Sauce Walka on Streaming Revenue & Why He Didn't Sell His Catalog to Empire

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  • čas přidán 26. 08. 2024
  • Interview on The Bootleg Kev Podcast
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Komentáře • 171

  • @bossup6207
    @bossup6207 Před měsícem +148

    He smarter than ppl think… it’s always the artist like him that b really gettin that bag

    • @ray63705
      @ray63705 Před měsícem +11

      True you’re definitely right bro that’s why a lot of underground trap artist have a lot of money cuz they used the trap money to invest in their own music

    • @thedarksideoftheforce6658
      @thedarksideoftheforce6658 Před měsícem

      He does pimping also.

    • @DozierDoinWork
      @DozierDoinWork Před měsícem +3

      Check out his interview on million dollars worth of game… he break down the whole music business 🔥🔥

    • @twinpyramid5985
      @twinpyramid5985 Před měsícem +1

      He’s been in around the music business since childhood, born into the game! Proud of his success and business acumen💯

    • @double0double0
      @double0double0 Před 24 dny

      If yall would take some time to do a little research then you’d figure this out yourself. 900k monthly listeners on Spotify is a pretty penny and that’s just 1 revenue stream off 1 DSP.

  • @tarrellsmith3260
    @tarrellsmith3260 Před měsícem +106

    Hearing Sauce say he was hanging with Famous Dex is crazy if you been around from the beginning of Sauce career😂 Dex the only one that admitted he stole the Sauce, so I can see Sauce forgiving him

    • @javimontana817
      @javimontana817 Před měsícem +6

      Naw fr mf started calling irv twin then made drip from my walk 😂

    • @kebokev7519
      @kebokev7519 Před měsícem +13

      Alot of rappers stole sauce whole swag and persona

    • @tarrellsmith3260
      @tarrellsmith3260 Před měsícem +4

      @@kebokev7519 I know my guy. I’m from here and saw his whole come up. The “Wack to Wack” diss so underrated😂 Like that shit up there with Kendrick diss to Drake but he didn’t have the following he has now to push it back then

    • @frandavis1990
      @frandavis1990 Před měsícem +1

      @@tarrellsmith3260 dex was doin the dance and hanging with rizzo rizzo. Still shocked he went with rich a year later

    • @DozierDoinWork
      @DozierDoinWork Před měsícem +1

      @@tarrellsmith3260facts cause he smoked Drake on there with facts & the commentary at the end had me weak AF… day 1 fan

  • @thurman390
    @thurman390 Před měsícem +38

    Sauce the smartest rapper. He speaks well about any topic.

  • @drewdrewson1384
    @drewdrewson1384 Před měsícem +159

    thank you kev!!!! Please keep asking about streaming revenue. Its the most interesting content for how the business works in modern times.

    • @1beatsbytdot
      @1beatsbytdot Před měsícem +3

      Fax !!

    • @drewdrewson1384
      @drewdrewson1384 Před měsícem +1

      @@1beatsbytdot what I find hard to understand is DJ Paul (who owns his own music, makes beats for everyone, and owns a big percent of 3-6 mafia (who get sampled a lot)) always claims there is no money in streaming

    • @DueceSpice
      @DueceSpice Před měsícem +1

      WHATS THERE TO TALK ABOUT?YOU GET PEANUTS BECAUSE OF THE BUSINESS MODEL BUT IT CAN MAKE PEOPLE WANT TO SEE YOUR LIVE SHOWS WHICH IS 95% OF ARTIST REVENUE..

    • @DueceSpice
      @DueceSpice Před měsícem

      @@drewdrewson1384BECAUSE ITS NOT..DO YOU KNOW HOW MUCH A STREAM PAYS?SAUCE IS DOING WHAT MOST ARTIST DO AND JUMBLE NUMBERS FOR A INTERVIEW..YOU CAN LOOK UP HOW MUCH A STREAM PAYS FROM SPOTIFY AND ITS ALOT OF FACTORS WITH THAT..

    • @DueceSpice
      @DueceSpice Před měsícem

      @@drewdrewson1384THE BUSINESS MODEL FOR STREAMING WAS CREATED TO BE BAD UNLESS YOU ARE THE BIG 3 RECORD COMPANIES WHO OWNS THE CATALOG..THE STREAMING COMPANIES HAVE TO GIVE THE BIG 3 RECORD COMPANIES OWNERSHIP IN THEIR COMPANY..

  • @frandavis1990
    @frandavis1990 Před měsícem +56

    Been rockin with sauce since 2014-2015, on sauce!

