How Can Cross-Functional Collaboration Make Us Better SEOs? | SEOs Getting Coffee EP.21

🚀 Discover how cross-departmental collaboration can supercharge your SEO efforts with Sofia Tyson, Sean Carroll and Emina Demiri-Watson. Streamlining collaboration within departments and organising resources to educate customer service and sales teams is essential for SEO success. Watch the video to understand the challenges and benefits of integrating SEO with other teams' efforts.
The topics covered in this video:
🤝 Why you should focus on cross-functional collaboration to improve and maximise your SEO efforts
💪🏻 How SEO should prepare different departments for the latest AI Google alert
👯‍♀️ Avoiding isolation and building relationships
📚 Creating accessible resources for collaboration
⚖️ Balancing SEO and CRO for conversion success
💡 Collaborating with other teams for better ideas
📉 Avoiding analysis paralysis: take action and implement changes based on insights
𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝘀𝗽𝗲𝗮𝗸𝗲𝗿𝘀
𝗦𝗼𝗳𝗶𝗮 𝗧𝘆𝘀𝗼𝗻
With a legal background, Sofia Tyson is an experienced SEO Strategist and Content Writer with over 5 years of experience in content marketing, both in-house and in agencies.
𝗖𝗼𝗻𝗻𝗲𝗰𝘁 𝗪𝗶𝘁𝗵 𝗦𝗼𝗳𝗶𝗮 𝗧𝘆𝘀𝗼𝗻
/ sofia-inga-tyson
𝗘𝗺𝗶𝗻𝗮 𝗗𝗲𝗺𝗶𝗿𝗶-𝗪𝗮𝘁𝘀𝗼𝗻
💼 Head of Digital Marketing at Vixen Digital, with special expertise in topics of SEO, email, automation and social media.
𝗖𝗼𝗻𝗻𝗲𝗰𝘁 𝘄𝗶𝘁𝗵 𝗘𝗺𝗶𝗻𝗮
/ emina-demiri
𝗦𝗲𝗮𝗻 𝗖𝗮𝗿𝗿𝗼𝗹𝗹
💼 Experienced digital marketer who specialises in SEO and content creation with a background in photography and higher education.
𝗖𝗼𝗻𝗻𝗲𝗰𝘁 𝘄𝗶𝘁𝗵 𝗦𝗲𝗮𝗻
/ i-am-sean-carroll
/ seancarrollseo
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