6 Startup Growth Strategies from a Forbes Top VC | Seed to Billion Dollar IPO | Office Hours Ep.3

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  • čas přidán 21. 08. 2024
  • Ok, you just got funded. But how do you grow your startup to a billion dollar IPO? It turns out, there's a formula. Learn what it is, along with 6 tips from me on how to do that in this week's episode of Office Hours.
    Just raised money? Make sure you watch my last video here: • Startup Next Steps aft...
    Founding Sales -- www.foundingsa...
    Predictable Revenue -- www.amazon.com/...
    Follow Nik Sharma for tips on Influencers - / mrsharma
    Turning $300K into $2B with Coinbase: • I funded Coinbase in 2...
    Roll your way to a Startup Unicorn: • Roll your way to a Sta...
    How to get rich: • STOP Chasing Money -- ...
    0:46 How Do You Grow?
    1:24 Tip 1 -- PR
    1:56 How Soylent used PR
    0:55 Tip 2 -- Sales and Marketing
    2:35 Controversy Sells
    3:06 Tip 3 -- Content Marketing
    3:18 How OkCupid used Content Marketing
    3:47 Tip 4 -- SEO
    4:08 How Zapier's used SEO
    5:02 Google Ads
    6:00 Tip 5 -- Influencers
    6:17 How DTC Brands use Influencers
    6:34 Tip 6: Partnerships
    6:42 How Microsoft & IBM used partnerships
    7:10 Recap!
    I’m Garry Tan, venture capitalist and founder at Initialized Capital. We were earliest investors in billion dollar startups like Coinbase and Instacart, and I’m a Forbes Midas List Top 100 venture capitalist in the world. We want these videos to be about helping people build world-class teams and startups that touch a billion people. Our startups have gone on to create more than $40 billion in market value so far, and Initialized has over $770M in assets under management.
    Please like this video and subscribe to my channel if you want to see more videos like this!
    Find me on Instagram where I can answer your startup advice questions by DM -
    / garrytan​
    / garrytan​

Komentáře • 81

  • @holoprotectorapp3016
    @holoprotectorapp3016 Před 3 lety +59

    "History doesn't repeat but it does rhyme." This is a timeless quote.

  • @coolthought8456
    @coolthought8456 Před 9 měsíci +1

    Thanks for the books recommendation. It certainly helps for an engineer trained person with no sales background. For Microsoft, it was Bill Gates’s mom who knew and talked to IBM chairman of that time, and IBM was looking to hire to develop OS for its new PC. Basically all his stars are aligned to win the contract to supply MS-DOS to IBM PCs. Having the right connections at the right time are so crucial to get things really moving.

  • @baisilboban
    @baisilboban Před 3 lety +29

    can you host a pitch session in your channel where early-stage startups can pitch their product in under 5 mins

  • @academyox1283
    @academyox1283 Před 3 lety +8

    It's amazing to see how much time and energy you spend to give knowledge to founders. I appreciate it a ton as a founder myself. Thank you and looking forward to more videos.

  • @adammarez9589
    @adammarez9589 Před 3 lety +8

    Thanks for the help. God knows startups need it.

  • @ghostarmada
    @ghostarmada Před 3 lety +4

    This video is PRICELESS!!!

  • @sukanshisharma1411
    @sukanshisharma1411 Před 3 lety +2

    That's such an amazing video, Gary. Working in marketing myself but the new thing I learned is colonic kits. Would do more research on this. Thanks for sharing.

  • @Iamsimonpark
    @Iamsimonpark Před 3 lety

    thanks for the content! Lately I've been realizing more and more that the CEO's personal branding pays huge dividends. As a consumer I think "hmm, do I trust this CEO to make great products?" But as CEO I think "oh geez...should I be making youtube videos..? and actually record myself talk...?"

  • @sales-made-easy
    @sales-made-easy Před 2 lety

    Great Video. As a sales and marketing company, totally agree with everything.

  • @bryanbytes
    @bryanbytes Před 3 lety +1

    So much of startup advice is geared towards younger folks (eg. eat ramen and share a living space with cofounders).
    Do you have any advice for folks with families in late 30s and 40s?

  • @TheLastCodebender
    @TheLastCodebender Před 3 lety +7

    What do you think of memes as a growth strategy?

  • @jasoneks
    @jasoneks Před 3 lety +2

    Another great video 😊 you make starting a start up less scary

  • @muhittinkaya9161
    @muhittinkaya9161 Před 3 lety

    VERY PRECIOUS INFORMATIONS!! You encourages people from all over the world... Thank you Garry!

