I feel like they could re-launch this brand without redoing any of the marketing material... It managed to be completely timeless in it's styling 👍 And flavor, definitely agree that it was a mix of others: orange, cola, root beer, and some other fruity flavors
My friends and I used to get ok cola out of the vending machine at our high school in the 90s. (In Tennessee) We loved how weird it was, and the minimalist designs of the cans. I miss ok cola!!
I loved that stuff. Collected the cans and called the number all the time. I thought all the marketing was really cool. To me it tasted like a mix of all different flavors. I dont understand why you think people wouldn't want to try the most interesting can on the shelf?
Exactly my thoughts! Like why not try something new! Sadly when this was out I was a kid and didn’t live in one of the test markets. I would try the unopened bottle I have now, buuuuut I’m sure it wouldn’t taste as it was intended lol. Heard about the soda here and there and I finally took on the task of collecting all the cans. (Took FOREVER) haha
✔️ holy crap dude I am beyond intrigued to learn about okay soda I learned about okay soda about 2 or 3 months ago from my wife's friend Laura and I've known about your video for a while now it's going to be epic to have the truth unveiled!!!!! 😎 Let's Goooooooooo!!!!!!!!!
I still have all 7 of the 20oz labels. I wished I saved the bottles but my 10 year old self thought to peel the labels off. Some of them have stuff printed on the inside. I also remember hearing some of the cans had print on the inside. Have you looked at the inside of yours? Thanks for this video, I had never seen the poster or the inside of the 12pk. I got sent an envelope full of OK promo stuff when I called Coca Cola customer service back in 93 or 94. There was a sheet of stamps and I can't remember what else. I wish I held on to that as well.
well, you've definitely got a new subscriber! i loved everything about OK growing up - and it seemingly was available throughout a lot of the midwest, not just wisconsin and canada, as it was everywhere in eastern north dakota (aka hell) where i grew up, and we always found it elsewhere on family roadtrips during the time it existed as well. nowadays, being a creative professional living in san francisco, i look at the whole thing as a project i would have absolutely loved to be involved in given how, seemingly, coke just gave their design and art department full autonomy to be as weird as they wanted with this. i'm curious if you happen to know who actually did the artwork for this stuff? some of the high contrast faces etc really look reminiscent of aidan hughes, aka BRUTE!, who does the album cover artwork for KMFDM and a bunch of other stuff within that aesthetic. at any rate, great video, perhaps the best one on youtube thus far on this! will check out your other stuff as well. (:
Hey! Thanks for subscribing! There will be much more of this in the future as well. Haha I grew up in St. Louis, don’t know which one is more hellish 😂. I had to watch this back as I thought I had mentioned, which I did say 17 cities were also test marketed. The 17 cities(regions) from what I saw were spread all across the United States. But I can see how that could be misunderstood! 🤗 Oh nice! Glad you made it to a place outside of hell! Hahaha Yes I do know who made the art, I should have included it but oh well. There were 4 artists involved with the project which were: Calef Brown, Daniel Clowes , Charles Burns and David Cowles. KMFDM from what I’ve heard is good! I remember Beavis and Butthead watching one of their music videos when I was a kid watching them. As much as I am into industrial rock, that band hasn’t seemed to be one I’ve checked out yet, amazingly. I have all kinds of videos, some funny, some off the wall stuff, and some serious. This channel is just the vehicle of who I am and what I like. Thanks! Hope you enjoy it!
@@IndustrialIndustriesWorldRadio KMFDM are great - they really run the gamut genre-wise, everything from techno to metal to house to funk. they even recently put out a dub album. worth checking out for sure! thanks for the info on the artists! and thanks for the response. if this video's quality is any indicator, you definitely deserve more subscribers. cheers!