    • @DFWFOODNETWORK
      @DFWFOODNETWORK Před měsícem +6

      Twins done did it againnnnn

    • @frandavis1990
      @frandavis1990 Před měsícem +1

      @@DFWFOODNETWORK the kid that did is still my anthem to this day lmao

    • @HTOWN7131
      @HTOWN7131 Před měsícem

      White bitches in the benz ​@@DFWFOODNETWORK

    • @glosaiyan9109
      @glosaiyan9109 Před měsícem

      @@DFWFOODNETWORKWE DONE SHOCKED THE WORLD AGAINN 😂 💯

  • @KennieDubbMusic
    @KennieDubbMusic Před měsícem +57

    Such a smart hustler man…. Sauce got me looking up compound interest and maybe many of you already knew what that was but I enjoyed learning on that.

    • @JoshuaFante
      @JoshuaFante Před 17 dny

      He takes good care of all his ppl, they stay loyal to the soil and dude makes $ in his sleep because of this, he's smart enough to make it the long way not the fast wrong way

  • @Jonathon10
    @Jonathon10 Před měsícem +13

    I love the way the music business is structured. You can really get rich as fuck owning music if you know what you’re doing

  • @SanfordNson
    @SanfordNson Před měsícem +20

    That's why i love H town we give nothing but game we aint tripping do you. Sauce dropping sauce

  • @Showmewhogreater
    @Showmewhogreater Před měsícem +14

    Man,much raspect to this brotha,don't ever say Sauce ain't give you the Sauce😤

  • @CurserTV
    @CurserTV Před měsícem +7

    I respect his grind. Never listened to his music

  • @StretchEmOut
    @StretchEmOut Před měsícem +20

    KEV STOP TALKING OVER THE GUESTS GOT DAYUMMMM

  • @ChocoB-ui9qb
    @ChocoB-ui9qb Před měsícem +22

    Sauce dripping game fr 💪🏿

  • @dedricreid
    @dedricreid Před měsícem +3

    I learned a lot listening to this. Some extra sauce dropped on this clip.

  • @drewdrewson1384
    @drewdrewson1384 Před měsícem +84

    I'm convinced this is the stretegy that Curren$y is applying to his career

    • @TrillfigerOnDaBeatBoy
      @TrillfigerOnDaBeatBoy Před měsícem +27

      Spitta been doing this since like 15 plus years ago even before the streaming.

    • @abdulx549
      @abdulx549 Před měsícem +26

      nah spitta been doing this for 20 plus

    • @TrillfigerOnDaBeatBoy
      @TrillfigerOnDaBeatBoy Před měsícem

      @@abdulx549 20 plus years ago he was with cash money

    • @silentchaos14
      @silentchaos14 Před měsícem +18

      It's what every independent artist with a record label is doing lol

    • @Ywonova
      @Ywonova Před měsícem +3

      The blue print

  • @brandonlewis5920
    @brandonlewis5920 Před měsícem +3

    It’s so refreshing seeing a rapper on top of the business side

  • @ShoeCrewTV
    @ShoeCrewTV Před měsícem +12

    Texas artist mostly have their business right credit sauce for getting that mail box money that's the goal for life.

  • @sidbass3733
    @sidbass3733 Před měsícem +4

    I am blown away by this man’s intelligence. Honestly, no joking.

  • @CashRuleTheMatrix333
    @CashRuleTheMatrix333 Před měsícem +25

    Never Heard Of Grandfather Clause Thats Some Shhh Ouuwee

  • @mosese1172
    @mosese1172 Před 23 dny +1

    this actually made me reconsider content creation as a whole

  • @brentransome579
    @brentransome579 Před měsícem +6

    Appreciate the interview… support

  • @4evaworldwide
    @4evaworldwide Před měsícem +3

    sauce walka always dropping gems

  • @SunniMerlot
    @SunniMerlot Před měsícem +2

    Kev breathing on the mic like Big Perk on the show with Stephen A Smith

  • @dandedie
    @dandedie Před 23 dny

    Can’t get anymore motivational for an upcoming artist than this shit, thanks

  • @DemarioDon
    @DemarioDon Před měsícem +3

    Great content love homies approach to business something I’ve been trying to master

  • @TAZS
    @TAZS Před měsícem +1

    5:52 this is the key and probably explains why you don’t hear stories of sauce arguing with his artists on line, everyone is eating well on his label, that’s amazing 👏

  • @GuapoStash
    @GuapoStash Před měsícem +6

    This man beyond smart

  • @user-io1qf4ek3k
    @user-io1qf4ek3k Před měsícem +1

    Dude is on top of his shit,smart guy please give the game to some of these young bulls out here

  • @country-gb7fk
    @country-gb7fk Před měsícem +4

    People make Empire look bigger than it is

  • @aarongdukey
    @aarongdukey Před měsícem +11

    Sauce head is bigger than music. He’s applying it to music when that’s owned already. It’s owned by everyone who plays the music. He needs to have a company that people go to in exchange for their needs or entertainment to surpass the millions and into the billions. And that’s not a label. The labels provide the music, they don’t play it.