  • @stevexie8511
    @stevexie8511 Před 3 lety +3

    Impactful as usual! Just a question, what’s your thoughts about a startup looking into sales & marketing before achieving product market fit?

    • @GarryTan
      @GarryTan  Před 3 lety +2

      Have to have the product and be able to sell it and get customers. Both. Miss one or the other and you lose.

  • @ddcaldwell1
    @ddcaldwell1 Před 3 lety +2

    This was super helpful! Thank you Gary

  • @mdhv_1
    @mdhv_1 Před 2 lety +1

    Always amazing content with engaging innovative thought process.

  • @highenergyzuko4565
    @highenergyzuko4565 Před 3 lety +1

    Hey Garry, can you make a video on what to do for founders that already outsourced the creation of the MVP? Thanks

  • @honestview
    @honestview Před 3 lety +1

    would love to know how to approach investors and explaining my app without them replicating it instead of investing into it... is there a way? or is it always a risk you just have to take?

  • @mrbinspire
    @mrbinspire Před 3 lety

    Mr Tan, you’re the man!! 💯💯🔥 these videos are great. some of the best on the internet

  • @isprishniinofinada5219
    @isprishniinofinada5219 Před 2 lety +1

    Thank you for your knowledge and videos. It motivated me to think 🤔 and use my brain 🧠 again.

    • @vishwa.t2119
      @vishwa.t2119 Před 2 lety

      REASONS WHY STARTUPS FAIL IN INDIA
      czcams.com/video/0zQjjuH_Srw/video.html

  • @quirkyquester
    @quirkyquester Před 3 lety +1

    Amazing stories. Thank you!

  • @jackqueliinewilliams5377

    Awesome information ... it's so much to take in ... your extremely ... helpful .... this best video yet .... keep them coming ....

  • @coolthought8456
    @coolthought8456 Před 3 lety

    every success story have their own unique secret sauce of success and every failure is an opportunity to learn a good lesson. It will be nice if you can share insight on finding that seed with the potential to grow into a giant. The simple question is asking who are the potential customers and if the idea and its value proposition is good enough to fulfil the unfulfilled need. How do you find the unicorn seed? Is there a set of questions to ask or there are many checks based on intuition, past experience or simply trying to dig deeper with challenging questions? Next is what are the necessary skills as a founder(s) at every stage of growth that you need to acquire to stay effective as a CEO?

  • @tigere01
    @tigere01 Před 3 lety

    Extremely helpful, thank you Garry.

  • @wilfordmadyira1898
    @wilfordmadyira1898 Před 3 lety +1

    Thanks Gary, what study material do you recommend for start up founders.

  • @withadityya
    @withadityya Před 3 lety

    Thanks, Garry! Was informative. I don't have a startup now but indeed I feel your advice will bring good apples in future. :)

  • @refaelwhyte6243
    @refaelwhyte6243 Před 3 lety

    When you do both content marketing and SEO how do you measure which one is working better? At the moment content marketing and partnerships seem to be working for lead generation, but wondering if SEO is an untapped marketing stream.

  • @morby1296
    @morby1296 Před měsícem

    How do you recommend a startup to market itself in the beginning when they don’t have a cash flow yet?

  • @n8style
    @n8style Před 3 lety

    Speaking of predictable revenue, have you heard of pipe? I've just heard about them they've got such a creative idea!

    • @GarryTan
      @GarryTan  Před 3 lety +1

      Yes things like that are going to do really well I think. All things that can be leant against will be.

  • @ChoogyNet
    @ChoogyNet Před 3 lety

    Thanks for PR tips

  • @WeStrive
    @WeStrive Před 3 lety

    Great stuff, thanks Garry!

  • @gambaweb
    @gambaweb Před 3 lety

    Hi Garry do you have a way to summarize CZcams comments and extract insights from? Like get the top asked questions and recurring keywords

  • @huntergerken420
    @huntergerken420 Před 3 lety

    Great video Garry! Do you personally use Airtable?

  • @XShollaj
    @XShollaj Před 3 lety

    Can't wait

  • @nasibnaimi
    @nasibnaimi Před 3 lety

    Great content, Garry!

  • @nikeshnaik5516
    @nikeshnaik5516 Před 3 lety

    One more diamond level information.

  • @mikegriffith3835
    @mikegriffith3835 Před 3 lety

    Great stuff!

  • @binod8720
    @binod8720 Před 3 lety

    @garrytan you are priceless to startup founders like us. Keep mentoring us, maybe we would be sharing some ROI some other day to you for guiding us 😝

  • @CorpSecurity
    @CorpSecurity Před 3 lety

    This Is Video is very valuable

  • @royantony3625
    @royantony3625 Před 3 lety

    Waiting

  • @ONEUME789s
    @ONEUME789s Před 2 lety

    Thanks for books information

  • @jonsal123
    @jonsal123 Před rokem

    What's the camera you're using to film this? The image quality looks great.

