Personal Branding for Beginners over 40 years old - How to start

Sdílet
Vložit
  • čas přidán 11. 09. 2024
  • In this video, we're going to be talking about how to build a personal brand and how to maximize your online presence to build a successful personal brand.
    Personal branding is critical for anyone who wants to achieve success in their career or business. By understanding how to build a personal brand, you'll be able to connect with your target audience more effectively and achieve your goals faster.
    Midlifers and people over 40 are in high demand. Brands are desperate to partner, create affiliates, and brand deals for those who have influence with the audience that has the buying power. That's you. Stop overthinking it. You already have a personal brand, you just don't know it! Chalene Johnson of Marketing Impact Academy, The Chalene Show, Push Journal, Piyo, Turbo Jam, Turbo Fire, Beachbody, and more simplifies the process and shows you how to get started on Instagram today.
    Chalene Johnson will walk you through a quick Instagram bio makeover to attract more followers and grow your brand awareness.
    Chalene shares why there is so much potential right now to build a personal brand, especially for those in the midlife stage (over 40). Discover why this demographic is a goldmine in the marketing and branding world and how showcasing your life experience, trustworthiness, and relatability gives you an edge.
    Learn why midlife is the perfect time to start building a powerful and identifiable personal brand on Instagram to attract brand deals, your ideal customer and build an additional stream of income for the 2nd half of your life. This is the place to start even if you're not sure how to create or be the brand.
    Chalene will also give you tips on how and why you should makeover your bio on Facebook, Instagram, and/or TikTok.
    This episode is a must-listen for Gen Xers and anyone interested in personal branding, multiple streams of income, growing your reach, making an impact, and job security in today's unpredictable economy.
    ------------------------------------------------------------------
    🚀 Try InstaClubHub for ONLY $7!
    ➜ instaclubhub.c...
    ▶ Be sure to check out the Build Your Tribe Playlist for other great episodes
    ➜ www.chalene.co...
    🔗 Let’s Connect!
    Chalene Instagram:
    ➜ / chalenejohnson
    TikTok:
    ➜ www.tiktok.com...
    Brock Instagram:
    ➜ www.instagram....
    TikTok:
    ➜ www.tiktok.com...

Komentáře • 652

  • @nathananderson8720
    @nathananderson8720 Před 9 měsíci +284

    This is one of the channels that gave me the courage to start my CZcams channel 8 months ago about self development. Now I have 1,222 subs and > 1,000 hours of watch time. I know it’s not comparable with others but I’m still proud I started because I’ve been learning so many lessons that I could haven’t learned without getting started in the 1st place.

    • @smartanajones4u
      @smartanajones4u Před 9 měsíci +5

      Wow! Congratulations 🎊🍾 to you for taking the leap to do it!

    • @nathananderson8720
      @nathananderson8720 Před 9 měsíci +8

      @@smartanajones4u Whoever you are, I don't know you personally but I can say that you're one of the non-judgmental and open-minded people who is not fixated on tangible or external factors in order to learn from someone like me. Just because someone doesn't have a piece of paper as a credential, doesn't mean that person is not entitled to share personal experiences with the hope & intention to inspire others. Keep up with whatever it is that you're doing to improve mankind or improving your life even to a slight degree each day. This is just one part of a bigger puzzle for creating my CZcams channel about holistic health. I literally could have died back when I was 14 years old due to major depression but here I am right now replying to you, a CZcamsr, who's full of fulfillment and dedication to help others to be a better version of themselves. I ain't better than anyone else but my old self. That's all that really makes this CZcams thing more meaningful and enjoyable. Thanks so much for your support! I am hoping that you can join me with this endless personal development journey! :)

    • @Jking86
      @Jking86 Před 9 měsíci +1

      ur numbers are perfectly on track 1 more year and u should be on course doing it full time.

    • @nathananderson8720
      @nathananderson8720 Před 9 měsíci +3

      @Jking86 thank you! I'm actually not doing it full time yet but I recently quit nursing as I hate it and it doesn’t make me fulfilled at all. Working in a very toxic environment isn’t worth sacrificing for. I then decided to slowly dig my way out. I am now an office manager in a clinic and do creative stuff via CZcams and freelancing. It’s still a corporate job but I’m happier than working as a Nurse. I like the people I work with and they treat me with respect and as a human-being. That’s what’s more important to me. Having a sense of purpose through creating online content I truly care about also helps a lot. My freelancing gigs also give me creative outlets. I like the variety of tasks of being a manager as well as it offers tons of creativity. This job also gives me more free time for myself and I can spend some time socializing with my loved ones and meeting new folks. I couldn’t have been much happier if I didn’t start taking actions to change my life.

    • @nathananderson8720
      @nathananderson8720 Před 9 měsíci

      @@imaladywith3 Thank you! I know that there are some sacrifices involved when making certain decisions and there are always pros and cons. Including quitting a job for a better opportunity. Our intuitions can sometimes be overpowered by our logical mind and make what others call "the right decision" but not necessarily mean what feels right for you. I was trapped in a Nursing career for so many years. I was scared of wasting the years of hardships and student loans just to get to where I was so I chose to ignore my intuitions until I had enough and actually started pursuing my passion and transition into a job where people respect me. I am now part of a creative community with like-minded people and I have been enjoying it so much. The road to fulfillment ain't all sunshine and rainbows, but enjoying each step of it fuels me the most.

