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Saksham Mendiratta
Registrace 26. 05. 2020
Strongly believe that "life is a zero sum game"
2X founder and contrary to popular belief, continue to run 2 profitable ventures simultaneous.
1) Lights Out Studio: a product design studio. Took it to a $1mn dollar in ARR and a 20% bottom-line, before jumping into product. Worked with the likes of Cult, Fitter, Kapiva, Nik Sharma (US), Allen Digital, Cosmix, Wellbeing Nutrition, Bummer, to name a few.
2) Sosh: Content Agency that's also building it's own distribution via original content (worked on brands like Zepto, Nykaa, Neemans, Nua, to name a few)
Here to have some fun and learn.
2X founder and contrary to popular belief, continue to run 2 profitable ventures simultaneous.
1) Lights Out Studio: a product design studio. Took it to a $1mn dollar in ARR and a 20% bottom-line, before jumping into product. Worked with the likes of Cult, Fitter, Kapiva, Nik Sharma (US), Allen Digital, Cosmix, Wellbeing Nutrition, Bummer, to name a few.
2) Sosh: Content Agency that's also building it's own distribution via original content (worked on brands like Zepto, Nykaa, Neemans, Nua, to name a few)
Here to have some fun and learn.
ENVY and Moral Restrictions around MONEY
Have you ever experienced envy or faced any kind of moral restrictions around money?
Saksham Mendiratta
Co-founder of Lights Out Studio & Sosh
LinkedIn: www.linkedin.com/in/saksham-mendiratta/
Instagram: saksham.mendiratta
Lights Out Studio: lightsout.studio/
SoshTV: thesoshtv
SoshStudio: thesoshstudio
Pranav Pai
Founding Partner and Chief Investment Officer - 3one4 Capital
LinkedIn: www.linkedin.com/in/pranavpai/
Saksham Mendiratta
Co-founder of Lights Out Studio & Sosh
LinkedIn: www.linkedin.com/in/saksham-mendiratta/
Instagram: saksham.mendiratta
Lights Out Studio: lightsout.studio/
SoshTV: thesoshtv
SoshStudio: thesoshstudio
Pranav Pai
Founding Partner and Chief Investment Officer - 3one4 Capital
LinkedIn: www.linkedin.com/in/pranavpai/
zhlédnutí: 66
Video
Biggest Misconceptions about Venture Captial in India
zhlédnutí 81Před 2 měsíci
What misconceptions do you think people hold about VC in India? Saksham Mendiratta Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/saksham-mendiratta/ Instagram: saksham.mendiratta Lights Out Studio: lightsout.studio/ SoshTV: thesoshtv SoshStudio: thesoshstudio Pranav Pai Founding Partner and Chief Investment Officer - 3one4 Capi...
How to get millennial VC Pranav Pai to invest in your startup | with Saksham Mendiratta
zhlédnutí 381Před 2 měsíci
Pranav Pai is the Founding Partner and Chief Investment Officer at 3one4 Capital, a VC firm based in Bangalore. He leads investments and portfolio construction at 3one4. Dive into this podcast as Saksham and Pranav talk about: - Sectors that are going to take off in the future - The crazy shifts in the consumption pattern in India - Impact of boys' school on Pranav’s mentality This podcast is f...
Rapidly Changing Consumer Behaviour in India | ft. Cult, Swiggy & Dunzo
zhlédnutí 292Před 4 měsíci
Saksham Mendiratta Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/saksham-mendiratta/ Instagram: saksham.mendiratta Lights Out Studio: lightsout.studio/ SoshTV: thesoshtv Sosh Studio: thesoshstudio Adil Singh Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/adil-singh-baa90a129/ Instagram: adil_...
Designing to AVOID overpromising & underdelivering
zhlédnutí 169Před 4 měsíci
Saksham Mendiratta Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/saksham-mendiratta/ Instagram: saksham.mendiratta Lights Out Studio: lightsout.studio/ SoshTV: thesoshtv Sosh Studio: thesoshstudio Adil Singh Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/adil-singh-baa90a129/ Instagram: adil_...
Balancing BRAND vs PRICE SENSITIVITY in design | ft. Cult, Swiggy & Dunzo
zhlédnutí 144Před 4 měsíci
Saksham Mendiratta Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/saksham-mendiratta/ Instagram: saksham.mendiratta Lights Out Studio: lightsout.studio/ SoshTV: thesoshtv Sosh Studio: thesoshstudio Adil Singh Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/adil-singh-baa90a129/ Instagram: adil_...
How do Dunzo & Swiggy instil trust in their product design?
zhlédnutí 608Před 4 měsíci
Saksham Mendiratta Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/saksham-mendiratta/ Instagram: saksham.mendiratta Lights Out Studio: lightsout.studio/ SoshTV: thesoshtv Sosh Studio: thesoshstudio Adil Singh Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/adil-singh-baa90a129/ Instagram: adil_...
