Talking Watches With Maximilian Büsser, Founder Of MB&F

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  • čas přidán 3. 11. 2021
  • For the full story, go to: www.hodinkee.com/articles/tal...
    I present to you the tale of the progress of one engineer, watchmaker (though he insists he is not one), and one of the main architects of the notion of fine watchmaking not as the rote reiteration of past triumphs, but rather the invention of unforeseen ideas. Presented for your consideration, the life and career, told in watches, of one Maximilian Büsser - who remembers things which increasingly, we should, and do not.
    This is Talking Watches with Maximilian Büsser of MB&F.
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Komentáře • 339

  • @brklynjosh
    @brklynjosh Před 2 lety +336

    For me, who has watched the Talking Watches series from the beginning, this one is really special. Max makes you see watches again for the first time. Thanks Hodinkee and Jack!

    • @roochmartinez102
      @roochmartinez102 Před 2 lety +2

      Well said and so much truth to this.

    • @charliejordan5282
      @charliejordan5282 Před 2 lety

      I was able to finance my wrist watch business with the profits I made from my Altcoin investment in just 8months. I couldn't even believe I started my business without any loan.

    • @hathaway.1166
      @hathaway.1166 Před 2 lety +1

      @@charliejordan5282 Can I buy the Paul Newman Daytona if I invest in Altcoin?

    • @hathaway.1166
      @hathaway.1166 Před 2 lety

      @Charlie Jordan Can I also buy the whole Apple company? heard it cost only about a trilion bucks....

    • @margaretgreen151
      @margaretgreen151 Před 2 lety

      @Charlie Jordan Well said! , I'm into stocks and Altcoin investment as well. I make good return from them.

  • @mrigaanko
    @mrigaanko Před 2 lety +78

    Forget watches, Max and Jack’s conversation are lessons on life. Stay humble, stay mad, celebrate the people in your life, say thank you. A lesson for every leader. Thank you.

  • @mfdeerhunter
    @mfdeerhunter Před 2 lety +247

    One of the best Talking Watches ever, really admire how humble Max is, loves how he doesn’t forget to give credit to other people where it’s due. While most of the MB&F watches are not something that suits my taste (and my wallet), I always like their crazy and conceptual designs, especially their collaborations with L’Epee

    • @TWHowl
      @TWHowl Před 2 lety

      Okay, I keep seeing these kind of comments about how “this” or that episode is a return to form for talking watches…except these comments exist on every video 🤔 Maybe talking watches has just been good the entire time 🙄

  • @YongJoonPaek
    @YongJoonPaek Před 2 lety +70

    My dad's watch is an ebel wave from the 80s. Hearing Max talk about the brand in this way, makes me re-evaluate how cool my dad must have been when he was younger!

    • @koolpep
      @koolpep Před 2 lety +3

      It’s so hard to view products in their historical context. You are spot on, your Dad must have been a very cool person.

  • @henrylee8510
    @henrylee8510 Před 2 lety +33

    Miyota, seiko, Ebel. For an ultra high end watch company, he sure appreciates all price ranges and is not a snob.

  • @SuperPeleke
    @SuperPeleke Před 2 lety +118

    "To celebrate that I was alive, I jumped on a bus and bought my dream watch." - we can all relate. 🤣

    • @etamarshamoil2739
      @etamarshamoil2739 Před 2 lety +6

      After you buy a watch you celebrate by buying another watch.

    • @SuperPeleke
      @SuperPeleke Před 2 lety +1

      @@etamarshamoil2739 I like the way you think

    • @tomasinacovell4293
      @tomasinacovell4293 Před 2 lety

      Non! He's a ditz, basically, they both are.

    • @mikem8211
      @mikem8211 Před rokem

      @Etamar shamoil I'm stuck in this cycle myself. How do you make it stop? The minute I buy one I think about Mt next one 🤣

  • @mcolombi95
    @mcolombi95 Před 2 lety +50

    This man is an absolute legend. Such a passionate and genuine watch enthusiast. You see the joy in his eyes every time he talkes about his products and his company. And man, his storytelling is insane: if he held a 4-hour speech about his refrigerator, be sure I will still be there listening to him and feeling his passion. He's one of the true gems that make this industry so amazing. Thanks Max, for everything you do for watchmaking.

  • @lazyguitarguy22
    @lazyguitarguy22 Před 2 lety +47

    This dude is a freaking genius! And an excellent human being. He deserves all his success. Now to save my pennies to buy one of his pieces.

