How to build a luxury brand
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- čas přidán 25. 05. 2024
- In this video I focus on brand positioning, including the difference between luxury, performance, designer and bespoke.
Then I walk through some of my new Valuable Studios products and the choices that go into making and positioning premium product.
Valuables site
valuablestudios.com
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productworld.xyz/product-people/
Website: productworld.xyz
TikTok: / orenmeetsworld
Twitter: / orenmeetsworld
Instagram: / orenmeetsworld - Jak na to + styl
You don't realise how you've simplified things for all of us.
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Yeah he does
As a graphic designer turned creative Director, I’m totally resonating with your content. Educational and informative. High-level for a niche community.
That’s the plan! Glad it hits, lmk any topics you’re interested in
You shouldn’t stop just because an airplane is passing by, it actually makes the video different, I bet we are so reeled in the info we don’t realize it
Yeah fair
Love these videos, they're super helpful for where me and many others are in life and you consistently give free game, thank you!
Glad it’s helpful, thanks for letting me know!
That outfit you have on looks very luxurious and expensive!! Nice color combo. Love the complete look.
Value is what you pay for what you get, but is often used as a synonym for low price. It's important to discern the intent of the word (price point vs offering). Successful brands give value to their customers at any price point.
This video made me think of the idea of re imagining things. The idea of re imagining an object from a concept (branding) perspective, or from a unique aesthetic perspective, or a unique value proposition, or functionality, or performance, it's all great when it comes to building brands. Lot's to think about here I'ma have to re watch the video haha. Love the content G keep on rocking.
Appreciate it, yeah that is a core theme I’m always thinking about - how would brand x make a ____ and would it work
I enjoy your take on iteration of design & product development. Salute to you for executing on your idea before the product was ‘perfect’ & using feedback to fine tune. Really shows your dedication to customer experience as well as your goal for the best products, ego aside.
Ego always the hardest part haha - learned the hard way
So nice to catch you brother. I binged all your videos in like 3 days.
Awesome, glad they resonate
Just subbed. You content is invaluable for someone like me trying to build a brand from the ground up for the first time.
Appreciate it, trying to make it as useful as I can!
What are you making
You remind me of graham stephen when he first started his channel. I was commenting on grahams channel “great info thank you” at 50k subs and now look at him. Keep it up you’re going to blow up very soon
Working on it!
100000% killer content 🔥
I built a faceless concept page on social media with 40K+ followers I plan to put myself in the content to build a stronger connection build it up to 100K+ followers. In the meantime start building out the first product that correlates with the content and audience I've built. Content building the story audience distribution platform then feed the audience my visionary design.
Thanks again for another great video. As I said on the last one I'm building with you bro.
Yep - and that distribution is a tactical advantage of the best kind. And if you can build that in one niche you can figure out another. Superpower
love this man, Would love to see bookmarks in your future videos !
yeah good call ima start adding all the links
Great content man ! Thank you so much
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extremely well articulated, amazing stuff man
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Hey Oren, thanks for the value yet again. I was just wondering if you’d ever do an agency video for other agency owners/creative directors if you haven’t already?
Yeah since I’m not doing that work anymore I’m thinking of doing a video about that and positioning it
Just what i needed as I'm working towards launching a semi-luxery brand.
Love to hear it
how is it going now?
what is your brands name
@@TALWAR. Hey!
Appreciate the comment, The name is "ÄRKEÄNGEL" Swedish for Archangel. Trademarked and Currently on hold while I save up to afford an initial batch of embroidered essentials.
@@boplord what is your product ? I am an Indian business man maybe I can help
I like the puffier dice.
A fabric or some type of string in between the dice would be better. The chain against the plastic it will be hung on may cause problems.
You can also do leather strips. Better grip.
Yeah we actually swapped to a very light stainless steel specifically for that but if they’re popular will do a rope variant at some point - appreciate the thoughts!
Thanks man - I'd love to hear your thoughts on fresh produce brands - growers/farmers and distributors. I'm a farmer and will be launching a premium product in about 9-12 months. Thanks
Man one of the best niches - healthy consumer is loyal and relationship-focused and just needs to find you
Oren the GOAT FR
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Love this, Thanks for it. Not gonna lie man though I think the jump cutting intensity needs to be dialed back. Some words are getting cut off, and it's to the point where its hard to follow. Just my opinion. There are a few editing glitches too. (2:13)
Yeah this one kinda messed up in a few ways I’m still getting hang of it
Can you do a video dedicated to Pietra, maybe explaining how to use it and how you use it for your own brand
I’ll hit on it in an upcoming video for sure
Would love to hear your take on MSCHF
That would be a good one - very interesting brand that kinda lost the plot
☝️ @@orenmeetsworld not really they're taking the (unconventional sardonic humor) collaborative design firm approach like Kith, Palace, & SUPREME 🧏 WITH A NEW MODEL ON GUERRILLA MARKETING
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Hmu if you need a camera and editor in LA
will do
*pause for airplane.....ok go*
studio life
There’s no way this is free
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We’re paying with attention,which gets him paid