Transforming GTM AI Powered CRM Automation and Real World Strategies
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- čas přidán 11. 09. 2024
- Welcome to the Next Gen GTM Podcast! In this episode, Mike Bell (co-founder and CTO of Scheduler AI) interviews Mike, founder of Resonate, an expert in CRMs and AI automation.
They dive deep into the rapidly evolving world of AI-powered workflows and automation within CRMs. Mike from Resonate shares his insights on where AI-first workflows are headed and how teams can replace outdated if-this-then-that workflows with cutting-edge AI solutions.
He discusses two key areas - AI-powered automation to streamline processes like data cleaning, customer requests, and data enrichment; and using AI as an assistant or junior employee replacement for repetitive tasks like social media content creation.
Mike provides fascinating examples of how AI is transforming industries like finance, legal, and contract management. He also shares how his agency led him to develop SaaS products utilizing AI for CRM automation and data enrichment.
The conversation covers the game-changing potential of AI for real-time data insights, personalized customer communications, and web-connected information beyond static databases. Mike offers valuable strategies on effective AI prompt engineering for optimal results.
Don't miss this insightful discussion exploring the next generation of AI-driven go-to-market tools and techniques delivering tangible business outcome