Thanks bro! I always strive to get good lighting and put as much info out there as possible, as I see other videos as well are half baked or blurry, it’s a waste to not do it right. It’s why it takes a bit for me to put up videos but I make sure I give the viewer as much as they want to see/know. I’m spending today doing a whole lot of nothing so KMFDM marathon it will be! Thanks for the tip! Have a good one 😎
I think this concept was ahead of its time. I loved the whole aesthetic and called all the time- was a 1800 number and free from pay phones- we were so into that. I don’t recall the taste but the marketing was def effective on my 13yo brain 🧠
The new Starlight Coca Cola tastes very, very similar to OK soda. Maybe it's only a coincidence? OK Soda was my favorite; if Coke still made it they would still have a customer in me.
I loved ok soda. It came out when I was in 6th grade. I used to buy it before and after school becouse the convenient store that had it was at my bus stop. They had it in braintree stores Massachusetts.
That’s awesome! As I’m from the Midwest we were never a part of test marketing so when cool weird drinks from the 90’s did come they were part of a national marketing plan. Glad I did get to try crystal Pepsi back then! Yeah I came across a video a while ago where the audio of the phone call is there. Pretty cool to listen to and that something like that survived all these years.
1 little nitpick-- you mention Pepsi being bright blue when OK soda came out, but I remember Pepsi cans/bottles being plain white or grey back then! This is just from my memory, so I might be wrong because i'm too lazy to google it!
The main problem is that it was gross. It was widely rumored that it was a mix of every Coka made soda and it tastes like that. If they had literally just made it a cola or a citrus then everything would have been fine. The product was horrible… but the marketing was popular.
I used to call the 1-800 number so the time. Like daily. One day towards the end of their run I received two cans with a letter wrapped around them explaining they were done. I haven't heard of anyone else getting anything like this though.
Thanks my dude! I’m planning on making a series of videos on the crazy flavors Pepsi has come out with over the years and trust me, collecting alllll of those flavors are almost an impossible task! Oh and also, I’m not planning on selling at the moment, but I’ll keep whoever is interested in mind as I do have some extra cans (empty) I can let go of. :)
Hi I saw a notification that you asked how much an unopened prize can would run for but don’t see it here. To answer the question, I bought the one I have for 99 dollars. I seen one a few years ago sell for 165. So in reality it could go for 80-165. All depends on if you find the right buyer.
I love the design and artwork. Very different and eye catching. Even next to today's hipster beer cans it would stand out.
Can’t agree more. The artwork definitely does have that “back to basics” look but done in an actually smart and artful way.
I feel like they could re-launch this brand without redoing any of the marketing material... It managed to be completely timeless in it's styling 👍
And flavor, definitely agree that it was a mix of others: orange, cola, root beer, and some other fruity flavors
The OK manifesto.... I'll never forget that.
I never stop missing Ok soda
My friends and I used to get ok cola out of the vending machine at our high school in the 90s. (In Tennessee) We loved how weird it was, and the minimalist designs of the cans. I miss ok cola!!
I loved that stuff. Collected the cans and called the number all the time. I thought all the marketing was really cool. To me it tasted like a mix of all different flavors. I dont understand why you think people wouldn't want to try the most interesting can on the shelf?
Exactly my thoughts! Like why not try something new! Sadly when this was out I was a kid and didn’t live in one of the test markets. I would try the unopened bottle I have now, buuuuut I’m sure it wouldn’t taste as it was intended lol. Heard about the soda here and there and I finally took on the task of collecting all the cans. (Took FOREVER) haha
Problem was it didn’t taste better than the existing sodas. Marketing was cool. Soda was not ok.
Did you keep the cans
I think the problem is that people would want to try it, but only once. Not continuously drink the product.
I was a Boston market Gen-Xer. We'd call the hotline and leave vulgar messages. And it would respond "Is that true? What a coincidence!"
Great video! So hard to find info on this stuff. That prize can is especially cool. Thanks for sharing 😁
Thank you! The stuff is really cool! Glad you enjoyed tHe video 😎
✔️ holy crap dude I am beyond intrigued to learn about okay soda I learned about okay soda about 2 or 3 months ago from my wife's friend Laura and I've known about your video for a while now it's going to be epic to have the truth unveiled!!!!! 😎
Let's Goooooooooo!!!!!!!!!