  • @ShineKellyLove
    @ShineKellyLove Před 2 lety

    Thank you!!!

  • @khaldonevans4295
    @khaldonevans4295 Před 3 lety

    Love the content. I an currently in the prototype phase for a product with an addressable market of 9 million people. I conduct a survey with 300 respondents from the target user group. Is this enough respondents to make a conclusion

  • @victorchukwuemeka4568

    thanks

  • @Focusfame
    @Focusfame Před 3 lety

    Sir please subtitles too ..

  • @safehands8889
    @safehands8889 Před 2 lety

    Hey Garry, do you have a video on how you were able to get coverage with blogs and magazines?

    • @vishwa.t2119
      @vishwa.t2119 Před 2 lety

      REASONS WHY STARTUPS FAIL IN INDIA
      czcams.com/video/0zQjjuH_Srw/video.html

  • @dennisasamoah2213
    @dennisasamoah2213 Před 3 lety

    this is really helpful

    • @vishwa.t2119
      @vishwa.t2119 Před 2 lety

      here's what you need Dennis
      REASONS WHY STARTUPS FAIL IN INDIA
      czcams.com/video/0zQjjuH_Srw/video.html

  • @bryanpalaciosc
    @bryanpalaciosc Před 3 lety +1

    I love your content and learn a lot from it. Waiting for the next one :D

  • @keyurpatel5034
    @keyurpatel5034 Před 3 lety +1

    I love you videos, I will be DMing you!

  • @joonlimm
    @joonlimm Před 3 lety

    What’s a good way to organically getting featured in a magazine or Blog?

  • @koushikgavini5595
    @koushikgavini5595 Před rokem

    hmm what about enterprise tech startups?

  • @wholebitmedia
    @wholebitmedia Před 3 lety

    Wow!

  • @nuDeltaTech
    @nuDeltaTech Před 3 lety

    I have a soylent green logo on my cookies box. (from the movie :D)

  • @brwler1
    @brwler1 Před 3 lety

    great

  • @kozmik4848
    @kozmik4848 Před 3 lety

    How would someone who doesn't have access to top schools and cannot code get on the path to enter VC? Is the only option left to try and start a company with technical co-founders?

    • @GarryTan
      @GarryTan  Před 3 lety

      Yes you have to build and show real use and a way to build a profitable business. Incidentally even with the credentials or connections you must do the same.

  • @juliocardenas7258
    @juliocardenas7258 Před 7 měsíci

    🎉

  • @jonagonzalez6706
    @jonagonzalez6706 Před 3 lety

    Nice video Garry, keep them short please (

  • @giantbear829
    @giantbear829 Před 4 měsíci

    Bill Gates mum was on the IBM board at the time he got this deal. Load the board, sleep with the board, do anything to control the board.

  • @mithilmallya2829
    @mithilmallya2829 Před 3 lety

    Who edits your videos?

  • @keshavrao4969
    @keshavrao4969 Před 3 lety

    Seems like a lot of success comes down to navigating the "people maze". Fortunately for Gates, the partnership worked because Mary Gates was friends with John Opel (source: www.nytimes.com/1994/06/11/obituaries/mary-gates-64-helped-her-son-start-microsoft.html)
    Advice on establishing partnerships for a first time/relatively unknown founder?

  • @gambaweb
    @gambaweb Před 3 lety

    I’m just curious if the few peoples who disliked this video if they can share why they did?

  • @dejrand
    @dejrand Před 3 lety

    Do things that don't scale. I heard a story about Evan Spiegal at the mall years ago going up to people and showing them snapchat.

  • @sisita1013
    @sisita1013 Před rokem

    Hello everyone, Im looking CTO for equity to my startup. Please, ask me for deck if you interested

  • @caylandboston4310
    @caylandboston4310 Před 3 lety

    Why so much focus on revenue based SaaS companies? Sure, they are far more likely to succeed, but that's because 90% of them are slapping a bit of tech on top of an ancient business model. Most of them will never be known to the general population, and will not change the world

    • @GarryTan
      @GarryTan  Před 3 lety

      This is how all other VC backed startups are benchmarked even if you are not that kind of business.

  • @Hugh_Seaton
    @Hugh_Seaton Před 3 lety +1

    I am getting a 3x (2), 2x (3) tattoo on my lower back. It will be the geekiest tramp stamp on the beach.

  • @greghansen4181
    @greghansen4181 Před 2 lety

    Super usefull garry