  • @ChuckStaley
    @ChuckStaley Před 8 měsíci +34

    When I hit my 92nd birthday last month, I knew that it was time to try something new. Selling my artwork through the various social media sites was getting me nowhere, so I decided to settle on CZcams. At age 92, I think I can safely say that I know a thing or two about life. And since I was a TV director for 40 years, I feel that I'm producing, directing, being the talent, working camera and editing, with no add agency guys telling me that the butter is melting too fast on the ears of corn for the chicken commercial. So... thanks for the pep talk. Stop by anytime... 😎

    • @aveguevara
      @aveguevara Před 3 měsíci +4

      I'm 69 and yup, it's time to 'come out and shine' Congratulations on your channel step! I'm an artist too. Where do you sell your art? I uploaded mine on Fine Art America and just got my second book on Amazon this week. I'll visit you, if you visit me!

    • @flomiller6175
      @flomiller6175 Před 2 měsíci +1

      🎉

  • @breakfastwithl9904
    @breakfastwithl9904 Před 9 měsíci +9

    I declare & decree I'm launching my brand in 2024!

  • @coachpatricialove
    @coachpatricialove Před 9 měsíci +116

    This is great...we do have the wisdom. I am a age positivity coach at 71 I have started my own APP to help women..3rd chapter! Thanks for this!!

    • @fordword
      @fordword Před 9 měsíci +4

      Love this!!

    • @flourishwithflowers_
      @flourishwithflowers_ Před 9 měsíci +2

      That's so freaking cool!!

    • @ItsKarenSawyer
      @ItsKarenSawyer Před 9 měsíci +1

      Just Subscribed!

    • @SheridanRS
      @SheridanRS Před 9 měsíci +1

      Way to go! I'll check it out.

    • @jasminewhatchawaitingfor
      @jasminewhatchawaitingfor Před 7 měsíci +2

      I love this, well done!! I'm 43 and still haven't started my coaching business even though it's been on my mind since 27!!! I'm going for it this year

  • @Unflappable43
    @Unflappable43 Před 9 měsíci +16

    I love how your husband walks past in background and you acknowledge him but keep the conversation with us going. It’s real, unlike a lot of “younger” presenters who would “tantrum” and redo the video.
    I’m in my 40s we need more women like you

  • @intuitionjournal
    @intuitionjournal Před 6 měsíci +7

    I'm in Chalene! Turning 47 this year and I'm finally going to pull the trigger on posting videos. I left corporate after a 20+ year career in financial services because I started receiving the thought "remember who you are." That's definitely a journey I want to share b/c it might help others. Thanks for the awesome pep talk!!!

  • @SubtoShanna-ThisIsTheWay
    @SubtoShanna-ThisIsTheWay Před 9 měsíci +11

    It's about time Gen X'ers get some credit & clout! We have been overlooked, judged, ignored & mistreated our whole lives. So nice that NOW is our time to shine, FINALLY! ✌💞😜

    • @psyourauntie
      @psyourauntie Před 9 měsíci +1

      💯💯💯💯💯💯

    • @Jennifer_Lewis_Beach_Living
      @Jennifer_Lewis_Beach_Living Před 9 měsíci +1

      Yes. GenX has been ignored and overlooked….until businesses discovered that GenX is the wealthiest generation out of all the existing generations (Boomers, Gen X, Millenials, Gen Z).

    • @ItsKarenSawyer
      @ItsKarenSawyer Před 9 měsíci

      👏🏽 👏🏽 👏🏽

  • @susanhansonart
    @susanhansonart Před 8 měsíci +9

    Im 69 in earth years old, 17 in my heart , with a ton of life experience , I started really working on my you tube in /august this year , I'm going for it ! my first videos were put up 5 years ago , I never paid any attention to it , I thought you tube was for young people..... if we can just remember what we're doing , over 60 is killing it ...Chalene ,I first saw you on mastermind got inspired ....thank you ....ps I now have 77 videos up...

  • @stephaniejohnson1972
    @stephaniejohnson1972 Před 8 měsíci +7

    Hey beautiful lady. I am so glad that I found your channel. I'm over fifty. I was here trying to learn digital marketing and trading from these young people. But I was a bit embarrassed to participate in their courses, to have them tell me what to do, and perhaps think to themselves, "Hey, we have this "MOM" in the group and she doesn't have it together, yet. She's not successful like us yet."😑😏So I am so glad I found you. I am so enlightened by the way you are breaking this down for us, and so encouraged by how you have convinced me of the value that I still have to offer. Hey, world I am leaving my legacy. Like hell I am doing it! May we all in this group do the same.

  • @motivationaltank3056
    @motivationaltank3056 Před 9 měsíci +9

    I am going to take a step today towards creating my personal brand at age 49, two months and 10 days.