My older brother said everywhere he went in Austin, people would yell at him. This because he looked like the guy on the OK soda can.
I grew up in NH; about an hour NNW of Boston & I STILL have a few empty cans
I still have all 7 of the 20oz labels. I wished I saved the bottles but my 10 year old self thought to peel the labels off. Some of them have stuff printed on the inside. I also remember hearing some of the cans had print on the inside. Have you looked at the inside of yours? Thanks for this video, I had never seen the poster or the inside of the 12pk. I got sent an envelope full of OK promo stuff when I called Coca Cola customer service back in 93 or 94. There was a sheet of stamps and I can't remember what else. I wish I held on to that as well.
well, you've definitely got a new subscriber! i loved everything about OK growing up - and it seemingly was available throughout a lot of the midwest, not just wisconsin and canada, as it was everywhere in eastern north dakota (aka hell) where i grew up, and we always found it elsewhere on family roadtrips during the time it existed as well. nowadays, being a creative professional living in san francisco, i look at the whole thing as a project i would have absolutely loved to be involved in given how, seemingly, coke just gave their design and art department full autonomy to be as weird as they wanted with this. i'm curious if you happen to know who actually did the artwork for this stuff? some of the high contrast faces etc really look reminiscent of aidan hughes, aka BRUTE!, who does the album cover artwork for KMFDM and a bunch of other stuff within that aesthetic.
at any rate, great video, perhaps the best one on youtube thus far on this! will check out your other stuff as well. (:
Hey! Thanks for subscribing! There will be much more of this in the future as well. Haha I grew up in St. Louis, don’t know which one is more hellish 😂. I had to watch this back as I thought I had mentioned, which I did say 17 cities were also test marketed. The 17 cities(regions) from what I saw were spread all across the United States. But I can see how that could be misunderstood! 🤗
Oh nice! Glad you made it to a place outside of hell! Hahaha
Yes I do know who made the art, I should have included it but oh well. There were 4 artists involved with the project which were: Calef Brown, Daniel Clowes , Charles Burns and David Cowles.
KMFDM from what I’ve heard is good! I remember Beavis and Butthead watching one of their music videos when I was a kid watching them. As much as I am into industrial rock, that band hasn’t seemed to be one I’ve checked out yet, amazingly.
I have all kinds of videos, some funny, some off the wall stuff, and some serious. This channel is just the vehicle of who I am and what I like. Thanks! Hope you enjoy it!
@@IndustrialIndustriesWorldRadio KMFDM are great - they really run the gamut genre-wise, everything from techno to metal to house to funk. they even recently put out a dub album. worth checking out for sure!
thanks for the info on the artists! and thanks for the response. if this video's quality is any indicator, you definitely deserve more subscribers. cheers!
Thanks bro! I always strive to get good lighting and put as much info out there as possible, as I see other videos as well are half baked or blurry, it’s a waste to not do it right. It’s why it takes a bit for me to put up videos but I make sure I give the viewer as much as they want to see/know.
I’m spending today doing a whole lot of nothing so KMFDM marathon it will be! Thanks for the tip! Have a good one 😎
I used to love this stuff. I would call the 800 number all the time. Maybe someday they will do a limited run of this again... :)
I sure hope so!
I think this concept was ahead of its time. I loved the whole aesthetic and called all the time- was a 1800 number and free from pay phones- we were so into that. I don’t recall the taste but the marketing was def effective on my 13yo brain 🧠
I would say it would too. The whole idea and look of this soda would make me question if it was real or a wild fever dream I had haha
Why do people call things "ahead of their time"? Give to much credit to the present and invalidate the past.
