How a $40,000 Swedish Carpet Is Made

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  • čas přidán 19. 09. 2018
  • In a Swedish coastal town, a small group of weavers create the most coveted carpets and tapestries in the world. Made is a series of short films that demonstrate how everyday luxury objects are made, and honor the process and artisans behind them.
    Video by Gloria Kurnik and Leila Hussain
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Komentáře • 500

  • @TheSvampen96
    @TheSvampen96 Před 5 lety +505

    I have one of these Märta mås carpets at home that my grandma bought like 50 years ago looks the same as it did 50 years ago. Its art that lasts through generations and outlives its owners over and over again.

    • @PierceyeG
      @PierceyeG Před 5 lety +53

      I think you stated it perfectly. Most people don't appreciate how long one of these will last. Literally for generations.

    • @azizithelethargic9229
      @azizithelethargic9229 Před 5 lety +15

      > implying that you don't have cats. 😂

    • @adamm.6386
      @adamm.6386 Před 5 lety +7

      As craftsman ship of this nature should.
      Of course there are carpets that are literal museum pieces because of their artistry and age. But unlike hers, where if you work hard enough and could invest in one, those are irreplaceable and priceless.

    • @TheSvampen96
      @TheSvampen96 Před 5 lety

      @@PierceyeG true works of art and history

    • @TheSvampen96
      @TheSvampen96 Před 5 lety +4

      @@adamm.6386 craftmanship is like annything i have ever seen. Got an offer from a friends dad in newyork for 12.000$ . Wouldnt sell it for the world.

  • @BholeBoy
    @BholeBoy Před rokem +4

    As a handmade rugs manufacturer based in India. I salute your efforts and work. Amazing work.

    • @papaboma8026
      @papaboma8026 Před rokem

      Hello bhai. I am african and i need you to come here for make rugs business, thank you for answer me

    • @asmaraimpex7119
      @asmaraimpex7119 Před rokem

      ​@@papaboma8026 , i can help you.

    • @papaboma8026
      @papaboma8026 Před rokem

      @@asmaraimpex7119 we can do this business in Congo? Together?

    • @papaboma8026
      @papaboma8026 Před rokem

      @@asmaraimpex7119 I am at Ottawa Canada now

  • @redyumi6441
    @redyumi6441 Před 5 lety +58

    Thank you mass production for allowing me to have a carpet in my room

  • @wakilinjogu1727
    @wakilinjogu1727 Před 4 lety +2

    the final product is amazing

  • @mayaehly5379
    @mayaehly5379 Před 5 lety +11

    the yarn closets are the most satisfying thing ive ever seen

  • @lexxosup
    @lexxosup Před 5 lety +296

    Crazy. Beautiful carpets, but I’ll stick with IKEA 😂

  • @ValdemarDeMatos
    @ValdemarDeMatos Před 5 lety +51

    Beautiful cinematography, editing and sound. And carpets :) Congratulations

  • @conformist
    @conformist Před 5 lety +35

    The carpets are beautiful. Would buy if I had the money.

  • @estbeta
    @estbeta Před 5 lety +1

    I really want one of those now. No idea why but I really want it

  •  Před 5 lety +22

    Hey, let's just embrace the variety.
    I think these are amazingly beautiful. I also think carpets from other countries are beautiful.

  • @bakavisnja
    @bakavisnja Před 5 lety +595

    They see divorces in the carpet,
    If my lover bought this carpet I would see divorce too

  • @uschilou
    @uschilou Před 5 lety +1

    Beautiful. LOVED seeing the variety at the end.

  • @ergosumadrieyl2927
    @ergosumadrieyl2927 Před 5 lety +1

    I’ve never been a carpet person but I loveeeee them. They’re so bright and the perfect sizes

  • @fabiohaddad2531
    @fabiohaddad2531 Před 2 lety

    It is Genial! Not only beautiful pieces but everything involved in production, hand made, the machinery, so organic and her final words "made to last". Amazing!

  • @darwot-9540
    @darwot-9540 Před 5 lety +5

    Truly the pinnacle of IKEA

  • @mohammadmiruka4963
    @mohammadmiruka4963 Před 5 lety +181

    I would rather lay the cash cash side by side with a protective shield mostly epoxy on top of it and walk on it everyday of my life 😌

    • @CannabisUseOnly
      @CannabisUseOnly Před 5 lety +11

      this guy gets it

    • @SudhanshuPathania
      @SudhanshuPathania Před 5 lety +23

      You'd still save 20k.

    • @Karl-xp2ny
      @Karl-xp2ny Před 5 lety +2

      great IDEA!!!!

