How I Made $96,358.20 From ONE Video (Free Case Study)

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  • čas přidán 1. 08. 2024
  • Get direct 1-on-1 content coaching from me and my team (apply now) - www.mogulmaker.io/apply
    Timestamps:
    0:00 intro
    2:50 Strategy
    5:31 Ideas
    11:40 Titles/Thumbnails
    15:07 Keyword Research
    22:50 Title Messaging
    25:17 Writing Hooks
    30:31 Retention
    38:28 Performance on Camera

Komentáře • 98

  • @FrankRamosYT
    @FrankRamosYT Před měsícem +7

    So much value Brett! Great tips.

  • @aaronsamuel9574
    @aaronsamuel9574 Před 17 dny

    This is the best video on youtube i have ever seen. So concise and clear.

  • @natenkgwn
    @natenkgwn Před měsícem +5

    banger brett - saw u change thumbnails on this like 4 times 😂

  • @abdmations
    @abdmations Před 24 dny

    Amazing video you genuinely give high-quality vids.

  • @theShazM
    @theShazM Před měsícem +2

    My Agency did $4k this week directly from CZcams alone and I have a small channel. Awesome stuff Brett!

  • @yaoskarojas2344
    @yaoskarojas2344 Před měsícem

    Thanks, Brett and your team! Concise, precise, and practical. Loved it!

  • @JaysonBaskett
    @JaysonBaskett Před měsícem +1

    Thank you so much for this vid!

  • @kharihayden7833
    @kharihayden7833 Před měsícem

    This is one of the must valuable pieces of content I’ve watched this week (and I’ve watched A LOT) I’m gonna implement these concepts this week!

  • @JamesDignanFB
    @JamesDignanFB Před měsícem +5

    Best video you’ve ever posted imo

    • @TheBrettWay
      @TheBrettWay  Před měsícem +8

      its my lifes works so im really glad to hear that haha

  • @ChrisBrisson
    @ChrisBrisson Před 20 dny

    Solid training! One of the best I’ve seen in a long time. 😊

  • @sachinsalvi5911
    @sachinsalvi5911 Před měsícem

    Thanks for Brett for this video. Values you’ve shared in this video is just out of this world.

  • @TheDiplomatCD
    @TheDiplomatCD Před měsícem +1

    I really enjoyed the manner in which you expressed your ideas and knowledge by combining those with direct CZcams analytics coming from your channel.

  • @purpl3sales
    @purpl3sales Před měsícem

    Love the sauce Brett 🔥

  • @vicentecerda171
    @vicentecerda171 Před měsícem +1

    Every video on this channel is a master piece that always blows my mind

  • @yukinthecut
    @yukinthecut Před měsícem

    Yo Brett just getting around to seeing this video. Usually have a ton of questions when people explain things but this was crystal clear as usual - banger!
    Big takeaways:
    - Always knew you needed TOF MOF BOF content but didn't realize you could cadence it with week 1,2,3 with new "batches" of viewers. Mindblowing even though in hindsight it's so obvious!
    - Super interesting how a good title mimics a good product offer. Need to make it sound easy, fast + add risk reversals/objection handlers.
    - Realized i need to start actively practicing storytelling in daily life. I really suck at it, tell things in random order like u said lol.
    - Crazy how what looks like a little blip in ur AVD means so much at the scale ur reaching viewers
    - Saw a lot of focus on AVD/CTR: found this guy on twitter wonostrategy who generally hates this metrics and says they are uncorrelated to performance but what you showed in this is in complete contrast to this. Whats ur take on this?
    - Dope how you just end on master these skills to keep ur AVD strong to the finish line. 📝
    Pinned these notes and can't wait to implement

  • @BrockMesarich
    @BrockMesarich Před měsícem +1

    This is the best video I have ever seen breaking down the science of CZcams. Not even just saying that. Kudos to you from a fellow AI content creator!

  • @dilfui3154
    @dilfui3154 Před měsícem +5

    every content creator needs to see this...

  • @glebkrasmedia
    @glebkrasmedia Před měsícem

    Beast video! Loads of value 🔥

  • @MrColdstop
    @MrColdstop Před měsícem

    This is really valuable, thank you!

  • @Konarali
    @Konarali Před měsícem +8

    Wow, so in the time it has taken to watch this video, the thumbnail has changed! 😃
    He practices what he preaches and I think this second thumbnail (with the subscriber count) is the stronger one for creators

    • @TheBrettWay
      @TheBrettWay  Před měsícem +8

      im on thumbnal 3 out of 4 right now haha the first 2 were under 6% and now we are up to 6.6% with the goal to get over 7.5% by end of week!