  • @gastonjoya
    @gastonjoya Před 3 měsíci +2

    I'm 64 and I "took the plunge" with almost zero knowledge about vlogging. My peers looked at me as if I was going the wrong direction. Perhaps but so what. Your videos inspire me to go and just do it.

  • @exclusiveala
    @exclusiveala Před 9 měsíci +50

    I am a Nigerian lawyer, and I have just started my new law practice . I learnt a lot from this, and honestly, I subscribed because you were seriously persuasive.

    • @76winds
      @76winds Před 9 měsíci +2

      Congratulations! I wish you every success. ❤❤❤

    • @natashakemp5164
      @natashakemp5164 Před 9 měsíci +1

      Congratulations 🎉

  • @jessiejames3893
    @jessiejames3893 Před 8 měsíci +4

    Chiiiiick!! Needed this as a 43yr old woman with a focus on helping women break the cycle of generational trauma, but finding myself bogged down by videos from millennials, no relatability and here you've been the entire time! I'm doing it!!! ❤❤

  • @AmynChe
    @AmynChe Před 9 měsíci +21

    OMGOODNESS!!! I am 44years old and I can relate to this video so much. I’m very creative. I’m an expert in like 3 areas and have a serious interest in quite a few (4) more. I also started out wanting to be a lawyer and going to law school that’s what I told EVERYONE, and also my desire to be an entrepreneur ALSO at an extremely early age around 15/16. My first business card at 15 was for braiding hair on the weekends and I had a pager number on that card.

    • @ItsKarenSawyer
      @ItsKarenSawyer Před 9 měsíci +1

      I can definitely RELATE to having multiple interests and being an EXPERT in all of them 🤦🏽‍♀️

    • @ItsKarenSawyer
      @ItsKarenSawyer Před 9 měsíci +1

      Oh and the PAGER NUMBER 😂😂😂

  • @elsavelaz
    @elsavelaz Před 9 měsíci +20

    I’ve never been motivated by “making a difference” for someone, but I’ve always been relentless when someone asks me “please don’t give up on me.”

    • @OfficerArsenault
      @OfficerArsenault Před 9 měsíci +3

      Something to be proud of for sure. 👍🏼

    • @callmepj4333
      @callmepj4333 Před 9 měsíci +1

      ❤❤❤

    • @jefflturner1
      @jefflturner1 Před 7 měsíci

      If I focused on building a personal brand teaching people how success starts with subtraction does that mean I don't post about when I'm skating, listening to live music or doing my junk removal and collectibles business?

    • @elsavelaz
      @elsavelaz Před 7 měsíci

      @@jefflturner1 not sure if question was for me, but one of my best LinkedIn performing posts was about the stuff I did to get to do the stuff I’m doing 🤷🏻‍♀️

  • @asknatilove
    @asknatilove Před 9 měsíci +14

    I haven’t been consistent with creating my personal brand, but it’s something that I’ve always wanted to do. In the last couple of years, I created a Facebook group, started a podcast, designed a journal (not published yet), and this year I was set to start a CZcams channel. I set the channel up and posted one short, but haven’t been consistent with it. I needed to hear this today. The seeds have been planted, I just have to tend to them. It’s funny because my content is all about personal growth. I’ve been putting it off because I feel like I haven’t been the best at setting a good example for my audience. But in the spirit of authenticity, personal growth is about the journey, the ups and the downs. I just need to be vulnerable enough to share my journey even if it’s not all wins. There is value in that too. Thank you for putting this message out there!! Now I am declaring to this comment section and the universe that this is my intention for 2024, starting now. For those of you struggling out there too, YOU ARE NOT ALONE!! I believe in you. We can do this and create a life we deserve!! ❤❤

  • @DerlyneG
    @DerlyneG Před 9 měsíci +3

    This resonates so much 😢. I’m going through this now at 43. I’m good at so many things and can’t narrow it down. I have my hands in so many things right now that my business is struggling.
    I feel like I should be sharing my experiences with others through communication but something is stopping me.

  • @AngelaJeanChat
    @AngelaJeanChat Před 3 měsíci

    Agree… I just turned 48. I took almost a two-year hiatus on my CZcams channel. I’m getting ready to relaunch now. I was getting lost in the shuffle trying to create content for young people instead of staying in my lane.

  • @AutoFinanceSense
    @AutoFinanceSense Před 9 měsíci +4

    OMG I needed this very video! Thank you! I was a multi-brand dealership Finance Manager for well over a decade with stupid hours of my life given and now, I'm helping others to make Sense of the second part of the car buying transaction, the Dealership Finance Office. I need to hear more from positive people like you!!

  • @VinnieVan
    @VinnieVan Před 7 měsíci +2

    Thank you so much for this. I believe you are going to help me to get this channel where I dream it to be. Glad I found you. Saw you on Think w/Sean Canal. 😊🙏🏼 I’m 56 just hit 1.6k. Ready!

