These Social Media Platforms are Losing Steam?📉🤯 | Is Gen-Z taking over social media trends?

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  • čas přidán 31. 05. 2024
  • Let's talk hard data and review the 2023 global social media trend report courtesy of today's sponsor, HubSpot!
    Check out the trend report yourself from HubSpot! Inform your strategies with these 2 FREE resources here ⏩ Social Media Trends 2023 Report: clickhubspot.com/millie-smtr2023 AND State of Social Media 2023 Blog Post: clickhubspot.com/millie-sosm2023
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    TIMESTAMPS
    00:00 Intro
    00:15 Which platforms have been gaining traction?
    00:54 Which platforms are losing steam?
    02:16 Social media trends among US Adults
    03:26 Social media trends among GenZ
    04:07 Millenials vs GenZ
    04:51 Top reasons each app is used for
    08:03 Sponsor
    08:57 What trends should you keep an eye out for?
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Komentáře • 242

  • @MillieAdrian
    @MillieAdrian  Před rokem +7

    Inform your social media strategies with these 2 FREE resources here ⏩ Social Media Trends 2023 Report: clickhubspot.com/millie-smtr2023 AND State of Social Media 2023 Blog Post: clickhubspot.com/millie-sosm2023

    • @jacklinendep7259
      @jacklinendep7259 Před rokem

      I am loosing steam. I do wedding decor, trying to figure out where the brides to be hang is like finding needle in a hay stack huh! thanks for the helpful tips though

    • @Ladyrosieparks
      @Ladyrosieparks Před rokem

      Is this obsolete if TikTok is banned and Meta platforms no longer have to compete with short form videos though?

  • @DITTOE
    @DITTOE Před rokem +59

    I started posting again on facebook and was surprised how many people are still using it and it's real organic people not influencers, not gen Z who are onto a new trend every other day.

    • @SaiyanShinobi
      @SaiyanShinobi Před rokem +3

      also bots, bots, and also bots. 🤖
      for me, it's a cesspool we all seem to keep for either memes and/or keeping family off my "real" social media lol

    • @misswomble
      @misswomble Před rokem +2

      Facebook stats are always my highest.

    • @SauceBlob
      @SauceBlob Před rokem

      I get zero views on Facebook but CZcams is cool.

  • @Hel0jen
    @Hel0jen Před rokem +4

    Most surprising thing for me is that Gen Z is using facebook PERIOD. Thought facebook died like 5 years ago

  • @natasha.elaine
    @natasha.elaine Před rokem

    I trying to “get some steam” and I’m so glad I found you and your channel. Subscribed!

  • @CassandraHirvec
    @CassandraHirvec Před rokem

    I'm not losing steam! Your videos are majestic! Thank you so much Millie!

  • @jessiemedinaofficial
    @jessiemedinaofficial Před rokem

    Hey Millie, just discovered you through suggest and wanted to say that I loved the way explained things in this video and how it was no BS and very straight forward. I also loved your personality. Just subscribed. Keep these coming! You're awesome. ❤

  • @user-pi6zv1cp6q
    @user-pi6zv1cp6q Před rokem

    I am not losing steam!! Thank you so much Millie! I am a new subscriber and I enjoy learning from your videos! Really helps me know what to do when sharing my business.

  • @lombardinicole
    @lombardinicole Před 10 měsíci +9

    Interesting stats Millie! I've also noticed how short-form video content is really taking off. I've been using boost app social to create some rad reels and stories. It's like it's built for this era of social media.

    • @edward.collins
      @edward.collins Před 10 měsíci

      been using it too. It’s made my social media presence so much better.

  • @braedondavies9592
    @braedondavies9592 Před rokem

    Loved the different aspects that you've considered. Great video!

  • @Lamajurdi
    @Lamajurdi Před rokem

    I have to say! I love you ur content! Thankyou for updated info always

  • @MrSanJose420
    @MrSanJose420 Před rokem

    Great post and info. I loved the content..thank you.