  • @Consistent.Improvements
    @Consistent.Improvements Před měsícem +5

    Thanks for this Brett! I've just started my CZcams account recently and really trying to make it work. Currently on 9 subs but that's okay, very early days ha I want to post my first 100 pieces of content and then ask for advice on what I can improve on. Good luck to everyone on their CZcams journeys!

    • @321maciek
      @321maciek Před měsícem

      good luck with your channel

  • @yggallardo
    @yggallardo Před měsícem

    Using this video as the main framework for my future content. It’s just too good. Thanks Brett. 🤙🏼

  • @tomakeitbrief
    @tomakeitbrief Před měsícem +1

    Here we go! Most awaited video! 🥰

  • @AfzalHussein
    @AfzalHussein Před měsícem

    This was a really good video man. Thanks!

  • @sotacan
    @sotacan Před měsícem +1

    Brett. you need to keep going down this path. this is your calling mate

  • @realSerran
    @realSerran Před měsícem +10

    My man Brett giving away the keys to the kingdom for FREE after earning it the hard way for the last decade. Much appreciated broseidon🤝

  • @dameharris
    @dameharris Před měsícem +1

    value packed

  • @CybermindForge
    @CybermindForge Před měsícem +1

    Bro your the legend in my books!! 📚📚😊. Brunson hustles, its evident in his hype and snipe. You though, relatable, logical, accurate

  • @Maverickpreneur
    @Maverickpreneur Před měsícem

    ❤ pure gold, thank you brother

  • @travelmania1021
    @travelmania1021 Před měsícem

    Greatest Drop on youtube tutorial !!!! loved it

  • @billhuston5365
    @billhuston5365 Před měsícem

    Excellent content this video provided so much value it is amazing that it was free!

  • @OUTTHEMUD
    @OUTTHEMUD Před měsícem

    Best video you have ever made 🔥

  • @pricetagg6752
    @pricetagg6752 Před 14 hodinami

    This Awesome! 💯

  • @gabrielsandstedt
    @gabrielsandstedt Před měsícem +11

    I made some shitty Minecraft videos a few years back and got millions of views, first one took zero editing. Some of it is just luck. So even if you suck at least try because you can have luck if you suck 😂

  • @mandem888
    @mandem888 Před měsícem

    I hope this is the last vid i watch...gotta consume less and create more now. time to apply this and finally launch my personal brand business!! the perfectionist trait of trying to know everything before starting is holding me back big time... dude thanks so much for the free course here. goated fr

  • @trevorfoya
    @trevorfoya Před měsícem +3

    Incredible work my man, this video alone is worth thousands!

  • @ericlamideas
    @ericlamideas Před měsícem

    this is your best piece of content

  • @grantfindlayshirras
    @grantfindlayshirras Před měsícem

    Super useful thank you 🙏

  • @jordanletsinger
    @jordanletsinger Před měsícem

    This is pure heat 🔥🔥🔥

  • @OnceClueless1
    @OnceClueless1 Před měsícem +1

    Thanks. Probably more value than other paid courses.

  • @abdullahebrahim4045
    @abdullahebrahim4045 Před měsícem

    Value. Thanks bro

  • @DealsWithDrew
    @DealsWithDrew Před měsícem

    I never plan on making a CZcams video
    But I did take away some nuggets that I can apply in my business/for work.
    Thanks 🙏

  • @rkumarv
    @rkumarv Před měsícem +1

    Going to apply this to my CZcams channel!

  • @EcomHannah
    @EcomHannah Před 8 dny

    for some reason when I hover over the scroll bar I cant see the replayed thing you are seeing

  • @keithTRADING
    @keithTRADING Před 20 dny

    GREAT POWERPOINT!

  • @tonibusk
    @tonibusk Před měsícem +2

    Wow if this was paid video it would be valued in multiple $k.. Amazing that you gave it for free here 💎

  • @ImageBears
    @ImageBears Před měsícem

    Hey Brent :) It's Nils. Good stuff my man.

  • @user-bt4up4th8e
    @user-bt4up4th8e Před měsícem

    Best video u ever made

  • @HiddenHistoryYT
    @HiddenHistoryYT Před měsícem +2

    For FREE?!?! Wow, we are indebted for this fr fr. I’ve got my notebook and coffee ready for this one !!

    • @CybermindForge
      @CybermindForge Před měsícem +1

      Holy are you ever so right? Wow that's just the incredible thing here. 85% of people that watch this are just going to be oh that's cool. So you 15% that are looking for this take it to stage two. He clearly knows what's going on

  • @DeclanKirk
    @DeclanKirk Před měsícem

    This video is great. I feel it’s taking to me directly, also happen to be the perfect ICP for the software that’s being launched 😂

  • @elsynjogu7578
    @elsynjogu7578 Před měsícem

    Thank you 👍

  • @Officialyasirbadawi
    @Officialyasirbadawi Před měsícem

    I loved it. I just would’ve preferred if you shared the tools you’d use for each skills. If you’re just starting out and don’t have the budget to hire teams.

