Philip Kotler - Creating a Strong Brand
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- čas přidán 27. 05. 2020
- Philip Kotler explores what it takes to create a strong brand, looking to experts including Peter Doyle and Doug Hall. He explains that creating a brand is not just the job of the marketing team, but should be a guiding principle for everyone in the company.
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Wow, sell the price - don’t cut the price to sell. Never heard it put like that before.
You know you're on the right path when you listen to Kotler instead of some nobody on CZcams
my marketing prof always spoke of Kotler this and Kotler that.
Watching in 2024
2022
❤❤❤
Clearly Bud Light missed the part of connection
FOCUS ON SELLING VALUE AT HIGH PRICE SAHI BAAT
Michael Porter books
Very nice Sir
#2022