Here are some things I've found in my experience: • Always custom quote your videos because it makes it easier to raise your prices over time and there are just too many variable to make "packages" • Know your hourly rate, but don't charge by or tell your client your hourly rate. Your hourly rate should just be used to figure out how much you should quote for a project • Don't be scared to price your video for a bit more than you are comfortable with because often times videographers quote less than they could simply because they don't have confidence in themselves
I never comment, but, you've been such a big inspiration and great tutor for me through your videos. Please don't ever stop making them! We really enjoy your work.
Mann YC y'all the best bro you and Ryan have started a movement with being a recognized director, putting us in the spotlight for once! Much respect 🙏🎬🎥
YClmaging speaks with clarity, Iv'e worked for a major video production company for years where everyone is union and all the crew is paid a (day rate) regardless of the client. With video/camera technology being so accessible to the masses, skill and experience are less relevant. So like YClmaging said take into consideration your expenses as well as your own value and create your rate from there. However regardless how big or small a project is give it 110% and learn from your creations like (film school) eventually you will attract clients with bigger budgets.
Great video man I know this is something I personally struggle with because every time I throw out what I think would be a reasonable number the client backs out and im just left like "well shit" and the job is gone or I go well below my number. It's honestly a pain sometimes and it generally depends on the client whether they are an individual or a brand I like to think.
That's very true. Traveling Amount of time it takes to shoot the video(Say the video takes 4 days like he said) Lodging Labor Equipment Props Type of people you want in your video if you don't have enough friends willing to help out Editing Food That's most like going to come out averagely around $2000.00 - $5000.00 If this is a hands down professional shoot it's roughly $7000.00 - $10,000.00 If it's very simple because people don't have money like that, it'll still be around $1500.00 - $2000.00 (Mainly because of lodging, food, and taking care of your equipment) That's being realistic people. I used to do music videos for friends back in highschool and I barely charged them a dime because I didn't know any better plus I was in highschool, so it's not like I had to pay for rent or anything. The most I'd get is $200.00 - $500.00. Which for the work I put out wasn't nearly enough, but also have to take into consideration I was a newcomer and they were my friends and I didn't know any better about charging because I was more concerned in keeping my friends/clients.
The way I do it is I have two day rates. One for shooting and one for editing. And that's just me. Not including any of the rental fees or hiring or paying for location. I figured out this price by making a posting on Craig's List saying I needed a music video shot and wanted to hire a cinematographer and an editor. Based on what the cinematographer owned, I've been able to figure out how much my gear is worth. I know that you say not to do it like that and not base it off of others. But it really helped me get my rates from $100 for a whole video to reasonable prices that work for the artist and don't leave me starving.
never work for less than $35-40 an hour. - first minute $300, any additional minute you can do $100 - day rate, $400 or more. - weekend day rate $800 - you have a talent, a skill, you are artistic you have software knowledge. Value yourselves people. You will thank me. Why do 5 projects for $1000, when you can do 2 project for $1000. Stop driving the rates down, theres enough work for all of us.
Thanks for this, I just started doing music vids even though I use creative cloud so I have all Adobe programs. My boys get a cheap price since I need to pay the bills and we comin up together but clientele I'ma need that cash. Your vids taught me so much. I learned ghosting and other effects straight from you fam. keep the vids coming fam!
TheyCallMeCotton exactly, I'm a lil afraid to set a huge price but I run 200 for grear quality and special effects from After Effects. People consider it low but I'm doing that to build my resume since I'm an Art New Media student
I always give a rough estimate figure when I'm training my soon to be competition. By the time they learn what you have taught them to charge whatever price, you will more than likely have advanced your production to a whole new level which will allow you to charge even greater.
I appreciate all of your help in your videos. I recently bought the Sony a6300. I looked up CZcams videos filmed by that camera and came across your channel. I've been keeping up with your Videos so I can learn. I'm literally a beginner and no absolutely minimal when it comes to filming music videos. I hope to continue watching the videos on your channel so I can learn more and be great at what I want to do. I'm also a rap artist myself so I am taking on this journey to film a lot of my own stuff and to be able to film for family and friends until I get good enough to do this as a business
Really great things being said. I appreciate the honesty in which you present the advice, but also the professionalism you show case in your forward thinking. Will definitely take these under consideration.