  • @tanbenghooi86
    @tanbenghooi86 Před 2 lety +5

    rare video when a founder gives credit and tribute to those who he meets, learn, create, brainstorm, and enjoyed watches !

  • @jameshsu2558
    @jameshsu2558 Před 2 lety +6

    I had an honor to meet Max and sat down with him for a lovely dinner two years ago in Shanghai. We talked about an hour. He told me a story of him buying a vintage Corvette. He paid top dollar for the best example he could find. At the time he thought he overpaid. but later with the vintage car market skyrocketed, I think he made the right decision. Max is the guy who never settles. He just wants to be the best that he can be. Hopefully when the whole Covid situation settles down, I can see him again. What a great individual.

  • @samuelbrown2062
    @samuelbrown2062 Před 2 lety +8

    Well done Hodinkee team. This is the best episode of ‘Talking Watches’ by a very wide margin. Also, what a breath of fresh air with not a single Rolex or Patek on the desk!

  • @cesarsaucedo5110
    @cesarsaucedo5110 Před 2 lety +26

    What a great storyteller, appears to be honest and humble. Good episode, HODINKEE!

  • @dannysimenauer5745
    @dannysimenauer5745 Před 2 lety +19

    MB&F is an amazing company. Max reminds me of Enzo Ferrari and his ability to engineer a one of a kind product when everybody seems to focus on circular watch designs. Kudos to Hodinkee for introducing us to Max and doing such a personal interview. Interestingly enough, the sayings his mother taught him were taught to me by my mom. Small World…

  • @tracephoto1823
    @tracephoto1823 Před 2 lety +1

    Kind of speechless after watching this. The depth and breadth of the watch industry truly is only as endless as our imaginations.

  • @jorgeandresposadavillada1384

    Is just a joy to hear someone that really knows his business and it is passionate about the industry and thankful for the competition.

  • @brandinator1996
    @brandinator1996 Před 2 lety +1

    Jack is a fantastic interviewer. Whenever he speaks he provides valuable input but lets the subject tell their story most of the time.

  • @mbrennanc1701
    @mbrennanc1701 Před 2 lety +1

    I agree with Josh Himwich's comment 100%. Best episode ever. Inspiring from start to finish on so many levels.

  • @spongebens
    @spongebens Před 2 lety +6

    I don't comment often, but I just had to say this is one of the best Talking Watches episodes. Maybe one of the best watch videos out there. Great storyteller, creative genius, but very humble and gives credit where it's due 💯

  • @JetCooper3D
    @JetCooper3D Před rokem +1

    Massive new fan. As a designer, I am in awe of this man and company…

  • @robertbd0404
    @robertbd0404 Před 2 lety +1

    omg......i can listen to this two guys hour's.......the best video about watches,passions ,ambition or just a wish
    to do somethings special,different and so near to perfection....

  • @LTLMedia
    @LTLMedia Před 2 lety +50

    I really enjoy that Maximilian talks about Ebel watches. I feel like it's a great timepiece and brand that's gotten lost in the shuffle. I hope it reemerges someday in the mix of conversation.

    • @mcstarling07
      @mcstarling07 Před 2 lety +1

      Believe they're part of the Movado group now, so all hope may be lost for the foreseeable future. Concord is in that group as well. I would love to see all 3 of those brands make a return to their heritage (Concord, Ebel, and Movado).

    • @LTLMedia
      @LTLMedia Před 2 lety

      @@mcstarling07 I agree! Lots of potential!

  • @sunnystalham623
    @sunnystalham623 Před 2 lety +1

    In this moment of speechlessness all I can think is ‘wow. A truly insightful and inspirational encounter!!

  • @corysekine-pettite1783
    @corysekine-pettite1783 Před 2 lety +12

    His designs are not for me, but he's clearly a genius, and he's hired several geniuses to work with him. And I love how humble he seems to be, and all the credit he gives to others.

  • @tictocbang7443
    @tictocbang7443 Před 2 lety +6

    My favorite episode ever. As a collector since the mid-90s, watchmaking history is far more interesting to me than a table of acquisitions. Max is the greatest.

  • @aryanothman.
    @aryanothman. Před 2 lety

    I can watch a 4 hour long video of maximilian talking and geeking about watches and never get bored.

  • @xdfckt2564
    @xdfckt2564 Před rokem +3

    His personality has floored me.
    Would like to thank his mother's soul.

