The Story of Cred's Design

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  • čas přidán 4. 08. 2024
  • In this episode, Harish, Akshay and I discuss the art of design, the journey of Cred's design approach and the thought process of incredible artists involved.
    Synth - CRED's inbuilt library for Neumorphic components: github.com/CRED-CLUB/synth-an...
    SHARE YOUR THOUGHTS WITH US:
    Harish: / hsrkofficial
    Akshay: / akshaybd
    ------------------
    CHAPTERS:
    0:00 - Opening
    0:11 - Introduction
    1:46 - How Harish Joined Cred
    3:54 - Kunal 1.0 (Freecharge) v/s Kunal 2.0 (Cred)
    6:03 - Design Culture at Cred
    8:27 - General Critique of Cred's Design
    9:15 - Patten Matching in Design
    10:47 - Unconventional Choices While Designing Cred
    13:09 - Why Neomorphism?
    14:31 - Design and User Experience
    16:29 - UX is the Outcome of the Design
    18:22 - Consumer Relationship with Art
    20:42 - Design is Art
    23:32 - Significance of Intent in the process of Art
    26:42 - Cred Logo Explained
    30:09 - Cred App without Harish
    32:52 - Designing for Navigation v/s Designing for Discovery
    34:53 - Solving Problems with Meaningful Design
    36:49 - The Rahul Dravid Ad that Almost Was
    40:35 - How to Get Hired at Cred
    43:41 - Creative Team, Managing Upwards
    46:16 - Harish's Concluding Message
    ------------------
    FOLLOW ME:
    • Instagram: / tanmaybhat
    • Twitter: / thetanmay
    • LinkedIn: / thetanmay
    • Honestly Podcast: open.spotify.com/show/1vy1GMq...
    ------------------
    CHECK OUT MY OTHER CHANNELS:
    • Tanmay Bhat: / tanmaybhatyoutube
    • Bot Army Clips: / @botarmyclips
    • SuperTeam Podcast: / @superteampodcast
    • Honestly Podcast: open.spotify.com/show/1vy1GMq...
    • Superteam Podcast: open.spotify.com/show/6QCfebl...
    ------------------
    Video edited by ‪@RevantTalekar‬
    ------------------
    DISCLAIMER:
    The information contained herein is for informational and entertainment purposes only. Nothing herein shall be construed to be financial, legal or tax advice. Trading cryptocurrencies poses a considerable risk of loss and viewers are advised to do their own research before making any decisions.
    #Cred #Design #Podcast

Komentáře • 270

  • @AnshMehraa
    @AnshMehraa Před 2 lety +787

    I am so happy that influencers, students and co-founders are slowly understanding the value of good Design! I hope more and more people explore UX and try to recognise the beauty of good design!

  • @MrMegabored
    @MrMegabored Před 2 lety +137

    Harish is an INCREDBLE carnatic vocalist, and lead vocalist at AGAM. It's incredible to see such a talented guy!

  • @user-ru1ni3ix9s
    @user-ru1ni3ix9s Před 2 lety +33

    wait wtf Harish is one of the finest carnatic singer in the malayalm industry, shocked to know he is a product designer as well..!!!Such a multitalented person.

  • @tranquilvocalist
    @tranquilvocalist Před 2 lety +251

    If only Tanmay knew Harish is Kerala's beloved singer as well 🤎🤎

  • @Xavierpng
    @Xavierpng Před 2 lety +135

    Thank you so much for this... as a UX designer myself, getting to know so many insights and understanding Harish's Thought process was really amazing!
    Love you Tanmay for these!

    • @StoaHQ
      @StoaHQ Před 2 lety +1

      This podcast can easily be a go-to guide for people who are either starting out their UX journey or feeling short of ideas and approaches to create something new!

  • @StoaHQ
    @StoaHQ Před 2 lety +25

    The story behind CRED’s logo was so interesting. The fact that the designer got it right in the very first go is absolutely fascinating!
    CRED as a product is so terrific that people now legit have being eligible for it on their bucket list!