  • @yemokocooking
    @yemokocooking Před rokem +2

    I'm not loosing steam. Such a great video thanks for sharing

  • @FoundationBibleStudies

    Thanks Millie, I've heard about you from Sean Cannell, you're definitely as helpful as he says.😀

  • @jjarvmusic
    @jjarvmusic Před rokem

    I'm not loosing steam!! so appreciate how you bring all of this incredible info to us each week!! bless ya

  • @ninaninabonita
    @ninaninabonita Před rokem

    this is top notch content; I especially loved the stats...made me rethink which platforms I should use for what 🙏🏽

  • @simonfernandes6809
    @simonfernandes6809 Před rokem +1

    Damn, I'm Gen X - the internet and social media came into EXISTENCE during my lifetime. It's a wild ride.

  • @HairyTaleFarm
    @HairyTaleFarm Před rokem +6

    I'm so new and still trying to "get steam". LOL. Thank you for all you teach! I'm a Gen X but love the energy of the younger generations. Not to mention I love how brilliant you are. I'm learning while trying to survive my day job, so a little slow going. You help me learn and keep me motivated!

    • @MillieAdrian
      @MillieAdrian  Před rokem +1

      Ahhh I loved seeing this comment! 😭 So happy I can create content that helps you learn at whatever pace you need 🤗🧡

  • @AnimeAlchemistCafe
    @AnimeAlchemistCafe Před rokem +5

    I'm not losing steam! Love you, Millie, you are fantastic and so much help. I appreciate all you do and the work you put into this.

    • @MillieAdrian
      @MillieAdrian  Před rokem

      Thank you so much, Isabella! Love you right back. :)

  • @scott.skates
    @scott.skates Před rokem +1

    This is helpful as a genx who has white labeled video content for brands for years. I now want to actually be the content and build my own brand around it. This report is going to be helpful, thanks for the video subscribed! Great work!❤

  • @humanbeing8553
    @humanbeing8553 Před rokem +3

    I’m not losing steam ♨️! Easily one of the most informative videos I’ve seen lately, thank you Millie!

  • @SiCFriendClan
    @SiCFriendClan Před rokem +1

    Great video!

  • @UEjiofor95
    @UEjiofor95 Před 11 měsíci

    I’m not losing steam ♨
    very informative video!

  • @karmasbeautyLv
    @karmasbeautyLv Před rokem

    I'm sure you get told this a lot but thank you for being you an having the patience and for being so happy when you talking!!!!

  • @WealthandEducationlnc
    @WealthandEducationlnc Před rokem +2

    Thanks Millie for new tips love it keep going Millie!🔥🫶🏽 I ain’t losing steam 📊

  • @AsadDelRey
    @AsadDelRey Před rokem +1

    Great vid. I’m only on youtube so luckily I’m safe for now lol.

  • @SharleneKirsch
    @SharleneKirsch Před rokem

    This was so comprehensive and loved the additional breakdown of why people used each app. Great job Millie as always!

  • @Meaghan_247
    @Meaghan_247 Před rokem

    Awesome info! Thank you for keeping us on track!

  • @alexhobcraft1485
    @alexhobcraft1485 Před rokem

    I'm not losing steam! Awesome stuff!

  • @rexskitchen4544
    @rexskitchen4544 Před rokem +2

    I finally got to be the first to “like” one of your videos!! Whohoo! You’re very good at elaborating and I always say, “knowing is half the battle” so thanks for giving us a helping hand and sharing this content! 🤘🫶

  • @AugustineMendoza
    @AugustineMendoza Před rokem +1

    This video is SO helpful for me as a creator! Thank you for boiling down the content for us. So great!

    • @MillieAdrian
      @MillieAdrian  Před rokem +1

      Thanks Augustine 😁😁💪🏽💪🏽

  • @tropistan7735
    @tropistan7735 Před rokem +2

    You post hands-down the most useful and educational videos on social media. I found your channel over a year ago and no one I've come across since provides the kind of info and content you do. And your presentation is engaging?!
    I've watched a lot of these channels over the years and my grumpy a*s often complains that there is a lot of rehashing of the same (often outdated) info.
    Keep up the amazing job.

    • @MillieAdrian
      @MillieAdrian  Před rokem +1

      This is literally the nicest comment I've ever gotten😭😭😭 I really try to communicate content in a concise, clear and fun way with information that ISN'T outdated, so it makes me so happy that people recognize that 🧡🧡😭😭

    • @tropistan7735
      @tropistan7735 Před rokem

      ​@@MillieAdrian Don't cry! Lol. Praise 100% well-deserved. And that lip stain in the new video is different but absolute fire!
      (I've been told - often - I'm stingy with my compliments but when I do give one it means excellence 😅)

  • @KordTaylor
    @KordTaylor Před rokem

    Your analysis is great I think. There are a lot of levers here. 👏🏻

  • @dianalopez5023
    @dianalopez5023 Před rokem

    I’m not losing steam! 🔥‼️Thank you for all your valuable content Millie!