    • @PoeDaddyRay
      @PoeDaddyRay Před měsícem +1

      Keep building

    • @aarongdukey
      @aarongdukey Před měsícem

      @@PoeDaddyRay you right

    • @PoeDaddyRay
      @PoeDaddyRay Před měsícem +1

      @@aarongdukey I’m talking bout keeping typing , wanna hear more

    • @ericg.201
      @ericg.201 Před měsícem +1

      Tory Lanez was targeted for this exact reason. IYKYK

    • @aarongdukey
      @aarongdukey Před měsícem +1

      @@PoeDaddyRay where do people go for music, CZcams Spotify Apple Music SoundCloud. And these things are driven solely by ads and promotion from artists putting their music on there. These guys can partner with Techs and coders to create sites and apps and their fame alone would drive people to use them. Usually you hide who created the sites or music platform so that there’s no bias in using it. They definitely have enough money to do this. It’s just that the companies that be don’t want that competition. And they NEED these artists to survive. Whether it be music, visual art like movies and shows, or just straight up live streaming. They need these people. But the artists feel like they need them. If Jay Z made a music streaming platform, he’d have success in it, but why hasn’t he? Same thing for any actor or directo. Look at what Tyler Perry is doing. Having a channel and recording studios and sht. It’s most likely an unwritten rule in the game that you can’t do this on your own will or accord. They’ll prolly get rid of you for even trying to do so, like Tory. Even making your own label commercial is risky.

  • @datfyer1970
    @datfyer1970 Před měsícem +2

    Damn sauce been pulling up everywhere 💪🏿💪🏿💪🏿

  • @Sinmatic1981
    @Sinmatic1981 Před 20 dny

    He did. Goood show last year in boston classic

  • @JAYYSMUSIK
    @JAYYSMUSIK Před měsícem +1

    Wow this was a gem 💎

  • @aleiterful
    @aleiterful Před 29 dny

    Been listening to him a lot the last few weeks. His music is actually fire if nobody has really checked it out I recommend it

  • @biscaynesupercars
    @biscaynesupercars Před měsícem +1

    Sauce smart af and watches Invincible. Legendary!

  • @midasthehighest
    @midasthehighest Před měsícem

    Perfect clip for musicians 🗝️💎

  • @Noname-kw5wj
    @Noname-kw5wj Před měsícem

    Realest artist out there no gate keep in no capping pure culture and support 💚🏆💯👌🙏

  • @ICOMEFROMTHEFARTHESTGALAXY
    @ICOMEFROMTHEFARTHESTGALAXY Před měsícem +10

    🫡 “Protect the Sauce” 🥷🏿🥷🏿🥫🥷🏿🥷🏿

  • @BIGBOOM2077
    @BIGBOOM2077 Před měsícem

    Sauce really broke down the game. New artists need to reeeeeeally get up on this good game. This is BEAUTIFUL to see. Who else is big bossin' like this? ❤‍🔥❤‍🔥

  • @FrankyIzmalakm
    @FrankyIzmalakm Před měsícem

    Empire really got most the realest artists fw them.

  • @RetroPixelQuest876
    @RetroPixelQuest876 Před 25 dny

    Thanks for this I’m 30 so I still have hope 🎉

  • @Deedzproductionz
    @Deedzproductionz Před 20 dny

    Can you interview some one on film ownership and streaming revenue

  • @H8Magnet
    @H8Magnet Před měsícem

    Sauce giving the sauce!!!

  • @biscaynesupercars
    @biscaynesupercars Před měsícem

    I love relevant business and numbers talk like this

  • @miskwainini
    @miskwainini Před měsícem +1

    Stream his music. He’s not working for Khazars, he cares about his craft, he cares about his culture, and he cares about his people. Super solid.

