What is UX Research? | Google UX Design Certificate

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  • čas přidán 16. 06. 2024
  • The goal of UX research is to prioritize the user and help bridge the gap between what a business thinks the user needs and what the user actually needs, before an expensive and time-consuming product is made.
    0:00 Introduction to UX Research
    5:00 Choosing the Right Research Method
    10:18 Benefits and Drawbacks of Research Methods
    13:36 Identify Types of Bias in UX Research
    This video is part of the Google UX Design Certificate, where you'll learn how to design mobile apps and responsive websites. You'll follow the design process from beginning to end: empathizing with users, defining their pain points, coming up with ideas for design solutions, creating wireframes and prototypes, and testing your designs with users to get feedback. By the end of the program, you'll have a professional UX portfolio with three design projects.
    The program, created by Google employees in the field, is designed to provide you with job-ready skills in about 6 months to start or advance your career in UX design.
    Take the Certificate HERE: goo.gle/44CzxwG
    Why earn a Google Career Certificate?
    ► No experience necessary: Learn job-ready skills, with no college degree required.
    ► Learn at your own pace: Complete the 100% online courses on your own terms.
    ► Stand out to employers: Make your resume competitive with a credential from Google.
    ► A path to in-demand jobs: Connect with top employers who are currently hiring.
    Subscribe HERE: bit.ly/SubscribeGCC
    #GrowWithGoogle #GoogleCareerCertificate #UXDesign
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Komentáře • 53

  • @qdrawli
    @qdrawli Před 2 lety +96

    I can understand why people may find this video hard going, but in terms of information and learning, its an absolute goldmine. It is veeeery content heavy and requires some re-watches. But in terms of what you can learn from it if you really listen, its excellent.

    • @chieduagain
      @chieduagain Před rokem +1

      She talks of the remembering the "Product Development Life Cycle" at 1:44, please where was this mentioned?

  • @muhammadmuhaiminulislamfoy6880

    In the usability study drawbacks, there is a point that said you have to bring the users to the lab but that is not the case always. We can do post launch usability study as well.

  • @camhaw
    @camhaw Před rokem +1

    Great introductory video! Very clear, in digestible chunks, and organized!

  • @aksinghh77
    @aksinghh77 Před 2 lety +16

    This lesson is hard. But listen it 2-3 times you will understand it. As UX Designers we need to adopt a mindset to tackle difficulty as it our part of the job. Thnx Google

  • @Mousymusic
    @Mousymusic Před 7 měsíci +17

    Good to see my teachers again, Did the course a year ago and now working as a UX Design Freelancer.
    Thank you everyone that made this happen.

    • @GoogleCareerCertificates
      @GoogleCareerCertificates  Před 6 měsíci +9

      Wow that's amazing!! Congrats on your success. We're so happy we could be a part of your career journey. 👏

    • @libanabdirahman2113
      @libanabdirahman2113 Před 5 měsíci

      I am doing the course currently i am in midway i would like to a work as a freelancer at the end of my journey can you guide me to help me reach there as a friend

  • @salanders2828
    @salanders2828 Před 2 lety +2

    Thanks! very helpful information.

  • @haritouzumaki8332
    @haritouzumaki8332 Před rokem +1

    This is a great video with clear instructions thank you so much

  • @jumpTo888
    @jumpTo888 Před 2 lety +1

    Great video and information, thanks!

  • @_howrudoin_
    @_howrudoin_ Před 2 lety +10

    Great stuff, thanks! Well-structured, informative, focused, easy to digest and pretty inspirational, too! Excellent inro and invitation the the course itself.

    • @GoogleCareerCertificates
      @GoogleCareerCertificates  Před 2 lety +4

      We're so happy to hear that!

    • @chieduagain
      @chieduagain Před rokem

      @@GoogleCareerCertificates She talks of the remembering the "Product Development Life Cycle" at 1:44, please where was this mentioned?

    • @rajdipmitra4670
      @rajdipmitra4670 Před 5 měsíci

      I have done this whole course it was just fantabulous, Thankyou for what do you doing for us, I am very much interested to work on Google since I have started my career from 2007

  • @singstar3542
    @singstar3542 Před 2 lety

    Good information

  • @IntricateMoon
    @IntricateMoon Před 4 měsíci

    Thank you for this!! 🥰🥰

  • @ijitech
    @ijitech Před 3 lety +10

    I enrolled this course. Thanks Google for giving the opportunity. ❤️🇧🇩

    • @sakshisingh3588
      @sakshisingh3588 Před 2 lety +6

      Hi did u get job as UX designer now?

    • @salanders2828
      @salanders2828 Před 2 lety +1

      How has been your experience looking for UX researcher/designer job so far?