  • @MasterEye6590
    @MasterEye6590 Před 2 lety +3

    This is totally a next level collection. Max isn't a simple collector - he is a curator and a creator. When I hear him talking about watches I always think that he is totally feeling what he is doing. Great guy and perhaps the best Talking Watches so far.

  • @domokun938
    @domokun938 Před 2 lety +2

    One of the best talking watches

  • @pamisavejr
    @pamisavejr Před 2 lety +6

    This is one of the best Talking Watches. Amazing storytelling, a passionate artist, humble, giving credit where credit is due, humble. Bravo Hodinkee and Jack!

  • @CaptCanuck4444
    @CaptCanuck4444 Před 2 lety +2

    Fantastic interview. Suprisingly fresh and interesting. More like this, please.

  • @lucacadianalbert
    @lucacadianalbert Před 2 lety +8

    one of the most engaging Talking Watches to date..should have been an hour long! Thanks Jack!

  • @sautante
    @sautante Před 2 lety +4

    Hands down my favourite episode of Talking Watches, the passion he imbues into his craft is so infectious!

  • @166293
    @166293 Před 2 lety +1

    A simply fantastic episode of Talking Watches - thanks Max Büsser and Jack Forster!

  • @kellerlambert
    @kellerlambert Před 2 lety +6

    Absolutely inspiring. What an episode, what a unique story and perspective.

  • @Aneosody
    @Aneosody Před 2 lety +2

    How does talking watches KEEP getting better?! This is the best one to date just wow amazing watches, amazing stories.

  • @user-gc7qn8is6w
    @user-gc7qn8is6w Před 10 měsíci

    one of the best interviews I've seen. Such an inspiring person.

  • @Supercruze
    @Supercruze Před 2 lety +4

    By far one of the best "Talking Watches" I have ever seen. Great content and interview. What passion in watchmaking.

  • @sennefierens2708
    @sennefierens2708 Před 2 lety +3

    Loved this episode! Maximilian speaks with so much enthusiasm, it's contagious

  • @RT8473
    @RT8473 Před rokem +1

    See his face hear his voice when he explain his Jaeger.. you can tell how much he really love watches 👍👍

  • @greaterbayareahero1401

    Max is so inspirational. I hope he continues doing what he does, thinking out of the box! Great interview!

  • @lingogringo
    @lingogringo Před 2 lety +1

    One of the most surprising (pleasantly) and enjoyable Talking Watches episodes. The passion exibihted by Mr. Büsser has earned my respect. Simply fantastics!

  • @abba136
    @abba136 Před 2 lety +1

    One of the best Talking Watches so far. Amazing 👏

  • @vgcamara
    @vgcamara Před 2 lety +1

    Superb interview! Every time I see an interview with Max it it's a smile on my face. Such a nice guy! His pieces are not only creative, they are horologically unbelievable. Kudos to him and his team 👍

  • @kevin.feng1
    @kevin.feng1 Před 2 lety +1

    Hands down, the greatest talking watches episode of all time.
    Creative genius, watches, business, life philosophy, and storytelling all packed into one beautiful video!

  • @lcm6091
    @lcm6091 Před 2 lety +2

    awesome interview with an equally awesome man. The enthusiasm Max has for his craft is a pleasure to see. Also it is refreshing to here Max praise all the people who have inspired or has contributed to the brand. Just a delight. Thanks

  • @andrewcumming4018
    @andrewcumming4018 Před 2 lety +2

    You have to be congratulated. These are excellent talks. Every person you interview is so humble and easy to gain insight too. I'm not a watch person, but I do love mechanical watches. Thank you so much.

  • @Ceteth
    @Ceteth Před 2 lety +1

    I haven't finish video yet, but I just wanted to say it's one of the best Talking Watches I saw. Mr Busser, it was a pleasure.

  • @CryHermesCry
    @CryHermesCry Před 2 lety

    Max gave so much thanks and praises. What a great video about watchmaking and gratitude. I'm happy that MB&F thrived in what could have been the worst year.

  • @ScreaminEagle35
    @ScreaminEagle35 Před 2 lety +4

    I hope this man never goes bankrupt. Absolutely inspiring and creative dude and excited to see his watchmaking see a broader audience. Hope the brand stays for decades and centuries to come

  • @OneManReviews
    @OneManReviews Před rokem +1

    Max's passion about watches makes you look at them from a very different respective. Thanks for that episode and thanks to Jack for being a great listener.

