The Dermalogica Story
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- čas přidán 23. 05. 2016
- While the Dermalogica story begins in 1986, the force of change in the industry started in Los Angeles, circa 1983. Jane Wurwand, a tenured, United Kingdom-trained skin therapist new to the American "esthetician" industry, recognized that continuing skin and body therapy education was practically non-existent in the United States. While her training had been comprehensive and serious, US students entered the industry licensed yet under-trained, and worse, under-respected.
Jane put her education in action, opening a small classroom in Marina del Rey, California under the name The International Dermal Institute (IDI). She invited licensed skin therapists to get hands-on with the postgraduate training so critical to making them competitive in the business. Today, IDI is considered the international gold-standard for postgraduate skin and body therapy training with 37 locations worldwide. - Krátké a kreslené filmy
I just heard their podcast on "how I built this". Such an amazing story . So much determination and hard work the wurwands put into building this company. Great story!
i love dermalogica
It's a shame Jane sold the company
KRIS KIT MEREDITH i
That's right! Now owned since 2015 by UNILEVER who own Pond's, Dove, ST.IVES, PAULA'S CHOICE and many others!
@@conradzimmerman8638 Aveda kiehls Carol daughter etc all sold, it's the new normal
i love dermalogica