    • @TheDarkPacific
      @TheDarkPacific Před 5 lety +4

      It would be pretty worthless. These carpets are only going to go up in price. Same as old ass Egyptian rugs go for 100k+

    • @mohammadmiruka4963
      @mohammadmiruka4963 Před 5 lety +7

      Traceur Snow well I'd rather walk on my money than spend it on something that no one will notice automatically, for they are just looking same as other carpets. My money will be an eye catcher. I might even get fame 😂😂 . But that carpet, is a big NO.

  • @yaumiltaufik9520
    @yaumiltaufik9520 Před 5 lety +7

    Wow... what a beautiful Carpet

  • @Roster141
    @Roster141 Před 5 lety +3

    if it flies , i'll buy one .

  • @Sasha-qf8eu
    @Sasha-qf8eu Před 4 lety +1

    The red carpet (the one in the thumbnail) is absolutely gorgeous! I would invest in one in a heartbeat if I had that kinda money.

  • @utabollmeyer.bildwebkunst

    What a beautiful video! Thank you.

  • @R4Ramit
    @R4Ramit Před 5 lety

    V gud work.awesum job Bloomberg..keep it up.i really like ur new MADE series👍👌

  • @Park2King
    @Park2King Před 5 lety

    It is always a real pleasure to see another of these "MADE" videos.

  • @mrnunez87
    @mrnunez87 Před 5 lety

    those carpets at the end looked nice

  • @-leopard700
    @-leopard700 Před 5 lety

    OMG....This is a work of art!!

  • @mao4324
    @mao4324 Před 5 lety +51

    But can it Fly....

  • @TsetsiStoyanova
    @TsetsiStoyanova Před 5 lety +577

    Why do they call it a carpet when its really a rug?

    • @alexwholland
      @alexwholland Před 5 lety +72

      Same thing, especially considering it's swedish

    • @AnaisAzuli
      @AnaisAzuli Před 5 lety +48

      As a Dutch person I also dont see the difference. Can you explain it for me?

    • @mikaelakattenbroek2037
      @mikaelakattenbroek2037 Před 5 lety +100

      @@AnaisAzuli there's only one word for a carpet/rug : matta, so since there is no difference in the Swedish language between a carpet and a rug it doesn't really matter (I'm also partly dutch!)

    • @andressosa7139
      @andressosa7139 Před 5 lety +9

      This was pretty interesting my ma always called a rug a carpet but in her native tongue there is only one word for carpet/rug

    • @mattg188
      @mattg188 Před 5 lety +30

      Isabeau in America carpets are rugs that are the entire floor (you can’t pick them up as it is the actual floor) and Rugs are what was in the video, something that you would put on top of the floor.

  • @Tetragnathidae
    @Tetragnathidae Před 5 lety

    Herregud, vilket drömjobb!

  • @fruitoson4227
    @fruitoson4227 Před 5 lety

    THIS CARPET IS A YEAR OF MY TUITION

  • @mknt5549
    @mknt5549 Před 5 lety +1

    Now that's art

  • @enricopersia4290
    @enricopersia4290 Před 5 lety +3

    Now I can't afford those carpets but in the future who knows, they are really beautiful

  • @Shimkusnik
    @Shimkusnik Před 5 lety

    Thanks for a n awesome video! Would love to get one

  • @asudesuyara3660
    @asudesuyara3660 Před 5 lety +22

    They should do a documentary on Irani and Turkish carpets.

  • @laughablevlogs8599
    @laughablevlogs8599 Před 5 lety

    What a great video :)

  • @imalimabeanyay
    @imalimabeanyay Před 5 lety +1

    This reminds me of when I was 7 and told my 4 year old sister at 2 am to pour ink in the fan.
    Full story:
    It was 2am and my sister had migrated into my room and did not want to go to sleep. I don't know why I didn't get my grandparents but they locked their door at night cause they were trying to get my sister to sleep in her own bed. She had gotten bored and kept waking me up so at some point I gave her a clipboard a pen and a paper. She let me lie down for 20 seconds before I remember hearing her open drawers looking for I guess more paper. While she was in the drawers she found a bottle of ink you are supposed to use to wet a realtors stamp pad. She started finger painting on the paper and clipboard. I tried to take away the ink but she climbed up to the shelves I could put it on. She even started smearing ink on me. I saw that I had lost all control of the situation. I guess I surrendered to the whole ordeal though because I remember wanting to see what the ink would look like if you put blank ink on the center of a spinning fan. So I suggested to my sister that she pour a little on the fan. She loved that idea and poured almost half the little container in the first go. I got to see the reverse of what I wanted, kinda. Not fully satisfied I took a turn and tilted the fan over first and aimed for the center. We took turns for a couple more minutes before my grandma came out to check on us, probably not at all due to bad luck but more the copious amounts of laughter coming from my sister. As it turns out we ruined a $2000 Persian rug and stained every thing not covered in the entire room with tiny little black dots. It was pretty dense too.
    I had to do several chores including spend 2 years selling fruit from the trees in our backyard. We had a little stand on the side of the road every once in a while and sold a couple boxes of mandarin oranges, Fuji apples, persimmons, and other homegrown items from the garden. I got off easy though. Some of those speckles were still there 8 years after we moved.

