A checklist for buyers: AI-based services in market research
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- čas přidán 9. 05. 2024
- Join us at Live with Dan for a special episode to discuss the pros and cons of AI-based services in MRX, along with all the insights from ESOMAR's new report.
After an in-depth reading of the ESOMAR report, we are essentially looking at 3 key themes. What ESOMAR is really asking organizations to do is to answer 3 questions all of which are pivoted in the notion of ‘Trust’:
Do you trust the company supplying AI solutions?
Do you trust the process company used to build their AI products?
Do you trust that your data will be protected? - Zábava