The Language of Persuasion: Magic Words to Get Your Way
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- Äas pĆidĂĄn 8. 06. 2024
- Want to be more persuasive? Wondering which words will influence people to take action? Discover how to use language to guide people to a desired outcome.
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- / @socialmediaexaminer
đïžâđšïž About Jonah Berger
- Website jonahberger.com/
- Book Magic Words, what to Say To Get Your Way jonahberger.com/magic-words/
- LinkedIn / j1berger
- Twitter / j1berger
đ Other Notes From This Episode
- Find other products, tools, and resources mentioned in this episode www.socialmediaexaminer.com/t...
- Connect with Michael Stelzner (@Stelzner) on Instagram / stelzner
â° Timestamps
00:00 Intro
00:42 About Language In Business And Marketing
04:12 The Use Of Language In The World Of AI
05:10 How To Make A Bigger Impact With Language
06:43 The S.P.E.A.C.C. Framework For Persuasive Language
07:43 S.P.E.A.C.C. Language Strategy âAâ: Agency & Identity
23:19 S.P.E.A.C.C. Language Strategy âCâ: Concreteness
33:50 S.P.E.A.C.C. Language Strategy âC": Confidenceâ
42:55 Using The Right Words In The Right Way
#SocialMediaExaminer #SocialMediaMarketingPodcast #Copywriting
âïž Use this framework for writing persuasive copy that hits just the right đ tone czcams.com/video/8f3HWqU2SFE/video.html
đđŸ love this episode! More on Language please. This is powerful.
Great job guys.
One of my favourite topics
This is a very good content! thank you very much for sharing!!!đđđ
Awesome
So early đ
How come you don't have auto-captions turned on?! That also generates a transcript which can really help someone with hearing difficulties or preference to consume ideas at their own speed. You could also use that to repurpose the content.