  • @dancingblue608
    @dancingblue608 Před 5 lety

    The carpets are so beautiful

  • @ivanhendr
    @ivanhendr Před 5 lety +687

    It's 40K because it's made by Swedes. Go look for Persian or Turkish or Armenian's.

    • @oltedders
      @oltedders Před 5 lety +65

      Or Chinese or Indians if you want a copy of this textile. Personally, I'll stick with the Iranian product.

    • @rifathossain8690
      @rifathossain8690 Před 5 lety +65

      Yeah. Absolutely, the product cost must be higher in Sweden due to the manufacturing overheads. At the same time this does not define the product quality. So Vanno is quite right. The buyers may look for the quality products with lesser price.

    • @Raziffalyan
      @Raziffalyan Před 5 lety +8

      buying this carpet is kinda like buying jeans (levi's) in europe than in US jaja.

    • @gfair2
      @gfair2 Před 5 lety +29

      The buyers *may* look, but they'll know it's never the same product. Just like I can go buy posters to put on my wall instead of art and pay $20 instead of $500. What you're missing is that this is a hand-crafted product by skilled artisans, and the patterns are unique. You can find similar elsewhere... but you'll never find the same pattern and quality and story. That's what the buyer gets.

    • @marcd7332
      @marcd7332 Před 5 lety +18

      vanno It takes one year of work to finish one, how much should they cost according to you, a clear expert?

  • @jakobpeters6068
    @jakobpeters6068 Před 5 lety

    Very impressive handcraft

  • @VarunaSingh89
    @VarunaSingh89 Před 5 lety +412

    erm I stil don't se the justification for the price. I get the craft but you could go any other parts of the world and see the same

    • @82ayalaj
      @82ayalaj Před 5 lety +36

      @@falloutboy1234512345 my thoughts exactly! Some of the most talented and humble people in the world have been doing it for generations. They just add a bunch of mumbo jumbo. Also, they're European which raises the demand.

    • @becool365
      @becool365 Před 5 lety +33

      Not oriental, the weave is too broad to be anything oriental. Most the oriental ones are actually not woven even, and made using millions of tiny knots, where every strand on the thick carpet is tied to a base by hand.

    • @CrystalStearOfTheCas
      @CrystalStearOfTheCas Před 5 lety +49

      ? It's a full woven carpet that takes hundreds if not thousands of skilled man hours.... I doubt there's many parts of the world where you could get a bespoke piece of art like that....

    • @MrSeniorify
      @MrSeniorify Před 5 lety +1

      Varuna Singh but it’s not the same?

    • @oltedders
      @oltedders Před 5 lety +5

      The Chinese could weave a virtually identical carpet that would cost 5% of the original. Only a rug expert would know the difference.

  • @sugallama
    @sugallama Před 5 lety

    they look like they really tie the room together

  • @CesarPantoja0
    @CesarPantoja0 Před 5 lety

    Those rugs, they really tie the room together

  • @PatrykPabo
    @PatrykPabo Před 5 lety

    very nice design and craftmanship but those price are just crazy

  • @luism2924
    @luism2924 Před 5 lety

    Nothing beats handmade

  • @dee_dointhings
    @dee_dointhings Před 5 lety +9

    That rug really tied the room together, did it not?

    • @aidanbeals5431
      @aidanbeals5431 Před 5 lety +1

      You missed the chance to use “knot”. Smh

  • @notyourbusiness2733
    @notyourbusiness2733 Před 3 lety +2

    Hand made, natural products used to make the rug, a year time frame from start to finish, the price is high but fair

  • @1hard2findbro
    @1hard2findbro Před 5 lety

    Fascinating 🤔

  • @kristine6996
    @kristine6996 Před 5 lety

    As a child I made my own little weaving painting. It is very relaxing work. 🏡

  • @radry100
    @radry100 Před 5 lety +56

    100$ at ikea

  • @doxariel
    @doxariel Před 5 lety

    Carpets are beautiful and underrated

  • @naybobdenod
    @naybobdenod Před 5 lety +32

    $40,000 lol.
    I wonder if the white wine trick works 😂😂😂😂😂😂😂😂😂😂😂😂

  • @solosoulet
    @solosoulet Před 5 lety +1

    beautifil crapets

  • @tannerkinkel3355
    @tannerkinkel3355 Před 5 lety

    These old ladies are hustlers 😎

  • @donshilo2024
    @donshilo2024 Před 5 lety

    Last year on our trip to Mexico. We found this indigenous people Mayan descendent. They make some beautifu pieces %100 hand made. For $300 to $500 dollars.

