Edward de Bono speaks at Ci2011

Creative Innovation 2011 explored the challenges and opportunities of a super-connected world. It was the place to learn from world-changing innovators, futurists, inspired thinkers and curious souls gathered together in an interactive world. It was a place to learn techniques and strategies, unlock and share ideas and gain empowering experiences. A place to imagine the future.
Edward de Bono is regarded as the global leading authority in the field of creative and conceptual thinking. An MD, PHD and Rhodes Scholar, he has authored 72 books in 41 languages. His instruction in thinking has been sought by major corporations such as IBM, Microsoft, Shell, Prudential, GM, Ford, and Citicorp to name a few. His work is in use in thousands of schools worldwide, and mandatory on the curriculum in some countries.
He is the originator of the term 'Lateral Thinking' and the very popular "Six Thinking Hats" framework. Based on an understanding of how the brain works as a self-organising information system, Edward de Bono has designed specific thinking tools to maximize the creative process.