I'm a new video director so i'm learning from you, I learned so much from this one video its amazing, I was about to be doing what you said was a big mistake,Thank you,Never stop posting tip videos, I need them
I love your channel. It's so informative and personable. I feel like you are talking about things that need to discussed in colleges and Digital Media/Production programs.
Pricing is always difficult but definitely appreciate this video it's a good way of approaching and will be using too. Flat rates will only burn a filmmaker out at some point..
So I’m working on offering behind the scenes and / or day in the life footage for local music artist in my area to post on my CZcams channel. People are interested but I’m not sure how to charge. What I do know is that I have about a 15-25 minute cut off rate with CZcams videos. Just not sure how to charge or how much to charge.
Thanx for all the vids bro. I learned everything I needed to know to make a semi pro looking music video from watching your videos. I definitely would have been paying somebody at least a couple hundred bucks to make the video I made but thanks to you I saved dat dough!!
I really enjoy your videos very helpful I graduated from college 4 years ago in media communication I have a a a in the field and love shooting editing and directing music video however this video was very good because I fight with myself keep the videos going we need more people out there with that good information.
First question I ask any artist, Manager, or publicist when they ask if I’d shoot a music video is “do you already have an editor”... Time is worth more than anything else because as you’re Editing, if you’re a one man production team. You can move missing out on other shoots.
Fixed prices have always worked fine for me, and to date I've done roughly 140 music videos for people. Mostly run and gun style, currently shooting everything in 4K with an RX100 IV. The only extra I'll charge would be for travel expenses. Other than that, props, locations, extras etc, I normally let the artist/s organise.
was wondering did fix rate work for somebody. thats what I rather do! so are you saying if a client want props, extras , etc you leave it up to them to buy it and bring it to the shoot?
@@YCImaging but you want to make sure that the location they choose are not the gang invested area when your equipment can be jacked of u even the artist my set you up for your equipment so want to collect all their social media handles beforehand
Great video man. This information is priceless dude. And you didn't need to give specific price points for your videos, like some people in the comment section suggested. I've recommends you to hundreds of people. Hope it helps grow your channel. Peace.
Yo, thanks YC. I've been trying to decide what I should start pricing. This video really put things into perspective for me. I appreciate your videos man ✊
I honestly feel like these videos about payment are more for newbies who arent dealing with huge clients but more so people who hit you up and say hey I want a video of this event
Here is my thought process after studying some American Economics. Hope it helps ppl in the comments section get an equation to base their prices on quickly. So 1st of all, Anything that you Rent or spend on behalf of the client should be separate and added at the end of the contract. It is also wise to add 10-20% extra fee for handling, logistics and risks. E.g. if the plane ticket is $100, you ask for $110; If a camera is $100, you ask for $110, if it's sensitive, like a drone and it has risks, ask for $120. All of these are separate and you add them at the end. (this also goes for people that you hire). But what about the bulk of the content, what about the gear that you already have and your work? Well, for this example let us calculate only for ONE day of work (like for event videography): The Economics equation that I stand by goes something like this: 1. You have to "make back" your gear investment in approximately 12 months. So the first number that you need to figure out is "How Many" Productions will you have in 1 year? Are they really time consuming and complex so that you are making only 6/year or are they a breeze and you're making 24/year. Let us land, for example on 12/year. So what you have to do is Divide the Total Cost of your equipment by How Many jobs you'll presumably have in one year. E.g. Your equipment is worth $12.000 and you are making 12 productions/year. The result is $1000. Remember this number, we will add it to the pricing later. 