanks I am a bit late but it was amaizing

  • @anukool6360
    @anukool6360 Před 8 měsíci +4

    This guy is exposing google as hell 😂

  • @ds5068
    @ds5068 Před 11 měsíci +1

    All this theory is great, but there needs to be hands on demonstrations of how to implement it. Yes great, sentence structure and closely related entities in the knowledge graph are important, but how do we practically use and test that information.
    It's like being told to make a delicious dish where you're shown the dish and the ingredients, but you don't get given the recipe.

    • @OlesiaKorobka
      @OlesiaKorobka Před 11 měsíci +1

      If you watch again, you can see practical implementations within what Koray shows. It seems you were not watching

    • @Testing-pj8bh
      @Testing-pj8bh Před 5 měsíci

      ​@@OlesiaKorobkaall the cases are flops, even the water website

  • @ogabassey
    @ogabassey Před 7 měsíci +1

    What’s koray’s first question technical 😂

  • @laviray5447
    @laviray5447 Před 3 měsíci

    Everytime koray smile, it seems like he found some mistakes in Robert's statements

  • @wellwisher_a
    @wellwisher_a Před 6 měsíci +3

    After 22 minutes, I got a headache.

  • @munDas-gc7dm
    @munDas-gc7dm Před 11 měsíci +1

    The video is excellent, thank you very much for the information.

    • @Conceptcleardigitally
      @Conceptcleardigitally Před 3 měsíci

      *Koray Tugberk Gubur - Topical Authority Semantic SEO (Fundamentals)*
      *Actual Price:*
      $997
      My price..$50