The Untold Truth of Vans Shoes

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  • čas přidán 26. 04. 2022
  • Everyone's heard of Vans shoes. These days everyone wears them... moms, dads, uncles, teachers, skaters. Vans is up there with footwear giants like Nike, Converse, and Adidas - in terms of popularity and relevance.
    But one thing most people don't know is... Vans almost failed multiple times. Yes, FAILED. Once in the 80's and again in the early 2000's. So how'd they save themselves to become the billion dollar company we know today?
    Thank you for watching and supporting. It genuinely means the world. I'm just one dude with a dream, and CZcams channel. Let's skyrocket to 100k!
    Email: modernbusinesschannel@gmail.com
    Twitter: / modernbusin

Komentáře • 677

  • @modernbusinesschannel
    @modernbusinesschannel  Před 2 lety +189

    Do you wear Vans? Gotta be real, I’m rocking with Lakai these days... don’t hate me. -Nate

    • @Orcastruck
      @Orcastruck Před 2 lety +1

      I'm here to early, wake me up when it's time

    • @thecreatedvoid117
      @thecreatedvoid117 Před 2 lety +5

      Moved from Vans to Lakai recently. My feet are grateful.

    • @tesone6783
      @tesone6783 Před 2 lety +5

      My skating shoes are vans

    • @shaunreed8115
      @shaunreed8115 Před 2 lety +1

      Visually I like to look and the feel of vans on the board but they do not hold up for anything so I don't like them for that reason

    • @aboutmybluestrips
      @aboutmybluestrips Před 2 lety

      yeah but only the skate versions since they’re made better and are more comfortable than the normal ones

  • @snowboardgeek9
    @snowboardgeek9 Před 2 lety +541

    I grew up skateboarding (and still do sometimes), I've always used Vans. I ended up working there as a part time job to get me through school. Many older customers would come in and tell me they wore Vans since before I was born. I hope to pop into a Vans store in my 50's or 60's and tell some kids that too as they sell me a pair! 😊

    • @DETSRC313
      @DETSRC313 Před 2 lety +2

      You better!

    • @anthonymichaelfox5094
      @anthonymichaelfox5094 Před 2 lety +3

      Don't that's so cringe and sad ngl

    • @snowboardgeek9
      @snowboardgeek9 Před 2 lety +1

      @@DETSRC313 bet 😂

    • @snowboardgeek9
      @snowboardgeek9 Před 2 lety +24

      @@anthonymichaelfox5094 nah they were all happy and wholesome, they made my day! I'm not saying in a literal sense to make dad jokes to kids when I'm old, but I'm just saying I hope the community and store front aspect of the brand doesn't just fade out as things move more online.

    • @ianmethvin1958
      @ianmethvin1958 Před 2 lety +16

      @@anthonymichaelfox5094 L comment

  • @estern001
    @estern001 Před 2 lety +247

    I grew up in Orange County in the 1970's and 1980's. My dad used to take my sister and I to a fabric shop where we would find outrageous designs. We would take the fabric to the Vans factory and have our custom shoes made. Great memories. Thanks Vans!

    • @elizabethramsey9295
      @elizabethramsey9295 Před 2 lety +17

      I heard they even made a pair from needlepoint embroidery! My daughter wore a pink pair to her senior prom😊

  • @ivankornuta1921
    @ivankornuta1921 Před 2 lety +173

    Vans got so big because of the versatility it has for all outfits

  • @kevinbahri5251
    @kevinbahri5251 Před 2 lety +111

    I used to wear Vans religiously until I got a pair of Adidas. It was then that I realized that I had been walking around with tissue boxes on my feet for years

    • @MrMan-ol4ic
      @MrMan-ol4ic Před rokem +7

      Yes ....my wife and I and my daughter said the same thing. The new Adidas shoes are dam comfortable. Better made then Van's. And I have 5 pairs of vans. 2 pairs of adidas. 1 pair of Doc martens boots. But, those adidas are way more comfy!

    • @SeudXe
      @SeudXe Před rokem +2

      Then you'd love crocs and birks lmao

    • @TheChicanoMechainc
      @TheChicanoMechainc Před rokem

      Imma be honest I think every shoes that I wore was jsut not good I thought Nikes was good but it wasn’t I though vans skating soles and stuff like that where great but It jsut hurt my feet after walking but ig I should jsut get some Adidas

    • @squidlyminimalisim
      @squidlyminimalisim Před rokem +3

      @@TheChicanoMechainc look into barefoot shoes and it’ll explain that “pain” the vans give you

    • @stpedro-ht9ng
      @stpedro-ht9ng Před 9 měsíci

      @@squidlyminimalisim you can't skate in barefoot shoes though. hopefully Asics new skate shoes are good. I haven't tried them but i'm very interested.

  • @revdondee7429
    @revdondee7429 Před 2 lety +102

    Been wearing and still wearing Vans since '74, pre waffle sole era. The originals had a deck shoe sole, similar to Topsiders, but a softer rubber. As skaters moved away from skating barefoot, before grip tape, the deck shoe sole provided traction as the skaters began progressing.
    I was hoping you would have mentioned the contract with Sony in San Diego, to provide footwear for every single employee. Yes, Sony TV's and stereos used to be made here.