2. How much is Your Work worth? Tough question, but here's a starting point: Look around you at any other jobs that people have (this works for any country). How much money does a Plumber make/hour, How about other jobs. What's the medium wage? Have you been working in the industry for 10+ years and are really well known and can ask above the medium wage or will you settle on the medium? Are you just starting up and want to charge less than medium? This all depends on you, but at the end of the day you have to put food on the table just like that Plumber, so you'll need to do some math. 1st of all, determine "How Many" hours you'll be working on this upcoming project. Not just shooting time, if you're editing, add that to the mix. For me I found that for a 16 hour event shoot day, I spend x3 times in total working for that client, so about 48 hours in total (editing, logistics, travelling, consulting, etc). Now multiply that $/hour rate with this. E.g. if you assume that in your region and with your training and experience the proper amount is let's say $10/hour, you get $480. Remember this number too, as we will add it later. Of course, just like any job, if there are hazards in play or if you are required to shoot for long periods of time in that 16 hour shoot day, you can charge $10/hour for the first 8 hours and 200% for the next 8, so that's $160+$320+the extra x2 needed for editing and other stuff that you'll probably charge at %100 since there are no hazards there and you make your own work times, so that's $320. In total you have $800 instead of $480 that accounts for that extra time working on the same day or on special holidays or for hazards, just like any other worker in any other field would have (a 200% boost). FINAL PRICE for the Client (from examples above): $1000 (cost of equipment/no of projects in one year) + $800 Your fee for the amount of hours you put in (48h) + Any other expenses that come with that job at 110%-120% of their actual cost. So you'll probably land somewhere around $2000 from these examples. And if the client requires you to shoot for 2 or more days, you shouldn't charge them $2000 for each day, you can add less of your Gear Investment cost with each extra day (since that comes from Cost/No. of jobs in one year, and you're getting a longer job with this client), so you can add like 50% of $1000 for extra days, and your fee needs to be recalculated to the new hours that come with each passing day. TL;DR: Asking Price for one day = Cost of Your Gear/No of jobs in one year + Hourly Wage from your region * No of hours (+extra if hazardous or long work days) + Extra expenses (calculated at 110%-120% to account for logistics and risks).
This is great recommendations & commentary… I am involved with video production and editing. Thanks for the in-depth detail this can help me greatly… Keep banging talented videos keep your head up
One thing that wasn't mentioned, for the hypothetical video you described was...INSURANCE !!! Insurance cost is KEY, especially if you're renting a picture car, crane, equipment, camera, location.. Don't forget that insurance !!!
I just subscribed. Great content. I also specialize in music videos. You gotta love that bands want Motley Crue level of production on a near zero budget. So yes, I am getting into the habit now of first asking what their budget is, and then letting them know what I can do within that parameter.
thanks for this video, just locked down my video music video job in another city traveling from chicago to canada and manage to lock down the price no problem
Lol the biggest thing you said was stay FIRM on your price. If word gets around that you can be jewel down in your price your DONE. I totally agree with you. 1000%
Hey man, great vid. Can you please go into more depth on how to advocate for your price with a client? Maybe some tips on getting what you need to stay working but but not lowering your price so that its not worth it. How do you say no to a project that doesn't meet your rate but leave the door open for negotiation or future business when the client can afford you? Thanks in advance for your time. I look forward to more helpful insights from you. Best.
Even though it makes sense not to throw your prices out on CZcams it would be helpful to get a general floor and a ceiling price based on what you've experienced in local shooting using equipment you own for a single day or two days shooting of a music video. Can you do that for me? Also, it would be good too know what the average amount of time shooting goes into on-set production shooting for you and what the ratio of various project types you usually get is like. Like music videos 40%, weddings 20%, corporate videos 10%, church videos 10%, short story/narrative 10%, video assist on other people's projects 10%. Also, roughly how many projects per month you're seeing now and what you've done to market/promote your business/connect with clients from start-up to now.
I’ve always had this question- how do you know if you are posting a music video to YOUR channel or letting the artist post the video on their channel. Do you charge them extra for not putting video on your channel or what? I’m confuseddddd
depending on the value you plan to deliver then in accordance with the price and Time it will take to execute everything. Then calculate your profit margin?
To help keep the industry consistent and stable when it comes to pricing from artist to artist, I highly recommend "Graphic Artist Guild Handbook: Pricing and Ethical Guidelines." It provides specific starting points for pricing percentages we should all be working from in the this industry. I still have the 14th edition, but the 15th edition is available on Amazon. Great work by the way...