  • @monelewis44
    @monelewis44 Před měsícem

    I can listen at sauce all day

  • @fresh2354
    @fresh2354 Před měsícem

    Shoutout to Sauce for giving out the game 💯

  • @JoshuaFante
    @JoshuaFante Před 17 dny

    This dude right heres a good dude and deserves all his success honestly. You ever seen how he treats his ppl? They all eat GOOD. Live in nice houses, and get paid really well. Hes all about that especially after the way ppl treated him in past. Real man right here, is he a little crazy? Yea but its a good crazy lol. Nah good dude all around.

  • @cjbrown420
    @cjbrown420 Před měsícem +4

    Too $hort biggest song came when he was turning 40 with Blow the Whistle, sauce definitely still young in the game drippin on Boyz

  • @Gzuphosdwn
    @Gzuphosdwn Před měsícem +5

    Sell to empire and its goodnight

  • @katomane6116
    @katomane6116 Před měsícem +1

    Ngl… this my dream 😂😂

  • @darancescoon9651
    @darancescoon9651 Před měsícem

    He just gave a masterclass on making money in the music business.

  • @fresnoniiji
    @fresnoniiji Před měsícem +1

    this aint an interview this is straight chopping game

  • @RickRijuanaPro
    @RickRijuanaPro Před měsícem +2

    I like business mind Sauce

  • @emanuelsanders6788
    @emanuelsanders6788 Před měsícem +2

    What it’s called tune core ?

  • @biscaynesupercars
    @biscaynesupercars Před měsícem +1

    That’s residual income and that should always be the goal. Getting paid in your sleep

  • @3-dreticle826
    @3-dreticle826 Před měsícem

    Ooh wee!!! 😂 Luv sauce mayne from the city bro

  • @Moneythedon
    @Moneythedon Před měsícem

    Okok Sauce bruh been growing on me lately ⏸️

  • @nikolaisprinkling
    @nikolaisprinkling Před měsícem +5

    Are those nunchucks? 🤪👑😎

  • @nukebomb816
    @nukebomb816 Před měsícem

    Salute to Bootleg Kev salute to Sauce Walka
    I have a independent grind invested in myself have over 30 videos.. I hope i can catch a break one day

  • @lighthouse022
    @lighthouse022 Před 18 dny

    Protect Sauce Walka Man

  • @bishopblack1477
    @bishopblack1477 Před měsícem

    🤘🏿🤞🏿 ONE OF THE SMARTEST CATS I'VE MET

  • @DADA02able
    @DADA02able Před měsícem

    " I love the boys"?.....Nooooo Diddy😅😂😂😂😂😂

  • @kingkemet2527
    @kingkemet2527 Před měsícem

    Damn sauce got 50 artists and sauce may come off as ignorant to a lot of people but really smart as hell

  • @leemajor601
    @leemajor601 Před měsícem

    Sauce Walka is that dude, very wise cat before his time!!!

  • @joejoeseesingtons
    @joejoeseesingtons Před měsícem

    Lil Uzi on Bootleg is crazy!!!

  • @iamaquastonethrone77
    @iamaquastonethrone77 Před měsícem

    I this guy! He’s good for hip hop

  • @TheIzziShow
    @TheIzziShow Před měsícem +1

    I understand where he’s coming from but if you’re a new artist coming out today right now you should have a balance your most commercial songs on streaming services albums should be direct to consumer at least for the first year after dropping the payout on 1 million streams is less than $3500. I’ve done the research and that’s if you’re not on a label if you’re dope, you’re super fans will buy your album if you can get 1000 real fans to spend 50 or more dollars on you within a year that’s great money if you out here independent and like I said you most commercial songs are still on streaming so if one of them takeoff great but I stand by this direct to consumer for your actual albums

  • @undergroundrasta443
    @undergroundrasta443 Před měsícem +3

    Damn sauce I didn’t have a clue you were 34

    • @stackarack
      @stackarack Před měsícem

      Bro looks young af thought he was like 27-29

  • @TheOthole
    @TheOthole Před 21 dnem

    Real Boss

  • @corytrappint.v.2841
    @corytrappint.v.2841 Před měsícem

    I’d sign with Sauce in a minute

  • @deonm8448
    @deonm8448 Před měsícem

    He definitely gone talk as long as you listening

  • @HighwayMerc
    @HighwayMerc Před měsícem

    Respect

  • @CxFlashBacks
    @CxFlashBacks Před měsícem

    10:30 walka so high he just snitched

  • @SupeDupeTV
    @SupeDupeTV Před měsícem +3

    Great game right here

  • @Dizzy808
    @Dizzy808 Před měsícem

    sauce given sauce

  • @DJ-cx9jv
    @DJ-cx9jv Před měsícem +4

    OOOOOOOWWWEEEEEEEEEE

  • @ParallaxOfficialTV
    @ParallaxOfficialTV Před měsícem

    Dropping game

  • @jaytv8549
    @jaytv8549 Před měsícem

    How much does a machine cost

  • @AbouTto_
    @AbouTto_ Před měsícem

    perfect

  • @rightnearthebeach
    @rightnearthebeach Před 25 dny

    I don’t know if Kev washed his hands after he came back from that piss break. I was looking at the hands and idk bro.

