DS3 2016 REVIEW

Here's an interesting stat. it won't be long before SUVs account for a quarter of all car sales. And premium brands account for 11% of all worldwide car production but 37% of automotive segment profits. Which explains why the Peugeot/Citroen conglomerate needs the DS brand. And why the DS brand needs this car, the DS 3 Crossback.
It's taken the DS marque some time to get off the ground. The DS3, DS4 and DS5 hatches the company kicked off with were re-badged Citroens that struggled to justify premium pricing. But we were promised bespoke DS designs that would. The mid-sized seven-seat DS 7 Crossback was the first of these. This smaller DS 3 Crossback is the second.