How this YouTuber blew up FAST (in an oversaturated niche)

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  • čas přidán 4. 06. 2024
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    Meet @BrandonShep, a breakout creator who’s recent videos have been racking up millions of views each. But less than a year ago, he couldn’t even crack a tiny fraction of that. He struggled to stand out in a niche full of competition. Then he made one small shift and blew up fast. In this video, he reveals exactly how it happened.
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Komentáře • 49

  • @BrandonShep
    @BrandonShep Před 8 měsíci +110

    Thanks for having me man, great to talk with you!

    • @YTCG_
      @YTCG_ Před 8 měsíci +2

      love your videos Brandon

    • @__rm307
      @__rm307 Před 8 měsíci

      Thanks for sharing your story - this was really helpful!!

    • @ElectricRob
      @ElectricRob Před 8 měsíci

      Brandon! Thanks so much for sharing your story - it really hit home with me. My content so far is fully tutorial in nature (i.e. dry and boring), and I'm also experiencing the low views you did - it really only appeals to the people that are actually wanting to learn what I am teaching. But I am totally inspired by your search (and eventual success!) to reach a broader audience by upping the entertainment value of this type of content, and showing the non-specific audience that your subject can be interesting to them as well. You really put a light bulb over my head, my friend. I'm now researching ways to help a mundane subject be a bit more exciting to learn. And subscribed to your channel to keep up with your great ideas. Cheers!

    • @NinetyRalph
      @NinetyRalph Před 8 měsíci +1

      Thank you for sharing, Brandon!

    • @00b.v.n33
      @00b.v.n33 Před 7 měsíci

      @@YTCG_😅😊

  • @Yoyoadventure
    @Yoyoadventure Před 8 měsíci +5

    If you are discouraged because your niche is “saturated” don’t! You have your unique way of doing things so keep going!

  • @TheTechCreator22
    @TheTechCreator22 Před 8 měsíci +13

    Such a wholesome guy. I’ve seen his content from CZcams recommendations before and he is crazy talented. Congrats on your success!

  • @oliverwan1520
    @oliverwan1520 Před 8 měsíci +4

    Sure the photoshop niche may be incredibly saturated but as Brandon said, it's oversaturated with boring content like tutorials. When you offer engaging content that large audiences can find valuable, you can create your own niche within a niche. When it comes to youtubers that make graphic design videos in a challenge / entertainment format, there is close to no saturation - only Benny Productions (and a few other small ones). I absolutely loved this video because I've been following Brandon since the beginning and as a graphic design nerd, enjoyed all of his content. Thank you for shedding light on what the non-designers enjoy watching as well as motivating us by showing us that the algorithm doesn't hate us; we just haven't provided the audience with exactly what they want, and that requires some experimentation.

  • @CyanCooper
    @CyanCooper Před 8 měsíci +14

    I love that he set out to do something other CZcamsrs hadn’t. The prevailing wisdom among creators is to do something that already has proof of concept, but Brandon found wild success blazing his own trail. Great video! 👏👏👏

    • @BrandonShep
      @BrandonShep Před 8 měsíci +1

      I think it's always a mix of doing what works and finding something new. Going entirely one way or the other is a hard road to travel.

  • @Savorfuel
    @Savorfuel Před 8 měsíci +13

    🎯 Key Takeaways for quick navigation:
    00:00 🚀 Brandon Shepard, a successful CZcamsr, faced initial struggles in a competitive niche but later found his breakthrough.
    02:20 🎨 Brandon's CZcams success came from creating unique, fast-paced design videos in a niche dominated by tutorials.
    03:56 💡 Overcoming initial growth challenges, Brandon realized the importance of effective titles and thumbnails for video success.
    06:02 🔍 Brandon shifted to creating content appealing to a wider audience while maintaining his design focus, leading to viral videos.
    09:02 📈 Brandon sees CZcams as a platform to build his audience, alongside other social media channels, and diversify his income streams.

  • @fritzmsportscards
    @fritzmsportscards Před 8 měsíci

    I just saw the think media video about you, and I started watching your videos, and they're really good! Keep up the good work!

  • @molky0
    @molky0 Před 8 měsíci +3

    Most helpfull video ever, I'm literraly in the exact same niche ahahah ! Brandon is a Star ! Sad I did not get to see the thumbnail/Title data even though you guys spoked about it !