  • @nilupul12
    @nilupul12 Před 2 lety +1

    my favorite talking watches so far,

  • @sumitkar8146
    @sumitkar8146 Před rokem +1

    What an awesome interview - the passion shines through

  • @DonFrankos
    @DonFrankos Před 2 lety +3

    What an absolutely brilliant episode. Up there with the JCB episode in terms of enthusiasm. People will come back to this every once in a while as wel I'm sure.

  • @patrickelrafih
    @patrickelrafih Před 2 lety +1

    I’m sat here with a Patek collection book beside me. Watching this video truly shows how much creativity exists outside the legacy brands we’ve all been groomed to put atop the horological pedestal. AMAZING WATCHES! Thank you

  • @jmbaug1229
    @jmbaug1229 Před 2 lety +2

    What a beautiful episode 💫✨🤩
    Thank you !
    Greetings from Greenwich, London.
    J

  • @PlasticDuckMachine
    @PlasticDuckMachine Před 2 lety +1

    Been watching watch content for a bit of time now. this guy just is such an inspiration .

  • @alawisnu6990
    @alawisnu6990 Před 2 lety +1

    Definitely the best Talking Watches episode, keep it up!

  • @MrVoayer
    @MrVoayer Před 2 lety

    What a highly admirable artristry from the team at MB&F ! And Maximilian seem to be dream driven, passionate and very gentle peson ! A video to watch and enjoy many times !

  • @richardbaptist5080
    @richardbaptist5080 Před 2 lety +2

    One of the ultimate talking watches!! Such a great guy. And the MAD edition is being made. Yaayy!!

  • @powayimports4175
    @powayimports4175 Před 2 lety +3

    Wow, wow, wow!! Easily the best since John mayors talking watches I’ve seen yet! Thank you!! This guy is a class act and such a great person to represent the industry in the way I want to view it. Very inspiring

  • @St._Peter
    @St._Peter Před 2 lety +1

    Max B. is BEST!!!! Thanks HODINKEE.

  • @dr.ns23
    @dr.ns23 Před 2 lety +2

    Amazing episode. Max is a great guy and makes you love watches all over again. Thanks Hodinkee and Max

  • @andreaseriksson7327
    @andreaseriksson7327 Před 2 lety +1

    Wow!!! Great interview! I think Max and MB&F is absolutely amazing! One of the best Talking Watches on a long time! Keep up the good work! 🙏🏻😊✨

  • @MegaSale89
    @MegaSale89 Před 2 lety +2

    Awesome episode! I really appreciate Max’s uniqueness in design and approach to watchmaking. I like he gives credit to people he works with, which is not very common these days. Also, its nice to listen to someone so well spoken.

  • @renenemj1
    @renenemj1 Před 2 lety +5

    So different to see a Talking Watches with a guest whose life basically revolves around watches, he gives another perspective on them.

  • @msherlock1607
    @msherlock1607 Před 2 lety +3

    Max like so many others is extraordinarily humble, but in actuality is a legend in his own right.
    Bravo Max, keep up the great work

  • @Nvlutey27
    @Nvlutey27 Před 2 lety +1

    Seriously one of the best episodes to date.

  • @Geoffrey150
    @Geoffrey150 Před rokem +1

    Very inspiring! I was in the store in Geneva just last week! Loved everything about it. And the passion of the store-owner. So nice. Now I see this video and it only affirms my feeling. Great energy, great spirit! ❤️

  • @rodrigogutierrezreyes4702

    This is hands down one of the best talking watches EVER!!! ⚡⚡⚡

  • @diavalus
    @diavalus Před 2 lety +8

    The story about JLC Reverso is really interesting, I had no clue about that!

  • @watchgeek6712
    @watchgeek6712 Před 2 lety +6

    This Talking Watches with Maximilian is fantastic! This episode and the Todd Levin one are my two favorites. You can see and hear the joy he has for watches. I agree with other commenters that you also see how humble Maximilian is. After watching this I am convinced MB&F is not a work place, rather a gathering of creativity and an expression of joy!

  • @KingMinosxxvi
    @KingMinosxxvi Před 2 lety +1

    easily the best talking watches ever

  • @WatchMeEDC
    @WatchMeEDC Před 2 lety +1

    Max is one of my favorite people in the watch industry. Great admiration for his vision and drive to be unique, create his own path, and make it about more than the actual watchmaking itself. Great episode! Oh and the Legacy Machine is a grail!

  • @ycrecon
    @ycrecon Před 2 lety

    One of the best guests. And what a fantastic collection.

