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Easy Amazon PPC Tutorial 2022 - Amazon PPC Management & ACOS Optimization Strategy 2022
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- čas přidán 3. 08. 2024
- PPC on Amazon FBA is no walk in the park, it's getting harder as we move into the new year with Amazon PPC 2022. In this Amazon PPC tutorial 2022, we break down how to draw insights from campaigns and perform Amazon PPC management. Your Amazon PPC strategy 2022 needs Amazon PPC optimization 2022 to reduce your Amazon PPC ACOS and boost profitability. We explain why a minimalist approach to Amazon sponsored ads yields better results and is also far more manageable, leading to faster Amazon PPC optimization. In this Amazon PPC tutorial 2022, we pick up where we left off in Part 1 on Amazon PPC for beginners 2022, starting with keywords insights and Amazon PPC campaign 2022 adjustments to improve the performance of your PPC on Amazon FBA 2022.
▶ JOIN THE FormulaFBA WAITLIST: new.officialdanrodgers.com/wa...
// This PPC series
▶ PART 1: • Amazon PPC Step by Ste...
▶ PART 3: • Amazon PPC Tutorial 20...
▶ PART 4: • Amazon PPC Tutorial fo...
▶ PART 5: • Does Amazon PPC Softwa...
// Links
▶ FREE RESOURCES: bit.ly/3r0CupQ
▶ COUPON CODES ON TOOLS: bit.ly/3r0CupQ
▶ MASTER VIDEO: bit.ly/3rKuBoP
▶ WHAT I OFFER: bit.ly/3OyhbGo
// PPC Tool
▶ Benchmark your PPC for FREE: bit.ly/3jMllMB
▶ Create Smart Campaigns: bit.ly/3vqzOmO
// Follow
▶ INSTAGRAM: bit.ly/3wYkOz9 or @officialdanrodgers
▶ FACEBOOK: bit.ly/35RItmY
▶ TWITTER: bit.ly/3LbFMPa or @Dan__Rodgers
▶ CZcams: bit.ly/2Bp6amp
This Amazon PPC strategy for 2021 focuses on Exact match campaigns for efficient Amazon PPC management. We move our Amazon Sponsored Ads from Amazon PPC automatic campaign and a broad Amazon PPC manual campaign to an exact match PPC campaign. We explain a multitude of Amazon PPC tricks which will help you in evaluating your PPC keywords and Amazon PPC campaigns overall. The end goal resulting in you running a profitable Amazon advertisement for your listing via a group of targeted keywords. Our key focus here is Amazon PPC optimization, reducing your ACOS, and finally, how to continually replicate this for effective Amazon PPC management.
Timestamps:
00:00 - Intro
00:30 - PPC data periods
01:02 - Create PPC reports
02:16 - Structure PPC reports
03:21 - PPC optimization goals
03:54 - All PPC report columns explained
04:08 - Keyword
04:24 - Customer Search Term
05:30 - Impressions
06:12 - Relationship between Impressions and Clicks
06:52 - Click Thru Rate
07:22 - Cost Per Click
08:23 - Spend
08:38 - 7 Day Sales
08:52 - Advertizing Cost of Sale (ACoS)
09:23 - Why are there stars (*) in my report?
10:30 - How ACOS impacts Profit Margin
11:24 - Evaluating Broad Match Campaigns
13:07 - Why CTR is so Important
14:00 - Evaluating Automatic Campaigns
14:21 - Why am I getting ASINs in my report?
16:24 - Evaluating Exact Match Campaigns
18:16 - Why ACOS is NOT everything at this point
18:37 - The 3 Outcomes
20:20 - Now what?
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I hope you've enjoyed this 2 Part journey! I know you're probably ad'd out but I want you fully up to date, so please watch the video below next. This is an updated method to find your top 10 keywords to target off the bat (which would fit perfectly into your EXACT match campaign): czcams.com/video/8b1XovVN6k4/video.html
Find your top 10 keywords: czcams.com/video/8b1XovVN6k4/video.html
Go back to *PART 1 HERE* : czcams.com/video/zPrXCUFOZoU/video.html!
Check out *PART 3 HERE* : czcams.com/video/DBPmeKleIqk/video.html
🟠 Follow us on Instagram @officialdanrodgers
Thank you so much for this Dan.