  • @aspynest
    @aspynest Před 8 měsíci +5

    Hi, Love your show lady! I'm Stephy, the 57 year old widow and autistic artist who excels in transforming living spaces into nurturing sanctuaries. My unique perspective blends practical design with functionality and artistic elegance, creating environments that support and celebrate individuality. Let's make your space a harmonious haven that truly feels like home." i'm building my brand and finding your channel is proof of the universe puts you where you NEEDED to be.

  • @misharamage5529
    @misharamage5529 Před 9 měsíci +8

    I have had a voice in my head, for years, telling me to share my experiences. I’m having a hard time nailing down my niche. After watching this I feel like I’m getting a feel for where I am going to land. I feel excitement thinking about moving forward…Thank you so much for being here and helping us. Much appreciated!

  • @raquellee3788
    @raquellee3788 Před 7 měsíci +1

    I just subscribed to your channel and I'm so happy to have done it. You see I'm 69 and a lot of the videos that I watch to me is a lot of stupidity and ignorance. Also I hate to see videos with older women making videos making fools of themselves just to fit with the young generation. I'm not saying that as an older person you shouldn't have young friends because I do my point is they need to know when to move themselves out of the scene and when to be in the scene. To me when they do those stupid videos it's taking away from the younger generation respecting us. Respect I had to work hard for it. So I'm so grateful that you started this channel because you're showing all seniors are not so naive and ignorant. Again thank you so much.

  • @Higherheightsgroup
    @Higherheightsgroup Před 9 měsíci +13

    This is awesome! I feel more inspired to create my personal brand. And 😂 I am cracking up about the 29 year old. When they reach 50, then they will know we are still young. Thanks again for this message.

    • @PaanAkeer
      @PaanAkeer Před 9 měsíci +1

      Me too I feel inspired and I m 4+

    • @TheP.B.G.
      @TheP.B.G. Před 9 měsíci +1

      Yep, me too! It reminded me of a video I watched about a CZcams guy said that he couldn't imagine the rest of his life at the job he was at. That he had to come up with something to get out of the torturous place he was at, so he started his CZcams channel. The guy is 23 - haha Almost everyone at age 23 hates their job 😂 It just struck me as funny...

  • @prettyrealist
    @prettyrealist Před 7 měsíci +1

    This video definitely came from the Universe. As a 41 year old multifaceted creator, I’ve been struggling to not box myself in to 1 niche. This video really put some fat on my brain on what my niche should be and how to rebrand myself.

  • @graceibukun4804
    @graceibukun4804 Před 9 měsíci +2

    Yes please, I want to hear from the experts 🙏🏽

  • @watchmethriving
    @watchmethriving Před 9 měsíci +9

    I'm 45 years old and am working on making my own work that I can to earn enough to get off disability. I found you on another podcast and CZcams suggested this video next. I'm so glad I listened. What you say makes so much sense to my neurodivergent brain. I'm going to focus on Instagram because that fits more of my personal style. I'm going to find another episode that speaks to me to listen to while I clean a couple of offices.

    • @Unflappable43
      @Unflappable43 Před 9 měsíci +4

      Would be great if you could do a video for people who have disabilities and chronic diseases (basically people who can’t work full time because of health conditions)

    • @watchmethriving
      @watchmethriving Před 7 měsíci

      @chellamac2096 I haven’t gotten videos up lately. I guess this is the push I needed. I’ll work on one tonight

  • @LifeAfterLosing
    @LifeAfterLosing Před 4 měsíci +1

    I’m so glad I found this. It has inspired me to change up my content a bit. Not worry so much about not being 25 and embrace my 45. We do have a different perspective and we shouldn’t have to pretend to be anything other than what we are.

  • @AdventureswithRedbeard
    @AdventureswithRedbeard Před 3 měsíci

    As a Gen Xer with a small CZcams channel I found this video because I realized I'm trying to attract the younger generation but should embrace who my current viewers are, people like me. Thanks, Chalene, for the encouragement.

  • @KristenMcNamara
    @KristenMcNamara Před 9 měsíci +5

    Ya didn’t have to beg, you bringing quality to us is pure and good enough! Not quite 40 yet but in my 30s and still find this very helpful! ❤

  • @andrethomas7634
    @andrethomas7634 Před měsícem

    42:02 This was awesome! I’m going to go ahead and move forward with my CZcams videos. When your husband walked through your video, that truly showed how authentic you are. That was great. I will be 48 years old in November 2024. Thanks for this very informative and encouraging video!

  • @debraglows
    @debraglows Před 3 měsíci

    While thinking of starting my own brand, I was hesitating but then my 50 yr old friend who is an architect lost his job in a company he has been working with for almost half of his life, I said to myself, this is why I’m gonna start my own.

  • @keithbarnden2498
    @keithbarnden2498 Před 9 měsíci +2

    Yes I want to hear from the experts. This is so what I'm trying to get off the ground. I'm 70 and have a lot to offer and you're talking my language and are encouraging me to move forward with a CZcams channel. Thanks.