  • @anuragfolio
    @anuragfolio Před 2 lety +61

    As a designer myself, this podcast gives me so much joy to watch. Design as a topic should be more mainstream. Discussing why certain things work and some don't, is the best orientation one can have in design. 👌✨ Design sits in between everything india is going to dominate, i.e Media, Product & Creative Solutioning

    • @StoaHQ
      @StoaHQ Před 2 lety +5

      Indian psychology works on appeal factor.
      Whenever you launch something new, making it successful is literally a cakewalk as long as the design is sorted.

  • @shouryadubey4046
    @shouryadubey4046 Před 2 lety +14

    This is freaking gorgeous interview ❤️ It makes me happy to see design gaining great recognition in India.

  • @raghavnagpal4332
    @raghavnagpal4332 Před 2 lety +3

    Learning design as a 18 year old self, this was such a fantastic episode.
    Listening to Harish's thought process behind design and it psychology was just brilliant.

  • @AkshayKhurana
    @AkshayKhurana Před 2 lety +2

    It's always lovely to hear Harish. I remember he caused quite a stir and a lot of fan girling when he adressed the students at NID's Bangalore campus. I'm a musician and UX Designer in the crypto, blockchain space myself and some of the unpopular, non-designerly opinions that harish holds are exactly why he's a force to bring about a change in design thinking at large. Leaving a little nugget of wisdom he shared with us years ago: "Prioritise visual delight over function."

  • @rahulparthi471
    @rahulparthi471 Před 2 lety +1

    This goes beyond what he explained his work for CRED was. It’s just beautiful how we understand how a mind works and how a small part called design, UX or art is taken by a human’s mind and use it in an app.
    It just fascinates me how the use of such an atomic observations has such a great impact in the result.

  • @ogk2330
    @ogk2330 Před 2 lety +1

    the quality on this is insanely top notch. thanks for doing this episode.

  • @narendraniyer5571
    @narendraniyer5571 Před 2 lety +5

    I’m a HUGE fan of Harish as the lead singer of the band AGAM! Little did I know that he created CRED! Kudos to you Harish!! The „Swans of Saraswati“ are looking upon you 😉!!

  • @gokulcv2393
    @gokulcv2393 Před 2 lety +8

    It is fascinating to know that there is this two parallel world and one world dont know the other exist.
    A world who identify harish as a talented singer. Another world where harish is a incredible UX designer.Talent impersonated.

  • @deepjyotisarmah8995
    @deepjyotisarmah8995 Před 2 lety

    Harish is so brilliantly eloquent to express his design philosophy and tastes, it blown my mind! Brilliant designers are also good with words, specially, when they speak -- I think it's a natural pattern. What a gem of an interview, thanks Tanmay and Akshay.

  • @veershrivastava5680
    @veershrivastava5680 Před 2 lety +2

    So finally influencers are also having a session on UI/UX design that's I personally I wanted from the years. Thanks tanmay for bringing the design legends on your podcast.

  • @IbrahimShahKhan
    @IbrahimShahKhan Před 2 lety +1

    This was incredible. Harish blew me away with his wisdom. What a lovely conversation.

  • @aniketsharma8004
    @aniketsharma8004 Před 2 lety +4

    There is an Apple-like vision when Steve Jobs started it, which is visible in the Cred's approach... Love it!

  • @jdip6219
    @jdip6219 Před rokem +1

    The way harish sir explaining aspects of design this 48 minutes flying so seamless.
    Thankyou krunal sir 🤘

  • @agrimarathore415
    @agrimarathore415 Před 2 lety +3

    Never knew Harish like this, have loved him for his voice and music!

  • @nidunjacob8561
    @nidunjacob8561 Před 2 lety +1

    Amazing! Thanks Tanmay. Have been a massive fan of Agam and always wondered how he does what he does at CRED.

  • @prosper.design
    @prosper.design Před 2 lety

    Wow ... best 48 minutes well spent on youtube. Brings me so much joy to learn about the design process behind CRED. Kudos to Tanmay for such an awesome interview. 👌👌👌

  • @JD.TheMusician
    @JD.TheMusician Před 2 lety +1

    Brilliant interview Tanmay! The questions and answers were really insightful. Also it was heartwarming to see design being discussed outside of design communities. Your knowledge outside comedy from finance to startup’s and beyond is admirable!