    • @israelfernandez5570
      @israelfernandez5570 Před 2 lety +3

      EXACTLY! Paul's idea was a boat deck shoe. It turned out more suitable for sidewalk surfers

  • @stophumpingthelaser
    @stophumpingthelaser Před 2 lety +80

    No matter how much I still appreciate the brand, I really don't get how is it possible to say that it's authenticity hasn't been compromised, at least partially, at a point where even people used to brush off countercultures like board sports and punk rock as "childish", now all of a sudden decided its cool to actually wear Vans because some celebrity wore the black oldschool model and after that all hell broke loose

    • @isaacwalker5124
      @isaacwalker5124 Před rokem +5

      "If it's not counterculture it's not authentic."
      Wow bro, we're all so impressed with how punk rock you are 🤘🏼🙄

    • @stophumpingthelaser
      @stophumpingthelaser Před rokem +2

      @@isaacwalker5124 listen “bro”, I live in a country small enough where countercultures are strong because there weren’t many of us back when I was in my 20s and there are not too many of us now either. when I put on my first pair about 20 years ago it was way more than a shoe, it brought people together whether u believe it or not because it gave the person wearing it a sense of belonging. Now I have the fondest of memories from those days and I really don’t see why I should like the fact that the brand that I used to idolise instead of sticking to its roots and core values, decided to let VF turn it into yet another of it’s brands, as if it wasn’t making good money already. I know I’m a boomer but I’ll take the Ian McKaye Vans era any day, thank you

    • @thestarseeker8196
      @thestarseeker8196 Před rokem +1

      I mean I think that’s more that any kind of focused rock culture is brushed off or sidelined more and more. Yeah, people will go to something like Rockville but those kinds of things are a catch-all for something to do for people who casually tune in to the stuff everyone already knows about. There isn’t a *scene* , like a movement where it has the *passion* and it makes a mark and breaks down walls, like we used to have with any number of things; the punk waves as you said, grunge, even hair metal, all of those were legit healthy scenes and contributed to style and fashion as a whole. It’s extremely fragmented now so the role a brand like Vans has played can definitely look confusing these days, but on the other hand it’s very cool to see the fruits of the culture being worn by many. A lot of them don’t “get it” I’m sure, but it’s better than nothing.

  • @SaintInix
    @SaintInix Před 2 lety +3

    My Pops used to get sponsored by Vans as a BMX racer when he was young. It would have been the early to mid-70's. He said he had stacks of Vans in his room at one point.

  • @jaydecrossley6736
    @jaydecrossley6736 Před 2 lety +47

    I’m obsessed with vans I love everything about them I just can’t imagine a life without them to be honest they’re my go to shoe 6/7 days a week I’m in my vans 😍🤷🏼‍♀️

  • @chrishollis2885
    @chrishollis2885 Před rokem +11

    Really great video. I’ve worked at vans for almost a year now, and I can tell you that there was so much in this video I didn’t even know, and I consider myself somewhat of an “expert” when teaching customers some of the history of vans. The biggest point you made that rings true to me is how vans will never change up on a customer, they remain authentic. Even from an employee standpoint, the customer experience is what makes vans stand apart from the rest.

    • @modernbusinesschannel
      @modernbusinesschannel  Před rokem +2

      That’s awesome to hear! I read so many articles and combed through so much stuff for this video so that means so much!

    • @DandyHippo
      @DandyHippo Před 3 měsíci

      Vans shoes are a joke. So uncomfy, and the laces on zahbas break when u take em from a box and try to tie em

  • @MarineBlueFade
    @MarineBlueFade Před 2 lety +4

    Couldn't afford them as a kid, now I have over 30 pairs and counting. Re-branding the classics was brilliant because these were the styles I envied growing up. As a drummer for my church, the waffle sole is perfect for gripping the pedals behind the set. Who knew? Where will Vans be in 20 years? They'll still be on my feet if I'm still breathing..

  • @Kapuzenpulli13
    @Kapuzenpulli13 Před rokem +2

    Bought my first pair of checkerboard slip on at the sweet age of 17, now 16 years later I dont even remember which pair of checkerboard slip ons I am at anymore. I wish they would last a little longer but besides that, I love the simple style.

  • @michaeljosephdimaano2802
    @michaeljosephdimaano2802 Před 2 lety +63

    I don't skateboard. However, I definitely love their simple design.

    • @stoggeholgersoon9588
      @stoggeholgersoon9588 Před 2 lety +6

      IF you did skate you will notice that vans sucks for skateboarding :) Sole will loose and griptape will eat up the lowbudget canvas shit.

    • @rustycheese641
      @rustycheese641 Před rokem +6

      @@stoggeholgersoon9588 nah if that happens to u bro then you skate like a friggin maniac ive been skating for almost a year now and my vans are almost as good as new

    • @blackhawk6314
      @blackhawk6314 Před rokem

      @@stoggeholgersoon9588 mine fell apart soo quickly too.

    • @GilletteSkater
      @GilletteSkater Před rokem +2

      @@stoggeholgersoon9588 If you skate alot, then you know to buy the suede ones. sole loses grip on any shoe if you skate alot

  • @emilyandrews763
    @emilyandrews763 Před 2 lety +29

    I currently work at Vans and I’m gonna be honest, there’s certain parts of the company that still feel a little behind. Specifically with graphic designs on clothing. There’s always something a little off ngl.

    • @robs.1868
      @robs.1868 Před 2 lety +11

      The women’s clothing is kinda terrible.

    • @kuxan_
      @kuxan_ Před 2 lety +3

      same and i agree😂

    • @emilyandrews763
      @emilyandrews763 Před rokem +5

      @@robs.1868 Oh yeah. It's bad. I always buy from the men's or boy's when I do happen to see something I like.

    • @hindsonracing
      @hindsonracing Před rokem

      What happened to the vans Lo Pros huh? they were the only good looking ones!