  • @eleganteventsspublicrelations

    Thank you so much, Millie ❤️

  • @julia.arling
    @julia.arling Před rokem

    Quiet interesting! Thank you for this video, Millie! (And really sympathic)

  • @brain4thoughts
    @brain4thoughts Před rokem +2

    Thanks for the info 👍didn't know this

  • @SamVanderWielen
    @SamVanderWielen Před rokem

    This is SO interesting to see. Thank you for sharing, Millie! 🙌 I’m not losing steam 😉

    • @MillieAdrian
      @MillieAdrian  Před rokem +1

      You are welcome! Keep up the strong work, Sam! :)

  • @shallandoshallan2638
    @shallandoshallan2638 Před rokem

    Thank you Millie 🌹🌹

  • @AlandraLP
    @AlandraLP Před rokem

    I'm not losing steam ♨And thanks for sharing! So much input but definitely worth to know!

    • @MillieAdrian
      @MillieAdrian  Před rokem

      YAY! I am so glad it was helpful for you Alandra! :)

  • @mohamedhassan7957
    @mohamedhassan7957 Před rokem

    Great breakdown Millie! Thank you!!

    • @MillieAdrian
      @MillieAdrian  Před rokem

      I am so glad! Thank you for the encouragement, Mohamed!

  • @aohamer
    @aohamer Před rokem

    Super helpful 👌🏾 I'm not losing steam 😉 Thanks much!

  • @Kakibot
    @Kakibot Před rokem

    Millie you are a godsend with all this AMAZING DATA! Fascinating stuff!!

  • @ryanmurphy7476
    @ryanmurphy7476 Před rokem +2

    I'm not losing steam! Great video, THANKS!

  • @musicallinda21
    @musicallinda21 Před rokem

    I’m not losing steam! Thank you Millie hahah twitta😂😂😂 I lost it😂😂😂

  • @jakerfilms6948
    @jakerfilms6948 Před rokem

    Love your content. Not losing steam.

  • @monipaintswithdiamonds

    Im not losing steam♨️ I’m so glad that I came across your channel. Im a new subbie and the information that you provide is so valuable and easy to understand. Thank you so much❤

    • @MillieAdrian
      @MillieAdrian  Před rokem +1

      YES Moni! :) Thank you so much fo the love and encouragement!

  • @Victoriakerin
    @Victoriakerin Před rokem +1

    This was so interesting. I loved all the information. ❤

  • @kendrickeraart
    @kendrickeraart Před rokem

    Not losing steam here!

  • @ymvtech
    @ymvtech Před rokem

    Pretty and brilliant. Thanks for the gems :)

  • @ThewellbeingCompany
    @ThewellbeingCompany Před rokem

    I'm not losing steam 😍 This was so helpful. Looking forward to the CZcams video. Thank you

  • @claireyj
    @claireyj Před rokem

    Brilliant video, thanks Millie!

  • @salaamajourney
    @salaamajourney Před rokem

    Great video and thank you! I’m not loosing steam!

  • @JentriQuinn
    @JentriQuinn Před rokem

    Very informative and helpful, thank you ❤

    • @mollymae__
      @mollymae__ Před rokem

      ᴛʜᴀɴᴋ ʏᴏᴜ ғᴏʀ ᴛʜᴇ ғᴇᴇᴅʙᴀᴄᴋ sᴇɴᴅ ᴍᴇ ᴀ ᴅɪʀᴇᴄᴛ ᴍsɢ ɪ ʜᴀᴠᴇ sᴏᴍᴇᴛʜɪɴɢ ᴛᴏ sʜᴀʀᴇ ᴡɪᴛʜ ʏᴏᴜ💯🥳

