How To Improve Results With Performance Max Campaigns - Google Ads Guide - Performance Max Tutorial

Try these 3 Performance max strategies in your google ad account to improve the results you're seeing.
My Google Ads Agency: www.adroar.co.uk/
Instagram: / paaatch_
Twitter: / patchwc
Join my Discord: / discord
Aftersell: start.aftersell.app/join?via=...
-------
Must have Shopify Apps:
Join Admitad (Earn commission on AliExpress orders): store.admitad.com/en/promo/?r...
Loox Reviews App: loox.io/app/patch
--------------------
Google ads has become a main revenue driver for my shopify dropshipping stores. Most of my videos will be google ads related. #shopify #shopifydropshipping #dropshipping #googleads

[@PPCAdEditor]

Clarity at its finest! Thank you for simplifying the process.

[@objetivoganar]

Thanks, great video and great pmax advice

[@kevinwedin4293]

Hi! At 10.39 you talk about when you're having 100+ products. Do you suggest having, in this example, 5 asset groups for Leggings and 5 asset groups for Sport Bras in the same campaign? Or do you mean having a seperate campaign for each product type?
As well - what would you recommend when having a sale period? Say that I have Leggings (non sale) in one campaign with a certain goal - and then have Leggings (sale) in another campaign with a different goal? They would share very much the same signals I think?

[@stevenung549]

Hey Patch, great video this is the first one I've watched from you.
I've got a 7-figure store with 200+ products. When you mention splitting asset groups by different products, do you mean creating a separate PMAX campaign for each one?

[@Paaatch]

Hey sorry for the slow reply.
I only make new PMAX campaigns if a particular product / collection has either a drastically different break even point. Or has a different selling price. E.g a high ticket product PMAX.

[@jamiekoh6113]

Performance Max has saved my agency. The only bottleneck I'm running into is trying it out for home service businesses in the USA. It brings in so many job seekers for some reason. Importaning a contact list for audience signal has been helpful and big revelation but still not perfect.

[@sean8238]

Do u recommend a certain amount of sales for a product before putting it in its own single product pmax campaign?

[@Paaatch]

I wouldn't say a specific number. More so about momentum. If something is getting consistent daily sales and a positive ROAS. It's worth testing in its own campaign

[@xseb8502]

You're spending over £1k per day with your US business, how many products has it took you to get to this sort of spend per day? I know it's more about keyword search volume, but very curious, i'm starting with around 30-40

[@Paaatch]

I have about 35 products currently active in the account. But i'd say about 5-7 account for 90% of the ad spend.

[@cartersmith8967]

what is the good aov should be in google ads/

[@Paaatch]

This is dependant on the products you are selling.

[@mundoanimalito8691]

I never had results with maximum performance with photos, videos and texts.
I've always had better results indicating target audiences or feeds alone.
Other networks continue to be rubbish for my niche