    • @Philip_Taylor
      @Philip_Taylor Před 2 měsíci

      Yeah the clothes are not great which is why nobody wears them. And too expensive. I only see people wearing the backpacks which, I agree, are not good designs generally.

  • @KCDWolf
    @KCDWolf Před 2 lety +4

    CZcams is scary, I just bought some new vans and when I get home I gets this video on my feed...😅

    • @wakazuzu
      @wakazuzu Před 2 lety +1

      Because your phone in your pocket was passively listening while you were at the store and sending your information to Google.

  • @EddyReckless
    @EddyReckless Před 2 lety +13

    As a skater kid and hardcore/metal musician I loved the brand but actual prices are crazy, especially if you mess up your shoes fast with the skate grip so I said goodbye to vans, they become kinda luxury and not that good compared to other skate brands

    • @narcissist_321
      @narcissist_321 Před 2 lety +2

      ikr, my mom bought me half cabs for $180, i still skate them now but i just cant believe how fast they wore in days

    • @carlosesteves00
      @carlosesteves00 Před 2 lety +1

      @@narcissist_321 that price is insane i have the 92 for 75€ 😂

    • @narcissist_321
      @narcissist_321 Před 2 lety

      @@carlosesteves00 sorry, i think it was $100 or $110 😂 i dont really know how much dollar costs here in argentina

    • @lucy4666
      @lucy4666 Před rokem

      @@narcissist_321 yeah got my sk8 his for 170 bucks in Argentina. prices are crazy but I think they're worth it if u don't wear them every day (I know, that's sad)

  • @Chivkenbbq
    @Chivkenbbq Před 2 lety +10

    Should of talked about the cabelleros history, how they use to cut them in half because it was more comfortable and then they made half cabs because of that

  • @bradyhartt
    @bradyhartt Před 2 lety +15

    as an ex skateboarder turned bike enthusiast, vans have for years and i'm sure will probably always be my shoe of choice.

  • @sams66toronado
    @sams66toronado Před 2 lety +2

    Love refreshing my feed to see a fresh vid from you, keep up the crazy hard work

  • @will_nutner9042
    @will_nutner9042 Před 2 lety +2

    You are killing it. Videos are always entertaining and well told.

  • @wilver6897
    @wilver6897 Před 2 lety +12

    It's very infuriating to see a channel like this with such high quality videos and not so many views

  • @Ndrewyy
    @Ndrewyy Před 2 lety +51

    So excited to see another post, I was so disappointed when I saw you only have a few videos. Even tho I’m not even a skateboarder I love your videos and they are entertaining and give me a feel of what I could have if I lived my life with no fear.

    • @modernbusinesschannel
      @modernbusinesschannel  Před 2 lety +11

      That means a LOT, thank you! Yeah, unfortunately my channel is still pretty new, and videos take a bit for me to make..
      But this is my full time project now (so happy). So expect lots of new videos this year, and beyond :) hope you have a great one!

    • @heisenberg8764
      @heisenberg8764 Před 2 lety +3

      @@modernbusinesschannel quality over quantity u got my subscription

    • @meow-ic6gz
      @meow-ic6gz Před 2 lety

      @@modernbusinesschannel pleass do tech companies aswell
      GOD bless

  • @philosophia3561
    @philosophia3561 Před rokem

    Good Job on this short doc, it was very interesting to watch and learn about these shoes that I grew up in and at 44yrs old still rocking them. As a matter of fact im wearing vans at this moment.. lol. Thanks for keeping me entertained for 13min and 13sec.. Lucky #13😉👍🏼

  • @devonsykes2598
    @devonsykes2598 Před 2 lety +14

    The circles of the waffle grip is actually designed for a bmx pedal. That’s why they also have stayed the most successful big box company in bmx

    • @chrishollis2885
      @chrishollis2885 Před rokem

      They also have a bmx line and collab with big bmx athletes all the time to make even better shoes designed for that

    • @devonsykes2598
      @devonsykes2598 Před rokem

      @@chrishollis2885 no it’s not collabs those are vans athletes their signature shoes. The part I’m talking about is designed for a pedal

    • @devonsykes2598
      @devonsykes2598 Před rokem

      @@chrishollis2885 I know currently it’s just Dennis. Dak, courage who have sig shoes still on the shelf

    • @chrishollis2885
      @chrishollis2885 Před rokem

      @@devonsykes2598 They collaborated with Cult, and I work at a vans outlet so I’m constantly seeing vans with different bmx’ers from different times trickle in the store. I’m not sure about current signature shoes since I don’t work full price or do bmx but thank you for letting me know that 😊

    • @devonsykes2598
      @devonsykes2598 Před rokem

      @@chrishollis2885 the collab with vans is a partnership cult and vans have made bike parts shoes and clothes for 5-7 years

  • @coreygolphenee9633
    @coreygolphenee9633 Před 2 lety +10

    My biggest beef with vans at the moment is that the Pro models have the durability of what the standards used to be which makes them 100 dollar shoes in my eyes which is wrong for a pair of vans in my eyes

    • @aldomaresca9994
      @aldomaresca9994 Před 2 lety

      I know right? Its hard to tell which is going to be durable though. Im riding kyle walkers and i genuinely love how they feel, i just made them a nice hot glue protective pad, and theyre holding pretty good, but the sole is wearing hella fast

  • @scout3058
    @scout3058 Před 2 lety +3

    I had a pair of the early 80s Vans high tops. I eventually ditched them for 1986 Vision Street Wear black high tops (with the ollie pad and urban camo sole). I wore Visions until 1991, when I couldn't find any after coming home from Desert Storm.