  • @angrydriver2023
    @angrydriver2023 Před 2 lety +1

    Absolutely amazing episode of Talking Watches.

  • @tsj8762
    @tsj8762 Před 2 lety +2

    By far, the best episode yet!

  • @Mrmrnobodymr
    @Mrmrnobodymr Před 2 lety +1

    Huge respect to Max and to team hodinkee for this episode

  • @trevorjamesbradley3010
    @trevorjamesbradley3010 Před 2 lety +1

    This was awesome. I love to hear the inner thoughts of someone who can actually move the “needle”. Dream something big and make it happen.

  • @michaeloneil3653
    @michaeloneil3653 Před 2 lety +1

    "You want to see the balance wheel and escapement" I feel that 🥰 such an inspiring episode!!!

  • @JochenVogel
    @JochenVogel Před 2 lety +1

    Hats off to Mr. Büsser. This was a truly inspiring video, even if it is very unlikely that an MB&F watch will ever adorn my left wrist.

  • @peterzwegat5380
    @peterzwegat5380 Před 2 lety +1

    Awesome episode. I think you listened at the critics.
    This shows that you do not need to have the same taste to appreciate watches and craftsmanship! Great storyteller!

  • @80sruler
    @80sruler Před 2 lety

    How do you not love this guys passion ?

  • @bramsltd
    @bramsltd Před 2 lety +3

    Art meets function. My favorite watchmaker. So great to see the passion. These pieces will be true collectors items one day. So excited to see the next creations!
    “The only thing I’m sure of is I’m sure of nothing”……

  • @lavoltare6307
    @lavoltare6307 Před 2 lety +1

    Most impressed thank you H.

  • @JaesadaSrisuk
    @JaesadaSrisuk Před 2 lety

    Monsieur Büsser is an absolute genius. This passion and creativity is so apparent. I’m glad that the video showed some of the incredibly imaginative Opus pieces that he did for Harry Winston. During the 2000s, those watches in luxury and fashion magazine spreads is what first drew me into horology in the first place.

  • @marlondecastro
    @marlondecastro Před 2 lety

    The only youtube video I watched from start to end! Absolutely amazing Max! Great job hodinkee

  • @bke008
    @bke008 Před 2 lety +1

    this guy really wise. thanks jack for the amazing guest and interview. another guest more interesting than the amazing selection of watches

  • @Grumps5
    @Grumps5 Před 2 lety

    The knowledge & stories are amazing....a watch enthusiast at its max.

  • @carlotarantino7462
    @carlotarantino7462 Před 2 lety +1

    Chapeau to Mr. MB&F! They create masterpiece to wear on a wrist.

  • @morgan97475
    @morgan97475 Před 2 lety +1

    Good thoughts, good words, good deeds. Great interview. Thanks for this.

  • @philthieler9438
    @philthieler9438 Před 2 lety +1

    Probably the best episode in memory, but yes, in person is ideal.

  • @kentan8536
    @kentan8536 Před 2 lety +1

    Such passion and joy. I envy you.

  • @billmedic1995
    @billmedic1995 Před 2 lety

    I had to pause the video, 2:39 seconds into it. Max and I are the same age, and I remember Eble From the 90s. It was a very desirable and collectible brand. Having awesome flashbacks watching this so far!

  • @jasonleungis
    @jasonleungis Před 2 lety +1

    This the best TED talk I’ve seen in ages 😀

  • @joshn.5625
    @joshn.5625 Před 2 lety +1

    Great video. What a charming, interesting, and enthusiastic man. It has given me a new appreciation for his watches.

  • @tommyholen6887
    @tommyholen6887 Před rokem +1

    There are few people able to create their dreams. Max is one of them and I have so much respect for him. Currently I am a proud owner of a M.A.D. 1 Red and my dream is to one time in the future own a MB&F Legacy Machine.

  • @90srulz91
    @90srulz91 Před 2 lety +1

    Wow, amazing talking watches. One of the best - so many interesting choices.

  • @major949
    @major949 Před 2 lety +2

    I'm obsessed with MB&F. This man is truly a watch genius

  • @mramed8448
    @mramed8448 Před 2 lety +1

    What an episode...

  • @thevalet2011
    @thevalet2011 Před 2 lety +5

    What I liked about this episode shows that even watchmakers are interesting get very nutty about watches and I purely love it. What I appreciate that he can appreciate high horology like a Kari Voutilainen and forgotten timepieces like a Ebel Chronograph and the Seiko Discus Burger.