  • @scream4290
    @scream4290 Před 14 dny

    they satrt in their 20s because they got a seperate engineer marketing producer n all ...some of us real ones do it all from scratch

  • @Tootruetootrue
    @Tootruetootrue Před měsícem +1

    Sauce Walka has the kind of money 💰 you THINK your favorite rapper has

  • @deucethahaterhurter7219
    @deucethahaterhurter7219 Před měsícem

    🤘🏾Town

  • @hoodooking1133
    @hoodooking1133 Před měsícem

    If they dont have record anymore what the hell are labels distributing 😅

  • @Therealbrucedeal
    @Therealbrucedeal Před 22 dny

    I knew he was smart… but wow. Bro talking game

  • @theadskipper2928
    @theadskipper2928 Před měsícem

    Damn I almost forgot about Omni man. That mf 10x crazier than homelander. 😅 Good talk.

  • @americanshottas
    @americanshottas Před měsícem

    Selling to empire = 💀
    Smart move

  • @26155101
    @26155101 Před měsícem

    I can’t name 2 sauce songs

  • @seymourintl9155
    @seymourintl9155 Před měsícem

    Sauce own his artists catalog. What do his artists own ?

    • @SunniMerlot
      @SunniMerlot Před měsícem

      When he does a video it’s like 49 dudes there. He got all them lol

    • @jdwool08
      @jdwool08 Před měsícem +1

      He said it’s 50/50 on that

  • @TaylorBTheKidd
    @TaylorBTheKidd Před měsícem

    Oouuueeeee

  • @brianturner4760
    @brianturner4760 Před 13 dny

    It's possible but his music not worth that much

  • @cryptowalk1387
    @cryptowalk1387 Před měsícem

    But if most of the catalog is worthless, what’s the point??

    • @marcelmarshall4240
      @marcelmarshall4240 Před měsícem

      That’s what I am saying. How much can his catalog be worth? I need this to be broken down even further. It takes BILLIONS AND BILLIONS of streams to make real money. I would not think all of his artists COMBINED…including himself..are not getting that many streams. I wonder if this is a way to distract from how most rappers REALLY make money. Those songs are not going to generate income like that. Take Bad Boy. Puffy gave back the publishing after it was not worth anything…and those songs were MAJOR hits. No way he is getting that kinda money if Bad Boy artists songs are dried up..in terms of streams and publishing.

    • @InternationalMoneyBagz
      @InternationalMoneyBagz Před měsícem

      That's why he ain't sell it . Another part of ownership . A method to the madness . Now puff is signed .that make a difference ...sauce ain't telling everybody everything

  • @MarzMindset
    @MarzMindset Před měsícem

    ⚡⚡⚡⚡⚡👁️🪐⚖️🦉

  • @neighborhoodjay503
    @neighborhoodjay503 Před měsícem

    That’s not a lot bru loll

  • @stnkmstrtape9543
    @stnkmstrtape9543 Před měsícem

    Am I the only one hearing Kev’s heavy ass breathing all the way through the convo?!? Does that foo have a health issue or something?

  • @VicDamoneJr82
    @VicDamoneJr82 Před měsícem

    🧢

  • @smhunney8266
    @smhunney8266 Před měsícem

    He aint that good of a rapper

  • @kenmariaBoss
    @kenmariaBoss Před měsícem +5

    This guy has never released anything worth buying so he's not supposed to be talking about catalog, his catalog is worth 590k

    • @SRT_DRE
      @SRT_DRE Před měsícem +16

      🫏🫏Donkey Of The Day🫏🫏

    • @MnplyTV
      @MnplyTV Před měsícem +14

      U a hater I feel for you brain 🧠

    • @DominicWilliams-r4x
      @DominicWilliams-r4x Před měsícem +6

      Hater

    • @VicDamoneJr82
      @VicDamoneJr82 Před měsícem +3

      No lies detected

    • @Username137-e8d
      @Username137-e8d Před měsícem

      @@VicDamoneJr82no lies detected stfu before I smack your lame ass for saying that