    • @creatrixZBD
      @creatrixZBD Před 2 lety +1

      I have an original pair of Black Fly's in their original box sitting right here in front of me. The tissue paper disintegrated long ago, and the box looks a bit battered, but the shoes are unworn and in perfect condition. Super cool shoe, never could afford a pair when I was a grommet

    • @scout3058
      @scout3058 Před 2 lety

      @@creatrixZBD Very cool!

  • @AlexJoneses
    @AlexJoneses Před 2 lety +17

    The shoes I'm wearing now haven't changed design since the seventies, and that is pretty cool in my book

  • @Yorker1998
    @Yorker1998 Před rokem +3

    Got my first pair of Vans 3 years ago (I think) from my dad who was buying a pair for himself as well after his slip-on Sketchers fell apart. I must say they are the greatest pair of sneakers i've ever owned. Durable, simple, easy to take on and off, very cushiony, and just all around solid.

  • @phantomred4300
    @phantomred4300 Před 2 lety

    I've been here since your world industry's video just wana say great work bro this is some of the best content on yt

  • @siskothekid4620
    @siskothekid4620 Před 2 lety +21

    I’ve been wearing Vans since ‘85 cause I skate. That’s what they were always best for. Shoe Goo a leather patch on your ollie spot and you’re good to go. At first they were hard to find and only skaters and BMXers wore them, it used to be the badge of honour, you didn’t wear them if you don’t skate. Now EVERYONE wears them. Wish they weren’t so popular but I get it, business is business.

    • @AveragePicker
      @AveragePicker Před 2 lety +3

      Yeah you really did have to put some effort into finding them. During a dry spell I ended up buying a pair of airwalks and loved them. After that I’d alternate between vans and air but yeah you could really keep a pair vans going with shoe goo and/or duct tape.

  • @williamlloyd3769
    @williamlloyd3769 Před 2 lety +1

    Wore Vans in early 1970s. Very popular during high school days in Ventura County.

  • @petermaardananders6803

    Hi im Dutch, know about Vans from about 1980. My sis was working at Rodolpho's Amsterdam Skateshop who as far as I know were the 1stt importers of Vans. I got into Rollerskating and started to work for Rodolpho's on Saturdays.Later I worked full time for about 6 years. I have owned at least 30 pairs, sold thousands pairs, ordered thousands custom pairs seen hundreds of thousands boxes of em stacked on pallets ready to be transported true The Netherlands and beond. Atm I dont own any Vans, but many do. I had em when you were the 'odd man out'( remember the sakterock band?????) wearing Vans, nowdays Vans are just another brand of sneakers. Thanks for the video👍

  • @12darkspider
    @12darkspider Před 2 lety

    This is such a dope channel idea. I been trying to look for videos like this on certain brands like gym shark and bang recently

  • @khaccanhle1930
    @khaccanhle1930 Před 2 lety +8

    We called Vans "stoner shoes" when I was a teen in 1995. Stoners that were fashion forward and had money to spend of course.

  • @markhutchison5157
    @markhutchison5157 Před 2 lety +4

    Thank you for this video. The reason I have stayed true with DVS since my first pair in the early 2000s is DVS stayed true to their styles as well. But as I got older and stopped skating, I wanted lower profile shoes and DVS made a couple styles up untill recently. When my current couple pairs get passed their prime, to Vans I go because the couple pairs I have are Vans-esc and they no longer make them.

  • @michaelsallinger5379
    @michaelsallinger5379 Před 2 lety +35

    When they filed for bankruptcy after all of that when they were trying to get back on their feet my grandfather (a bank owner) gave vans a lone to jump start vans back up due to his love for the shoes.

  • @trapadvisor
    @trapadvisor Před rokem +13

    I remember my dad stuck with this brand and converse even as they fell off in popularity. He just likes cheap shoes though and I can’t blame him. So now he mainly buys them second hand and on sale.

    • @trevmac8362
      @trevmac8362 Před rokem +1

      Converse were 🔥🔥🔥when i was young

  • @carlosdeleon6472
    @carlosdeleon6472 Před 2 lety +6

    I would like to add you completely forgot to mention, in the mid 2000s Vans were extremely popular through the west coast especially in Northern California due the Hyphy movement. The pack -Vans .

  • @ultra4suzukisamurai679
    @ultra4suzukisamurai679 Před 2 lety +5

    I wore vans as a kid when they were USA made. So tough! I put them through hell. Sadly they fall apart much faster now.

  • @Philip_Taylor
    @Philip_Taylor Před 2 měsíci +1

    I love Vans shoes. They are great for wide feet and the popcush insole SAVES my life because without such high shock resistance I would suffer constant pain from having bad knees. I've worn them for 20+ years and the all black ones are my work shoes.

  • @AlexJoneses
    @AlexJoneses Před 2 lety +21

    Skateboarding is a big part of my life, I do it for fun on my surfskate and to get to work and school and back on my electric board. Vans isn't just a style choice for me, although I sometimes go into the store just to admire all the shoes, their sk8 hi grip is so amazing that it genuinely improves my performance on a board, it let's me make harder turns, it let's me go 45mph down main street, and it's comfy and fresh as hell. No shoe has ever worked this welll for me other than vans, and when I die you can bet your ass I'll be buried wearing my sk8 his

  • @ezriquinn6706
    @ezriquinn6706 Před 2 lety +19

    I've been wearing the same pair of skate-hi's almost everyday for the past 3 years and they are still going strong. 80$ for me to be shoed for 3+ years is a crazy good deal.

  • @Themacchuck
    @Themacchuck Před 2 lety +11

    Never any talk of how important Vans were to the BMX community.

