Pitching to Playlists on Spotify: How Wiki Made It

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  • čas přidán 27. 02. 2020
  • Wiki first rose to fame when he was still a teenager in the NYC hip-hop groups Ratking, and since then he's forged a successful solo career on his own terms. We caught up with the 26-year-old while he planned the rollout for his latest record Oofie. Wiki lifted the lid on his mindset and his 360 degree vision for his LP-from the artwork to the videos to his live shows. Working closely with his manager, who pitched his track “Elixir” in November 2018, the track landed on multiple editorial and algorithmic playlists. Here's how everything unfolded and what happened next.
    In ‘How They Made It,’ a new video series from Spotify for Artists, we talk to artists about their hustle, their creative journey, and the knock-on effect utilizing Spotify tools has had on their career.
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Komentáře • 38

  • @blublaw
    @blublaw Před 4 lety +26

    One of the best outta New York and he hasn’t even dropped his best shit yet, I can tell.

  • @cypressmaybe
    @cypressmaybe Před 4 lety +18

    Been crazy watching Wik grow from when RATKING broke up. Bro is really figuring it out now for real. Mad respect

  • @tuckend
    @tuckend Před 4 lety +9

    this is so sick wiksett, got me remembering that boiler room set... legendary

  • @onajeofficialmusic
    @onajeofficialmusic Před 3 lety +1

    Nuff Respect to the hustle of Indie artist, keep Grinden Wiki👌🏽

  • @superroy678
    @superroy678 Před 4 lety +3

    WIKI THE RAWEST OF THEM ALL , FROM A DIFFERENT CLOTH FRFR

  • @HURLEY9984
    @HURLEY9984 Před 2 lety +1

    Respect for all the best and hardest work to make it possible for a comeback, but he does have the ability

  • @Hamza52199
    @Hamza52199 Před 4 lety

    Dope, my favourite artist out of NY. Been following him for the last 5 years, can't wait to see him live in the UK again

  • @DarckPinck
    @DarckPinck Před 4 lety +1

    Inspirational af. Thank you thank you thank you

  • @VikToreus
    @VikToreus Před 3 lety

    Inspiring! Would love to see more of these. Best of luck to Wiki and team

  • @gracegb25
    @gracegb25 Před 4 lety +1

    This is life changing

  • @lucifermma5473
    @lucifermma5473 Před 4 lety

    Brilliantly done

  • @regeniasember7722
    @regeniasember7722 Před 3 lety +24

    I attempted, a lot of playlists promotion marketing believe me finest and natural one was Orion Promotion

  • @Nephibis
    @Nephibis Před 3 lety

    I like this. Very inspirational.

  • @KooNtakraOfficial
    @KooNtakraOfficial Před 4 lety

    love the art direction, spotify got it

  • @AceHardy
    @AceHardy Před 4 lety +1

    🎶🔥

  • @TWOhype23
    @TWOhype23 Před 4 lety

    🔥🔥🔥🔥

  • @timbraunton3677
    @timbraunton3677 Před 4 lety

    the king

  • @shibuinigai4379
    @shibuinigai4379 Před 4 lety

    Inspiring

  • @AckzaTV
    @AckzaTV Před 3 lety

    "I was in the showers, during the twin Towers" lol

  • @ayelthegreat8453
    @ayelthegreat8453 Před 3 lety

    Goals I'm A Fan...

  • @officiallilyung
    @officiallilyung Před 3 lety

    🤞🤞🤞🤞🤞

  • @nubladooso
    @nubladooso Před rokem

    ✌️

  • @deliciousgrace3460
    @deliciousgrace3460 Před 3 lety

    If you want to join the ''We Unsigned Playlist'' just tell me your band name and song and it will be added to it.

    • @1pyroace1
      @1pyroace1 Před 3 lety

      Have one artist but I think he got signed already

    • @deliciousgrace3460
      @deliciousgrace3460 Před 3 lety

      @@1pyroace1 I see. If you have another just tell me and I'll add.

    • @1pyroace1
      @1pyroace1 Před 3 lety

      @@deliciousgrace3460 there’s one I’m working with now to help him get signed his name is Steazzy

    • @deliciousgrace3460
      @deliciousgrace3460 Před 2 lety

      @@1pyroace1 Ok. Does He have a song on Spotify?

    • @1pyroace1
      @1pyroace1 Před 2 lety

      @@deliciousgrace3460 yes

  • @Sixundergr0und
    @Sixundergr0und Před 4 lety

    Put some respect on wiki’s name god dammit 👏👏🔥

  • @duoericssoneandrea
    @duoericssoneandrea Před 4 lety +1

    :)

  • @JustinTimeBaby
    @JustinTimeBaby Před 4 lety +1

    damn i remember dem ratking days ! definitely inspired me in high school check me out Ace Lono Baby

  • @craigreeves715
    @craigreeves715 Před rokem

    Yeah great and all if they actually take your pitch, most new artists they will not accept, it's a joke, don't get your hopes up or they will crush it, customer service is rude garbage

  • @ArnoldWittman
    @ArnoldWittman Před rokem +1

    160 million listeners and my music is captured by the algorithms that generate 10-50 streams/month. Sorry Spotify, but I'm not impressed! /Music artist Arnold Wittman.

    • @craigreeves715
      @craigreeves715 Před rokem

      Agreed they won't take any of my pitches and I've been playing guitar for 20 years, Stephen Pearcy follows me as well as other real famous musicians, the customer service is also rude, i play all different styles and its crazy you can only pitch one song even if it's a whole album, I won't be making anything off them but my music is still selling, they wouldn't know music if it hit them upside the head