I’d say because, had OK soda been released now it wouldn’t have failed like it did in the 1990’s
The new Starlight Coca Cola tastes very, very similar to OK soda. Maybe it's only a coincidence? OK Soda was my favorite; if Coke still made it they would still have a customer in me.
I loved ok soda. It came out when I was in 6th grade. I used to buy it before and after school becouse the convenient store that had it was at my bus stop. They had it in braintree stores Massachusetts.
There was a phone number u could call on the bottle to hear weird jokes.
That’s awesome! As I’m from the Midwest we were never a part of test marketing so when cool weird drinks from the 90’s did come they were part of a national marketing plan. Glad I did get to try crystal Pepsi back then!
Yeah I came across a video a while ago where the audio of the phone call is there. Pretty cool to listen to and that something like that survived all these years.
Worcester had it too. I could have sworn that the flavor changed a few times at first too but I was pretty dumb.
1 little nitpick-- you mention Pepsi being bright blue when OK soda came out, but I remember Pepsi cans/bottles being plain white or grey back then! This is just from my memory, so I might be wrong because i'm too lazy to google it!
The main problem is that it was gross. It was widely rumored that it was a mix of every Coka made soda and it tastes like that. If they had literally just made it a cola or a citrus then everything would have been fine. The product was horrible… but the marketing was popular.
Make my own, never having had the pleasure of trying it initially.
3/4 Coke, 1/4 Fanta orange, two shots of Dr Pepper
And it tastes like nothing.
thx man! used to call the number and everything! Tastes like orange Coca-Cola
I worked at a grocery store in St. Paul, MN in the 90s. Coke was trying to compete with the "clear" craze
I own the original color key for the boy can, among other memorabilia. I loved this soda.
Nice! Do you have any of the prize cans?
@@IndustrialIndustriesWorldRadio No, unfortunately. I have a ton of the stamps though. I also have an unopened coke MagiCan.
Very interesting informative video
Thank you very much
I blame the Crash Test Dummies for this marketing campaign
The man on the can on the left, the first can you featured individually, is based on Charles Manson.
Odd that in Germany they had a Coke product called Mezzo Mix and what do you know. It's Coke with orange in 1978
I used to call the 1-800 number so the time. Like daily. One day towards the end of their run I received two cans with a letter wrapped around them explaining they were done. I haven't heard of anyone else getting anything like this though.
That’s awesome! I never knew anything like that! Did you keep the letter and/or the cans? Would love to see what else the letter said.
"It definetely was uhhhhhhhh....something."
Use to get this in FARGO ND
Lucky! Sadly in my area we missed out.
Why's the "full" one half empty? I was gonna say give it to l.a. beast, he'll drink it like he did the years old crystal Pepsi
I still have an unopened, full can. Is it worth anything?
Probably like 30-40 bucks at most
700th subscriber!
Heyyyy! Thanks for joining the fun and the ride of my crazy split personality of a CZcams channel! Glad to have you a part of it! 🤗
Nobody is gonna talk about the cultish aesthetic? It's like they are trying to brainwash people into drinking their soda.
And also the guy in the first can was inspired by a mass murderer, another CZcamsr addressed it
Radiohead?
Do we know the owner of this collection? I have a buyer that would like to make them an offer.
It’s me, I own it, it was how I was able to make the video. Any video I do I make sure I actually collect materials to make the video. Lol
Coolest collection I’ve ever seen!
Thanks my dude! I’m planning on making a series of videos on the crazy flavors Pepsi has come out with over the years and trust me, collecting alllll of those flavors are almost an impossible task!
Oh and also, I’m not planning on selling at the moment, but I’ll keep whoever is interested in mind as I do have some extra cans (empty) I can let go of. :)
I have an unopened prize can…
Nice
Hi I saw a notification that you asked how much an unopened prize can would run for but don’t see it here. To answer the question, I bought the one I have for 99 dollars. I seen one a few years ago sell for 165. So in reality it could go for 80-165. All depends on if you find the right buyer.