    • @rhinestonecowboy_
      @rhinestonecowboy_ Před 2 lety

      Because no one gives a shit about the BMX community

    • @hectorruiz3181
      @hectorruiz3181 Před 2 lety +5

      Y'all take up too much space at skateparks .

    • @Sdfclassicbmx
      @Sdfclassicbmx Před 2 lety +1

      Yes Bmx kept vans alive in the 1980’s and into the 1990’s. I not a fan of Vans these days.

  • @AB-sy4gx
    @AB-sy4gx Před rokem

    I have over 10 pair of vans, some dating back to high school. I now am blessed to make a good living and still wear my vans proudly. Got me through high school at my brokest. Forever grateful. 🙏🏽

  • @bretspangler8717
    @bretspangler8717 Před rokem +1

    I am 64 and have had Vans all my life, I love the custom versions you can really make a pair all your own!

  • @NuclearAbyss
    @NuclearAbyss Před 2 lety +1

    definitely a true last statement. i go to vans because i like their shoes and look, if i wanted something different i would got to Nike, DC etc..

  • @Acid_Ash
    @Acid_Ash Před rokem +1

    The thing I love about Vans is they rarely fall apart on me. I still wear the pair I bought 5 years ago. Plus the custom designs are always on point and the are incredibly comfortable

  • @thecreatedvoid117
    @thecreatedvoid117 Před 2 lety +12

    I’m surprised you didn’t mention the INSANE spike in Vans sales because of Squid Game last year.

  • @salvadorlopez-beltran6734

    dam dude your style is great.. the whole video is made in a way that just sucked me in. I feel like I didn't even blink even though it was all things I already knew... keep up the good work and teach others to do as you do sir.

  • @colomboy86
    @colomboy86 Před 2 lety

    Have a pair of the black slip-ons which were/are finally starting to break down (had them for years now...), and even before watching this, I knew they're a company I can trust...as basically mentioned toward the end of the video...which is why I went with purchasing yet another pair of Vans. ❤️ Sure there's other brands like DC, etc, but there's something to be said IMO about the simplicity of Vans. For me, I like the fact that even though you can feel the ground underneath you (especially when they've been worn in a fair amount) they still stand up to whatever you through at em. Heck, I wear them while playing drums for my band...hence the above comment on being able to feel the ground, etc. I don't see myself going for a similar shoe any time soon.

  • @tyoung2141
    @tyoung2141 Před 2 lety +1

    Took a while for me to sign up (65 y.o. in Aug), 8 months after taking up longboarding figured out my keen sandles didnt belong on my board, Vans Skate Shoes do. Vans covers the 64+ demo market with me. I have no business doing it but am working on my heelside slide.

  • @ReconMan8654
    @ReconMan8654 Před rokem

    Great video! Very informative.
    I live in Vans Pro Slips, and if you wanna real treat, order a kustom pair. They do an amazing job. Half of my current 12-pair Pro Slips rotation is kustoms. They are bangin’!

  • @jakehenricks8934
    @jakehenricks8934 Před 2 lety +2

    I’ve worn vans for over 20 years thanks to my rad parents. I’ve got slippers, snowboard boots, non slips, worn through 20 pairs of old schools and eras and slip ons. Solid shoe. My son who’s a toddler has already had 4 pairs. Maybe one day I’ll be rad too.

  • @thefishwhisperer1416
    @thefishwhisperer1416 Před 2 lety +22

    the largest issue vans developed was they stopped caring about skating and started caring too much about profit margins. Their newest iterations of the core classics lineup are functionally fashion shoes in terms of durability, protection, athletic performance, and general quality, and this is reflected in their size as a company. Outside their skate line, they don't even have arch support anymore, their soles are some of the thinnest in the skate shoe industry, their rubber turns brittle faster than I've had with any other shoes, their uppers have thin, cheap canvas and suede with the consistency of compressed pocket lint.
    They no longer care about skateboarding, or even making decent everyday shoes; as of now, suitability for skating and good build quality are an afterthought. Skateboarding was their springboard into popularity, their designs reflected the work they put into making good, quality athletic shoes. Now, They're just coasting off that reputation, their skate line is only a fraction of the shoes they produce, they don't even make skate shoes above size 13.
    They're not the Vans that was made popular for good quality skateboarding shoes, they're the mediocre fashion shoe brand that knows people will buy their cheaply made, uncomfortable, fragile shoes regardless of how quickly they wear out, or how uncomfortable they are. They know they have popularity and the "cool popular kid" factor going for them and now they're indifferent to the consumer market. All they see are complacent piggy banks who just buy mediocre products because they look good. And that's because that's all the market is now.
    Vans shouldn't be popular anymore, they don't care about the customers other than as cash cows. You can buy much better shoes for cheaper. Buy straye, buy lakai, buy etnies, emerica, almost any other shoe manufacturer who still cares about their build quality because they don't have the "cool" factor to coast off like vans, so they can't afford to churn out garbage to sell to the willing masses.
    Vans has the infection of popularity, and their build quality crumbled because of it. People don't care though, because to them, shoes getting holes and peeling apart in under a year from just walking is normal. Don't let corporations get away with this, buy the quality you deserve, spend your money on companies that deserve it for making quality products, not disposable fashion junk.
    You deserve far better as a consumer, mediocrity should never be rewarded with easy profits.

    • @khaccanhle1930
      @khaccanhle1930 Před 2 lety +7

      Familiar story. A company becomes famous in a certain market for a specific need. These people become trendsetters in the wider population, then the quality goes down as price goes up.
      Harley, The North Face, under armor, Nike, etc. All betrayed their original customer base for rich posers who wanna be "cool".

