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LOAN OFFICERS! Use This Script When Talking To Potential Homebuyers 👉📝
👉 Get More Scripts: tloponline.com/ 👈
👉 Sign up for the Newsletter: tloponline.com/#weekly-newsletter 👈
👉 Register for Coaching: tlop-community.mn.co/landing?space_id=12633795 👈
In this script, D.O. dives into the essential steps for conducting a successful homebuyer consultation. Whether you're speaking with a first-time buyer or an experienced homeowner, you'll discover effective ways to build trust and rapport from the initial conversation. Join us to learn about the key questions to ask, how to respect your client's time, and why understanding their financial comfort zones is crucial. This session will help you tailor your approach and ensure a smooth experience for every prospective homebuyer.
Chapter 1: Introduction and Opening Questions
Discover the crucial first steps in conducting a successful homebuyer consultation call. Learn how to start the conversation on the right foot by asking who referred the client, showing gratitude, and edifying the referral source. Dustin Owen shares expert tips on building instant rapport and setting the tone for a productive consultation. This section covers essential mortgage lead conversion techniques and highlights the importance of strong client communication from the outset.
Chapter 2: Assessing Client Experience and Pacing
Master the art of tailoring your approach to each client's unique situation. Learn how to gauge the client's familiarity with the homebuying process and adjust your pace accordingly. This chapter covers key loan officer skills, including active listening and adaptability. Discover how to create a comfortable environment for both first-time homebuyers and experienced purchasers, ensuring you provide value at every step of the mortgage consultation.
Chapter 3: Discussing Monthly Budget and Payment Comfort
Dive deep into the critical conversation about monthly budgets and payment comfort. Dustin shares his approach to discussing finances in a non-threatening, conversational manner. Learn how to explain the components of a monthly mortgage payment and why it's crucial to focus on the client's comfort level rather than pushing for maximum approval amounts. This section highlights the importance of financial advising in the mortgage industry and how it sets top loan officers apart from the competition.
Chapter 4: Exploring Allocated Funds and Financial Goals
Uncover the best practices for discussing down payments and closing costs without making clients feel pressured. Learn how to frame the conversation around the client's financial goals and the concept of allocated funds. This chapter emphasizes the loan origination process and how to gather essential information while positioning yourself as a trusted advisor. Discover techniques to differentiate yourself from other lenders by focusing on the client's overall financial well-being.
Chapter 5: Differentiating Yourself as an Advisor
In this final section, learn how to solidify your position as a knowledgeable and caring financial advisor rather than just a mortgage salesperson. Dustin explains how to tie together the information gathered about monthly payments and allocated funds to create a tailored pre-approval strategy. Discover how this approach can lead to higher mortgage lead conversion rates and stronger client relationships. The chapter concludes with tips on follow-up actions, including expressing gratitude to referral sources.
Throughout this comprehensive guide, you'll gain invaluable insights into mortgage professional development, enhancing your loan officer skills, and mastering the art of client communication. By implementing these strategies, you'll be well-equipped to conduct homebuyer consultations that not only convert leads but also establish you as a trusted advisor in the mortgage industry.
Whether you're new to the field or a seasoned professional looking to refine your approach, this video provides actionable tips and techniques to elevate your mortgage consultation game. Learn how to stand out in a competitive market, build lasting client relationships, and ultimately close more loans by mastering the initial homebuyer consultation call.
00:00 Introduction and Opening Questions
01:30 Assessing Client Experience and Pacing
03:30 Discussing Monthly Budget and Payment Comfort
05:00 Exploring Allocated Funds and Financial Goals
07:00 Differentiating Yourself as an Advisor
#theloanofficerpodcast #tlop #coldcall
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Komentáře

  • @Biggerstaff4
    @Biggerstaff4 Před 5 hodinami

    I just switched up my Roth IRA to 50% SCHD, 25% SCHX, 25% SCHG, and my Roth 401k is 70% vanguard S&P 500 index, 20% vanguard growth index, and 10% vanguard international index. Seeking best possible ways to grow $350k into $1m+ before retirement in 3 years.

    • @LoriRish-
      @LoriRish- Před 5 hodinami

      consider financial advisory so you don’t keep switching it up... those sound like great picks anyways, not bad for 350k

    • @CaroLewis-j8k
      @CaroLewis-j8k Před 4 hodinami

      Agreed, I'm in line with having an advisor oversee my day-to-day investing cos, my job doesn't permit me the time to analyze stocks myself. Thankfully, my portfolio has 5X in barely 5 years, summing up nearly $1m as of today.

    • @Lindsay-jy
      @Lindsay-jy Před 4 hodinami

      @@CaroLewis-j8k this is huge! would you mind revealing info of your advisor here please? in dire need of portfolio rebalancing

    • @CaroLewis-j8k
      @CaroLewis-j8k Před 4 hodinami

      I take guidance from a New York based advisor ''Ellen Geskin Kettle'' To be honest, I almost didn't buy the idea of letting someone handle growing my finance, but so glad I did.