  • @shannonjohnson6381
    @shannonjohnson6381 Před 9 měsíci +14

    I’ve loved your energy since BB days, but wow, this is just what I needed to hear! You answered all the questions in my head that were a tangled mess till now. You have a way of explaining it! I took notes! Would love to hear the experts and how to build our personal brands starting w one thing (so hard cause there’s so much I want to do)…in my mid 60’s now! ❤I wish coaching wasn’t so expensive but will make me learn to figure it out myself with help from videos like this

  • @coachsonja2024
    @coachsonja2024 Před 6 měsíci +1

    At 48 urs old I've been a single mom a 9-5er a serial entrepreneur, a coach, a plusnsize boutique owner, a published author(low content) and now trying to get into affiliate/creator land is dragging me into rabbit holes none of the other items have ever taken me...Now I'm a new empty nester trying to reclaim my time and I'm all over the place!!😊

  • @PaTTerNNintERRRupT
    @PaTTerNNintERRRupT Před 6 měsíci

    I’m 48 and just getting started with my own personal brand. I agree that our age group is awesome and has so much to give the world! And we are real, like too real for these young ‘uns, my own kids get embarrassed at my realness, that’s how I know I’m doing it right.

  • @MireyaGron
    @MireyaGron Před 5 měsíci +1

    Midlifers Wanted!! You had me hooked. Just what I needed to see and it gave me the clarity and courage to pursue my online business dreams. Thank you Chalene 🥰

  • @ElizabethMayPrindle
    @ElizabethMayPrindle Před 3 dny

    Accessible, approachable personal financial advising!! I’m 40 and ready to bring it 😊

  • @AnneObozua365
    @AnneObozua365 Před 8 měsíci +1

    You must be a mind reader. This couldn't have come at a better time. Thanks for the inspiration ❤

  • @bryancarter977
    @bryancarter977 Před 6 měsíci +1

    At this time in my life, I have realized that time is far more valuable than money. Watching everyone around me fall into the never-ending rat race that we call life and missing the crucial opportunities with family and friends in pursuit of that meaningless effort makes me sad. I believe that my purpose is to reach out to others and give them the tools and provide learned life lessons that will guide them to true harmony with themselves. Success is not just about earning money it's about personal fulfillment and what you can do for others. I am starting my personal brand today and look forward to many years of providing the tools and advice to succeed in life to those willing to listen.

  • @BrightsideSolutions
    @BrightsideSolutions Před 9 měsíci +8

    So inspiring, I needed to hear this. I know I want to share with the world, but it's been overwhelming for me to try to figure out how lol.

  • @nadiaquest6796
    @nadiaquest6796 Před 7 měsíci

    Thank you!!! ❤ I am 49 and a lifelong entrepreneur that has been fairly successful in service based business. I am now creating a channel based on sacred Sensuality, basically meaningful sex and experiencing an immersive life through engaging life fully through the six senses. You are such an inspiration! Mahalo and gratitude for your leadership ❤

  • @LovingLaterLife
    @LovingLaterLife Před 6 měsíci

    I am an absolute beginner, 64 years old and an entrepreneur. I intend to share and help those who want to transform their lives, surroundings and gain the courage to change if change is needed. I start today

  • @Boomerscareforparents
    @Boomerscareforparents Před 2 měsíci

    You talked me into the subscribe button but I already knew you are the real deal. Found you thru Omar. I’m 60 and inspired thanks

  • @FindingFelicia
    @FindingFelicia Před 7 měsíci

    In two months I’ll be 38, I’m at a very low in life, probably the lowest ever. This wasn’t what I wanted to be when I grew up.
    This video touches on so much of what I’ve told myself I need to do-

  • @TheWearyEducator
    @TheWearyEducator Před 9 měsíci +8

    Definitely subscribing - based on your call to action. 😊
    Looking forward to using my experience abroad as an educator to shake up education in the U.S.! Teaching in the U.S. is insane.
    You’re right. This is exactly the age where my life experience trumps new and shiny. ❤

  • @johncalloway11ify
    @johncalloway11ify Před 6 měsíci

    Boy! Am I glad right now that I found you. I'm soaking all of this up, I'm fired up now.

  • @NiKeshaFerrell
    @NiKeshaFerrell Před 7 měsíci +1

    Thank you for the reminder to focus on just ONE THING. I know my personal brand is to share my whole food, plant-based lifestyle as a 45 year old woman. My focus is simple juicing and smoothie recipes. Now I just have to do the work and be consistent.

  • @Lisa_LaCroix
    @Lisa_LaCroix Před měsícem

    Thanks for encouraging! My channel is such an outlet for creativity, self-expression, contribution and learning. My brand is being a synthesizer not a niche but i’ve accepted that my growth will be slow, but I’ll find the people who resonate with my ADHD, outside the box, 59 year-old nomadic self.

  • @VivSees
    @VivSees Před 9 měsíci +3

    You really hit it with the lack of on focus on ONE thing. The fear of choosing the wrong thing.

    • @ItsKarenSawyer
      @ItsKarenSawyer Před 9 měsíci

      AGREED 🤦🏽‍♀️ …. That’s so CHALLENGING 😔

  • @pilarskifamily899
    @pilarskifamily899 Před 9 měsíci +1

    I would like to hear from experts. This gives me some hope at almost 60. Thanks Chalene.

