Behind the brand: Maximilian Raynor

When scrolling through Maximilian Raynor’s Instagram your first thought probably isn’t that he got into Central Saint Martins on his third try, but believe it or not, it’s true. On a mission to succeed with his childhood wish, he now has clientele all around the world. So how did he get here? Who is his inspiration? What is the vision for his namesake brand?
_shift sits down with the designer himself to find out.
CREDITS
Subject: Maximilian Raynor
Interviewer & creative director: Mathilda Niclazon
Videographer: Sandra Utby
Music: Karl Casey