    • @kermit30045
      @kermit30045 Před 2 lety +3

      Thanks for the recommendation went to the Straye website and ordered some. I hope they start making little kids sizes.

    • @thefishwhisperer1416
      @thefishwhisperer1416 Před 2 lety

      @@kermit30045 I've legit been looking for better quality vans alternatives for so long, I can give you a whole list:
      ES skateboarding
      Emerica
      Etnies
      DC shoes
      Osiris (not as good quality wise as DC but still an alternative)
      Nike SB (their more expensive shoes are better, usually dunk sb)
      Adidas skateboarding (same as above but especially busenitz)
      Straye
      Lakai
      Fallen footwear (dunno about their quality)
      Last Resort AB
      Globe (also know nothing about their quality)
      DVS (if you can find any)
      Airwalk (might be in the same boat as Vans now quality wise but haven't tried them)
      Supra (if you can find any, went out of business)
      I might remember more later but I've been looking for good quality skate shoes for a long while and most, if not all of these companies have shoes that blow most vans out of the water and for a much better price if you wait for a sale (especially etnies, emerica, and es), Vans really doesn't deserve the popularity they have with how genuinely pitiful quality most of their shoes are, especially for their price.

    • @JB-1138
      @JB-1138 Před 2 lety +1

      I have Duane Peters brand skate shoes from 10 or 15 years ago. Still holding up.

  • @splatterbrained
    @splatterbrained Před 2 lety +1

    12:00 honestly what makes me come back to em, isn't because they stay true, because the quality dipped ever since it was outsourced overseas, but I am loyal because I've been wearing them since I was a teenager and they still handle well compared to other brands I've worn before. Their pro models however hold up super well in terms of top quality whereas the other models tend to fall apart far easily.

    • @cosmospidahl535
      @cosmospidahl535 Před 2 lety

      The new pro half cabs fell apart on me after a few months of walking (not even skating) but I think they were a little small because the pro Cush insoles makes for more of a squeeze in the interior of the shoe. Prolly won’t get another park but I wanna try the sk8 hi pros or the authentics and just size up maybe.

  • @ndaprelude92
    @ndaprelude92 Před rokem +1

    I own 47 pairs of Vans! Have been wearing them since I was a kid and I am 50 now! They are truly a go to shoe for comfort and convenience. They are a dress up or down kinda shoe! They will always be my go to! My only issue with Vans is that they continue to cater to a young adult crowd when it comes to the women’s clothing. I am a XL in mens shirts but hate that they are my only option! So when I buy my girlie design Vans, I am unable to buy the matching shirt or anything else because they don’t have anything in women’s bigger than an XL that fits like a shmedium! I still roller skate and skateboard and they need to venture out for the plus sizes! They will not regret it!

  • @-cloudscapes-
    @-cloudscapes- Před 2 lety +2

    I always wear them but only the ones with removable insoles. I just love how they look.

  • @rushthezeppelin
    @rushthezeppelin Před 2 lety +1

    In the late 90s early 00s I was a teenage skateboarder and I was always about the latest and greatest most technical shoe like Globe, DC, DVS, etc. Just a few weeks ago I picked up skateboarding again after 12 years away and I decided to just keep things nice and simple and grab some good old Vans (originally got the classic but quickly realized I wanted some ankle protection and grabbed the Sk8 Hi) and man these things are great, comfy, not super pricey, skate great in the bowls where I'm almost exclusively skating and they look pretty darn nice. My only problem now is that concrete is way harder than I remember and I'm basically armoring up with every bit of padding I can get lol.

  • @iangrumpypirate568donovan3

    I remember a long period from 80’s to 2000’s if someone was wearing vans you knew they were a skater or fellow bmx rider.

  • @FabioSuave
    @FabioSuave Před 2 lety +3

    i absolutely love vans, particularly old skool's. I have over 30 pairs, half of those coming within this past year just because i've been loving so many of the ones they come out with. This shoe is unquestionably S tier. For the universal style, affordability, and comfort; it's almost a no-brainer to make Vans your shoe of choice whether you skate or not.

    • @chewinhard4456
      @chewinhard4456 Před rokem

      If you say vans are comfortable you haven’t worn many shoes. They are not comfortable!

    • @FabioSuave
      @FabioSuave Před rokem

      @@chewinhard4456 sounds like your feet suck

  • @cameron3550
    @cameron3550 Před 2 lety

    Great job! MORE VIDEOS each Month PLEASE :)

  • @michelleparsons8775
    @michelleparsons8775 Před rokem +1

    I have 3 adult sons . All but one wore these exclusively when they were younger. My 22 year old has worn no other sneaker since he was 9.

  • @snowcattish
    @snowcattish Před 2 lety

    I enjoyed your video!
    I'm a new fan of Vans, buying my first pair last year and now owning 7 pairs.
    I do not see my new obsession tapering off anytime soon as I am now looking towards high tops for winter. 😏

    • @modernbusinesschannel
      @modernbusinesschannel  Před 2 lety +1

      Appreciate you! That’s a lotta Vans haha

    • @lucy4666
      @lucy4666 Před rokem

      sk8 his are awesome in winter, yeah they'll get sodden if u live in a snowy place but they're keeping me warm rn. totally worth the price

  • @maitrehg
    @maitrehg Před 5 měsíci +1

    I only wears Vans and Converse. The classics ones. Looks great and so comfy.

