Blue Ocean Strategy Part 01 | What's the major problem with the majority of the companies

Blue Ocean Strategy | Book by W. Chan Kim and Renée Mauborgne
Blue Ocean Strategy is a business strategy book by W. Chan Kim and Renée Mauborgne. It suggests that companies can achieve competitive advantage and grow their businesses by creating new market space, or "blue oceans," rather than competing in crowded "red oceans" where traditional industry boundaries exist.
In this video, I will explain the summary of the Blue Ocean Strategy Book. Blue Ocean Strategy has become a popular business strategy book, and many companies have adopted its principles worldwide.
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Transcription of the Video :
What's the major problem with the majority of the companies right now? Current markets are extremely flattered by the competition. Due to this, the profit margin is becoming smaller and smaller.
Let's assume the market to an ocean, and also let's assume an organization into a fish, so with the excess skin cut throughout the battle between the fish, what's going to happen? It's going to make the ocean break, so this is the definition of red ocean according to the book Blue Ocean strategy. Follow for more