5 TIPS FOR MAKING PROMOTIONAL VIDEOS

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Komentáře • 235

  • @pauldeboevermalinic
    @pauldeboevermalinic Před 6 lety +82

    That’s a topic you could speak about for hours and you nailed it in less than 10’! Great content once again! Thank you!

    • @ImJasonAnthony
      @ImJasonAnthony  Před 6 lety +3

      Paul Malinic appreciate the feedback Paul, it really means a lot. Find the balance between video length and information can be tricky at times!

    • @demobailey430
      @demobailey430 Před 4 lety

      Paul Malinic was

    • @pauldeboevermalinic
      @pauldeboevermalinic Před 4 lety

      Demarias Bailey ??

  • @arhon888
    @arhon888 Před 3 lety +2

    I really like what you did at the beginning: the establishing shots, getting out the car in slowmo - by jumping forward to the beat, this enabled you to shoot slow, but move forward quickly at the same time. By mixing the b-roll shots in the shop before he arrived, you were able to tell the viewer where he was going before he got there! Very clever. Good choice of music too.

  • @Seventhsoncreative
    @Seventhsoncreative Před 5 lety +105

    Hello Jason. The video quality and the cuts were clean, precise and had a nice flow. However, if this was a "promotional video" for a Barber...his audience would like to see his work. Instead...they saw YOUR work and he became second nature. At the very end...I thought I was going to perhaps see a quick "before & after" of his clients...that would highlight his talents. But instead...a client hugs him and the video is over. We really never saw any "finished products." Again...the videography and your cuts were beautiful, but it was HIS 'cuts' (pardon the pun) that should've taken more priority. Thank you for what do here on CZcams. I've been in the business over 30 years...but always looking for new ideas for my promotional videos.

    • @ImJasonAnthony
      @ImJasonAnthony  Před 5 lety +52

      Hey bro I appreciate the feedback. This is the direction the barber wanted. He wanted a lifestyle video and gave more direction with this. As far as the interpretation of the video, that's subjective brother. This video is nearly a year old and my approach/story telling has changed greatly. Since this video I've been DP on 2 feature films, DOP on 3 TV series, 4x published photographer, generated content for celebrities, professional athletes, and big clothing brands. Granted I've only been doing video for 2 years, I've been an editorial photographer now for 4. Being that I am self taught, it's constructive feedback like this that helps me train my eye more. Like I mentioned I really do appreciate the feedback and this was when I was really first starting out as a content creator. The best thing about being a creative, is that we get to bring our clients vision to life. We can give them subjective feedback like the thoughts you had with this video to them to tell a better story. If it was up to me, I would have picked a song with more energy but the client insisted using this one. If the client is happy and likes your work, you've done your job. There endless room to improve as a creator.

    • @rhanzandrougetv7474
      @rhanzandrougetv7474 Před 4 lety +2

      Very well said.

    • @djsquashy2002
      @djsquashy2002 Před 4 lety +1

      Seventhsoncreative Jason I think everything about your video nailed it.... I’ve seen seventhsoncreative work and I don’t think he’s qualified to give feedback....

    • @w_k.
      @w_k. Před rokem

      I suppose nobody is gonna make the appointment because of the video. But… I guess it’s not the purpose of this video. It needs to make you check the author’s portfolio and then decide- do you want to be his client or not

  • @TourmalineFilms
    @TourmalineFilms Před 3 lety +3

    I would have had the barber talk about why he chose his career and what he loves about it and then had the shots you used as b-roll to enhance the story. Probably would have had some interviews with his clients talking about why they love the service so much too or communicated written testimonials in a creative way to provide some extra social proof for his brand.

  • @isaiahjackson3683
    @isaiahjackson3683 Před 5 lety

    I really like you interactions, and your approach to criticism. You take people's comments directly on the chin, and use that as an opportunity to improve yourself. It's a beautiful thing to see in a creative, and totally commendable. Wish you all the luck in the world Jason!

  • @JohnOsCreations
    @JohnOsCreations Před 3 lety

    Thanks Jason. Looking forward to watching more of your content. Only 2 years at this!! You are doing a great job. All the best from Ireland dude.

  • @adriankeleise2147
    @adriankeleise2147 Před 3 lety

    i like how you threw in clips of the haircut during the intro of the promo video. just quick glimpses when he's pulling in with his car. jumping back and forth with time, i like it. thank you Jason

  • @ComeHereGreatness
    @ComeHereGreatness Před 4 lety +2

    Good stuff Jason. Thanks for keeping it clean, short and to the point.