    • @JayMomoa-4
      @JayMomoa-4 Před 4 hodinami

      thanks for putting this out, curiously inputted Ellen Geskin Kettle on the web, spotted her consulting page and was able to schedule a call session, she actually shows a great deal of expertise.

  • @marsimpulses666
    @marsimpulses666 Před 12 hodinami

    Amazing info as always

  • @TheHomebuyerAdvocate
    @TheHomebuyerAdvocate Před 13 hodinami

    This is why the relationship you form with your client needs to be so strong they don't fold. When my clients get the calls they know what to say. I'm part of the family. Lender for Life.

  • @tjmarvin1627
    @tjmarvin1627 Před 14 hodinami

    This is as good as Gold. 🔥🪙

  • @HypeGPT
    @HypeGPT Před 15 hodinami

    First. As always.

  • @campbelllendinggroup9218

    What? No love for Fairway? I mean #4 in Retail and #1 in JD Power Rankings!

  • @emmettmortgage
    @emmettmortgage Před dnem

    I agree with your general premise of the servicers getting more aggressive, yes. But how has that been different from any other time? Their tactics are nothing new when you order payoffs, case numbers, etc. Same old game you have to deal with. Your stat that servicer refinance conversions will go from 20% to 80% is just plain not believable. A 300% increase for headset jockeys to ultimately convert? Not buying it. More? For sure. 300% more? Nah. What you say is more likely to happen if you are expecting your clients to call you to refi. Thats bad. There are two big things that can stem this tide; BRAND and PROCESS. If you have a strong personal brand that your clients see regularly, that will be an immense help to you. If you have a process from Lead to Legacy where your clients hear from you regularly after closing to check in on them, that is in your favor as well. One other thought I had when I heard this episode, just from my day to day practice talking to clients is the image and psyche that clients have for their servicer vs their Mortgage Professional. The servicer is who the client ultimately has to write the mortgage payment to. They hate that part. That's not the fun part, and they know it can change. There is no loyalty to them. I have never heard a client say "oh I really LOVE me some Mr. Cooper". No. If anything, you can always get a borrower to bash their servicer for something. The fun part is shopping for a home, getting pre-approved, winning the home, etc. And those feelings are associated with you the Mortgage Advisor, or they better be if you did your job. 😄 Its still a business of human connection at the end of the day. Work on your content, brand and process and you can increase your odds to get this repeat business.

  • @patrickrodriguez1467

    DO gotta announce when he flying to UWM so I can pop out.

  • @smarv8
    @smarv8 Před 2 dny

    The hills have eyes all stars 😂😂😂

  • @campbelllendinggroup9218

    How crazy but so true.

  • @boldirbeats
    @boldirbeats Před 2 dny

    Why line of credit over a HEL / cash out refi? HELOCS feel like the worst to hold a balance on and they’re not amortized

  • @612tmoney
    @612tmoney Před 2 dny

    Spot on DO, as usual. Many originators don’t understand this - or are unwilling to accept.

  • @OfficialBonusBandits

    brokers on top!!!

  • @tjmarvin1627
    @tjmarvin1627 Před 2 dny

    STRONG move DO ! Wishes you and the team the best of success. Been a TLOP'er from the beginning and happy to see this.

  • @DavidMendoza-iz5cf
    @DavidMendoza-iz5cf Před 2 dny

    Dude what’s up with this guy, horrible attitude

    • @dustinowen1191
      @dustinowen1191 Před dnem

      I know, right? You can't take him anywhere. Such a BUZZ-KILL.

  • @tjmarvin1627
    @tjmarvin1627 Před 2 dny

    Excellent and on par! 🔥

  • @Joey_Kubes_paclending

    Would you recommend Mortgage Coach total Cost Analysis tool?

  • @stanleytomasetti1074

    I'm already seeing this. The servicers are withholding the case number or payoff statement until they are solicited by their inside LO. You can beat or match their pricing, just make sure you have a good relationship with your borrower so they can show you their loan estimate.

    • @calpark6183
      @calpark6183 Před 2 dny

      @stanleytomasetti1074 seems like it may be faster for the borrower to request payoff vs a lender so not to delay the process of refi.

  • @calpark6183
    @calpark6183 Před 2 dny

    Is servbank a big servicer?

    • @dustinowen1191
      @dustinowen1191 Před 2 dny

      They are a sub-servicer. Usually a sub-servicer will service the loan on behalf of its client and they white-label their servicing; meaning they put their clients' name on the monthly statement.

  • @jparkertheloanofficer

    Dustin and the TLOP team are doing it again. No matter the channel he is personally in, he brings in people from all around the industry to help all of us grow. Diversity baby.

    • @dustinowen1191
      @dustinowen1191 Před 2 dny

      I love the mortgage industry. It does not matter if it is CD, TLOP or Retail.

