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7 Day Email Nurture Automation Sequence
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- čas přidán 6. 08. 2024
- Try a better email marketing platform - www.marketing360.com/nurture
In this video, we break down a 7 day lead nurture email sequence triggered off the submission of a lead form.
Content tips: Be personable, conversational and natural. Keep short and punchy. Remember, most people only read the headlines.
Email 1: Sent Right away: Set expectations - send thank you for your interest and next steps / what to expect
Email 2: Sent Day 2: Build trust - why customers choose us, reviews, what customers are saying
Email 3: Sent Day 4: Why you - what makes you different, why customers choose you, how do you compare to the competition, your story
Email 4: Sent Day 7: Create urgency - offer discount or promotion or something to create urgency to start
Note - If at any point the lead converts, the journey should stop.
Don’t have a good email automation tool? Try Marketing 360. You can create beautiful emails and automation journeys. Plus, it all connects to your website and CRM!
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THE MOST HELPFULL VIDEO ON THIS TOPIC...THANK YOU MY FRIEND!!
Awesome! That's great to hear.
thank you!
You're welcome!
thankk youuu
You're welcome!
This is such a boring subject and you made it so easy to follow through , thank you i apreciate you 🌹
You are so welcome!
Thanks MK3
Any time!
Cool video. Should the nurturing e-mails be in all text, just a video, or a combination?
Test out different variations and see what works best! We've found that dynamic, engaging emails tend to work better than straight text.
Can you please make a video on the sales email sequence...
Good idea! I'll add it to the list.
@@Marketing360 it would be great if you can make a video regarding MailChimp and another autoresponder as well (like basic to advance about xyz autoresponder)
Is there anything that gives actual verbiage? I think the wording is my issue. I've had a email sequence for over a year, no one purchased yet 😢
It could be anything from the quality of the list to the content to the ask to the offer and anything in between. I recommend a/b testing different designs, copy, and CTAs to see what resonates.
in each of these emails are we upselling offering the service?
Not necessarily. If every email is a sales pitch it becomes easy to ignore or could drive unsubscribes. That being said, always test! You may find that a specific sales cadence works for your audience.
@@Marketing360 Thank you for taking the time to reply. I'm working on allof my sequences and am finding it hard to integrate. So i am sending broadcasts and new emails are added to my list, they should be exclused from the broad casts?
What about clothing brand??
Super important!
@@Marketing360 so what are they supposed to be and what platform should I use?
I get that it’s about revenue, earnings, and retention, but the words “nurture” and “automation” just seem like they should never be in the same phrase. Businesses are made of people. And for people. To solve problems or provide resources…
Automating nurture of a business relationship… just feels antithetical and confusing.
It feels like it’s more for you and saving your business’s time and money than it is about investing in the relationship.
I’m sure it works because so many sellers use these types of template programs… but if your business requires that much client or customer massaging into a sale… maybe we should put that time into improving our service or cutting the products that need that level of support to begin with?
Creating product or service packages that don’t require client or customer hand-holding or driving to fly off the proverbial shelves.