  • @henrybarrientos3373
    @henrybarrientos3373 Před 4 lety

    Thank you so much for the video big dawg learning so much for you. Thanks again you have great work man... Simply the Best

  • @ShitStainJets
    @ShitStainJets Před rokem

    Love it dude!! I’m just getting into videography myself and love your intro to this video as well as what you were teaching us! Well done, great music, sharp shots. I hope to get to be at your level someday!

  • @justinsjourney3224
    @justinsjourney3224 Před 4 lety

    Good vid. Good info. Clean advice. And brilliant energy man. Your soul comes through. Your legit. Keep killing it.

  • @KimNeriBisayangDaku
    @KimNeriBisayangDaku Před 4 lety

    Uncle Jason, thanks for this ur my savior. I'm staring my 1st promo vid, the thing you've share that sum it up all is this phrase "nothing fancy just tell the story. thanks again uncle Jason.

  • @ifeoluadeoye2945
    @ifeoluadeoye2945 Před 4 lety +9

    Thanks so much for making this video! I’m shooting a promo video for a friend this afternoon and I was so nervous because I’m a photographer not a videographer but after all these tips I feel way more confident! And sure that I can do it with just your examples and tips!

    • @ImJasonAnthony
      @ImJasonAnthony  Před 4 lety +1

      Stay tuned for version 2.0 coming in the next couple weeks! I've worked with big brand since and more tips are coming! Appreciate you checking it out!

  • @ArizonaInsider
    @ArizonaInsider Před 4 lety +2

    Great video, dude. I searched 'small business commercials', that's what my channel is completely centered on, and I found your video. This video was great, I'll be able add way more value to the videos I create. Everything I've done has been pro-bono. :) My videos can definitely improve. I'm excited to leverage your ideas! Thanks.

  • @teikocornelius
    @teikocornelius Před 4 lety +1

    Dopeness. You put this one together nicely fam.💯🔥

  • @mariusnss8787
    @mariusnss8787 Před 5 měsíci

    Wow, thank you for a great video🎉 You’re having great examples and just laying it all out there for us. Lots of good advice in an effective order👏🏼

  • @zacharybohlman4069
    @zacharybohlman4069 Před 4 lety +1

    I think you absolutely killed that video, I’m trying to learn how to do stuff like that

  • @skiivisualz5700
    @skiivisualz5700 Před 4 lety

    Just ran into your channel and this is the first vid i saw! And i subbed awesome video brother👌🏾

  • @godssouljah
    @godssouljah Před 6 lety +2

    Awesome stuff! I don't really do video but I've been wanting to give it a try and you've inspired me to try it out and practice and just create! Thanks!

  • @chasingvenusfilmarts
    @chasingvenusfilmarts Před 4 lety +1

    Love the cross cut style, nailed the "vertigo shot" at 7:03..Fine work. Sub.

  • @reniesboutique
    @reniesboutique Před 3 lety +1

    Great job! The one thing I would like to point out is that he parked right in front of the doors to his shop... that doesn't send a welcoming message to his clients who will have to park further away and walk in... owners and employees should never park right in front - those spots are for the clients :)

  • @brunoyanez5692
    @brunoyanez5692 Před 2 lety +1

    Always learning so much with you, thank you for dropping some dimes 💎 keep it up with the content, seems to be forever useful!
    Now I’m going to apply all I learned on my promo vids 📸

  • @SeanSamuels
    @SeanSamuels Před 5 lety +4

    Wow. Top shot of bro parking! That was an excellent display of creatively shooting a slice of life.

  • @chasingvenusfilmarts
    @chasingvenusfilmarts Před 4 lety

    Great framing, choice of angles and camera movement! (You always know fine work by its rewatch value... this has a lot of it. :-) )

  • @michaldziekonski3162
    @michaldziekonski3162 Před 2 měsíci

    Thank you so much, great advice Brother!

  • @katmakesfilms4610
    @katmakesfilms4610 Před 4 lety +1

    Hey this video was awesome. Definitely subscribed since I've made so many promos in the past couple weeks. Definitely going to support you. Thanks man!

    • @ImJasonAnthony
      @ImJasonAnthony  Před 4 lety

      Really appreciate that! This video is so old and I've worked with so many big brands since. Going to make a 2.0 version really soon! Way more tips coming!

  • @YaraMel
    @YaraMel Před 5 lety +11

    Nice tips! The final video was amazing, even I would go get the haircut lol

  • @ARMediaOfficial
    @ARMediaOfficial Před 6 lety +2

    Dope video and great tips man! Will deff be using these on my next couple of shoots and weddings

    • @ImJasonAnthony
      @ImJasonAnthony  Před 6 lety

      AR Media appreciate it brother!!!! Can’t wait to see them

  • @kevinglennon2370
    @kevinglennon2370 Před 3 lety

    Great and very helpful Jason! Thank You!

