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Alex Striler
United States
Registrace 13. 07. 2017
I help athletes get sponsored. Tips, advice, and conversations with industry leaders.
President of K1 RaceGear explains why he sponsors Ryan Beat
JR Twedt, President of K1 RaceGear explains why K1 RaceGear sponsors racing and gives an example of a great opening line to meet new sponsors.
Twedt was interviewed by Alex Striler at the 2023 Off Road Racing Sponsorship Spring Summit.
#meetthesponsors #sponsorshipsummits
www.sponsorshipsummits.com/
Twedt was interviewed by Alex Striler at the 2023 Off Road Racing Sponsorship Spring Summit.
#meetthesponsors #sponsorshipsummits
www.sponsorshipsummits.com/
zhlédnutí: 30
Video
K&N's CMO on How to Get a Sponsor's Attention
zhlédnutí 39Před měsícem
Jason DiFuccia, CMO of K&N Filters and former head of Marketing of Polaris Off-Road, explains how teams can get a brand's attention for consideration for sponsorship. DiFuccia was interviewed by Alex Striler at the 2023 Off Road Racing Sponsorship Summit, recorded live from Slash X Ranch Cafe' on October 4, 2023. www.sponsorshipsummits.com/ www.meetthesponsors.com/ #sponsorshipsummits #meetthes...
How Get a Sponsors Attention
zhlédnutí 33Před měsícem
Jason DiFuccia, CMO of K&N Filters and former head of Marketing of Polaris Off-Road, explains how to get a sponsor's attention. DiFuccia was interviewed by Alex Striler at the 2023 Off Road Racing Sponsorship Summit, recorded live from Slash X Ranch Cafe' on October 4, 2023. www.sponsorshipsummits.com/ www.meetthesponsors.com/ #sponsorshipsummits #meetthesponsors #california300 #SlashX #K&N
How to Manage the Various Stories and Needs of Different Sponsors
zhlédnutí 17Před měsícem
Travis Clarke, Executive Vice President of Action Sports, Olympics, and Motorsports of Wasserman Media Group, and Ryan Thomas, Team Manager of the Polaris factory race team, explain how to align and balance the different stories of various sponsors using content calendars. Clarke and Thomas were interviewed by Alex Striler at the 2023 Off Road Racing Sponsorship Summit, recorded live from Slash...
How to Know a Brand's Story
zhlédnutí 13Před měsícem
Jason DiFuccia, CMO of K&N Filters and former head of Marketing of Polaris Off-Road, explains the value of being out there and being known in the circles to be considered for sponsorship. And, when you get that call back, "they have something in mind." DiFuccia was interviewed by Alex Striler at the 2023 Off Road Racing Sponsorship Summit, recorded live from Slash X Ranch Cafe' on October 4, 20...
Team Manager for Polaris Factory Racings says Treat Sponsorship Like a Job
zhlédnutí 23Před měsícem
Ryan Thomas, Team Manager of Polaris Factory Racing explains why it's important to treat your racing like a business, and to treat sponsorships like a job. Thomas was interviewed by Alex Striler at the 2023 Off Road Racing Sponsorship Summit, recorded live from Slash X Ranch Cafe' on October 4, 2023. www.sponsorshipsummits.com/ www.meetthesponsors.com/ #sponsorshipsummits #meetthesponsors #cali...
To Start a Factory Race Team, Take off All the Stickers
zhlédnutí 48Před měsícem
Travis Clarke, Executive Vice President of Action Sports, Olympics, and Motorsports says the first thing to do when seeking new sponsors is to take off all the stickers from your car. Clarke was interviewed by Alex Striler at the 2023 Off Road Racing Sponsorship Summit, recorded live from Slash X Ranch Cafe' on October 4, 2023. www.sponsorshipsummits.com/ www.meetthesponsors.com/ #sponsorshipsu...
EVP of Wasserman Explains Ways to Deliver Value to Sponsors
zhlédnutí 16Před měsícem
Travis Clarke, Executive Vice President of Action Sports, Olympics, and Motorsports explains why the days of logos on race cars are gone and how the focus has changed to delivering value. Clarke was interviewed by Alex Striler at the 2023 Off Road Racing Sponsorship Summit, recorded live from Slash X Ranch Cafe' on October 4, 2023. www.sponsorshipsummits.com/ www.meetthesponsors.com/ #sponsorsh...
