How many Partners should you include in a legal directory submission? | Kidd Aitken Legal Marketing

Matthew Cripsey, Head of Training and a Senior Consultant at Kidd Aitken, explains how many Partners a law firm should include on their legal directory submission document. Including their allocated work highlights and referees, how this contributes to your legal directory goals, and planning for future.
Kidd Aitken is the world’s largest legal directories and awards consultancy. We believe that appearing in the top tiers of legal directory rankings is the best form of marketing any law firm can have. Kidd Aitken’s international team comprises former editors and researchers from Chambers, Legal 500 and other major legal directories who operate in both US and UK time zones. We undertake the entire legal directory submission process, significantly easing the burden on firms. To date, we have worked with over 200 law firms in six years of operation.
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