  • @AsifAli-rn7sk
    @AsifAli-rn7sk Před 2 lety

    I was fascinated by Harish sir energy the whole time. Being a UX person this was really insightful and fun to watch. Thanks Tanmay for bringing this up.🙌🏻

  • @Tekkerv9
    @Tekkerv9 Před 2 lety

    Man, I love these podcasts. It's like I can learn so much even though I don't have much access to you people🔥. I'm glad

  • @chinmayasinghrawat4622

    Never would've imagined I'd get to see such industry leaders talking about their art to inspire and encourage youngsters pursuing their niche. Thanks Tanmay bhai, love! 💛

  • @rachitjain2847
    @rachitjain2847 Před rokem

    This is a fantastic podcast you guys! Keep churning out more such stuff

  • @SachinDeshpande5193
    @SachinDeshpande5193 Před 2 lety

    Not only a payment app, Cred is one of my most favourite apps across different categories. Feels like gliding while using the app. Great work!

  • @jerryjacob47
    @jerryjacob47 Před 2 lety +5

    As an aspiring UI/UX designer, this is really helpful info. Much needed. Thanks @tanmay

  • @raylogs9603
    @raylogs9603 Před 2 lety +4

    This was so amazing as a designer it was good to hear him

  • @bloodtalon958
    @bloodtalon958 Před 2 lety +7

    When you take a walk at 12 am just to peacefully listen to the new ep.
    Love the growth of the superteam pod. This was pure gold.
    P.S. dhishkyaun 🔫

  • @videophile6761
    @videophile6761 Před 2 lety +1

    Loved this conversation touching upon UI (neumorphism), UX & what makes great design great.

  • @ananyad8103
    @ananyad8103 Před 2 lety

    Im a visual designer myself and would love to listent to more such videos atleast once a month. Great job Tanmay . Big Fan!

  • @pankajjagtapp
    @pankajjagtapp Před 2 lety

    This interview was sooooo good and insightful!!!
    I always thought there's something special about CRED's design. I used to open the app just to feel Premium.. Now I understand what went behind making me feel like that

  • @shrutiumrotkar4422
    @shrutiumrotkar4422 Před 2 lety

    What an amazing podcast
    As a UX designer and as an interaction design student, I find this content so meaningful and helpful. Thanks for the podcast
    Also, It is so good to have some validation on - Design is Art, that was well articulated Harish. Because I was a visual designer before and I also always believed Visual Design affects usability a lot and intent matters the most. That is what makes Design Invisible.

  • @vaishnavimal5855
    @vaishnavimal5855 Před 2 lety

    I'm genuinely so happy to see a designer in this podcast, made my day! To more design podcasts🥂

  • @ankitajha
    @ankitajha Před 2 lety

    What an absolute pleasure to hear this conversation! Thanks for introducing us to the genius that is Harish 💓

  • @Shloka09
    @Shloka09 Před 2 lety

    This is one of those conversations that people will go back to over and over again to learn something new..

  • @soumitramandal
    @soumitramandal Před 2 lety +8

    I love how Cred implements neumorphism in their app.

  • @VineetNairsuccess2022
    @VineetNairsuccess2022 Před 2 lety +1

    Tanmay this was just beautiful, probably the best interview (content wise) that I've watched in a while !

  • @anantmokashi3381
    @anantmokashi3381 Před 2 lety

    This is such a great conversation. Thanks Tanmay & Akshay for bringing this to the masses.

  • @Rishi-vw8nw
    @Rishi-vw8nw Před 2 lety +1

    This is what we needed more design centric ✨👌🏻 awesome bring more designers please

  • @ShantanuKumar
    @ShantanuKumar Před měsícem

    I feel you Harish. And couldn’t agree more, Design is Art.

  • @kirtishankar
    @kirtishankar Před 2 lety

    This episode is so insightful for aspiring designers! Thank you @Tanmay!

  • @shainamarwaha6316
    @shainamarwaha6316 Před 2 lety

    What a lovely and informative conversation it was !! Loved it!! ❤️

  • @hariompawar1741
    @hariompawar1741 Před 2 lety +23

    Thank you Tanmay sir , it was enlightening learning experience , as a UX designer ,it was insightful , something I could never have got access to as a beginner. THANK YOU BHAI ❤️

  • @snair2355350
    @snair2355350 Před 2 lety

    Damn, this man is such a fountain of creativity.
    So pleasantly surprised to know that the frontman of Agam is also design and UI UX Titan.