  • @dipalimali632
    @dipalimali632 Před rokem +1

    very helpful......i will suggest you to add subtitles

  • @lesfin3265
    @lesfin3265 Před rokem +1

    I started taking notes but by the end screenshots of the slides were of most value

    • @NandoDevlop
      @NandoDevlop Před rokem

      so am i, i'm using notion to take notes, i take screenshots a lot :)

    • @shawnieleaf2277
      @shawnieleaf2277 Před rokem +1

      Taking screenshots will do little to help you actually cement that knowledge. Unless you have photographic memory (which you wouldn’t need to screen shot it), research shows that handwriting (more than typing) or sketch notes are the best methods to increase your comprehension

  • @BobbyUI
    @BobbyUI Před rokem +1

    13:40 What were we talking about, again? I completely lost train of thought c:

  • @blacqikayode6242
    @blacqikayode6242 Před rokem

    The second lady is so pretty. Great video. very content heavy tho

  • @jonabuhari8577
    @jonabuhari8577 Před rokem +1

    She talks of the remembering the "Product Development Life Cycle" at 1:44, please where was this mentioned?

    • @Ctang-
      @Ctang- Před měsícem

      i was thinking the exact same thing...

  • @emiolaodunayo440
    @emiolaodunayo440 Před rokem

    Please what did she call design without research, I don't the part I heard it from the video again.

  • @rafiyousif5523
    @rafiyousif5523 Před 7 měsíci

    Does anyone know what is the meaning of theoretical research?

  • @user-lo5wu5gi9z
    @user-lo5wu5gi9z Před 11 měsíci

    How we can get a certificate as a UX designer?

  • @vergify3329
    @vergify3329 Před 3 lety +3

    Hello sir, I want to join and attend all of the courses provided by you, but you have issues with payments with other banks..... I'm unable to make payment because you have just given access to only few banks .... Please resolve that problem A.S.A.P. because I don't want to miss out on your course and join the outdated ones.

  • @scott7385
    @scott7385 Před 2 lety +1

    I just got to this part and I feel blind-sided. Interviews? Release forms? Gift certificates? I thought this was going to be hypothetical and I don't even know where to start.

    • @shawnieleaf2277
      @shawnieleaf2277 Před rokem +1

      These deal with the day to day reality of doing research.
      Having some experience in this field (of research, generally) helps. If you are going to college, I would highly suggest trying to be an research assistant to get familiar.

    • @scott7385
      @scott7385 Před rokem

      @@shawnieleaf2277 I posted this a year ago.

  • @-aris-an
    @-aris-an Před 17 dny

    🤗

  • @professordrabhijitsayamber2299

    Om pure

  • @pmrfk
    @pmrfk Před 2 lety +1

    I did not get 4 research methods. Interviews, Surveys, Usability studies and ?

    • @mp11195
      @mp11195 Před 2 lety +3

      KPI's as post-launch usability studies.

    • @ashishchadha7274
      @ashishchadha7274 Před 2 lety +3

      Primary research methods shared are surveys, interviews, usability studies
      - **interviews** are used to collect people’s opinions, thoughts, experience & feelings. Use them when you require a detailed response. Open ended questions that makes user speak. Understand what users think and why.
      - **surveys** are used in order to understand what most people think about a product. They come handy once you have a basic knowledge about the user’s pain points & want to solidify that. Lack of in-depth feedback could be a problem.
      - usability study is used to discover pain points with the prototype before shipping it to the public. You can also interview users after **u.study** to better understand the problem and improve the UX.
      Secondary research methods such as literature review ie articles, reports, trying out similar apps so that you can understand the domain.

  • @professordrabhijitsayamber2299

    Om shanti

  • @cocomari270
    @cocomari270 Před 2 lety

    6:37

  • @lucyfromseventeenth
    @lucyfromseventeenth Před 2 lety

    She needs to slow down the pace lol. This video is longer than 20 mins since I keep having to go back to what she said.

  • @rizwanakarizzy8771
    @rizwanakarizzy8771 Před 2 lety +16

    Why is this girl talking like a robot? Did no one do ux research on this, she’s not making it easy to learn, its hard to listen to her.

    • @Gazzber
      @Gazzber Před 2 lety +2

      Teleprompter

    • @alexaale5103
      @alexaale5103 Před 2 lety +3

      1,25 speed makes her alive a bit

    • @citroneta
      @citroneta Před 2 lety +14

      Check your bias :)

    • @warsinosino5213
      @warsinosino5213 Před 2 lety +13

      English is not my first languages. And actually the way she talk is quite comfortable to hear for me

    • @renzo5311
      @renzo5311 Před rokem

      @@citroneta LOL

  • @amontot4207
    @amontot4207 Před rokem

    bet you thought about this comment" the second lady is really pretty"