  • @bernardoabz
    @bernardoabz Před měsícem

    Thank you

  • @horoscopefortodays
    @horoscopefortodays Před 23 dny

    I LOVE YOUR VIDEOS AND I WANNA MEET YOU SOMEDAY TO LEARN MORE.

  • @robingrothues9541
    @robingrothues9541 Před měsícem

    Which tool did you use to get the information on how many people searched for specific topics? And btw very good and informative video thank you for that!!!

  • @user-bi6cj7lm4w
    @user-bi6cj7lm4w Před měsícem

    Lovely hon !

  • @DevinsAlterAccount
    @DevinsAlterAccount Před měsícem +1

    Crazy Value! 💯

  • @multivideos951
    @multivideos951 Před měsícem

    00:48 seconds in and this vid is already a banger

  • @aigovbuzz
    @aigovbuzz Před měsícem

    Great "skillful" info. Thanks again Brett.

  • @richardadonnell
    @richardadonnell Před měsícem +2

    🎯 Key points for quick navigation:
    00:00 *🚀 Introduction & CZcams Success*
    - Discusses the creator's journey and success on CZcams,
    - Highlights the financial success of various content creators compared to professional athletes,
    - Introduces the six essential skills for creating successful content.
    01:50 *💡 Revenue Streams & Content Strategy*
    - Describes the creator's revenue sources and their impact,
    - Explains the importance of aligning video content with the product being sold,
    - Breaks down CZcams content categories: entertainment, informational, and technical.
    04:07 *🎯 Audience Targeting & Content Types*
    - Discusses audience density and how it affects content strategy,
    - Explains the importance of balancing growth and conversions through content type,
    - Provides an example of targeting newsletter writers with different types of videos.
    07:48 *🧠 Ideation Process*
    - Emphasizes the importance of having interesting video ideas,
    - Details four methods for generating video ideas,
    - Breaks down the stages of engagement for newsletter writers on CZcams.
    11:02 *🆕 New Opportunity Video Format*
    - Explains the effectiveness of presenting content as a new opportunity,
    - Gives examples of successful new opportunity formats on CZcams,
    - References Russell Brunson's book "Expert Secrets" and its concepts.
    11:44 *📦 Packaging: Title & Thumbnail*
    - Stresses the importance of a strong title and thumbnail,
    - Illustrates the impact of a title and thumbnail change on video performance,
    - Explains the "three element rule" for effective thumbnails.
    15:00 *🔍 Keyword Research & Visual Words*
    - Describes the process of using keyword research to develop titles and thumbnails,
    - Highlights the concept of "visual words" that attract clicks,
    - Provides examples of effective visual words in video titles.
    18:16 *🛠️ Tools & Thumbnail Testing*
    - Discusses using tools like views.com for inspiration and analysis,
    - Emphasizes the importance of testing multiple thumbnails and titles,
    - Provides an example of a thumbnail inspired by a high-performing video in a similar niche.
    20:21 *🖼️ Importance of Title and Thumbnail*
    - Discusses the impact of testing different titles and thumbnails,
    - Highlights the significance of having an engaging thumbnail that shows action, broad context, and strong emotion,
    - Compares successful and unsuccessful thumbnails to demonstrate key elements.
    22:41 *🎯 Crafting Effective Titles*
    - Emphasizes creating broad yet specific titles,
    - Breaks down a successful title into five key points: curiosity, outcome, target audience, objection handling, and opportunity,
    - Explains the psychological impact of words like "start," "today," and "with $0."
    25:16 *📜 Writing for Retention*
    - Stresses the importance of structuring videos like a story for better retention,
    - Uses storytelling frameworks and psychological principles to keep viewers engaged,
    - Provides examples of how successful creators use storytelling to maintain viewer interest.
    30:25 *🕰️ Retention and View Duration*
    - Explains the critical role of average view duration in CZcams's algorithm,
    - Discusses common mistakes that reduce retention, like prefacing, self-aggrandizing, and repeating oneself,
    - Illustrates how to use retention curves to identify and correct drop-off points in videos.
    37:35 *🎭 Performance on Camera*
    - Highlights the importance of engaging on-camera performance,
    - Mentions aspects like enthusiasm, voice inflection, facial expressions, and hand gestures,
    - Encourages creators to elicit emotional reactions from viewers for better engagement.
    38:59 *🎥 Enhancing Camera Presence*
    - Importance of body movement, facial expressions, tonality, and hand gestures for effective on-camera performance,
    - Voice inflection is enhanced through body movement, making speech more engaging,
    - Facial expressions convey emotions and keep viewers engaged, even if overdone.
    41:02 *🗣️ Memorizing Lines for Better Delivery*
    - Memorizing lines one at a time to improve tonality and facial expressions,
    - High-pitched tones at the end of sentences indicate questions, while low-pitched tones convey certainty,
    - Emphasizing keywords and matching words with hand gestures enhance understanding.
    42:50 *🤲 Mastering Hand Gestures*
    - Hand gestures should match words for clearer communication,
    - Physical separation of ideas using hand movements aids in comprehension,
    - Subconscious communication through gestures makes the content more engaging and easier to grasp.
    Made with HARPA AI