  • @JesusAguilar-yr4wp
    @JesusAguilar-yr4wp Před 4 lety

    BRO.... THANK YOU. Im moving to California to do videos exactly like this. Again thank you thank you thank you, you beautiful bastard you!

  • @svibrstv8885
    @svibrstv8885 Před rokem

    Great Video! Just found your channel. I've been procrastinating for years and finally just got back into it and this video gave me some inspiration. Keep Grinding. New Subscriber.

  • @carafilms7031
    @carafilms7031 Před 5 lety +3

    No lie, exactly what I needed to hear. Thanks Jason!

    • @ImJasonAnthony
      @ImJasonAnthony  Před 5 lety +1

      That's what's up Justina!!! Go get it! If you have any questions or need anything reach out on ig @im_jasonanthony

    • @carafilms7031
      @carafilms7031 Před 5 lety

      @@ImJasonAnthony You bet!!! Thank you!

  • @chonger
    @chonger Před 3 lety +1

    very great video, im going to start trying to leverage some of the skills i have used making my own personal youtube vlogs and shoot promo videos for local food companies, and in turn hopefully build a relationship so i can film mukbangs on my channel or other food content.

  • @alberto.acosta
    @alberto.acosta Před 6 lety

    dope bro!! Free work honestly gets you really far!!! On Point

  • @DRODRIGUEZMARK
    @DRODRIGUEZMARK Před 5 lety +3

    Thank you dude just started in the businesses really great advice 👌🏻

  • @gstreetfilm
    @gstreetfilm Před 3 lety

    Great tips! I shoot my first promo video tomorrow. This helped a lot.

  • @lalasclawset
    @lalasclawset Před 5 lety

    You were so polite. I really enjoyed it. You didn’t say “subscribe to my channel” , it was “if you’re new consider “ subscribing I liked that . I enjoyed it. 💪🏽

  • @corinastone5835
    @corinastone5835 Před 6 lety

    Love the reel in the beginning!!!! keep it up

  • @TheronPatrick
    @TheronPatrick Před 4 lety +2

    Fantastic advice for getting started. Thanks bro!

  • @tonyfactor
    @tonyfactor Před 4 lety

    🗣Awesomeness!!! ❤️Thank you so much!

  • @dronehawkpro230
    @dronehawkpro230 Před 5 lety +5

    Thanx for the tips I'm just starting out doing video business websites with a drone as well ill keep you posted thanx for the invauble info brilliant cheers

    • @ImJasonAnthony
      @ImJasonAnthony  Před 5 lety

      Hell yeah bro I started a series how I shoot different client projects too have a lot of good stuff in the works!!!

  • @rhanzandrougetv7474
    @rhanzandrougetv7474 Před 4 lety

    Awesome Promotional video. Will try to make one like this so I can develop my video editing craft. Thanks.

  • @FilmQi
    @FilmQi Před 2 lety

    Nice tips Jason, thanks for sharing!

  • @CharlieCoopertv
    @CharlieCoopertv Před 3 lety

    Super dope promo and this video was helpful. Thanks!

  • @stephaniethomasmusic6548

    This is great. Thanks for the advice!

  • @SergioRodriquez
    @SergioRodriquez Před 5 lety +1

    Great video bro, just what I needed for inspiration.

    • @ImJasonAnthony
      @ImJasonAnthony  Před 5 lety

      Sergio Rodriquez get it Sergio!!! Appreciate you checking out the video!

  • @OffbeatHomesteader
    @OffbeatHomesteader Před 4 lety

    Thanks for the video. I'm booked to film a welcome/tour video for a local business, where the owner is actually going to give us a tour of the facility. The rooms have VERY high ceilings and some machinery noise to work around. I'm wondering, what's the best way to mic him up?

  • @beeducated6157
    @beeducated6157 Před 3 lety

    Thx. Great advice, found you on Instagram. Amazing content.

  • @twistedpeachphotography6456

    Great video, very helpful as always!