How Monster Energy's Sponsorship Budget Works
zhlédnutí 37Před měsícem
Tom Kelly, CFO of Monster Energy, explains how Monster's sponsorship budget is allocated. Kelly was interviewed by Alex Striler at the 2023 Off Road Racing Sponsorship Summit, recorded live from Slash X Ranch Cafe' on October 4, 2023. www.sponsorshipsummits.com/ www.meetthesponsors.com/ #sponsorshipsummits #meetthesponsors #california300 #SlashX #MonsterEnergy
Monster Energy's SVP of Corporate Finance on Professional Presence
zhlédnutí 9Před měsícem
Matt Burroughs, Senior Vice President of Corporate Finance of Monster Energy explains the importance of a professional presence at events. Burroughs was interviewed by Alex Striler at the 2023 Off Road Racing Sponsorship Summit, recorded live from Slash X Ranch Cafe' on October 4, 2023. www.sponsorshipsummits.com/ www.meetthesponsors.com/ #sponsorshipsummits #meetthesponsors #california300 #Sla...
Monster's SVP of Corp Finance on Two Mistakes Racers Make
zhlédnutí 14Před měsícem
Matt Burroughs, Senior Vice President of Corporate Finance of Monster Energy explains what attracts Monster's attention and talks about two mistakes racers make when seeking sponsorship. Burroughs was interviewed by Alex Striler at the 2023 Off Road Racing Sponsorship Summit, recorded live from Slash X Ranch Cafe' on October 4, 2023. www.sponsorshipsummits.com/ www.meetthesponsors.com/ #sponsor...
What Optima Batteries Looks For When Sponsoring Teams and Properties
zhlédnutí 27Před měsícem
Cam Douglass, Director of Marketing of Optima Batteries, explains what Optima Batteries looks for when sponsoring properties and teams. Douglass was interviewed by Alex Striler at the 2023 Off Road Racing Fall Sponsorship Summit, recorded live from Slash X Ranch Cafe' on October 4, 2023. www.sponsorshipsummits.com/ www.meetthesponsors.com/ #sponsorshipsummits #meetthesponsors #california300 #Sl...
Why Brands Sponsor and What They Need
zhlédnutí 26Před měsícem
Alex Striler explains how different types of companies have different needs, and how different consumers consume different types of media. Striler was host of the 2023 Off Road Racing Fall Sponsorship Summit, recorded live from Slash X Ranch Cafe' on October 4, 2023. www.sponsorshipsummits.com/ www.meetthesponsors.com/ #sponsorshipsummits #meetthesponsors #california300 #SlashX
How Moto America Works with Teams to Do Media Training
zhlédnutí 20Před 2 měsíci
Cory Texter, 2X American Flat Track Champion , co-host of The Tank Slappin' podcast, and Manager of Moto America's Mini Cup Series explains how Moto America works with race teams to do media training. Cory was interviewed by Alex Striler at the 2024 Motorcycle Racing Sponsorship Summit on June 12, 2024. www.sponsorshipsummits.com/ www.meetthesponsors.com/ #meetthesponsors #sponsorshipsummits #A...
Preparing for Podcast Interviews
zhlédnutí 12Před 2 měsíci
Cory Texter, 2X American Flat Track Champion and co-host of The Tank Slappin' podcast says its best to be natural and not overthink podcast interviews to create the most authentic content. Cory was interviewed by Alex Striler at the 2024 Motorcycle Racing Sponsorship Summit on June 12, 2024. www.sponsorshipsummits.com/ www.meetthesponsors.com/ #meetthesponsors #sponsorshipsummits #AlexStriler #...
How to Approach The Tank Slappin' Podcast to Get Interviewed
zhlédnutí 11Před 2 měsíci
How to Approach The Tank Slappin' Podcast to Get Interviewed
How to Get on Podcasts and Create Value on Podcasts for Sponsors
zhlédnutí 8Před 2 měsíci
How to Get on Podcasts and Create Value on Podcasts for Sponsors
The Importance of Authenticity in Sponsorships
zhlédnutí 23Před 2 měsíci
The Importance of Authenticity in Sponsorships
What the Social Media Algorithms Look for in Content
zhlédnutí 19Před 2 měsíci
What the Social Media Algorithms Look for in Content
How Social Media Algorithms Value Conent
zhlédnutí 27Před 2 měsíci
How Social Media Algorithms Value Conent
How to Get Your Story Told thru the Media
zhlédnutí 6Před 2 měsíci
How to Get Your Story Told thru the Media
How to Get Into Motocross Action Magazine
zhlédnutí 14Před 2 měsíci
How to Get Into Motocross Action Magazine
Maxxis Tires is Looking for More Motorcycle Racers to Sponsor
zhlédnutí 6Před 2 měsíci
Maxxis Tires is Looking for More Motorcycle Racers to Sponsor
What Sponsorship Support Looks Like from Maxxis Tires
zhlédnutí 14Před 2 měsíci
What Sponsorship Support Looks Like from Maxxis Tires
How to Create Value on Social Media for Sponsors
zhlédnutí 35Před 2 měsíci
How to Create Value on Social Media for Sponsors
How to Start Creating Social Media Content
zhlédnutí 29Před 2 měsíci
How to Start Creating Social Media Content
NGK Spark Plugs is Looking for More Motorcycle Racers to Sponsor
zhlédnutí 22Před 2 měsíci
NGK Spark Plugs is Looking for More Motorcycle Racers to Sponsor
Great piece. Ron does a wonderful job promoting his Team’s partners.