  • @GrinReaper804
    @GrinReaper804 Před 2 lety +4

    Thought this was going to be a video trashing on vans which is the only brand of shoes I've ever worn but landed up being very insightful. They look good, "affordable" and last alot longer than alot of other brands. I hit a like and subscribed
    Edit: regarding your final question I think they will fall off a lil.. vans are mostly a very simplistic design where modern shoes are going very "futuristic" and looks like they took a bunch of material and slammed it all together to make a crazy expensive shoe that doesn't even look decent

  • @shannono8397
    @shannono8397 Před 2 lety +1

    I loved my OG Chuka Boots (90's) in Royal Purple velvet,
    still sad when my mom threw them away because they were so worn.
    Vans for life :)

  • @scodude12
    @scodude12 Před rokem

    Best history ever - I bought the my first edition of vans early 70. Bought at a surf store and had to drive 14 hrs to get them. Also know VanDuren - he was on my uncles wrestling team and had an opportunity to hang out with steve his brother and Tony Alva in Seoul. Insane brand and glad they remain OG

  • @DreamstoRealityAutomotiveTV

    I’m 49. I have three different styles of vans that I’ve purchased over the last 20 years. Pretty amazing that the shoes that only one skate shop carried are now in every store at the big malls. I kinda don’t want them anymore.

  • @bennett138
    @bennett138 Před 2 lety

    My 1st skate shoe was a pair of half Cabs in 1995. I still own a pair of Cabs to this day. In 06 I was on tour with my band, we stayed in Ocean Beach San Diego. The van was so hot, I kept the back door cracked... well I woke up to no shoes, some homeless guy must of took them. I was super broke and walked shoeless over to the surf shop right near the pier. The dude working was super cool, he let me call my Dad who was back in Connecticut and was cool enough to let my Pops give him his credit card number over the phone. That's the 1st time ever owning a pair of blue Classics cuz they were the cheapest... I think they were $36 at the time. I just threw them away not too long ago cuz there was pretty much nothing left of them. I love Van's and always will.. Warped tour 98 will forever be a epic time in my teen years, Deftones, Blink 182, Hatebreed, CIV, Eminem... I know I saw a bunch of others but it's all I can remember seeing thanks to devil's cabbage. Thank you Vans

  • @manchuk1d
    @manchuk1d Před 2 lety +2

    Vans have become a classic like Converse.... a type of shoe that will go with pretty much almost any outfit and the many different colors they put out allows people to have a matching color outfit or funky style, Slip-ons all the way for me!

  • @TheRogueAdventurers
    @TheRogueAdventurers Před rokem

    Started skating last year, and I bought some vans hightop bmx shoes as I needed more arch support. However they fell apart within a couple months, and I wasn't using them for tricks, just walking around and crusing

  • @Makkle4000
    @Makkle4000 Před rokem +1

    I have a Vans shirt I still wear from 15 years ago when I was in middle school, shirt is GOATed

  • @charlieryan1736
    @charlieryan1736 Před 2 lety

    Thanks for making this interesting and informative video

    • @modernbusinesschannel
      @modernbusinesschannel  Před 2 lety +1

      Thank you! I literally have hundreds more planned! Can’t wait for you to see

  • @shadowpuppet8192
    @shadowpuppet8192 Před rokem +5

    When I was in middle school, Vans skater shoes were a life saver for me. I had such small feet and surprisingly wide toes, it was really hard for me to find shoes that would fit comfortably.
    Then Vans started exploding, I convinced my mom to buy me a pair. And they were a game changer.

  • @nashvson6499
    @nashvson6499 Před 2 lety

    Very informative video 😌

  • @norcalpublicwatch9314
    @norcalpublicwatch9314 Před 2 lety

    Bought my first pair of Vans at the Roadium swap meet in the middle to late 60s , Torrance Ca. Been wearing them ever sense

  • @Astridl123
    @Astridl123 Před rokem

    When I was 15 I started wearing converse and knock of versions of them. But with inlay soles for my feet, I prefer vans, they are sturdier and less floppy then converse. Currently thinking of getting the classic sk8-hi ones as well. I now own a pair of old school ones I pimped with some markers and an Era pair

  • @TheWizardGamez
    @TheWizardGamez Před rokem +1

    vans are like converse. you already know what your going to buy. you could go blind today, but will never foget the iconic shape

  • @rickintexas1584
    @rickintexas1584 Před 2 lety

    Great analysis. I was never a skater. But I’ve owned a few pairs of Vans.

  • @carlosvejar3938
    @carlosvejar3938 Před 2 lety

    I love Vans, I have been wearing Vans since 1983 and I just introduced my kids to Vans. Great brand

  • @KingFluffs
    @KingFluffs Před 2 lety +2

    Those shoes fall apart by the time you've walked out the front door and gotten off your driveway. They probably used to be of far better quality though.

  • @apelsinuke
    @apelsinuke Před 2 lety +1

    i'm not a skater, so my choice is converse. i like that rubber toe cover and the brand's logo (star). never had vans because, i just don't like how they look (on me)

  • @nicholasnovak7106
    @nicholasnovak7106 Před rokem

    i really LOVED fat vans like the reverts, later cabs(cab 4-6), their casual line, cardiels, later rowleys, tnt 1 & 2, etc. i still search for them this day becuz although style wasnt true to original, the comfort was unmatched and feet well protected! vans do u hear me? some reissues of some of these would be dope!

  • @spamspam39
    @spamspam39 Před 2 lety

    Love your videos! I always watch them while eating.
    Since your name is Modern Business wouldn't it be cool to choose a modern font instead of Arial?

  • @WC_Beer_Reviews
    @WC_Beer_Reviews Před 2 lety

    I bought my first pair of checkered slip-ons because of seeing them in the Slipknot video for before I forget back in 2003. Their grip on concrete is amazing!