Loved both part 1 and 2. So clear, crisp and uncomplicated!
Dan, you are the best one I have seen on CZcams so far. Thank you for sharing. Truly appreciate all the helpful info!
Just as good as part 1. Really enjoyed the way you teach!
Love your optimisation plan Dan! Thank you so much for being straight to the point and keeping it simple throughout the video. Now I know how to optimize my campaigns and start switching over to manual campaigns. :D
This is the best PPC tutorial that I’ve seen on internet.. Thanks Dan.
Dan you have a gift of explaining a procedure. It's clear, concise and no extra fluff but still great detail. Thank you so much, this has made such a difference to understanding PPC and how to read the reports!!
Thank you Claire! I appreciate that a lot 😁
I am so freaking glad that I came across your content. A bunch of thanks for putting this out here ✨
I love how you explain everything in your PPC videos!
I was looking forward to watching part 2 and I haven't been disappointed. Superb video, spot on and extremely well detailed. There is so much information and great content that I need to watch it again 2-3 times to fully digest it and come back with questions....if any.
Thanks a bunch Dan!
Thank you Remi! Tough one to make concise but very glad it helps 🔥
Dan, you are brilliant at explaining things! This is the best PPC overview I’ve seen!
Thank you very much Ju 😁🚀
Glad to hear from you, Dan! Stay well 😀
I was really stressed today because one of my products have a bad ACOS and your videos are helping me TREMENDOUSLY figuring out what I shouldn't have done. So thank you so so much ^_^
Great series Dan, thanks!
Thank you so much. This is the best PPC explanation I have watched so far .
Clear, logical, instructive - just great content Thanks Dan :)
Thanks, a lot Dan! You really make it easy to understand the concepts.
Super helpful Dan!!
Again, Part Two, SO informative, and I've learned loads, thank you so much
Things were difficult to grasp you made them easy, thank you so much, Dan. Go the extra mile it's never crowded. love to watch your videos.
Amazing!!! Thank you Dan!
Totally awesome content Dan. Thank you sooooooo much... Best tutorials on CZcams for sure.
You’ve been so much more than a teacher for us. You’ve been our mentor, our support and our guide. Thank you for everything you have done for us!
I really learned from this 2-part short training. Thank you so much, Dan.
great video as always! not skipping ads for this :)
You are the best one! Thank you so much!
Thank you Dan, this was very helpful. Glad I found you channel.
Thanks ! I like your details, eagle points and pace !
Hello Dan, this video is so helpful, I watched so many PPC videos to learn insights of PPC, none of them even close this tutorial. As always, you are simply the best.
Hi Dan , just want to say you are an expert when explaining things. I love your work and keep the good work up !
Dan, you have the best video out there for PPC on Amazon for new starters, thank you so much.
Super! And the accent keeps one fully locked in! 😁
Man the aesthetics of your videos are really good. At least the two videos I watched definitely did.
Thank you Ahmad, we try :)
Thank you so much for sharing your knowledge! I found you very articulate and your content easy to comprehend. Thanks again! :)
wow understood every part so well, keep doing what youre doing, loving these videos. Thank you
You are welcome Shirin, thanks for the kind words!
I love your videos Dan soon I will join to your squad. Big thumbs up!
This is a more simplified and superb explantion! I've been studying PPC for two months and could hardly grasp everything but have fully understood by just watching your vid! Rooting for you!!
It has taken a while to come across a good explanation of advertising strategy. This is by far the clearest and best explained of them all. Thanks for this Dan.
Glad you enjoyed it Alasdair
Thank you. This was really helpful!!! I watched a lot of videos about Amazon PPC and so far, Part one and two of your turtorial are definitley the best. I learned a lot.
Love it, very helpful!
love this PPC tutorial- spot on with color coding
Dan, the best teacher whom I have heard explains everything accurately and clearly, just great, I'm glad that I found you on CZcams and can learn from you
Thank you Olya! I really appreciate your words :)
Thank You so much Dan for all your great work and such detailed explanation! great value!
