Luciano Meirelles, Owner of Ace Prime Cigars Will Make You a Cigar Nerd | ICC University

We were able to sit down with Luciano to learn more about his incredible story for perhaps one of our favorite ICCU segments ever. It is our honor to represent his brands and welcome them to the ICC humidor.
Buy Picharo and Crowned Heads Cigars Here: industrialcigars.co
FOLLOW INDUSTRIAL:
Instagram: / industrialcigars
Facebook: / industrialcigars
Website: industrialcigars.co
ICC Apparel Store: iccmerch.com
FOLLOW PICHARDO:
Instagram: / aceprimecigars
Facebook: / aceprimecigars

[@Caseydog3]

The background noise is too much some of us are hard of hearing as it is

[@dustincarter8959]

This is my favorite Cigar Lounge! I always learn so much.

[@jerperiago]

Great interview, well worth the time! Thank you for dispelling myths from your profession platform.

[@IndustrialCigars]

Key Insights:
Ace Prime and Tobacco Pichardo built a strong reputation for constructing high-quality cigars for other companies before establishing their own brand, emphasizing the importance of their expertise in cigar construction.
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"Our industry has a majority of very good people who care about each other and human beings, and most companies do a great job in terms of caring for people."
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"If we can explain how blends are truly made, you know there was a time where manufacturers were afraid to reveal the blends because they were afraid that someone would copy them."
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The process of micro-fermentation or post-production plays a significant role in differentiating cigars, and understanding the science behind it can enhance appreciation for the product.
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The use of anaerobic fermentation with natural yeasts is crucial in creating a more blended taste profile in strong tobaccos.
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The misconception that strong cigars are harsh and spicy is completely wrong, as a strong cigar can actually provide a full-bodied experience with depth and complexity.
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The unique characteristics of Ometepi, a region with an active volcano as its base, including high sulfur and soil iodine content, can create a distinct taste experience when combined with other elements like sun and dress.
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Luciano Meirelles's curiosity drives him to learn every single part of the cigar-making process, highlighting the value of hands-on experience and a deep understanding of the business you work in.

[@ganggreen6842]

I can listen to this guy for hours..

[@reynaldosolorzano1943]

THE BEST INTERVIEW EVER!!!!! LUCIANO IS A LEGEND! THE BEST BLENDER. - IN MY OPINION ONE OF THE MOST KNOWLEDGEABLE MAN IN OUR INDUSTRY AND HE IS PUTTING THE BEST AND THE MOST INNOVATIVE PRODUCTS IN THE MARKET. THE QUESTIONS WERE ON POINT AND HIS ANSWERS,,,, DUDE HE BLEW MY MIND!!! "THE 3 IMAGES... SO TRUE!" LUCIANO IS A MYTH BUSTER AND A BLESSING TO ALL OF US WHO LOVE THIS CRAFT - WE JUST BROADCASTED THE INTERVIEW TO OUR LOUNGE! PEOPLE WENT NUTS! BEST VIDEO EVER!

[@BuffaloWill]

Very cool