  • @jasrajkochar8087
    @jasrajkochar8087 Před 3 lety

    Great advice! thanks Jason

  • @dybaud
    @dybaud Před 3 lety

    Hey Johnny thank you 🙏🏽 for the tips. That shot at 7:04 how did you do that. I couldn’t tell if it was a vertigo shot or panning to the left. Would love some tips on premier pro. 🙌🏾🙌🏾

  • @stephenbaldwin9078
    @stephenbaldwin9078 Před 3 lety

    Hey man I know this is an old video but we've been good for a while and I'm really stoked to learn from you.. Can't wait to link up finally.. all on the basis of Losangeles Grammers tagging me with you in your feature on Instagram haha. What a small world.

  • @darraghmcconn
    @darraghmcconn Před 3 lety

    Great video man. Much appreciated

  • @btbooker6362
    @btbooker6362 Před 5 lety

    Hey man, this is a great video! A packed full of info in 10 mins. Other videos would have been longer and drawn out. Im just learning cinematography and this really was a great deal to me! Thank you!!

    • @ImJasonAnthony
      @ImJasonAnthony  Před 5 lety

      Hey brother thank you so much, I have some good broll tip videos also you should check out. The whole point of this channel is to help people learn what took me forever learning on my own!

  • @chipcurry
    @chipcurry Před rokem

    Wow! That’s a lot of views! You asked for people to say how they would’ve done it. I don’t think any two people would’ve done it the same way. I would’ve gotten some soundbites from the barber and got to know him better personally. One thing I noticed about your video was the color was absolutely superb. Superb colors in the barbershop. Great job.

  • @EpicBizHero
    @EpicBizHero Před 3 lety

    Great Tips My NY Brother... THANKS! I subscribed!!!

  • @flx2.019
    @flx2.019 Před 4 lety

    thanks for the knowledge fam!

  • @anamericanentrepreneur

    Very good advice. Thnx!👍

  • @mydigitalmarketingjourney1087

    Wow. This was so good. Here's my question though, "Did the video helped him get additional business?". That's the point of it right?

  • @stuartcoutts3898
    @stuartcoutts3898 Před rokem

    Awesome video..thank you so much

  • @edgar99ec
    @edgar99ec Před 3 lety

    Love your work brotha

  • @TomGuest
    @TomGuest Před 5 lety

    Great tips, thanks!

  • @rossjbeattie
    @rossjbeattie Před 5 lety +13

    Nice tip about filming with the music in background or at least listening to it.

    • @ImJasonAnthony
      @ImJasonAnthony  Před 5 lety +3

      Ross it helps me out so many times just knowing what vibe you're going for is awesome!

  • @BradMcCallum
    @BradMcCallum Před 6 lety +1

    Solid edits and reel, looking great brother.

    • @ImJasonAnthony
      @ImJasonAnthony  Před 6 lety

      Urban Abode Group thank you bro! Waiting for 2 tv series and 3 feature films to air so I can include those but not until the fall 😭

  • @TiffaniTube622
    @TiffaniTube622 Před 4 lety

    I think this video is perfect. The song was perfect- I think it tells a story of a classy barbershop that will attract classy men.

  • @evanbooth62
    @evanbooth62 Před 5 lety +4

    Nice use of the dolly zoom. I would love to see a video of some hints/tips/tricks in Premiere Pro.

    • @ImJasonAnthony
      @ImJasonAnthony  Před 5 lety

      Evan I can totally do that in the near future, hit me with ideas with the editing what you'd like to see on IG @im_jasonanthony

  • @hapremierpainting
    @hapremierpainting Před 2 lety

    Amazing video, great tips 👊🏽

  • @daniellekinneyimagery
    @daniellekinneyimagery Před 4 lety +2

    How do you go about music copyrights? I seem to have the hardest times debating what to do.

  • @BearRara
    @BearRara Před 3 lety

    Great videos Jay!

  • @DandooMan
    @DandooMan Před 3 lety

    very helpful for young ambicious filmmaker that want to get better, or at least start with it. Thank you

  • @Kim-jy2zc
    @Kim-jy2zc Před 4 lety

    Love the sound at the beginning. Which library is this?

  • @Drpernix
    @Drpernix Před 3 lety

    After the beginning you earned my sub sir

  • @25horasestudios
    @25horasestudios Před 4 lety

    this channel is amazing!

  • @strongfoundationsautodetai7534

    Awesome Info!!

  • @arturoruiz6961
    @arturoruiz6961 Před 5 lety

    Nice video and great tips. Obviously starting in this business needs some $$$ to be spent on gear. What would you recommend if a person has a low gamma canon camera and a go pro hero. Is it possible to start off with that? Thanks again for the video. I hope to get a response

  • @anamericanentrepreneur

    Great advice!!👍😁

  • @markferrell2269
    @markferrell2269 Před 4 lety

    I probably would've had the chair in the middle of the shop to start with and a single light source shinning down on the chair as i came into the shop with a slow motion frame giving it this dramatic look and went from there maybe even shot in black and white

  • @hiselectmedia
    @hiselectmedia Před 6 lety

    Good stuff. Salute.

