How Athlete Endorsements Became Insane

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  • čas přidán 28. 08. 2024
  • Back in 1907, Honus Wagner was paid $75 to use Louisville Slugger bats, and over time, athletes would receive upwards of $1 billion to endorse a product. From Babe Ruth appearing in tobacco ads to Don Carter's million-dollar deal to Larry Bird and Magic Johnson endorsing Converse Weapon to Michael Jordan's deal for Air Jordans to Lebron James becoming a billionaire through endorsements, the market evolved at an insane rate.
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