So very true
Agreed. I used Hookit extensively when evaluating sponsorships at AMSOIL.
Deegs post race Hymas comment. Comment.
This is an extremely crucial topic Alex. Thanks for asking the question out loud. I find myself struggling to identify the right time to approach a sponsor - as often early on I would get replies such as "Our calendar/budget for this year is already in motion, Maybe next year?". I am trying to figure out the right time to approach a prospect without budget or calendar as an objection. This is a helpful nugget of insight even if only for Monster Energy. Thanks once again.
A strong sense I got from Fran's words (I can possibly be wrong though) is that "The Rule of One" in Marketing - ONE idea, ONE person, ONE emotion - stands true for sponsorship activation on Social Media too. Another motorsports business educator (Nirupam Singh) whose content I follow, has constantly stressed on "ONE person, ONE problem, ONE solution" mantra for motorsport (& general sports) sponsorship seekers. If my analysis of this video is correct, then I must say it is a very powerful insight! To connect authentically, aligned to Social Media algorithm while not turning our social handles into blatant ad channels, demands extreme focus on the audience. Even if I am incorrect, a very valuable point discussed in this video. Thanks Alex. Appreciate your work.
@Mrinal_Ishu- i would say you are indeed correct.
AK is awesome!
hope this guy can start bringing in interesting sponsors for Deegan that are known outside of motocross like Nike/Adidas things like that because the ones he has right now are really boring and everyone else already has them in the sport
No we want the truth and real answers. Media training is how to lie!!! We want to get to know the riders!! Such Bs. That’s why reality shows are big
This is great content! Thank you Alex for bringing these conversations to us. As a Sponsorship consultant in an immature sports market in a developing economy (India) - I find that athlete sponsorships are relatively tougher to crack than team/event/league ones. One big reason is lack of clarity from both sides on what will drive sustainable profits in this partnership. Appreciate these videos. Keep 'em coming please!
This is Gold! Thank you for posting discussions like these. Nuggets of priceless information. All the best.
Excellent video as always. Thank you!
Thanks!!
I only know Kenda for their bicycle tires. They specialize in the cheapest bike tires that could be made. The few times they have made high end bike tires they have been absolutely great. I have had their road and mountain bike tires and have loved their lightweight performance!
Coca Cola really hits the spot ! It's good at anytime of the year! Even seasons too! How many subscribers do I need to sponsor Heather's Arrives?
Garage 🗑️
'Promo sm' 😻
Just wanted to say thank you Alex for providing great information with Motorsports companies and companies in general. Hopefully interacting with this let’s other teams find you 👍🏻
Thanks Tyler, I appreciate it.
Great video! Can you help me to understand what a turnkey video is. At the 44 min mark one of the panelist mentioned this.
Cool daddy Cole! 🤙🏻🌅🌊
This is great stuff. Will include it in my next Business of Being a Race Driver column.
I’ll tattoo the monster logo to my balls if I have too , I’ll love to get sponsored
I’ll be there!
You better, or I'll kick your butt.
Rad!
Love Vaughn!
This is super helpful!
Glad it was helpful!
Vaughn Gittin Jr. explains how to get sponsored at the 2023 Motorsports Sponsorship Summit. Purchase the full recording here: www.sponsorshipsummits.com/summit/2023-motorsports-sponsorship-summit
The summit is awesome!
❤❤❤❤
GREAT wisdom here! "If you wake up and you're like 'well, this company is a sponsor and I represent them, and they sponsor me and my race car,' if you've got that attitude, it's not gonna go very far." A GREAT perspective!
Media should be always ignored.
This is great info.
Nice!
Can your sponsorship game be “too strong” compared to your racing? Is it possible to have everything on point as far as how you promote your racing organization and how you approach sponsors but only able to race maybe 4-6 times a year in a traveling series?
I’m your biggest fan
Best video
I met Randy at the Houston SX this last weekend and he is one great dude!!!
This was amazing presentation. Thanks to Alex and Megan Meyer for giving me the opportinuty to partake of this.
Great clip 😊
Thanks!
Love this
It just ended with the conversation sill
This is great!
This is great!
This is great! Didn't know that about TikTok
Agreed!
So sick!!
Agreed!
Rich is awesome! VERY valuable information, glad we signed up for Hookit!
Great!
Love to get connected with Ogio Alex! He expressed interest a woman’s motorsports line during my questions in the chat during the seminar.
Alex, this is great, actionable content. I have posted a few of the videos in my Business of Being a Race Driver column because this is stuff drivers should know. Well done.
Thank you! Glad this is useful.
𝘱𝘳𝘰𝘮𝘰𝘴𝘮 😣
Great panel
Agreed!