FOLLOW UP TIPS FOR AGENTS - Borino Real Estate Coaching
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- čas přidán 6. 09. 2024
- FSBORINO.COM - FOLLOW UP TIPS - Borino Real Estate Coaching.
What is the number one reason real estate agents fail in this business? Not enough motivated buyer and seller leads (because they don't have a prospecting system). Number two reason? Bad or no follow up with the existing leads they do have (because they don't have a follow up system). Learn in this Borino real estate coaching session what makes a good follow up. One most important factor that determines how long should an agent follow up with a prospect.
How many contacts it takes to convert a lead into a listing appointment. What is the minimum follow up frequency and how to keep in touch with motivated leads like FSBOs, expired listings, referrals, open house leads, online leads, and others. What makes follow up good and effective - and more.
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Contents of this real estate video:
So 36 let's say it's going to take a average so you gotta get 288 leads in 12 months so if I / 12 that means 24 leads a month or about one a day i'm doing more than that now okay then you're going to do better then your numbers will be better but this is your pretend weekend I'm going to Morgan sometimes 34 lead a brilliant do didn't keep doing it because the number one reason agent fail in this business is because they can make too much money I'm kidding is because they don't generate leads they don't have enough leads to work with that's why they go broke that's the truth so if you're getting three for good leads every day primo that step one step two is follow up with those leads good follow because majority of your comm conversion from a lead to an appointment will happen to follow and it can be just one follow-up call that can be just one letter or the expired package or it can be multiple you just don't know it just depends a lot of it depends on two things number one how intense the pain and pleasure is of the person you're talking to how intense is their desire to sell their motivation the more intense the shorter the follow-up the less intense longer it's going to take if ever your bullet is a good communicator is to determine who am i working with is this a hot motivated leet is it hot motivated lead that tries to disguise the fact that they're hot and motivated or is it a not motivated seller makes sense oh yeah alright so you follow up follow up follow to keep in touch they must hear from you one way or another using all channels email mail visit phone calls social media video at least every 14 days because after but about 23 and eight that's good and in some with somebody that's good event especially if it's hardly you might bump that up it just depends like I had a superhot expired where I knew these people hit the market very soon follow up even more frequently than that use your judgment ok but many was 14 days and then you start converting them into listings that's really the secret now the conversion it's a bell curve it's going to take between 5 and 15 contests the majority of your conversion will happen between follow-up five and follow-up 15 that would be and again your numbers will be different but it'd be pretty close i would be surprised it was way off it'll be about eighty percent of your conversion will happen between five and 15 contents with your leads ok ok including everything every piece of mail they get every time they hear from you in some some form count make sense yeah then once you keep in touch you set up systems you have a lead generation system and you already have that the beauty of the systems that you have you have the physical and the expired right for me or what do you have I just had to do one by your facebook ok good and working his balls right now is awesome if you have his boss in your area gold mine gold mine because at the end majority and this very slightly I don't know the exact numbers for your area but I would be surprised it was much off an excuse me seven out of ten will end up listing with an agent in less than two months those are national statistics i got back from Pittsburgh you have read that understanding you saw it yeah so you know that a big chunk of them will end up with an agent why not you where it's going to make a difference is how is your follow up with them are you bashing for the head or you call with him now you following the system so i know you're going to do the right thing with them okay yeah keep in touch keep in touch be helpful...
So when they say they already have a relationship with an agent who they like and trust, still follow up? I rather just move on to a better more qualified lead but interested to hear your thoughts, Borino. thanks!
Good question, Dan... Yes, I would still follow up. It is possible they do have a strong relationship with another real estate agent, but very often they only THINK they do. Or they just use it as a smoke screen to get rid of the sales people. So unless you're 100% sure you don't have a chance - FOLLOW UP.