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How To Write Ad Music To A Brief (without picture)

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  • čas přidán 7. 06. 2023
  • Join me on this adventure as I tackle the task of crafting music for commercials, even before a single image is captured or a voiceover recorded. From decoding the brief to selecting the perfect instruments, capturing the desired emotion, and nailing those pivotal moments, come along as we navigate the creative process that might just persuade the bigwigs to choose my tune over the competition.
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Komentáře • 34

  • @petermowry
    @petermowry Před rokem +8

    That ending was 🤌🏻🤌🏻🤌🏻

  • @trevorharmonguitar
    @trevorharmonguitar Před rokem +10

    Stayed until the end for the commercial and it did NOT disappoint 😂 whatever you are selling me with that commercial, I’m buying

    • @JonMeyer
      @JonMeyer  Před rokem

      Ha! Thanks for making it to the end!

  • @stevesutube
    @stevesutube Před rokem

    There is such a noticeable change in your videos lately JM. You are so much more relaxed and the fun just translates to the viewer. It really helps the message ‘stick’. Great stuff mate.

  • @calebharris813
    @calebharris813 Před rokem +2

    amazing work Jon! very inspiring

  • @coloaten6682
    @coloaten6682 Před rokem

    One of your best videos yet. At least for me, someone new to this 'game' and wanting to learn as much as I can from the seasoned pros! Thanks Jon! :)

  • @cuzzimusic
    @cuzzimusic Před 3 měsíci

    Nahhh this was tooo good!! That end was wholesome 🎉

  • @coolcitymusicUS
    @coolcitymusicUS Před rokem +1

    Sounds like something I’m working on with a publisher that we both have in common 😊

  • @DanielHolter
    @DanielHolter Před rokem

    THE VOICEOVER montage! Perfection. 😎

  • @DwightMajor
    @DwightMajor Před rokem +1

    Love your videos! I always learn something when watching your stuff:)

  • @nielmotzmusic
    @nielmotzmusic Před rokem

    Your educational storytelling inspires me. I want to listen to you! Inspiring!

  • @pjdahmen
    @pjdahmen Před rokem +1

    Great Tutorial.Well done!

  • @calebpaxton972
    @calebpaxton972 Před rokem

    Bro! Whatever you’re selling I want it for $19.99 😂 thanks for your channel, man! It’s really inspiring and I appreciate your non judgmental but professional approach to helping us understand music production 💛

  • @amaxlevin
    @amaxlevin Před rokem

    I really gained a deeper sense of your process, super cool 💎 Thanks again.

  • @nyrman
    @nyrman Před rokem +1

    love your videos :)

  • @LightsandMotion
    @LightsandMotion Před rokem +3

    here once again for the color grade

    • @JonMeyer
      @JonMeyer  Před rokem +3

      A hint of blue/teal in the shadows. A little orange in the highlights. I use the Utopia Phantom Correction LUT to get me from LOG to rec709. It does most of the heavy lifting.

    • @LightsandMotion
      @LightsandMotion Před rokem +1

      @@JonMeyer good ol´ Teal & Orange

  • @jimmcdougall9973
    @jimmcdougall9973 Před rokem

    The “hypothetical” customer sounded like they need music for a Funeral Cover/Policy commercial. I guess giving them a version of Comfortably Numb wouldn’t be apt 😂 (sorry).
    Great advice and great to see your interpretation of what works. Very inspiring.

  • @losalamos666
    @losalamos666 Před rokem

    I was feeling dark and mouldy at the start but by the end was wholesome and new 😮

  • @StudioOrchestrations
    @StudioOrchestrations Před rokem

    Excellent as always, Jon! 🎉

  • @gilesmoss5860
    @gilesmoss5860 Před rokem

    Great work Jon. I am inspired to try my own hand at writing short pieces. Being as I've got so many half-finished tracks in the DAW waiting for a "b section" inspiration (which I seem to be pretty bad at), maybe forcing myself to a 30s length would be an interesting experiment. Thanks.

  • @dafingaz
    @dafingaz Před rokem

    🙏🏾

  • @dekoningtan
    @dekoningtan Před rokem

    This was super insightful, thanks!

  • @JoshuaKrell
    @JoshuaKrell Před rokem

    Love your content! Very well done!

  • @jimsanger
    @jimsanger Před rokem

    Ha, loved the Ts and Cs ending

  • @cseymour88
    @cseymour88 Před rokem

    Thanks Jon.This is very helpful.
    I am looking to up my production skills and get into sync licensing some music and was hoping someone can recommend any reasonablly prices courses, other CZcams channels, or other resources that would help me on my way.
    Add a reply...

  • @Rihanghais
    @Rihanghais Před 29 dny

    keren anying

  • @willdepaula3902
    @willdepaula3902 Před 10 měsíci

    Hi, amazing work Jon. I'm new to the process of this kind of music writing and wonder about the length of the song. Commercials are usually 30 sec long, how long should my original work be? 30 seconds, 3 minutes?

  • @bobpaterno4925
    @bobpaterno4925 Před rokem

    LOL. You couldn't have ended that better!

  • @Dvfxer
    @Dvfxer Před 10 měsíci

    i would like to learn from you

  • @avengedsevenfold249
    @avengedsevenfold249 Před rokem

    What's that mandolin? it sound great