Thanks for video... insightful. Since you gave a hyperthetical NY video example. Would have been great if you had put some pricing to it and have an example quote... without that not much help
This video is very informative! I’ve subscribed to your channel because of the high quality videos you deliver. One thing tho and its on this video, at the end when you started to talk about personal profit, it left me stuck at “how do I know how much to charge for PERSONAL PROFIT?” Now obviously you cant just say a number because it wont apply to everyone but it would help to know what to consider when at the last stage of pricing. For example maybe years of experience? If so what would be an ideal amount? I hope I make sense haha but everything else such as my own expenses and time are straight on point! Just the “personal profit” part still left me wondering how much should I get for my own personal money 🤔
Maybe I'm the only one wondering but you should of touched on how you handle payments. Upfront, half & half, after production or after post? What do you do in a situation where the client/artist isn't satisfied?
Tian Kae I do 50% + Fees for things that have to be paid up front to book in the date(s), remaining 50% due after the shoot is wrapped. I give the client one free edit, every edit after is a fee.
@YCImaging So you charge them to actually edit the video? it don't come with the price to shoot the video? Is your fee a small fee or a makes a big difference in the total??
This is good informatiion... so is the director essentially responsible for everything!? (Location, rentals, etc.) Also, how far in advance are you planning these shoots!?
Notification Squad?!
Video ideas? Let me know in the comments
YCImaging We in Here!!! 🔥🔥🔥
ye
🔥🔥🎥
I order the digital book from you page and I still haven't received it
Lucky Luke Productions Email me your order number: info@YCImaging.com
Here are some things I've found in my experience:
• Always custom quote your videos because it makes it easier to raise your prices over time and there are just too many variable to make "packages"
• Know your hourly rate, but don't charge by or tell your client your hourly rate. Your hourly rate should just be used to figure out how much you should quote for a project
• Don't be scared to price your video for a bit more than you are comfortable with because often times videographers quote less than they could simply because they don't have confidence in themselves
Thanks for this!
All these rappers flex about money but won't pay for a video... smh
BLIZZARD VISUALS They don't even wanna pay for beats so what you expect 😂😂
FACTS
Because that money go to rentals and child support
Gamechis Mohamed complete truth
they bloody broke fakes that is what they are. Dont want to pay people for their skills
Right when you say the Travel Expenses to the artist they bounce I swear 😂😂
BjK Productions yeah people just think u r so rich u can pay for ur own travel expenses lol
filter out the broke rappers lol
yep
dude for real
😂😂😂😂😂
I never comment, but, you've been such a big inspiration and great tutor for me through your videos. Please don't ever stop making them! We really enjoy your work.
ilovedagreenday Thank you!
YCImaging what's a good lighting equipment set up for someone just starting out in music video production?
With that being said... i need 5k every shoot!! 😜
facts
lol do you comment on all of his videos like his boy friend?! aha
Only?! lmao more like 10k
Exactly what I was thinking lol
And the rest
I've been waiting for a video like this. A strong preproduction video. Super helpful.
Mann YC y'all the best bro you and Ryan have started a movement with being a recognized director, putting us in the spotlight for once! Much respect 🙏🎬🎥
Spidiewebher Productions giving out free game is the way to go what’s the point of learning if your not willing to teach
YClmaging speaks with clarity, Iv'e worked for a major video production company for years where everyone is union and all the crew is paid a (day rate) regardless of the client. With video/camera technology being so accessible to the masses, skill and experience are less relevant. So like YClmaging said take into consideration your expenses as well as your own value and create your rate from there. However regardless how big or small a project is give it 110% and learn from your creations like (film school) eventually you will attract clients with bigger budgets.
agreed 100%
i charge....(50 jolly ranchers "Green" and 8 bags of Skittles)
Great video man I know this is something I personally struggle with because every time I throw out what I think would be a reasonable number the client backs out and im just left like "well shit" and the job is gone or I go well below my number. It's honestly a pain sometimes and it generally depends on the client whether they are an individual or a brand I like to think.