Bridging OFFLINE vs ONLINE experiences in consumer applications | ft. Cult, Swiggy & Dunzo
zhlédnutí 79Před 4 měsíci
Saksham Mendiratta Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/saksham-mendiratta/ Instagram: saksham.mendiratta Lights Out Studio: lightsout.studio/ SoshTV: thesoshtv Sosh Studio: thesoshstudio Adil Singh Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/adil-singh-baa90a129/ Instagram: adil_...
How do you design for trust in India? | ft. Cult, Swiggy & Dunzo
zhlédnutí 980Před 4 měsíci
Saksham Mendiratta Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/saksham-mendiratta/ Instagram: saksham.mendiratta Lights Out Studio: lightsout.studio/ SoshTV: thesoshtv Sosh Studio: thesoshstudio Adil Singh Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/adil-singh-baa90a129/ Instagram: adil_...
How do Dunzo, Swiggy & Cult use consumer insights into design their apps?
zhlédnutí 755Před 4 měsíci
Saksham Mendiratta Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/saksham-mendiratta/ Instagram: saksham.mendiratta Lights Out Studio: lightsout.studio/ SoshTV: thesoshtv Sosh Studio: thesoshstudio Adil Singh Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/adil-singh-baa90a129/ Instagram: adil_...
Journey for a non-designer to co-founder of Design Studio | ft. Adil Singh
zhlédnutí 295Před 4 měsíci
Saksham Mendiratta Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/saksham-mendiratta/ Instagram: saksham.mendiratta Lights Out Studio: lightsout.studio/ SoshTV: thesoshtv Sosh Studio: thesoshstudio Adil Singh Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/adil-singh-baa90a129/ Instagram: adil_...
Ex-Myntra designer talks about culture at Myntra | ft. Shreeya Malpani
zhlédnutí 2KPřed 4 měsíci
Saksham Mendiratta Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/saksham-mendiratta/ Instagram: saksham.mendiratta Lights Out Studio: lightsout.studio/ SoshTV: thesoshtv Sosh Studio: thesoshstudio Adil Singh Co-founder of Lights Out Studio & Sosh LinkedIn: www.linkedin.com/in/adil-singh-baa90a129/ Instagram: adil_...
Designing Consumer Applications in India ft. Head of Design at Cult, Swiggy & Dunzo | InTheHaus
zhlédnutí 50KPřed 4 měsíci
Get ready for a gripping episode all about the designing consumer applications in India We've got Shreeya Malpani (Cult), Srinath Rangamani (Swiggy) and Munz DT (ex. Dunzo) the masterminds behind some of the largest consumer applications in India, coming together to spill the beans on what matters the most while designing in India This episode dives into building teams, challenges, gaining trus...
Startups you WISH you had invested into?
zhlédnutí 30Před 4 měsíci
Startups you WISH you had invested into?
Why do I not like about being a celebrity in Indian Startup ecosystem
zhlédnutí 111Před 4 měsíci
Why do I not like about being a celebrity in Indian Startup ecosystem
What's the ideal founder mindset for you to invest in?
zhlédnutí 40Před 4 měsíci
What's the ideal founder mindset for you to invest in?
Why is this India's decade to outshine in the world?
zhlédnutí 211Před 4 měsíci
Why is this India's decade to outshine in the world?
Whats the best way to give a negative feedback to a startup founder?
zhlédnutí 42Před 4 měsíci
Whats the best way to give a negative feedback to a startup founder?
Post Covid Investment Thesis in Consumer Startups in India
zhlédnutí 24Před 4 měsíci
Post Covid Investment Thesis in Consumer Startups in India
Biggest Investment Opportunity to Invest in India
zhlédnutí 962Před 4 měsíci
Biggest Investment Opportunity to Invest in India
Arjun Vaidya on changing his investment thesis after 2020 and the evolving Indian consumer
zhlédnutí 831Před 4 měsíci
Arjun Vaidya on changing his investment thesis after 2020 and the evolving Indian consumer
The thinking behind decision to start a ride-hailing service
zhlédnutí 15Před 5 měsíci
The thinking behind decision to start a ride-hailing service
Buy vs Lease while starting ride-hailing company
zhlédnutí 34Před 5 měsíci
Buy vs Lease while starting ride-hailing company
Biggest challenges about hiring drivers in India
zhlédnutí 32Před 5 měsíci
Biggest challenges about hiring drivers in India
Idea to Execution in ride-hailing service in India
zhlédnutí 41Před 5 měsíci
Idea to Execution in ride-hailing service in India
The journey from 0 to 1 while starting Shoffr in Bangalore
zhlédnutí 210Před 5 měsíci
The journey from 0 to 1 while starting Shoffr in Bangalore
Biggest challenges faced while starting a ride-hailing service
zhlédnutí 26Před 5 měsíci
Biggest challenges faced while starting a ride-hailing service
Taking on Uber & Blu Smart head on in India | Vikas & Kislay | Shoffr | In The Haus by Saksham
zhlédnutí 977Před 5 měsíci
Taking on Uber & Blu Smart head on in India | Vikas & Kislay | Shoffr | In The Haus by Saksham
Thanks for this wonderful podcast! Very valuable insights. Waiting for part2
Aadit is factual, clear, and farsighted. Saksham is a pedestrian
Saksham needs to stop trying to finish his guest’s sentences. He’s so off with his attempts and it’s annoying
Loved hearing Aadit, but the host really dropped the ball - very mediocre
What does venture capital means?