  • @flomiller6175
    @flomiller6175 Před 2 měsíci

    Love your videos this one truly hit home🎉. At 20 I opened my fitness and fashion school.
    Became known for it on my little rock.
    Later in life I wanted to start over but realized I had branded myself as a fashion consultant and healthy lifestyle coach.
    I tried many different things after but I
    only confused my self. I could not shake off my branding.
    So I went back to what I did at 20.
    So happy at this stage of my life older and wiser😅 Thank you for your uplifting words of wisdom.
    😊❤Peace!

  • @lyndanickerson1373
    @lyndanickerson1373 Před 7 měsíci

    Thank you for this video, I'm a 46 year old Mom of 4 who's working on being diagnosed with ADHD in addition to wanting to make changes in my life!

  • @theTeasdaleway
    @theTeasdaleway Před 9 měsíci +1

    Started properly in September. I'm classed as an old Millenial, which looking at the state of society is probably a good thing as we're the bring between the old and new.
    The video helped to motivate me further and to keep on with what I'm producing.

  • @Igniteyourinspirations
    @Igniteyourinspirations Před 9 měsíci +2

    Yes! I’ve never heard anyone say what I think all the time- I have knowledge in many things and I don’t know which one to run with! I’m not sure I have the courage 😮 to pick one but I know being confused about it isn’t working either so it’s time to make some changes! I don’t think I realized it until you said “you have to niche down”.

  • @palomahealing5073
    @palomahealing5073 Před 7 měsíci

    I'm past Mid-Life, but I feel like Mid-Life. None of the friends I make everytime, are younger than me. I've been building my brand with a vision since 2009...but really seriously, since 2016!👌

  • @maryellenreh2387
    @maryellenreh2387 Před 9 měsíci

    You “begging” me to subscribe didn’t get me to subscribe; it did make me aware to subscribe before ai get distracted and didn’t do it, so keep it up. What got me to subscribe was your opening! You asked ALL of the questions I’ve been asking myself and considering lately. Tell me you know me without telling me you know me 😂❤

  • @Mommatryx
    @Mommatryx Před 7 měsíci

    OMG I am gonna start calling myself a 'QUEENAGER'!! I loved that! I've watched a few of your videos now and have found so much inspiration! I was so scared to start at my age, figured I was too boring, no one wanted to hear my stories, but now I am ready! I was so lost thought that I had 'missed' my opportunity because all the younger ones started first, but now I am so excited again knowing that brands actually want to work with us at our age! This year has really sparked something in me and I want to enter my "boss lady" era! Thank you so much for these videos. You have a new subscriber here!! Keep em coming!! I need all the help I can get!!

  • @TracyAllenVideos
    @TracyAllenVideos Před 8 měsíci +1

    I am a 58-year-old pre-need cremation planning advisor and I love to Hula hoop! 😊
    I 1000% love what I do for families! I subscribed because I’ve been trying to figure out how I can become that person that’s known for Pre-Planning to a broader audience. I’m assuming that your video manifested because I feel like things are shifting in my spirit and how to do this will be revealed Very soon. I’m on the right path. I will finish my first book, for real, before 2024 ends!! 😆 I said that last year but I’m gonna make sure that I get it done this time for real👍😅 I’m not halfway through this video yet but I wanted to stop and share what I just said and thank you for putting “midlifers“ for your thumbnail. And of course thank you for doing this video🙏🏾🥰 OK… Back to listening to you😉

  • @phart-smith4666
    @phart-smith4666 Před 9 měsíci +2

    I subscribed because I’m over 40! And had these doubts that you touched on!!! And. Being a beginner!!! ❤❤❤

  • @realMartinHamilton
    @realMartinHamilton Před 7 měsíci

    Picking ONE thing is the biggest problem with anything. I found why making a choice is so hard for some people in this book: The Paradox of Choice by Barry Schwartz. It explains why some people, like me, never marry. Thanks for the great info. Charlene!

  • @brentmillsop6355
    @brentmillsop6355 Před 9 měsíci

    Lovely and Clear short version of Never Quit!

  • @2ndwavestrength
    @2ndwavestrength Před 5 měsíci

    I’m a new subscriber. I have been binge watching Codie Sanchez videos for my financial future and you popped up. Now I am watching of yours now. Feels like you are in my head! Feels like you are speaking just to me! Thank you!

  • @harikrishlive
    @harikrishlive Před 7 měsíci

    Kinda midlifer here in pursuit of building a personal brand.
    Oh btw Never heard of a more intentional “subscribe to this channel”
    Pitch. Immediately subscribed.
    Loved the content.

  • @debspringchannel831
    @debspringchannel831 Před 8 měsíci

    I came across some of your videos earlier this year.... After watching you on Omar Eltakrori .... I thought you are so cool ,bad ass, warm and genuine...
    This is the video is what needed to watch and subscribed immediately no need for begin...
    You speak my language and this message right here is exactly what I needed right now.