  • @harrylazard805
    @harrylazard805 Před rokem

    I got a couple pairs of their canvas "surf shoe" about ten years ago. I regret when these wear out entirely because I think they stopped making them. Comfortable and looks good to me.....

  • @DilyHD
    @DilyHD Před rokem

    Bumblebee: -Nice Shoes Optimus
    Optimus: -Thanks Bumblebee, they're Vans

  • @Nocturnimancer
    @Nocturnimancer Před rokem

    Me, loves skating and soccer:
    "Oh, a van's cleat? Love my hi tops, should check that out."
    *5 second later*
    "Tf is a skydiving shoe? I'm in the air man, there's NO GROUND. I ARGUABLY DON'T NEED SHOES, VAN'S."

  • @dankingjr.2088
    @dankingjr.2088 Před 2 lety +1

    I remember in the early 80s you could custom order your own color combos and it was the peak of cool. Good shoes too.

  • @geeneou5
    @geeneou5 Před rokem

    In the last 30 years, I’ve gone from Vans to Converse to Airwalk to Vans to DC and back to Vans. Vans has always been been the staple in the SoCal and skateboarding lifestyle

  • @bomshankar4414
    @bomshankar4414 Před rokem

    I bought Vans pro,very Nice and comfortable and strong. I'm over 50 and still wearing these everyday shoes. 🤙

  • @GuerrillaGorilla023
    @GuerrillaGorilla023 Před 2 lety +10

    "Increased durability" As somebody who has been primarily wearing Vans for 20 years I can say durability is not their strong suit, at least not in the modern era. It only takes a few weeks for a brand new pair to start looking beat up and that's without skating.
    Most durable shoe I ever owned was probably a Nike 6.0
    Best shoe for all round board control would have to go to Adidas.
    But I think Vans still makes a solid all round shoe even if most of them are not as comfortable as they were in the half-cab days
    I love the boots they put out over the last few years, they're comfortable as hell (even if I cooked them in one night moshing at a Flatbush Zombies concert).
    The attempt at a running shoe wasn't bad either but the bottom of the shoe wore out pretty fast for me.... and I don't even run.

    • @drat6664
      @drat6664 Před 2 lety +3

      I've had many pair of vans and i can say glue is total shit, as you mentioned they get destroyed in 3 weeks without skating..

    • @zeffmalchazeen3429
      @zeffmalchazeen3429 Před 2 lety

      my mother always told me my feet are like grinders. It wrecks the heel area of any shoe I own. I don't even skate. I bought a vans shoe in 2016 and the heel area and the sole came off a year later. I managed to repair it but it shrunk due to the stitches. Then I bought a Nike SB with a removable sole pad. I still use the Nike one almost 3 years. The newer Vans shoes have removable sole pads.

  • @matthewduff-tytler2332

    I love Van's shoes. I own 10 pairs from slip-ons and pros classic and MTE boots. They my favorite shoes ever.

  • @ifeanyikennedy1047
    @ifeanyikennedy1047 Před 2 lety

    I never rocked a Vans but a good number of my friends did. In 2010 - 2011 it exploded in university campuses in Nigeria.

  • @as-zm8pq
    @as-zm8pq Před 2 lety

    In Malaysian yes I realize that Vans are went downhill in 2005, because there was a warehouse named Royal Sporting House, selling Vans TNT clearance as low as 12 dollar, many of consumer are not considering to buy it but I take that chances and getting one. Because it design are really slim but I really like that design during that time. Many prefer Osiris, ES, Etnies, Globe, while I am trying to promoting it well when skating. Very proud to wear that shoes and it was the best ever skate shoes that I ever used.

  • @HiloBoiz808
    @HiloBoiz808 Před 2 lety

    65 years old,grew up skating and surfing,still surf.I have 3 pairs of foot wear, rubber slippas,work boots and a pair of vans.If i do decide to buy a pair of shoes gonna get Clarks.

  • @fuffoon
    @fuffoon Před 2 lety +2

    Vans are surprisingly poor quality for their popularity and price. My kids went through their Vans stage and but the Vans degraged quickly. Not a shoe for utility. I buy knock-off styles for myself that are solid.

    • @babsstrijkert5365
      @babsstrijkert5365 Před 2 lety

      they were great when they were still 'emo skater shoes'. now they're popular. But, blessing in disguise, your kids could use more archsupport anyways ;)

  • @CodyDoesIt
    @CodyDoesIt Před rokem

    Skate high all black white line and gum bottom lets go! I have had 50 pairs of Vans in the last 20 years of my life. My 3 year old has 8 pairs already and my daughter will wear Vans!

  • @michaelbrinks8089
    @michaelbrinks8089 Před rokem

    I'm now sadly 50, back in the early 80's, in Jr high, living in small town Illinois me & a buddy were into BMX/Freestyle. We carved a dirt 1/4 pipe ramp out of a 10ft steep hillside next to a cemetery. We'd buy the BMX Plus & Freestyle Magazines which is where we discovered Vans shoes. We each ordered a pair because that's what our older BMX hero's in the magazines wore. At school, the other kids were like "WTF kind of shoes are those, they look weird." Years later they found out.

  • @rz5401
    @rz5401 Před rokem

    I'm 28 and I've grown up wearing vans and chucks, mainly because they last forever and if I want to buy a new pair of the pair of shoes I've torn thru after 5+ years I know I can get them off the shelves. Unlike other brands that get rid of their style over time I know I can buy the same style and color of vans and chucks now as I did back when I was a kid