That's very true.
Traveling
Amount of time it takes to shoot the video(Say the video takes 4 days like he said)
Lodging
Labor
Equipment
Props
Type of people you want in your video if you don't have enough friends willing to help out
Editing
Food
That's most like going to come out averagely around $2000.00 - $5000.00
If this is a hands down professional shoot it's roughly $7000.00 - $10,000.00
If it's very simple because people don't have money like that, it'll still be around $1500.00 - $2000.00
(Mainly because of lodging, food, and taking care of your equipment)
That's being realistic people.
I used to do music videos for friends back in highschool and I barely charged them a dime because I didn't know any better
plus I was in highschool, so it's not like I had to pay for rent or anything. The most I'd get is $200.00 - $500.00.
Which for the work I put out wasn't nearly enough, but also have to take into consideration I was a newcomer and they were
my friends and I didn't know any better about charging because I was more concerned in keeping my friends/clients.
I mean there’s pros and cons to charging and not charging as much or at all
The way I do it is I have two day rates. One for shooting and one for editing. And that's just me. Not including any of the rental fees or hiring or paying for location. I figured out this price by making a posting on Craig's List saying I needed a music video shot and wanted to hire a cinematographer and an editor. Based on what the cinematographer owned, I've been able to figure out how much my gear is worth. I know that you say not to do it like that and not base it off of others. But it really helped me get my rates from $100 for a whole video to reasonable prices that work for the artist and don't leave me starving.
never work for less than $35-40 an hour.
- first minute $300, any additional minute you can do $100
- day rate, $400 or more.
- weekend day rate $800
- you have a talent, a skill, you are artistic you have software knowledge. Value yourselves people. You will thank me.
Why do 5 projects for $1000, when you can do 2 project for $1000.
Stop driving the rates down, theres enough work for all of us.
Image lush It’s never a good idea to charge per minute of a video. A 15 second commercial can cost more than a one hour interview.
Thanks for this, I just started doing music vids even though I use creative cloud so I have all Adobe programs. My boys get a cheap price since I need to pay the bills and we comin up together but clientele I'ma need that cash. Your vids taught me so much. I learned ghosting and other effects straight from you fam. keep the vids coming fam!
first question I always ask the client.. What's your budget?! Nice video.
two of my fav CZcamsrs/professors. √
TheyCallMeCotton exactly, I'm a lil afraid to set a huge price but I run 200 for grear quality and special effects from After Effects. People consider it low but I'm doing that to build my resume since I'm an Art New Media student
Curty Langston yeahhh man just work on building a quality reel. that's what you're investing into right now.
You're messing up if you have an hourly rate lol
TheyCallMeCotton how is that messing up?
(Serious question)
I always give a rough estimate figure when I'm training my soon to be competition. By the time they learn what you have taught them to charge whatever price, you will more than likely have advanced your production to a whole new level which will allow you to charge even greater.
Wise words, fam. I really like the analogy with the shoes. Makes a lot of sense. :)
I've been stuck on this topic the most.
I like the new intro, and I copped your guide a few weeks back. If you're ever in NY, let me know
I appreciate all of your help in your videos. I recently bought the Sony a6300. I looked up CZcams videos filmed by that camera and came across your channel. I've been keeping up with your Videos so I can learn. I'm literally a beginner and no absolutely minimal when it comes to filming music videos. I hope to continue watching the videos on your channel so I can learn more and be great at what I want to do. I'm also a rap artist myself so I am taking on this journey to film a lot of my own stuff and to be able to film for family and friends until I get good enough to do this as a business
this is really helpful man
Man know we have and guide to what to look for
Really great things being said. I appreciate the honesty in which you present the advice, but also the professionalism you show case in your forward thinking. Will definitely take these under consideration.
woah you live in VA? Neat! I do to! (it’s nice to know that at least one of my influences doesn’t live in LA or Atlanta)
I'm a new video director so i'm learning from you, I learned so much from this one video its amazing, I was about to be doing what you said was a big mistake,Thank you,Never stop posting tip videos, I need them
I have no idea how I got to this CZcams page, but I needed it boss. Appreciate the insight. Well done!