  • @cdgbhalla
    @cdgbhalla Před 2 lety

    That twitter meme was shown to me when I was attending a UX workshop! Thank you, Harish for making me understand that meme now! :)

  • @biplabbatabyal7766
    @biplabbatabyal7766 Před 10 měsíci

    loved the passion, harish talked about design....it simply reflects in cred's design too...when you make something with love and passion...it reflects. great podcast.

  • @104unity
    @104unity Před 2 lety +1

    Amazing interview !! Enjoyed even though I don't know anything about design. It feels good to learn about something new from passionate people ❤️

  • @arjunkaliyath6389
    @arjunkaliyath6389 Před 2 lety +2

    How does this guy balance being a top IT professional and a bloody rockstar. Unreal story.

  • @Ghai19
    @Ghai19 Před 2 lety

    By far the best podcast I have seen in a while ❤️ I am harish's fan.... Maybe for of his thought process ❤️❤️

  • @siddhantsingh3411
    @siddhantsingh3411 Před 2 lety +2

    About time we started adding "Why is this content free" in the chat.
    Tanmay, thank you for doing this ❤️

  • @agrimarathore415
    @agrimarathore415 Před 2 lety

    What a brilliantly insightful session, loved it!

  • @nish7955
    @nish7955 Před 2 lety

    Listening to Harish is very addictive. Very inspiring. the podcast questioned my way of working, loved it!!

  • @ayanbanerjee4119
    @ayanbanerjee4119 Před rokem

    As a designer myself loved this interview got to know so more aspects for user behaviour in design

  • @adityakulkarni3216
    @adityakulkarni3216 Před 2 lety

    Thanks for this Tanmay, super cool content, wish to see more of this. Kudos

  • @kp_kovilakam
    @kp_kovilakam Před 2 měsíci +1

    Thanks for this wonderful informative session! Thanks Harish Ji!

  • @DesignXstream
    @DesignXstream Před 2 lety

    Great talk with some very valid and interesting insights! UX as a career in India still needs to scale a lot and it could bring in amazing solutions to various aspects of everyone's lives!

  • @BernardGomes
    @BernardGomes Před 2 lety

    What a meaningfully beautiful conversation ❤️

  • @samagatabanerjee8301
    @samagatabanerjee8301 Před 11 měsíci +1

    29:08 Great insight on the association of the colour black with anything premium. Limos, Uber, Suits etc. operated on the same principle.

  • @ashwinnair1559
    @ashwinnair1559 Před 2 lety +10

    Hey Tanmay thank you for bringing Harish on the channel.🙌
    I am also a big fan of Harish's singing ♥️
    I initially thought that he would be a full time singer...

  • @benislosthushan4490
    @benislosthushan4490 Před 6 měsíci

    this episode is a gem!

  • @Abhishekgupta30
    @Abhishekgupta30 Před 2 lety +3

    This episode is loved by more designers than other people. A lots of things went above my head but I'm gonna be rewatching this again and again. Thanks Tanmay for bringing this to us.

  • @jayparekh8862
    @jayparekh8862 Před 2 lety +1

    So valuable and really went through mind of designer of app

  • @narendraDONS
    @narendraDONS Před 2 lety

    Best episode till date !

  • @arjunzappa
    @arjunzappa Před 2 lety

    Good conversation. 50 min se bol raha tha pata nahi chala. Maza aaya.

  • @siddharththakkar5902
    @siddharththakkar5902 Před 2 lety

    Man such good talk, keep getting such people

  • @prashantshinde3807
    @prashantshinde3807 Před 2 lety +2

    This is freaking amazing interview... I am graphic designer ... it was very useful...thanks you @tanmay ♥

  • @Nand_ita
    @Nand_ita Před měsícem

    One can see how much Harish loves perfection nd cinematography by just the quality of camera nd colour grading that has been done. Such a contrast from the other two😂

  • @raghava8435
    @raghava8435 Před 2 lety

    Great great episode!!!!

