Hellmann’s - Mayo Cat ft. Kate McKinnon (Unilever, Super Bowl 2024) long version

For the 2024 Super Bowl, Unilever's Hellmann's collaborated with openly gay actress Kate McKinnon for the "Mayo Cat" story.
There is also a
* teaser: • Hellmann’s - Mayo Cat ...
* short version: • Hellmann’s - Mayo Cat ...
The number of rainbow-colored commercials during the Super Bowl went down from 9 in 2020 to just 3 in 2024. This can be attributed to the growing, semi-organized transphobia and increasing polarisation in the US. Read my article "Super Bowl Ads: What Would Jesus Do?": www.ilovegay.net/super-bowl-a...
Unilever has a long and solid history of "Marketing the Rainbow". Read my article on fmcg here: www.marketingtherainbow.info/...