I love your channel. It's so informative and personable. I feel like you are talking about things that need to discussed in colleges and Digital Media/Production programs.
find your channel so helpful and your down to earth.
Love the shoe comparison! There is no problem to have higher prices. Own your rates!
Thanks man shout out from SC if you ever need a photographer or behind the scenes !
Pricing is always difficult but definitely appreciate this video it's a good way of approaching and will be using too. Flat rates will only burn a filmmaker out at some point..
Hey just wanna say I appreciate the knowledge you drop i have went to school for this and sometimes i need a refresher
So I’m working on offering behind the scenes and / or day in the life footage for local music artist in my area to post on my CZcams channel. People are interested but I’m not sure how to charge. What I do know is that I have about a 15-25 minute cut off rate with CZcams videos. Just not sure how to charge or how much to charge.
Thanx for all the vids bro. I learned everything I needed to know to make a semi pro looking music video from watching your videos. I definitely would have been paying somebody at least a couple hundred bucks to make the video I made but thanks to you I saved dat dough!!
I really enjoy your videos very helpful I graduated from college 4 years ago in media communication I have a a a in the field and love shooting editing and directing music video however this video was very good because I fight with myself keep the videos going we need more people out there with that good information.
Your CZcams channel is by far one of my favorites
that crisp sound in the intro love it!
This Brother is becoming my go to for video advice. PEACE from ATL ✊🏾
Very helpful all your videos are thank you for all the dope content!
First question I ask any artist, Manager, or publicist when they ask if I’d shoot a music video is “do you already have an editor”... Time is worth more than anything else because as you’re Editing, if you’re a one man production team. You can move missing out on other shoots.
Fixed prices have always worked fine for me, and to date I've done roughly 140 music videos for people. Mostly run and gun style, currently shooting everything in 4K with an RX100 IV. The only extra I'll charge would be for travel expenses. Other than that, props, locations, extras etc, I normally let the artist/s organise.
Avene That makes sense, do what works for you bro.
was wondering did fix rate work for somebody. thats what I rather do! so are you saying if a client want props, extras , etc you leave it up to them to buy it and bring it to the shoot?
@@YCImaging but you want to make sure that the location they choose are not the gang invested area when your equipment can be jacked of u even the artist my set you up for your equipment so want to collect all their social media handles beforehand
Great video man. This information is priceless dude. And you didn't need to give specific price points for your videos, like some people in the comment section suggested. I've recommends you to hundreds of people. Hope it helps grow your channel. Peace.
Yo, thanks YC. I've been trying to decide what I should start pricing. This video really put things into perspective for me. I appreciate your videos man ✊
Just starting out with video production. This is great advice!
thanks for the insight. I am a photographer who has been getting asked alot more now to do video. just subscribed!
Great info. Watching your vids is definitely educational... I appreciate it.
I honestly feel like these videos about payment are more for newbies who arent dealing with huge clients but more so people who hit you up and say hey I want a video of this event
great video exactly what I needed! I'd appreciate a transitions playlist.
Thanks Bruv. Relatively New here and I appreciate all I have seen so far. thanks for the tips and help.
Great knowledge to share. Thanks for the vids!
you've grown so much man!
Here is my thought process after studying some American Economics. Hope it helps ppl in the comments section get an equation to base their prices on quickly.
So 1st of all, Anything that you Rent or spend on behalf of the client should be separate and added at the end of the contract. It is also wise to add 10-20% extra fee for handling, logistics and risks. E.g. if the plane ticket is $100, you ask for $110; If a camera is $100, you ask for $110, if it's sensitive, like a drone and it has risks, ask for $120. All of these are separate and you add them at the end. (this also goes for people that you hire).
But what about the bulk of the content, what about the gear that you already have and your work?
Well, for this example let us calculate only for ONE day of work (like for event videography):
The Economics equation that I stand by goes something like this:
1. You have to "make back" your gear investment in approximately 12 months. So the first number that you need to figure out is "How Many" Productions will you have in 1 year? Are they really time consuming and complex so that you are making only 6/year or are they a breeze and you're making 24/year. Let us land, for example on 12/year. So what you have to do is Divide the Total Cost of your equipment by How Many jobs you'll presumably have in one year. E.g. Your equipment is worth $12.000 and you are making 12 productions/year. The result is $1000. Remember this number, we will add it to the pricing later.
