Absolut Drinks On Tour | How to Make an Iconic Bottle | Absolut Warhol

Tag along behind the scenes in making the iconic limited-edition Absolut Warhol bottle with Rico.
In this video, you’ll learn what goes into making a limited edition and meet the team that made the historic collaboration between Absolut Vodka and The Andy Warhol Foundation possible.
Witness the transformation of art into vodka as Rico guides us through the intricate steps, from the glass production technique to the meticulous screen printing of colors, all inspired by a recently rediscovered Warhol painting, missing for over 35 yearsExperience how the artwork expands as the vodka is added to the bottle, a true testament to the artistry involved in creating this design.
First we’ll visit Ardagh Glass in the south of Sweden, where the original apothecary bottle that inspired the Absolut bottle silhouette was made. Then, Rico will take us to Åhus, where every drop of Absolut is produced, to show us how Absolut vodka is added to the bottle, make this iconic design truly come to life. The bottle will then be decorated, boxed and shipped - and voilà it’s a piece of art you can take home.
So, follow along; it will be fun, we promise.
Want to learn more about the new Absolut Warhol bottle? Head over to absolut.com/en...
©/®/TM The Andy Warhol Foundation for the Visual Arts, Inc.
Used with permission of @warholfoundation #WarholFoundation
About The Andy Warhol Foundation for the Visual Arts, Inc.
As the preeminent American artist of the 20th century, Andy Warhol challenged the world to see art differently. Since its founding in 1987, in accordance with Warhol’s will, The Andy Warhol Foundation has established itself among the leading funders of contemporary art in the United States. The Foundation has distributed nearly $300 million in cash grants which support the creation, presentation and documentation of contemporary visual arts, particularly work that is experimental, under-recognized or challenging in nature. The Foundation’s ongoing efforts to protect and enhance its founder’s creative legacy ensure that Warhol’s inventive, open-minded spirit will have a profound impact on the visual arts for generations to come. Proceeds the Foundation receives from licensing projects such as this contribute to the Foundation’s endowment from which these grants are distributed. For more information, please visit www.warholfoundation.org.
About Absolut Drinks
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#absolut #andywarhol #absolutwarhol #absolutdrinks

[@jackiedynan9356]

Never thought I'd ever see you in a hard hat son. Good video well done. Love mum ❤

[@tebogomotsamai3501]

Absolutely need this one in South Africa 🙏

[@absolutdrinks]

Keep a look out

[@RalphGB]

Fascinating! Thanks for this great video!

[@absolutdrinks]

Tack tack

[@chezwame]

I like to see these kind of production movie 🤤cheers from a French Collector ❤

[@absolutdrinks]

Shout out to the collectors

[@xEpikstevex]

When will it be available?

[@Fierrope14]

I don't want it, I need it!

[@absolutdrinks]

It’s great in the mouth

[@donmachon5424]

Rico, you gonna hook me up with a bottle or what?

[@absolutdrinks]

Hahaha you got the money 😂😂😂

[@EstebanDeLaBrown]

Who is the odd irishman and why is he trying to steal Rico's thunder....

[@gavsgadgets]

Now now, don’t be jealous!

[@absolutdrinks]

We found him on the streets. Gotta help a man out.