  • @FUfon-gf5ph
    @FUfon-gf5ph Před 6 měsíci +1

    I JUST SUBSCRIBED TO BE PART OF THE TRIBE🤗💕Thank You for the heartfelt thoughtprovoking vid❤

  • @c.vigilance9680
    @c.vigilance9680 Před 9 měsíci +3

    For some reason this topic keeps coming up in my life and seeing your videos of personal branding has been so inspirational!! Am over 50 and have so many thing to share with people about djing, fitness and life. Thank you for sharing your knowledge.✌❤🙏

  • @fordword
    @fordword Před 9 měsíci +3

    ❤ Yes!!! I’d LOVE to hear from the expert!! This VIDEO is absolute FIRE for those with ears to hear and eyes to see. Thank you! I found the amazing Chalene yesterday and she’s given me the missing pieces (that were already within 🤔 🥰). From Michigan, with love and thanks.

  • @GrowEvolve78
    @GrowEvolve78 Před 9 měsíci

    Sooooo... I take it God called you and told you to get all the way in my business today. I see.
    I love this video. Thanks. It's motivation indeed.

  • @lisadouglass-doe2788
    @lisadouglass-doe2788 Před 9 měsíci +3

    This is great info! I just re-launched my brand in Oct 2023. I would like to hear from more midlife experts. Thanks!

  • @fawncaveney333
    @fawncaveney333 Před 6 měsíci

    Thank you, thank you for this video! I love the timing of the universe, for I am immersed in mid-life, an empty-nester who just took a leap of faith to leave everything and move to Turkey. Free falling with trust financially, so NOW is my time. I have a business CZcams that I am still working on, yet it has been nagging on me to do my own personal brand - thus my gratitude to your wisdom and time. I related to your video immensely - In gratitude, Fawn

  • @nathaliesmith-apollos749
    @nathaliesmith-apollos749 Před 3 měsíci

    I'm 45 and a realtor in South Africa. I'm going to zoom in and build my brand!

  • @jenniferroach1418
    @jenniferroach1418 Před 8 měsíci

    I have been listening to industry leaders for months…. Now that being said, I’ve had months to work out my mindset. But I found you at the BEST time for my future!!!! I’m that old lady the influencers are referring to🤣 #over40momma #grown kids #lifestartsat40

  • @erinnmackie3507
    @erinnmackie3507 Před 9 měsíci

    This is so needed. I love sustainibility and fantasy. I love dressing up as characters. I love fairies, elves, nature, and anime once in awhile. I would love to do fantasy photoshoots with other youtubers. But it seems like once you hit 30 (as a woman. I'm 32), a lot of men and woman judge you harshly for those things. They assume you're selfish and immature and just living in fantasy land or that sad old bag trying to reclaim her youth. And it gets worse the older you get and then you become invisible once you hit 40. It's so scary. But maybe i'll get lucky. One can dream, i suppose.

  • @TheBodyElectricSupplement
    @TheBodyElectricSupplement Před 9 měsíci

    You don't have to beg, Chalene. As a Teacher, Life coach, Writer, Musician (nerdkween)* and budding Author, I am READY! Let's Go!! Its time to get serious.

  • @raygray4184
    @raygray4184 Před 9 měsíci

    I am committed to building my personal brand, helping women 40-60 to become financially free. Thank you Chalene🔥🔥

  • @jjsworld6185
    @jjsworld6185 Před 9 měsíci

    I saw you on someone else’s page, and enjoyed your commentary enough to seek out your page.
    Before listening to this video, I subscribed & liked… it was a no brainer! ✨

  • @TaptheSoul
    @TaptheSoul Před 9 měsíci +2

    Well timed video to show up in my feed. I have been live streaming on Twitch and now CZcams. Thank you for the reminder that we are never to old to leap. 💗 50 and lovin this path 💗

  • @SovereignSoulSister
    @SovereignSoulSister Před 9 měsíci +1

    Yes, please ! I would to hear from the experts ❤

  • @PascalBachmann
    @PascalBachmann Před 9 měsíci

    Chalene Johnson is a powerhouse and I love how she explains everything so clearly.

  • @Heyjennydee
    @Heyjennydee Před 9 měsíci

    Hey chalene!
    I am 32 years young and i am deff a fan of your content! 💖☺️You are a bright, beautiful woman and soul that I aspire to be more like as i age. Anyways, i have been pondering getting into the game of owning my own brand, but wasn’t sure what to focus on. (So many things interest me!) And also the fear of picking the “wrong” thing stopped me. And mean people saying mean things is deff a fear i still have,…BUT ANYWAYS i just wanna thank you for simplifying each step on how to get started for us who arent tech savvy, andd for giving the great positivity and motivation we all can use a little bit of in our lives. Since im an experienced cosmetologist and 3 years clean from a heroin addiction , I am going to create a safe space online for women in recovery to share their stories and feel beautiful while doing so. Wish me luck! 🍀 ✨🙏💖😎

  • @friendlyfilmz
    @friendlyfilmz Před 7 měsíci

    I just subbed. You are not wrong. I’m doing filmmaking and kids doing it for like 5 minutes speaking with “expertise” and sharing wrong or incomplete information is definitely not cute lol😅

  • @Inessado75
    @Inessado75 Před 9 měsíci

    Thank you sow much for you support xx I’m. I’m on my way to help women start a new business. This is what I like “New start” , motivation, helping women. Thank you xx

  • @nomsaledwaba8931
    @nomsaledwaba8931 Před 9 měsíci

    You speak so eloquently. Your voice commands people to listen and pay attention even if one is not looking at your face. Beautiful voice.