2. How much is Your Work worth? Tough question, but here's a starting point: Look around you at any other jobs that people have (this works for any country). How much money does a Plumber make/hour, How about other jobs. What's the medium wage? Have you been working in the industry for 10+ years and are really well known and can ask above the medium wage or will you settle on the medium? Are you just starting up and want to charge less than medium? This all depends on you, but at the end of the day you have to put food on the table just like that Plumber, so you'll need to do some math. 1st of all, determine "How Many" hours you'll be working on this upcoming project. Not just shooting time, if you're editing, add that to the mix. For me I found that for a 16 hour event shoot day, I spend x3 times in total working for that client, so about 48 hours in total (editing, logistics, travelling, consulting, etc). Now multiply that $/hour rate with this. E.g. if you assume that in your region and with your training and experience the proper amount is let's say $10/hour, you get $480. Remember this number too, as we will add it later. Of course, just like any job, if there are hazards in play or if you are required to shoot for long periods of time in that 16 hour shoot day, you can charge $10/hour for the first 8 hours and 200% for the next 8, so that's $160+$320+the extra x2 needed for editing and other stuff that you'll probably charge at %100 since there are no hazards there and you make your own work times, so that's $320. In total you have $800 instead of $480 that accounts for that extra time working on the same day or on special holidays or for hazards, just like any other worker in any other field would have (a 200% boost).
FINAL PRICE for the Client (from examples above): $1000 (cost of equipment/no of projects in one year) + $800 Your fee for the amount of hours you put in (48h) + Any other expenses that come with that job at 110%-120% of their actual cost. So you'll probably land somewhere around $2000 from these examples. And if the client requires you to shoot for 2 or more days, you shouldn't charge them $2000 for each day, you can add less of your Gear Investment cost with each extra day (since that comes from Cost/No. of jobs in one year, and you're getting a longer job with this client), so you can add like 50% of $1000 for extra days, and your fee needs to be recalculated to the new hours that come with each passing day.
TL;DR: Asking Price for one day = Cost of Your Gear/No of jobs in one year + Hourly Wage from your region * No of hours (+extra if hazardous or long work days) + Extra expenses (calculated at 110%-120% to account for logistics and risks).
This is great recommendations & commentary… I am involved with video production and editing. Thanks for the in-depth detail this can help me greatly… Keep banging talented videos keep your head up
One thing that wasn't mentioned, for the hypothetical video you described was...INSURANCE !!! Insurance cost is KEY, especially if you're renting a picture car, crane, equipment, camera, location.. Don't forget that insurance !!!
I just subscribed. Great content. I also specialize in music videos. You gotta love that bands want Motley Crue level of production on a near zero budget. So yes, I am getting into the habit now of first asking what their budget is, and then letting them know what I can do within that parameter.
This is my second video of yours today. First I Subscribed, now I tapped the Bell...What the!!! I'm Hooked. Be well and keep encouraging YC!
I’m from Maryland ! Love your work my man. Real inspiration
I just found your channel and I must say. Whooooooooo I'm going to the next levellllllllllllll
Simple, yet very informative. Thanks
Thanks for this video man, I just got into making videos and want to eventually be able to charge for my work. This helped me a lot - new sub!
Man! Thanks for dropping knowledge!
thanks for this video, just locked down my video music video job in another city traveling from chicago to canada and manage to lock down the price no problem
Lol the biggest thing you said was stay FIRM on your price. If word gets around that you can be jewel down in your price your DONE. I totally agree with you. 1000%
This was very helpful...keep up the good work!!!
Bro your channel is 🔥🔥🔥. I'll be taking notes
This is good stuff man. Thanks for taking the time. I subscribed.
make a video on how much you make being a film maker
Wow, great video, great advice! Thanks for sharing
I shoot music videos out of Virginia Beach, I never knew you lived in Virginia!