  • @Ro.Gue.Ish.
    @Ro.Gue.Ish. Před rokem

    “I’m not loosing ♨️” Thank you for this video!!! 😊

    • @mollymae__
      @mollymae__ Před rokem

      ᴛʜᴀɴᴋ ʏᴏᴜ ғᴏʀ ᴛʜᴇ ғᴇᴇᴅʙᴀᴄᴋ sᴇɴᴅ ᴍᴇ ᴀ ᴅɪʀᴇᴄᴛ ᴍsɢ ɪ ʜᴀᴠᴇ sᴏᴍᴇᴛʜɪɴɢ ᴛᴏ sʜᴀʀᴇ ᴡɪᴛʜ ʏᴏᴜ💯🥳

  • @ariaminx8483
    @ariaminx8483 Před rokem

    I'm not losing steam ♨... Your videos are very insightful. Thanks for the great content! ☕😏

  • @hourglass8450
    @hourglass8450 Před rokem

    After starting data science course... these videos are getting interesting

  • @DiaDornyai
    @DiaDornyai Před rokem +7

    I'm not losing steam ♨, Millie! 😎 Many thanks for all the useful info! Valuable content, as always!

  • @Iammattjupp
    @Iammattjupp Před rokem

    Thanks for sharing those stats! Great video

  • @NathanAponte
    @NathanAponte Před rokem

    What do you use to edit your videos?

  • @misswomble
    @misswomble Před rokem +3

    Never heard of bereal

    • @mollymae__
      @mollymae__ Před rokem

      ᴛʜᴀɴᴋ ʏᴏᴜ ғᴏʀ ᴛʜᴇ ғᴇᴇᴅʙᴀᴄᴋ sᴇɴᴅ ᴍᴇ ᴀ ᴅɪʀᴇᴄᴛ ᴍsɢ ɪ ʜᴀᴠᴇ sᴏᴍᴇᴛʜɪɴɢ ᴛᴏ sʜᴀʀᴇ ᴡɪᴛʜ ʏᴏᴜ💯🥳

  • @TeraGreene1
    @TeraGreene1 Před rokem

    I’m not losing steam and this was a perfect , informative video. Thanks!

    • @mollymae__
      @mollymae__ Před rokem

      ᴛʜᴀɴᴋ ʏᴏᴜ ғᴏʀ ᴛʜᴇ ғᴇᴇᴅʙᴀᴄᴋ sᴇɴᴅ ᴍᴇ ᴀ ᴅɪʀᴇᴄᴛ ᴍsɢ ɪ ʜᴀᴠᴇ sᴏᴍᴇᴛʜɪɴɢ ᴛᴏ sʜᴀʀᴇ ᴡɪᴛʜ ʏᴏᴜ💯🥳

  • @carlavandewall
    @carlavandewall Před rokem

    I’m not losing steam ♨! Also just want to show you some love and thank you for your brilliant content time and time again (finding it relevant and valuable, even all the way from South Africa). Came for the content, stayed for the Millie🤩🥰 Love ya!

    • @MillieAdrian
      @MillieAdrian  Před rokem +1

      Woot woot!! Thank you so much for the love, Carla.

  • @goldysalomon
    @goldysalomon Před rokem

    Not loosing steam, thanks Millie.

  • @SolJosie
    @SolJosie Před rokem

    im not losing steam. I love how your videos are educational but still entertaining. Thanks for sharing awesome content!!

    • @MillieAdrian
      @MillieAdrian  Před rokem

      Thank you so much Josie 🤗🤗 I try to keep learning fun 💪🏽💪🏽

  • @colorsofheartlucie
    @colorsofheartlucie Před rokem

    I'm not losing steam, now I know what I'll be doing all week 😁 very useful, thank You! 🤗

  • @itslucakoala
    @itslucakoala Před 11 měsíci

    really appreciate u. constant sfx pops make it really hard to listen tho 🙁

  • @joannewilson7523
    @joannewilson7523 Před rokem +1

    love this

  • @b.allanjewelers548
    @b.allanjewelers548 Před rokem

    I'm not losing steam. I always enjoy your content. Thank you.

  • @bigbanknewyork3655
    @bigbanknewyork3655 Před rokem

    Impressive info. Great work!

    • @MillieAdrian
      @MillieAdrian  Před rokem

      Thank you so much! :)

    • @bigbanknewyork3655
      @bigbanknewyork3655 Před rokem

      @Modern Millie Launching a strong social media competitor soon. If you're interested in possibly working with us I will gladly send you our email address.