  • @expl0it245
    @expl0it245 Před 28 dny

    manii mostro

  • @ausuleh
    @ausuleh Před měsícem

    I would be ashamed of myself, if I don't like and comment on this video. Outstanding value 👏

  • @Werbbs
    @Werbbs Před měsícem +2

    You can’t be giving this all away for free🔥

  • @nicolaspoveda
    @nicolaspoveda Před měsícem

    does anyone know the website for the keyword research?

  • @magicismagic123
    @magicismagic123 Před měsícem +1

    alex hormozi style of presentation ;D ;D

  • @avozanitoo
    @avozanitoo Před 13 dny

    and the saas part?

  • @rishandprish
    @rishandprish Před měsícem

    😊 Nice

  • @fredg7818
    @fredg7818 Před měsícem

    🎯 Key points for quick navigation:
    Make videos relevant to what you sell (high value for viewers).
    Niche down for better conversions (target specific audience).
    Brainstorm video ideas: Analyze competitors, trends, audience & keywords.
    Content for all audience stages: Beginner to pro (video series is ideal).
    Target high-intent viewers: Actively searching for your solution.
    Highlight value for each audience segment (address their needs).
    Strong visuals are key (A/B test thumbnails for best results).
    Titles & thumbnails should be clear, concise & relevant (use keywords).
    Use curiosity, outcome & target audience in titles to get clicks.
    Structure videos with a clear emotional arc (start negative, end positive).
    Use storytelling frameworks to keep viewers engaged.
    Present information in a natural way (memorize lines, use gestures).
    Made with HARPA AI

  • @askdrpratt
    @askdrpratt Před měsícem +1

    Thanks 🙏🏾 Brett what software or site are you using for Keyword Research Tool

  • @greenthumb3440
    @greenthumb3440 Před měsícem

    Which software allows you to see other peoples retention curve on their videos?

  • @francoalmiron8381
    @francoalmiron8381 Před 5 dny

    Brett there was a video that brought me here about personal brand, I can't seem to find it, did you delete it?

    • @TheBrettWay
      @TheBrettWay  Před 5 dny +1

      here it is - czcams.com/video/pSvFWHBOHbo/video.html

  • @InformativeDino
    @InformativeDino Před měsícem

    I’m gonna assume these last few videos are to promote a new creators course?

  • @pipxchanger
    @pipxchanger Před 28 dny

    34:52 had me dying lmao

  • @martin_kuchar
    @martin_kuchar Před měsícem

    🤣 lol, the conversion numbers 🤣

  • @neon_Nomad
    @neon_Nomad Před měsícem

    Me watching playlists with ai

  • @rigaleb
    @rigaleb Před měsícem

    haha, you changed the title after you published the video, curious what was the logic behind

    • @TheBrettWay
      @TheBrettWay  Před měsícem

      haha its a must for every video! the click through rate was under 6% which is quite low i need to change it until its gets to 7.5% plus or its going to get killed by the algorithm

  • @derekjustin09
    @derekjustin09 Před měsícem

    So far I’ve made about 35 from a video and I’m terrible at content. It wasn’t even a video on my channel

  • @LennyTim
    @LennyTim Před měsícem

    Isn't this not the best thumbnail?
    😄

  • @Ch33ch007
    @Ch33ch007 Před měsícem

    Mr beast does way more than sell chocolate bars. Horrible comparison imo. I completely disagree with a lot of what you are saying. But what do i know.

  • @nayoani
    @nayoani Před měsícem

    Can you go back to making crypto/nft content? just for this bull season.

  • @alexispailhe1178
    @alexispailhe1178 Před měsícem +1

    i think you ve got shadowban, your vids are amazing but got less and less views

    • @TheBrettWay
      @TheBrettWay  Před měsícem +1

      nah just a bad title/thumbnail but ill correct course and views should stack up over a week or so

    • @ausuleh
      @ausuleh Před měsícem

      Brett is shadow ban a really thing on CZcams or is it just excuses for poor quality videos?

    • @TheBrettWay
      @TheBrettWay  Před měsícem

      @@ausuleh i do not believe it is a real thing in 99.99999% of cases and is mostly used as an excuse

  • @bibienricakupe
    @bibienricakupe Před měsícem

    Lol me realising that is the only video I have watched from this channel!! Definitely the tumbnail got me lol 🫠🫠🫠🫠🫠