Subbed when you said you're from VA! That's where I live now! Love your channel!
Heres an idea Idk if you did it already but im having abig problem with masking correctly
Dope video and great perspective on something I’ve been battling with 💪🏾
Can u do a video on how to ask for money.. advance payments n when to ask for full payment.
Nice tips- thanks for the thoughts man!
Bro I’m in VA also I’m trying to get better at video production your videos are helping me but its a lot of questions I have to ask
Your ideas are amazing!!
thank you for this video!
I was literally about to message you about this exact question good look man!
Thanks man. Valuable thoughts as usual!!
Dude you are awesome! I am new and loving it
Hey man, great vid. Can you please go into more depth on how to advocate for your price with a client? Maybe some tips on getting what you need to stay working but but not lowering your price so that its not worth it. How do you say no to a project that doesn't meet your rate but leave the door open for negotiation or future business when the client can afford you? Thanks in advance for your time. I look forward to more helpful insights from you. Best.
Do a all black and white video, & how to color grade and edit with effects
How do I write a story board or a treatment for video
Room Rari a treatment is a sketch of the story before first draft. storyboard comes before shooting
This is always a great topic but always make sure you can deliver the goods if your going to be charging a high dollar.
Even though it makes sense not to throw your prices out on CZcams it would be helpful to get a general floor and a ceiling price based on what you've experienced in local shooting using equipment you own for a single day or two days shooting of a music video. Can you do that for me?
Also, it would be good too know what the average amount of time shooting goes into on-set production shooting for you and what the ratio of various project types you usually get is like. Like music videos 40%, weddings 20%, corporate videos 10%, church videos 10%, short story/narrative 10%, video assist on other people's projects 10%.
Also, roughly how many projects per month you're seeing now and what you've done to market/promote your business/connect with clients from start-up to now.
I’ve always had this question- how do you know if you are posting a music video to YOUR channel or letting the artist post the video on their channel. Do you charge them extra for not putting video on your channel or what? I’m confuseddddd
I'm glad I found your channel
you deserve more subs homie, you're killing it
Very Insightful.
I'm in VA too! RVA all day! new subscriber.
Thanks my man! This helped a lot.
depending on the value you plan to deliver then in accordance with the price and Time it will take to execute everything. Then calculate your profit margin?
Great advice! Thanks!
To help keep the industry consistent and stable when it comes to pricing from artist to artist, I highly recommend "Graphic Artist Guild Handbook: Pricing and Ethical Guidelines." It provides specific starting points for pricing percentages we should all be working from in the this industry. I still have the 14th edition, but the 15th edition is available on Amazon. Great work by the way...
Thanks for video... insightful.
Since you gave a hyperthetical NY video example. Would have been great if you had put some pricing to it and have an example quote... without that not much help
This video is very informative! I’ve subscribed to your channel because of the high quality videos you deliver. One thing tho and its on this video, at the end when you started to talk about personal profit, it left me stuck at “how do I know how much to charge for PERSONAL PROFIT?” Now obviously you cant just say a number because it wont apply to everyone but it would help to know what to consider when at the last stage of pricing. For example maybe years of experience? If so what would be an ideal amount? I hope I make sense haha but everything else such as my own expenses and time are straight on point! Just the “personal profit” part still left me wondering how much should I get for my own personal money 🤔
Very underrated channel
Your Talking Style And Voice Is Beautiful
Maybe I'm the only one wondering but you should of touched on how you handle payments. Upfront, half & half, after production or after post? What do you do in a situation where the client/artist isn't satisfied?
Tian Kae I do 50% + Fees for things that have to be paid up front to book in the date(s), remaining 50% due after the shoot is wrapped. I give the client one free edit, every edit after is a fee.
YCImaging Cool. Thanks
@YCImaging So you charge them to actually edit the video? it don't come with the price to shoot the video? Is your fee a small fee or a makes a big difference in the total??
This is good informatiion... so is the director essentially responsible for everything!? (Location, rentals, etc.)
Also, how far in advance are you planning these shoots!?
Really informative, thank you.