  • @goldoozaru
    @goldoozaru Před rokem +1

    that bling yo!

  • @GP12202009
    @GP12202009 Před rokem

    Not losing steam ❤ love ur vids

  • @togethertoeat
    @togethertoeat Před rokem

    Thanks for sharing as always Millie! Would be amazing if you could do a more in depth video on building a community sometime? 😬

    • @MillieAdrian
      @MillieAdrian  Před rokem +1

      OOO! Love that idea! Do you have a specific platform you're interested in hearing about or just in general?

    • @togethertoeat
      @togethertoeat Před rokem

      @@MillieAdrian just in general and your recommended channel for building a community and how would be amazing! 🤍

  • @mariamayub212
    @mariamayub212 Před 9 měsíci

    I have six different Facebook communities that I'm running and two of them are quite large or growing while the others I haven't been able to grow. I'm actually Gen x so I need to learn a lot of the stuff cuz I'm used to having a website and developing content on a static page, although I've been using social media forever but I'm still new to the tags and trying to learn all these other things as I have a CZcams channel for the Madonna fan club that I run and have been running since 1991 when it was in print form. So community is everything that I'm about! But I'm still not somebody who uses stories cuz I like to write long posts that's the writer in me LOL anyway, this is great information!

  • @creativelifeschool
    @creativelifeschool Před rokem +1

    I'm not losing steam

  • @yumitanaka-ei9vp
    @yumitanaka-ei9vp Před rokem

    I'm not losing steam! Thanks again for a great video :)

  • @portablemanmedia
    @portablemanmedia Před 10 měsíci +1

    Whats the five year trend? One year seems a small sample size. Yes, I understand 5 years is an eternity online, but what other variables can they break down? Gender, Race, Nationality? Those generational tags seem kind of arbitrary and more of a marketing gimick.
    Great job, Millie. Love your content and inspiration. Cheers.

  • @Igweocha_emeghe1
    @Igweocha_emeghe1 Před rokem

    I am not losing steam. Thanks for sharing.

  • @LifewithMar
    @LifewithMar Před rokem

    I'm not losing steam! This was a really great video and breakdown, interesting to see where everyone is hanging out + why.

    • @MillieAdrian
      @MillieAdrian  Před rokem

      Thank you so much, Marlene!! I am glad you found it beneficial.

  • @viralbuthow000
    @viralbuthow000 Před rokem

    Very interesting stuff here

  • @SplashReact
    @SplashReact Před rokem +1

    Hi , how do I get started on how to create a CZcams channel

  • @TheSwishPOP
    @TheSwishPOP Před rokem +2

    I've never even heard of BeReal before LOL

    • @MillieAdrian
      @MillieAdrian  Před rokem +1

      Haha! :) There are so many!

    • @TheSwishPOP
      @TheSwishPOP Před rokem +2

      @@MillieAdrian Well I feel like a lot of these new Social Media platforms also live and die in the US. The rest of the world doesn't necessarily use them

  • @VanessaCarreiroAmaral
    @VanessaCarreiroAmaral Před rokem +3

    Facebook is still a thing for me. I have a pretty active community there but also on LinkedIn. Thanks for the content, Millie. Awesome as always. 😊❤

    • @MillieAdrian
      @MillieAdrian  Před rokem +1

      Wow that is awesome, Vanessa!! :) You are welcome.

    • @VanessaCarreiroAmaral
      @VanessaCarreiroAmaral Před rokem

      @@MillieAdrian and I hope you're doing better. I saw that you replied on a IG Story but when I got there it was after the 24 hours. 😅

  • @Googaify
    @Googaify Před rokem

    Hi Millie, what social media platforms would you say are the easiest to grown on for new accounts in 2023?

  • @KarenMarieBeyond
    @KarenMarieBeyond Před rokem

    I’m not losing steam. Great info

  • @onlypescador
    @onlypescador Před rokem

    I love you Millie

  • @JohnRobinson-iq4gp16
    @JohnRobinson-iq4gp16 Před rokem

    Hey! How to find a job as an SMM manager with little experience? All clients want very experienced and professional experts on their projects.

  • @EmmaGregory-is3qx
    @EmmaGregory-is3qx Před rokem

    How often do you need to launch new promotional posts in advertising?