  • @persiansoldier749
    @persiansoldier749 Před 5 lety

    the best and most beautiful and famous carpet in the world persian carpet

  • @1rdn
    @1rdn Před 5 lety

    How much delay is there on the CZcams Bloomberg news livestream?

  • @experiment43
    @experiment43 Před 5 lety

    6 days from filming to post for this video, that’s amazing

  • @aidanhayes6676
    @aidanhayes6676 Před 5 lety +1

    This makes me want to buy one and I’m homeless

  • @fernandorm5317
    @fernandorm5317 Před 5 lety

    Hermoso!

  • @chrisdolan1683
    @chrisdolan1683 Před 5 lety

    What's the song playing in the very beginning of the video?

  • @tsipnarly2194
    @tsipnarly2194 Před 3 lety

    Will get at least one. My Style!

  • @TatianaBerkoh
    @TatianaBerkoh Před 5 lety

    Such a heavy task.

  • @bluephonixe7371
    @bluephonixe7371 Před 5 lety

    Please people I might be late to the comments any recommendations for buying carpet from carpet vista or Nian Tradings that’s sells carpets on line ,Thanks people.

  • @shinee_onew
    @shinee_onew Před 5 lety +1

    My type of carpet. Light with beautiful patterns

  • @hanaw4613
    @hanaw4613 Před 5 lety

    Thats crazy i have that type of rug and i didnt know

  • @XOPOIIIO
    @XOPOIIIO Před 5 lety +424

    Hand work in a rich country with a crazy tax sistem, no wonder it's so expensive.

    • @gfair2
      @gfair2 Před 5 lety +84

      No, it's expensive because it takes two people almost a year to build. The cost is largely the cost of the labour, but also the quality and craftsmanship.

    • @bryanmartinez6600
      @bryanmartinez6600 Před 5 lety +5

      @@gfair2 I'll just take one from Ikea ;-; and with those $40k buy myself a new F250

    • @gfair2
      @gfair2 Před 5 lety +1

      HERPY DERPEDY Does Ikea make decent-quality carpets? I'm looking for one.

    • @bryanmartinez6600
      @bryanmartinez6600 Před 5 lety

      @@gfair2 not sure we have only bought a desk since the nearest Ikea is 200 miles from us

    • @teddy9770
      @teddy9770 Před 5 lety +1

      @@johanwallberg6646 No, the crazy tax system can only exist because Sweden is a rich country.

  • @trevchumby
    @trevchumby Před 5 lety

    I just ordered 2. One for my downstairs WC and the other for my Shed

  • @moonmoon-fb4bg
    @moonmoon-fb4bg Před 5 lety

    The best thing was to see all that yarn organised colour wise..16k colours they have she says.. if only they could show the whole stock.. it would hv been magical.

  • @justicewarrior9187
    @justicewarrior9187 Před 5 lety +47

    Now make it with Indian wage slavery = max profits!!

  • @edricklawrenceong7776
    @edricklawrenceong7776 Před 4 lety +1

    I COULD buy this Swedish made carpet for $40,000...but then again, I could just fly to Persia on Emirates first class, stay at a luxurious 5 star hotel in the center of Tehran for 14 nights, have a personal chauffeur drive me around the whole 2 weeks, AND buy a similar carpet, all for less than half the price.

  • @truesaltyking
    @truesaltyking Před 5 lety

    do some news on sofa please.. i do love to learn about sofa furniture

  • @autobahn8345
    @autobahn8345 Před 5 lety

    @Bloomberg What is the Company called?

  • @the.danedaniel
    @the.danedaniel Před 5 lety

    Hey, liked the 'MADE' font. Which font is it ?

  • @aonutube
    @aonutube Před 5 lety +4

    I need that carpet .. put price labels in it, so my guest knows the exaxt price and I feel proud. Yeph, that's it

    • @bryanmartinez6600
      @bryanmartinez6600 Před 5 lety

      And hopefully it has built in WiFi

    • @asambi69
      @asambi69 Před 5 lety +1

      Have the Price woven into the carpet..Even better lol.