  • @GregorTheScot
    @GregorTheScot Před 8 měsíci +5

    Amazing that you got Brandon on! Love his stuff and its great to hear his story

  • @NeoStarImpact
    @NeoStarImpact Před 8 měsíci +6

    Great. I noticed the reverse effect on 2 channels when I hired a designer. The thumbnails looked great. But the views just plummeted from there.
    The small 1k channel lost all its traction. And my 22k channel went down from 8k in 24h to 1-3k in 24 hours.
    Once I realised that I went on a long journey about thumbnail design principles and found some good resources including Jay Altos course. So I bought that made a couple of thumbnails myself and they really changed the game. I also gave my designer that course, cause he is really eager to get good at yt as well. So hopefully we can turn it around.

    • @BrandonShep
      @BrandonShep Před 8 měsíci +9

      Good luck! The biggest thing I learned about thumbnails is that the concept is far more important than the actual graphic execution.

  • @ritchiart
    @ritchiart Před 8 měsíci +2

    Yeah I saw his videos popping up actually on my feed, never clicked. I’m gonna check him out

  • @VoristicLive
    @VoristicLive Před 8 měsíci

    needed this video, thank you

  • @Walkingclaxxic
    @Walkingclaxxic Před 8 měsíci

    You sir have earned a sub and I’ll be binge watching your page while I edit my video for tomorrow release thanks 🙏🏾

  • @whoisrussell
    @whoisrussell Před 6 měsíci

    Love this video! Thank you

  • @OctagonalSquare
    @OctagonalSquare Před 8 měsíci +1

    I’ve seen your content! And yeah, it’s great.
    It’s crazy, as someone with less than 400 subs, to think that someone with thousands and growing daily would be like “this isn’t working”.

  • @FL3Lmc
    @FL3Lmc Před 8 měsíci +5

    Very in depth video, awesome

  • @ReeChad.
    @ReeChad. Před 8 měsíci +1

    Hey what do you think about about using Facebook ads and Instagram ads and google ads at the sametime

  • @jsnmrry
    @jsnmrry Před 8 měsíci

    Super relatable 🙌

  • @Inspiration_Fuel
    @Inspiration_Fuel Před 7 měsíci

    Interesting video! Great job 👏

  • @4kRonin
    @4kRonin Před 8 měsíci +3

    ngl bro saying 150k views was poorly.....bruh what 😂😂

  • @kotadiyachaitanya7957
    @kotadiyachaitanya7957 Před 8 měsíci

    Do you looking for video editor?

  • @ReeChad.
    @ReeChad. Před 8 měsíci +2

    Getting views in the beginning of 2023 was way easier tga😢 getting views in the end of 2023, there is competition

  • @Homovibez
    @Homovibez Před 8 měsíci

    Funny enough I have the subscribers cos I deleted all my content bcos yt rejected my monetization but I want to start over but I’m confused I don’t know which content I should do to start allover again…any help or suggestions

  • @United_Wings
    @United_Wings Před 8 měsíci +1

    Amazing

  • @kiianfn
    @kiianfn Před 8 měsíci +2

    Great Video! 😁

  • @HeyQuinton
    @HeyQuinton Před 5 měsíci

    The beastification enters the design space

  • @dinnolinno
    @dinnolinno Před 8 měsíci

    People are becoming more spectators in this world than doing the action.

  • @zoande83
    @zoande83 Před 8 měsíci +1

    What the hell I clicked the video expecting a 200 1 mil sub channel watched the entire video and then saw the views and then the subs. Just wow

  • @MrBe-lc1ye
    @MrBe-lc1ye Před 7 měsíci

    9:42 as efficient as possible (goal:less design , more views)

  • @HumanGio
    @HumanGio Před 8 měsíci

    help me blow up please

  • @zfdfilms
    @zfdfilms Před 8 měsíci

    W

  • @Muhluri
    @Muhluri Před 8 měsíci +1

    First

  • @trd_ftw
    @trd_ftw Před 8 měsíci +5

    This guy is crying about 15k subscribers while people like me after a year have a little over 500.

    • @AndrewsVideoTips143
      @AndrewsVideoTips143 Před 8 měsíci +5

      Talking about growing slowly on youtube... I have always made videos that I consider to be "half-decent" but a year in I only had 47 subs and the fact that this guy feels demotivated after gaining 15k in a year is ridiculous to me. At least he can monetize while I am here trying to make a source of income sometime in 2036

    • @themightyflog
      @themightyflog Před 8 měsíci +2

      Yeah it is all in the algorithm. If it don't want to see you it won't

    • @diesel5382
      @diesel5382 Před 8 měsíci

      Compared to the value he was delivering.

  • @BobbyMasteria
    @BobbyMasteria Před 8 měsíci

    BO RING