  • @bigfatmomma
    @bigfatmomma Před 4 dny

    Congrats on the move! Hope you build out an awesome operation!

  • @bigfatmomma
    @bigfatmomma Před 4 dny

    I'm part of a brokerage that I feel has a great crack a being top 10 and striving to be the happiest home for MLOs. We're looking for more top MLOs to join. Any suggestions on reaching producers or any MLOs who want to make more money?

  • @johannaferreira6592

    ❤ two people I love as a broker! UWM and TLOP!!! 🙌🫶🏻

  • @aaronstro7481
    @aaronstro7481 Před 5 dny

    I’m one of those guys you mentioned that’s an LO part time. I have a family with bills so building my business and savings allows me to get a head start a little safer. One of these days I hope to meet you on your show!

  • @xrystalskyes2838
    @xrystalskyes2838 Před 5 dny

    Which CRM do you use, TLOP audience!

  • @movetomarco9625
    @movetomarco9625 Před 5 dny

    Is it cheating to give a thumbs up before I listen? I normally listen via a podcast in the car but this started and I can't wait until my next drive. Sorry to ruin your analytics by stopping at 2 minutes.

  • @tjmarvin1627
    @tjmarvin1627 Před 5 dny

    Digging it. Great interview and teasers. Always appreciate all of your efforts and content. 🔥❤‍🔥🔥

  • @kdavislends
    @kdavislends Před 6 dny

    This episode is GOLD!

  • @justinlopatin
    @justinlopatin Před 6 dny

    My man! Congrats and excited to have you on board!

  • @Joey_Kubes_paclending

    That hat is Fire 🔥. Where can I get one?

  • @thenoobentrepreneur4493

    I have a question on this. I will ask in the Live. 🙏🏾Ty as always🔥🔥

  • @FinancialServicesLender

    Excellent analysis!!!

  • @bphrealestateinvestors2417

    I spat out my coffee @20:19. “What are Lawry’s?” LMAO…Cuz if you know, you Know!!! Shouts to you Dustin!!!!

  • @romandenisenko2356
    @romandenisenko2356 Před 7 dny

    This was such a great episode, even after a year in the mortgage industry I learned so much here. Thank you

  • @MikeFaraci
    @MikeFaraci Před 8 dny

    “Switch jobs every 3 months for the bump in engagement.” 😂 Love you, JC!

  • @karellouden6469
    @karellouden6469 Před 8 dny

    John with the real no bs questions. lol. "no one cares" no we do. we want to know. lol

  • @laurarodriguez2548
    @laurarodriguez2548 Před 8 dny

    That’s awesome!

  • @jstratten5326
    @jstratten5326 Před 8 dny

    What is the cost for the counselor that I gather the customer is required to pay for, including the closing costs, are they rolled into the mortgage, and what is your recommendation? Also if you pick a mortgage person can they do a bait and switch when it comes to servicing the loan to a subordinate?

  • @DELTAREDGHOST
    @DELTAREDGHOST Před 9 dny

    And your short has 2 likes and iam the first comment seems to be working very well for you

  • @amirhsyed
    @amirhsyed Před 9 dny

    LesssssGO!!!

  • @richhh7772
    @richhh7772 Před 9 dny

    "its changin to lower" haha

  • @KenHarrison-si6tw
    @KenHarrison-si6tw Před 9 dny

    Congrats fellow CMB!

  • @rogerscharlest
    @rogerscharlest Před 9 dny

    Congratulations! All the best to Dustin, JC, and the TLOP family.

  • @OfficialBonusBandits

    so Lower has a mortgage broker channel?

    • @dustinowen1191
      @dustinowen1191 Před 9 dny

      Lower operates primarily in the retail space but has a Consumer Direct division and does a little TPO as well. All three channels should see growth in the future.

  • @Twowheelsandhomedeals

    Shout out to THE BUCKEYE STATE!!!

  • @thenoobentrepreneur4493

    Fresh out of Credit Kristie’s live🔥🔥🙏🏾. Go ahead -Tell my story ! 2020 this is exactly how I resigned! (Who’s an entire official TLopper? 🤭🙌🏿)

    • @dustinowen1191
      @dustinowen1191 Před 9 dny

      Let's goooo! "Nothing can stop us we're all the way up"

  • @ThriveMortgageTeacher

    Congrats on the move, Dustin! So glad we get to work together! #LFG

    • @dustinowen1191
      @dustinowen1191 Před 9 dny

      Yes, sir. I am looking forward to it. I am gearing up for one heck of a ride.

  • @jasonjurado7820
    @jasonjurado7820 Před 10 dny

    Great Episode

  • @manuelvargas7019
    @manuelvargas7019 Před 11 dny

    interested

  • @theescobedoteam
    @theescobedoteam Před 12 dny

    When I replaced the incessant desire to be HAPPY with the desire to be USEFUL is when things completely changed for me. Being useful and of service to my wife, my family, my clients, and my community. That's the true definition of happiness to me.