  • @satvikkhare1844
    @satvikkhare1844 Před 2 lety

    Cred Design is a genius! It is one of a kind and it is very good. Hats off to these designers.

  • @rahulkenjale6072
    @rahulkenjale6072 Před 2 lety

    The SUPR TEAM intro is such a BANGER! ❤️

  • @janhavimore3981
    @janhavimore3981 Před 2 lety

    this is simply brilliant!!!!

  • @AnkitChauhan-rt3zg
    @AnkitChauhan-rt3zg Před 2 lety

    Awesome really awesome!! 💯

  • @sahilc.design
    @sahilc.design Před 2 lety

    Super Awesome to See this😄😍

  • @NikhilRAdik
    @NikhilRAdik Před 2 lety

    kept waiting for Tanmay to request Harish to sing 2 lines., Such a brilliant Talent.

  • @anonymous-chess527
    @anonymous-chess527 Před 2 lety +1

    This was so amazing :')♥️

  • @amalamariageorge8457
    @amalamariageorge8457 Před 2 lety +13

    I'll be disappointed if Tanmay didn't ask Harish to sing a few lines 🥲

  • @UltimateUIUX
    @UltimateUIUX Před 2 lety +3

    Good episode. The only problem with Neomorphism is accessibility.

  • @priyapampati8385
    @priyapampati8385 Před 2 lety +1

    I was literally cribbing yesterday about no search bar in the cred store :/ looks like I got my answer, and he's right! I did explore the whole store and discovered products that I need. Since the product catalogue was less, it was fine, but when there will be more products on the store I hope they include a search bar.

  • @mayurdhondsekar1249
    @mayurdhondsekar1249 Před 2 lety

    Thank you so much for this one!

  • @kandarpvyas30
    @kandarpvyas30 Před 2 lety

    Loved it❤️❤️

  • @brajesh.7195
    @brajesh.7195 Před 2 lety

    The soundtrack at the end is lit af. Don't know how many heard it completely

  • @chanduBoddu
    @chanduBoddu Před 2 lety

    Seriously Man U made my day

  • @roasted_boy6213
    @roasted_boy6213 Před 2 lety

    tanmay bhaiya plzzz bring more such podcasts these podcasts are very helpful for youths like me

  • @bikashxb
    @bikashxb Před 2 lety

    Tanmay bhai love the interview. Want more like this.

  • @sahilbagade
    @sahilbagade Před 2 lety

    This is Gold! 🖤

  • @Chetanbisht9
    @Chetanbisht9 Před 2 lety

    Loved it !

  • @rajivranjan9930
    @rajivranjan9930 Před 2 lety

    Love This👌❤️

  • @hidayatpathan5823
    @hidayatpathan5823 Před 2 lety

    Man this is soooooooo good 🙌

  • @rohaansahu2924
    @rohaansahu2924 Před 2 lety +1

    What, Harish is a part of cred?
    I didn't know it... I am really shocked... I am a die hard fan of AGAM from Odisha

  • @madhulikaarora5303
    @madhulikaarora5303 Před 2 lety

    Really enjoyed the podcast. As a PM, got to learn something. Though I didn’t agree with some of the philosophy right away, I need time to absorb it.

  • @adityanarayanh548
    @adityanarayanh548 Před 2 lety +3

    I can't believe Tanmay did'nt know about how great a singer is Harish!

  • @shrutiumrotkar4422
    @shrutiumrotkar4422 Před 2 lety +1

    Also Harish is a classic example of how designers love to talk about design

  • @abhishek_ux
    @abhishek_ux Před 2 lety

    This was such a liberal and democratic way to look at the design. People criticizing Cred on the basis of just usability probably forgot the art of retention. This was fantastic. Thanks for so many amazing insights Harish and thanks for bringing him in Tanmay.

  • @thejaskrishnantc
    @thejaskrishnantc Před 2 lety

    Perfect! 🔥

  • @DarshanGajara
    @DarshanGajara Před 2 lety

    Thanks for taking design to mainstream media, Tanmay.

  • @martian4964
    @martian4964 Před 2 lety +1

    Respect for Harish gone up immense thanks Harish

  • @irfanadamm5819
    @irfanadamm5819 Před rokem

    not an episode we deserve, one we need