Startup funding
Absolutely insightful!
loved this! please upload the next part too soon
It might work for your case but not all the case, u r a joke 😅
use correct map
Can someone summarize
This podcast was amazing, it ended suddenly without a bye. I want to hear the rest too. This is the best podcast for any Designer. It felt like I was also there.
I loved this podcast! We need more of such talks @saksham ! Lets also bring in Product heads of Ugaoo,Fasal, Agritech companies, Pharma, Blinkit, Zomato
Wow! This podcast was my best time investment! But hey why did you cut it abruptly?! Please upload the next part! Talking about product and design, I’ve been watching a bunch of Lenny’s podcast videos but they cater to US market. India is built different. It’s tough to crack Indian market. There are International brands who came with the dream of conquering this region, only to find themselves either shutting shops or changing their brand offering. So learning how these folks observed, applied and cracked Indian market makes this podcast super insightful. Thanks for sharing! Pls upload the next part.
This was super insightful ! You earned a subscriber , looking for more such content. Btw, Why does it end abruptly ? Does it have a part 2 ?
"promo sm" ❗
Part 2
please share the 2nd part also, this was a great episode with lots of new info for every entrepreneur and designer.
Hi buddy, Great videos but it's hard to distinguish long form content and clips on your channel. Maybe you could create a different channel for clips 👍
Can you please link the longer videos where this short is from as well? I don't even see the name of the person being interviewed here so that I can look up.
Swiggy has one of the worst user experience on the app, better than Zomato is the only reason they're surviving
Clear and authentic talk 🎉❤
It's crazy how many interruptions there were during the podcast
BRING MORE
So everything is actually Human Psychology.
More Designers
What is the product mentioned at 1:18:11 ?
finally a podcast which gives some practical learning rather than motivation and sales strategy, thnx man, i myself figuring out how to make a good user app and this means a lot..
Had lot of learning’s in one video. Looking forward for part 2
Great stufff ❤❤
I love how they all are great conversationalist... nobodys interrupting anybody... you start.. you learn.. amd it ends... every idea just flows in a circle with everybody pitchin in... perfect design for a podcast... 😊
part 2 needed
Great Podcast
Srinath seems like such an awesome guy
They are the guys behind design i.e. how an app would look and feel. What kind of dopamine would a particular color or flow get triggered in a user's body...they decide that! Please dont paint the wrong picture. Its the tech engineering that is the brain and the master mind behind these complex, scalable, highly distributable and highly available systems...
Absolutely, it's crucial to recognize the collaborative efforts of both design and engineering teams in creating exceptional products. While designers indeed craft the visual and experiential aspects that can influence user engagement and satisfaction, it's the engineering prowess that lays the foundation for functionality, scalability, and reliability. Together, they form a symbiotic relationship, each essential for delivering a seamless user experience. However, it's essential to remember that even the most technically sophisticated systems wouldn't be successful without a deep understanding of users and their needs. Tech engineering might build the infrastructure, but without insight into user behavior and preferences, those products might go unused. It's this fusion of technical expertise and user-centric design that truly drives innovation and ensures the relevance and effectiveness of the final product. Moreover, UI and visual design, along with interaction design, play a vital role in bringing delight and emotion to users. They create the aesthetic appeal and intuitive interfaces that evoke positive feelings and enhance user satisfaction, ultimately contributing to the success of the product.
I have seen Munz's band The Down Trodennce playing in Mumbai, they are tore the venue in half. Huge fan of their work, good to see Munz killing it today in design domain.
Take a shot everytime Srinath says 'Right.. Like you know' 😅
who is Mushek in this podcast?
Mukesh Bansal is the founder of Cult. He's not on this podcast.
As a product software developer, this whole podcast was really insightful. Looking forward to hear from these guys and more such people. Thanks a lot for giving your time and helping the next creators build amazing products
Use the correct map first
munzzz
cin and cout is not HTML All these host don't know anything and then give gyaan
Consumer success has nothing to do with Design , its all about utility. Plenty of well deigned app with no utility. And plenty of hit app with shit design, irctc, indiamart, tally,
Great conversation and great insights!
atleast now I know I am on right track, comming soon...
i don't know sees the design of Myntra as top notch design there are just mistakes all over the place, the ui is horrible there is so system followed , the graphic design team is just not following the design system and what not
is there a another part coming to this? Loved it from the ongoing POV of a Prod.manager & a prod. design /creative . The importance of a Simulation which in handsight is equipped by creative folks . For Example swiggy one to understand dcf base , building scenarios .
Why do you think eventhough parents who are into 50plus cant use present day apps which are used by youth mainly. How can we somebody make it easy or feasible so that they can also use considering language factor
its not Kaality its quality eat less meat bro lol
Meat se kya English kharab hota kya? Wah wah. Bhakt logic to nahi hai ye? Just wondering...
Its not kontent its content
Great discussion. So many insights about product design and decision-making. Thanks for this and hopefully will get a part 2 with all of them.✌