  • @lucasley20
    @lucasley20 Před 9 měsíci

    Wow! This was absolutely timely for me! I have a small youtube channel that focuses mainly on teaching Spanish; however, from time to time, I share thoughts about being a feminine and elegant older woman. I have also partnered with a bigger content creator to discuss elegance and femininity issues from the perspective of two older women and although we get followers mostly through her hard working hustle, I need to focus on promoting that concept on my channel as well.

  • @LisaB_at_Pine_Ridge
    @LisaB_at_Pine_Ridge Před 9 měsíci

    Midlife lifer here … getting ready to relaunch my company hopefully in the next few months.

  • @JayaLove
    @JayaLove Před 9 měsíci

    I am rolling into my menopause years and feeling somewhat behind in my life’s work but also hopeful because I have developed so much more worldly experience and less F’s to give. Which I see in your presentation here. I found it cute that you adjusted your top and didn’t bother to edit it out. Let’s just be real and not sweat the small stuff. That’s part of the wisdom of age!

  • @katiesoussi22
    @katiesoussi22 Před 9 měsíci +1

    This was a great video. I am so glad I watched it through. I am claiming that I am ready to build my Human Design business on social media. I am a 6/4 Manifesting Generator. I just turned 50 this year and I am so ready for my next level. I have been getting ready but this video was very clarifying. Thank you Chalene and Brock.

  • @jeanineb829
    @jeanineb829 Před 9 měsíci

    Hi Charlene!
    I just caught this podcast & I'm over the moon thrilled. I'm Psychotherapist who's had a bajilion other things in my life, a big part of who I am is my parents built a large Horse Show Facility when I was 5 years old. That was supposed to be my career, until they divorced when. I was 24 & sold the farm. I'm so stuck on personal branding, I have a terrible time trying to just get it to click but then to create a personal brand is foreign to me. I'm a Gen X'r who has found myself out of work & doing so much work to get a job. I know there's goto be a more effective way to find a job & not rip my hair out in the meantime. Thank you! #imsubacribed & plan on watching & learning any & anything I can from you! Thank you again!!! 🌻♥️

  • @albertmadrigal6985
    @albertmadrigal6985 Před 9 měsíci

    Love the old school sales passion , ppl tell me alot i should do this cuz my life experience

  • @mclynnbanks
    @mclynnbanks Před 9 měsíci +3

    I’m gonna do this! Great info. Thank you 🙏🏾💕

  • @glamourhouseofhair
    @glamourhouseofhair Před 9 měsíci +1

    It was your charisma & the beg that got me to hit the subscribe!

  • @ardriaweston
    @ardriaweston Před 9 měsíci +1

    I am declaring IT! I would like to speak with an expert. I’m 58 and there are no coincidences. This video was meant for me!’n 😊

  • @AnneSimoni
    @AnneSimoni Před 7 měsíci

    Yes! I’d love to hear from the experts!❤I’m already subscribed to your channel. I’m a Brazilian singer and songwriter and you are answering all the questions I have in my mind about being in this new market. Since I released my first CD so much has changed and I feel that I missed out. Now I am trying to catch up and listening to you was just what I needed to hear! Thank you!! 😊

  • @Snakegrrl_Sociology
    @Snakegrrl_Sociology Před 7 měsíci

    Thank you. Yes, I don't need flying emojis and stock video, I want the long form conversation. And thanks for the boost to what we offer as middle aged, experienced people.

  • @JuiceLife
    @JuiceLife Před 10 měsíci +3

    Thank you for this!! ❤🎉 So very, very helpful 🙏✨️

  • @DanielNenesso
    @DanielNenesso Před 7 měsíci +1

    I've heard this many times from many people but you're the one whose words really make it "pop" for me. Thanks Chalene. I subscribed - so I can redeem that for free guac on my next Chipotle order, right?

  • @thamikhoase6412
    @thamikhoase6412 Před 9 měsíci

    This is awesome, thank you so much. I've been on and off about starting my CZcams channel but I've known for a while it's what I want to do. Today I got rhe final nugde from your message. I'll come back a year from now to this video and give an update ❤

  • @jupitersplans
    @jupitersplans Před 9 měsíci +2

    i am an older creator still trying to find my niche 😅this has been such an inspiring video!

  • @elsiesloth2269
    @elsiesloth2269 Před 8 měsíci

    I can relate....having so much talent but don't know which to choose and focus on...watching this because you speak to me. ❤😊🙏