  • @alexandradun1953
    @alexandradun1953 Před 5 lety

    Wow

  • @freshbloominclothing
    @freshbloominclothing Před 5 lety +1

    0:57 I hope no one tries to get to know me through my (failed) DIY projects.

  • @bryanmartinez6600
    @bryanmartinez6600 Před 5 lety

    4:47 I hate those string ends always getting stuck on my vacuum

  • @LixarPlays
    @LixarPlays Před 5 lety

    you buy this 40k rug and then accidentally spill a drink on it the next day

  • @umarfarid1397
    @umarfarid1397 Před 5 lety

    I need buy my dream coffee maker

  • @shohistaahmedova5808
    @shohistaahmedova5808 Před 5 lety

    Come to Bukhara You will feel what is silk carpet is

  • @lukaskarlsson9143
    @lukaskarlsson9143 Před 5 lety

    Scandinavian design😍

  • @altamashansari3941
    @altamashansari3941 Před 5 lety

    Come to Bhadohi ( carpet city), India. It is the world's largest producer of carpets and rugs. Variety of carpets manufacturers here.

  • @mackenziebowker8956
    @mackenziebowker8956 Před 5 lety

    I want to work there

  • @SuperChi11
    @SuperChi11 Před 5 lety

    You could remodel and furnish an entire house for $40k.

  • @MrPrentissDJones
    @MrPrentissDJones Před 5 lety +2

    Just beautiful, I wish more people sought after things such as this. Let’s get away from the throwaway economy! As one-man stated, “I don’t have enough money to buy cheap stuff, so only the best will do.“

  • @colinmurphy2214
    @colinmurphy2214 Před 5 lety

    Oops, there goes my red wine

  • @officialflorint
    @officialflorint Před 5 lety

    What is the name of the company ?

  • @Sasha-qf8eu
    @Sasha-qf8eu Před 3 lety +1

    Of course 40k is a lot of money. But considering the time it takes to make one and the materials used it’s not overpriced at all. This is Sweden we’re talking about, it’s an expensive country to live in and people earn high wages.

  • @williamlucas4656
    @williamlucas4656 Před 5 lety +1

    Rather have a couple of room size Persian carpets. Much finer workmanship and just as durable.

  • @user-rb9nq7rm5n
    @user-rb9nq7rm5n Před 5 lety

    I want to roll on those carpets like a cat

  • @spinbastianvettel5477
    @spinbastianvettel5477 Před 5 lety

    Never knew IKEA was so expensive

  • @saml951
    @saml951 Před 5 lety

    assuming two people working day in day out, 5 days a week for a year to complete a carpet/rug, 40k is rather cheap so something is wrong somewhere. How much are the workers paid? 18k yearly each? So out of 40k there's 4k left which is the gross profit?

  • @vigu6
    @vigu6 Před 5 lety

    Imagine casually stepping on $40k

  • @MeysamShojaeeNejad
    @MeysamShojaeeNejad Před 3 lety

    It is far easier to weave and far more expensive than a Persian carpet. In Iranian culture this Swedish carpet would be similar to 'kilim' which is an easier to make rug.

  • @stephanieharris1555
    @stephanieharris1555 Před 5 lety

    Crazy to think in Sweden these sell for $40,000 and in Indonesia kids made similar ones that probably sell for 20$

  • @abe6495
    @abe6495 Před 5 lety

    Synthetic colors? In India, they have natural derived colored carpets.

  • @nicholascherry5962
    @nicholascherry5962 Před 5 lety

    I saw one of her rugs on Craiglist for $50

  • @freddiebullensbullar3229
    @freddiebullensbullar3229 Před 5 lety +1

    I'm from sweden 😃

  • @one234569and10
    @one234569and10 Před 5 lety

    Beautiful work, and designs, but I wont pay more than $500 for a rug. I could not afford it.

  • @remgb
    @remgb Před 5 lety +107

    Whats the big deal. Go to India and see how many artisans work for meager wages/rewards. That is the work that needs to be reported on and given credit for.

    • @gfair2
      @gfair2 Před 5 lety +26

      The big deal is the dedication to an idea and an artist who's no longer alive, but elicited so much loyalty that people carry on her work. There's been tons of reporting on poor labour conditions and textile workers in recent years, far more than there has been on European carpet manufacturers.

    • @XenderWindX
      @XenderWindX Před 5 lety +3

      the big dea lis that this is white people making carpets, not brown people, so they're automatically "more valuable".

  • @woutmeulemans4853
    @woutmeulemans4853 Před 5 lety

    We have more than almost 1000 different designs.

  • @luckynyaa2826
    @luckynyaa2826 Před 5 lety

    you can build home or buy carpet.