Great mentor course i've never seen! Keep doing great!
u explain everything v well.!! keep it up man
phenomenal overview! thank you dear! 💪 👏 👏
Kudos to you Dan. Both part 1 and part 2 are very informative. The videos are clear and concise. You explained it thoroughly!!!
Excellent video. Good content and easy to understand. Clearly communicated. Thanks Dan
This has been insanely helpful thank you so much!
Dan, you are a pro!
Very generously and clearly explain all the necessary arears.. hats off to you Dan...
you are the boss ! Thanks for giving us your expertise !
Very helpful! Thank you Dan.
Just amazing man!
I love your video!!!! Thank you so much.
Thank you that was fantastic !
You’re an inspiration to students and other teachers alike. You’ve activated a hunger for knowledge and wisdom, inspiring me to plan my future and become a better individual. Thanks for everything.great vedo.
Dan, you're explanation is amazingly clear and detailed! I keep on going back to these 2 ppc videos to optimize my ads and make sure I'm doing it right.. Thumps up to you and all your videos
Glad this helps Marwa!!
This is what I was looking for.,, Outstanding work Dan!!
Thank you sir!
So impressive. Thank you for sharing!
Mate, absolutely clean and simple videos, you are saving tons of people's lives. Love you, Danny boy.
Thank you Grapes!!!
Amazing video!! Very clear and concise
Thank you... You are the best!
excellent PPC Overview, love the way you explain, awsome
Thank you so much! I love you, Dan
Just loved your content
OMG, these series are amazing! You are born to be a teacher. Thank you so much!
learned a lot:)thanks Dan:)
That’s really helpful, thanks for sharing this precious info.
You got it Naseer! :)
Very insightful! Thank you for this.
Fantastic. So well presented. Correlates to part one
I just started seeing your PPC video today first time ever. Although have been searching PPC videos for quite few days and have seen few but must say your are on the top of all.
So easy to understand with your practical videos.
I am gonna definitely watch your all of videos regarding Amazon.
Keep up your good work. Stay blessed
awesome dude! Thanks :)
This video is really a great help for an amazon starters like me. Thank you Dan Rodgers.
Worth Watching !!
you did great buddy, I truly appreciate your efforts.
Thank you for that comprehensive explanation. I learned a lot from your videos.
Thank you so much!
excellent video !!!! thank you so much
Thank you for this valuable information!!
Simply, you are amazing!
Hi Dan, this is the Best video on PPC !. After watching several videos on the topic I found your explanations clear, and good: audio, screen capture and demo, pace, and quality overall. Not only you provide a detail explanation of the concepts but you also cover a full analysis and strategy. Good job, I just gave you a like and subscribed. Looking forward to watch your other videos, Thanks !
Thank you Denny! I really appreciate that!!
Thanks,Dan,the is the best ppc video I have watched,muchas gracias!
Great Stuff! Can't wait for the next video.
You got it Live2Learn
Thank Uuuuuuu sooooooooooooooooooo much Dan Roger.
Your lacturesare so much helpful for me
Just finished the 1st two videos in this series. Excellent instruction so far, looking forward to testing some auto campaigns in addition to the exact campaigns I'm running.
Dan is one of the best at these YT vids as he is slow and methodical. He gives you time to understand what is important. He also explodes the screens so the they are easy to see
Thank you so much. The best at teaching PPC.
This is my first comment ever and i must say bravo sir bravo ! this guy really wants to teach and you can see his efforts
You are champion it's very crystal clear. Thanks a ton
Excellent,I learned a lot. Thank you so much
Hey Dan
Excellent stuff as always, Thank you for this information.
You got it Raj!
Honestly this is one of the best examples I’ve seen explaining this
Dude, the way you explain. Best video on PPC
very comprehensive and well made video. I watched both the part 1 and part 2, very valuable videos. Thanks a lot for making these.
I have watched many videos on FBA by others, but Dan Stands out , his way of imparting his knowledge is superb. thank you for very good content.
Love you for this vid
Thank you for this video you are fantastic at teaching !
Mr. Dan, you are awesome and i just wanted to say tremendous thank you for your all. 🇺🇸
Dan, you are too good. The way you explained ppc is just amazing. A person like me who did not know any thing about ppc now feels that I can also run ppc campaign effectively. Keep it up. you just solved my problem.