  • @toogifted6491
    @toogifted6491 Před 3 lety

    Did you shoot the barber video on a gimbal stabilizer or handheld?

  • @spotseer2284
    @spotseer2284 Před 4 lety

    Loved it! Do you add an intro and an outro for your client's promo videos?

  • @GM-gj8hs
    @GM-gj8hs Před 3 lety

    Great work bro. Question. ...that track you played for the barber shoot, artist or music producer info ?

  • @phillipcolby8290
    @phillipcolby8290 Před 3 lety

    Where did you find the song (what is the title and artist) for your barbershop promo video? Love that song and was it on one of the pay sites?
    .

  • @user-xx4vv2jj3t
    @user-xx4vv2jj3t Před 5 lety +2

    Great video mate, thanks for tips you have shared. I would like to clarify where do you suggest to get music from for promo ads in facebook/instagram. I am quite scared to be banned or flagged for breaking copyright rules.

    • @ImJasonAnthony
      @ImJasonAnthony  Před 5 lety +2

      I have a subscription to artlist.io. It's pricey coming in at $200/year however for licensed music its considered very cheap. If you can't afford that in the beginning look up on youtube non copyrighted music and then use a youtube to mp3 converter.

  • @aazron87
    @aazron87 Před 5 lety +1

    Great video and tips!

    • @ImJasonAnthony
      @ImJasonAnthony  Před 5 lety

      Thank you Aaron!!! Glad I was able to help brother!

  • @bfairifudare1964
    @bfairifudare1964 Před rokem

    Thanx for this video. I suggest all of us from the video industry finaly come up with some stanardized termonology re. the dfference beween "video" as in You Tube instructonal/infomational Video (a guy or a lady stakn in front of a camera an talking) and video as in pomotional/commercial video (the o e that implies action, outdoor scenaries, a story.....).
    We should really use two different names for these two different types of videos.
    Open for sugestions.

  • @jhwilliams522
    @jhwilliams522 Před 3 lety

    Great video man. Question how does the music work? Like can bro just use the promo video with the Weeknd music on it?

  • @andrugyulay1901
    @andrugyulay1901 Před 3 lety

    I really like the music at the start of this video. Any idea who this is? Or where I can find it on the net? Very ambient with dubstep.

  • @prod.luhj4ever
    @prod.luhj4ever Před rokem

    Sooo fire bro🔥

  • @nicoladantona6464
    @nicoladantona6464 Před 5 lety +1

    Thank u Jason

  • @shematristan3861
    @shematristan3861 Před 5 lety

    Brother allow me to call u this cause you said exactly what I was afraid to do cause I thought I was going to do wrong!!!

  • @evanchandler3568
    @evanchandler3568 Před 5 lety +1

    Subscribed! Really enjoyed your video. I've been shooting video for a few years now but only recently got into actual content creating for promotional videos and your video really had some good advice for us rookies. Thank you!

    • @ImJasonAnthony
      @ImJasonAnthony  Před 5 lety

      Evan, I appreciate it bro I'm dropping a new video tomorrow how to shoot high intensity sports while shooting for a clothing line stay tuned!

  • @mundonotv
    @mundonotv Před 2 lety

    How do you deal with copy right with the music you use , like the weekend track you played

  • @ratnasari-tp9eg
    @ratnasari-tp9eg Před 4 lety

    nice tips!!!!!👌👌👌

  • @passionnetpro
    @passionnetpro Před 4 lety

    What fps did you use? I LOVED the shots that you took, but it didn't look as cinematic as I desire. Great Tips btdub!

  • @christianmejia4839
    @christianmejia4839 Před 3 lety

    very cool!

  • @ProdbyLex849
    @ProdbyLex849 Před 3 lety

    What did you use for lighting???

  • @hannahclaireargoncillo7180

    thank you for this

  • @JOCHOLA1
    @JOCHOLA1 Před 4 lety

    So for this video, what video program did you use to make this whole project?

  • @MsHackthat
    @MsHackthat Před 3 lety

    I have a shoot booked this Saturday. I immediately ask them when can we meet, before the shoot to know what kind of style or what kind of videos that they want. This is going to be my first video job. 😬😁

  • @tomosonedzhighlights7909

    Hay man, how long did it take you to obviously not master but learn enough to put out quality content and do you have any tips/secrets on how you learned the software?