    • @mollymae__
      @mollymae__ Před rokem

      ᴛʜᴀɴᴋ ʏᴏᴜ ғᴏʀ ᴛʜᴇ ғᴇᴇᴅʙᴀᴄᴋ sᴇɴᴅ ᴍᴇ ᴀ ᴅɪʀᴇᴄᴛ ᴍsɢ ɪ ʜᴀᴠᴇ sᴏᴍᴇᴛʜɪɴɢ ᴛᴏ sʜᴀʀᴇ ᴡɪᴛʜ ʏᴏᴜ💯🥳🎉

  • @kumoitojp
    @kumoitojp Před rokem

    Great vid. Got to end. Steam. 12:06

  • @Chasshepb
    @Chasshepb Před rokem +1

    I’m not losing steam!

  • @tishspirationstation2845

    I would be curious to know where Telegram rates on this review.

    • @MillieAdrian
      @MillieAdrian  Před rokem

      Oh, great point! Thank you for bringing this into the discussion. :)

  • @AlmodovarD
    @AlmodovarD Před rokem

    I’m not loosing steam. 🙏🏼

  • @kampaisugai
    @kampaisugai Před rokem

    "I'm not losing steam ♨️!" 😎 Great video Millie! It's so fascinating how platforms are trending in society today. Who knows what it'll be like in the next 5 years 🤷‍♂️

    • @MillieAdrian
      @MillieAdrian  Před rokem +1

      Thank you so much, Kampai!!! :) You are so right.

  • @chadwithautism
    @chadwithautism Před rokem +3

    My audience prolly thinks social media is trash

  • @cxa011500
    @cxa011500 Před rokem

    I've never heard of BeReal before this video 🤔

  • @stefaniecuadra2582
    @stefaniecuadra2582 Před rokem +1

    so how can you grow on IG based on this info? seems the hardest

  • @lovesdogs51
    @lovesdogs51 Před rokem

    Not losing steam. Although, I still think, even with trends, knowing where your audience hangs out is better information to your niche than huge trend swings. For me, I create content for homeschoolers. My demographics are main women (89%) and men (11%) with ages in the 32-45 range. Most of my audience is hanging out on FB (in groups) and IG. I tried targeting in TT, but I couldn't gain traction like I could on the other platforms. I could get views, but it wasn’t translating into web click throughs at the same rate as IG or FB. I absolutely love these videos to keep in the back of my mind what Gen Z is focusing on. They will be my target audience in a few years, so knowing where to piviot will be vital. Thanks! I LOVE a good numbers/trends videos. ❤️

    • @MillieAdrian
      @MillieAdrian  Před rokem

      Oh ABSOLUTELY!! I am so glad that you found this helpful. :-)

  • @BellaCovington
    @BellaCovington Před 6 měsíci

    I only use Twitter, Pinterest and CZcams. Deleting Tiktok in 6th grade was probably the best thing I did for myself after seeing all the crazy loons that have joined now. I used to have Snapchat in 4,5 and 6th grade but stopped using it and not many people use it anymore. I just recently made a Twitter and Pinterest account this year.

  • @courtcrea.
    @courtcrea. Před rokem

    I really don't understand how Twitch is getting an increase. Don't they take a big cut of Twitch affiliates and partners?

  • @OneStopDragonShop
    @OneStopDragonShop Před rokem

    I’m not losing steam! ♨️

    • @mollymae__
      @mollymae__ Před rokem

      ᴛʜᴀɴᴋ ʏᴏᴜ ғᴏʀ ᴛʜᴇ ғᴇᴇᴅʙᴀᴄᴋ sᴇɴᴅ ᴍᴇ ᴀ ᴅɪʀᴇᴄᴛ ᴍsɢ ɪ ʜᴀᴠᴇ sᴏᴍᴇᴛʜɪɴɢ ᴛᴏ sʜᴀʀᴇ ᴡɪᴛʜ ʏᴏᴜ💯🥳🎉

  • @Video_Hamster
    @Video_Hamster Před rokem

    Thanks Millie, super interesting video. I'm wondering where twitch falls into the trend. Have you ever considered starting a twitch account?

    • @MillieAdrian
      @MillieAdrian  Před rokem

      YAY! I am glad you think so.
      Hmmm, this is such a great question. Thanks for bringing it into the discussion!