Visvim's Toshiyuki Ueno On The Joy Of Ownership: A Type 7 Film

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  • čas přidán 22. 12. 2022
  • Step into the world of Visvim's Toshiyuki Ueno in this film made in partnership with Porsche Japan, as we learn about the fundamental philosophy of 'monozukuri', or craftsmanship, behind the storied Japanese brand, as well as Ueno-san's deep affection for the sense of lasting ownership.
    Director: Ben Bertucci
    Producer: So Naito
    Music: Soela
    Type 7 Team:
    Executive Producer: Ted Gushue
    Executive Producer: Franziska Jostock
    Creative Director: Thomas Walk
    Managing Editor: Nat Twiss
    Type 7 is the daily magazine for those who are driven • Powered by Porsche
    Subscribe here to stay up to date with videos on the most interesting personalities and creators from the world of cars, architecture, art and design, and head over to Instagram to keep up to date with our daily storytelling on the @type7 account.
    / type7
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Komentáře • 202

  • @AtypicalDriver
    @AtypicalDriver Před rokem +232

    I can 100% relate to this story. I prefer owning fewer things, but the things I have I truly love and will keep for a long time.

    • @izzy031096
      @izzy031096 Před rokem +1

      I need to be more like this

    • @francescosalvioli8073
      @francescosalvioli8073 Před 5 měsíci

      i am feeling in his shoes...my car is just 26 years old and i love it like the first day i drove it, she will lasts much longer than me...

  • @patrickdanielcampbel
    @patrickdanielcampbel Před rokem +239

    Ben needs to make a full doc . The people are waiting patiently

    • @PouKay93
      @PouKay93 Před rokem +4

      Yes. Please!

    • @damador19
      @damador19 Před rokem +8

      Some of us are IMpatiently waiting.

    • @justamar
      @justamar Před rokem +2

      I thought this was going to be that... :(

    • @patrickdanielcampbel
      @patrickdanielcampbel Před rokem +4

      @@justamar Really hope he does a full length about Naito Engineering. I thought he was and then it was like 4 minutes.

    • @BenjaminBertucci
      @BenjaminBertucci Před rokem +26

      just finished the rough cut last week. it's coming!
      update on my IG soon.
      thanks for the patience guys, you won't be disappointed.

  • @ene1818
    @ene1818 Před rokem +41

    I wish Porsche would create quality vids like this. Their current campaign leaves a lot to be desired. This video is so intriguing and special. What a gem!

  • @SaschaPallenberg
    @SaschaPallenberg Před rokem +15

    This is one of the first videos I saw in 2023 and to be honest, this gives me hope for the future. What a gem!

  • @jonwarshawsky5288
    @jonwarshawsky5288 Před rokem +11

    Well said. There’s an enduring appeal to the older 911s - they become part of your life, not another disposable object.

  • @akarmoussaittizi3012
    @akarmoussaittizi3012 Před rokem +26

    The engine sound of the classic Porsches is amazing.Thank you for this beautiful video and I also love the spirit of Toshiyuki kun .

  • @RedRoverTW
    @RedRoverTW Před rokem +26

    Love Visivim. I've been to the Nakameguro and Omotesando stores in Tokyo. It's great he drives his Porsche daily. I drive a restored 40 year old BMW e28 daily. These cars are meant to be driven.

    • @nk-me2nw
      @nk-me2nw Před rokem +3

      same! e28 is my beloved daily

    • @carreteras101
      @carreteras101 Před rokem +2

      @@nk-me2nw my e24 is my daily.

    • @dadbod6039
      @dadbod6039 Před rokem +1

      Do you know the location in Tokyo that this is filmed, it looks beautiful

  • @ChanceSummer
    @ChanceSummer Před 3 dny

    First video I’ve seen where the true joy of driving slow and changing gears at 3000 rpm is shown. It is so relaxing it’s hard to describe to the younger generation and even harder to obtain in a modern car.

  • @rizs4021
    @rizs4021 Před rokem +4

    This film has been so impactful to me even while being so short. The thoughts, color grading, cinematography, sound design and pacing all have inspired me in some way or the other. I am so interested in this type of filmmaking, storytelling, thinking and everything and this film is just so important and intimate to me now. I am grateful for this film and the efforts that have been put in. Beautiful Work.
    Thank You.
    9:54 AM, 17 April 2023.

  • @honestreviewer3283
    @honestreviewer3283 Před rokem +14

    I like this guy. I feel the same way. I get sentimentally attached to things that have served me well and been with me for a long time. I wish I had a 70's 911 (maybe someday); for now, I am the original owner of a 2005 MINI R50 that I have extensively "restomodded" myself. Driving and maintaining the car, and accumulating new miles and adventures, brings me a lot of joy.

  • @owenoconnor2700
    @owenoconnor2700 Před rokem +15

    What beautiful cinematography and story telling

  • @blackcatiswatchingyou7776

    I love the patina on this car. Every scratch, dent, spot of rust is just perfect the way it is. I drive a fully-restored 80sc as my daily but I really struggled whether I should leave it the way it was. Just 2 different styles.

  • @fabiandimaspratama
    @fabiandimaspratama Před rokem +16

    Classic Porsche 901/911 strolling through Japan's neighborhood is a beautiful sight indeed. Like a work of art. Especially with that original steel rim.

  • @handyhistorian
    @handyhistorian Před rokem +4

    Just lost my classic black New Wayfarer sunglasses that I'd owned for nearly a decade (fell out of my jacket pocket, likely onto snow so I didn't hear it). I got a new slightly larger pair that matches the tortoise pattern of my prescription glasses for Christmas, but I can't say I wasn't attached to them. You knew how they opened, felt, fit and looked. I see them in photos and videos from years ago so I guess in that way they'll live on, it's just a reminder that everything passes away sooner or later, in one way or another.

  • @UndaCuvaChikin
    @UndaCuvaChikin Před rokem +5

    I share the same passion as him. My '78 911SC is far from perfect in the eyes of many, but she's perfect to me. No matter how many times I think about or see the car, it gives me butterflies in my stomach. I wish for everyone to find the thing that makes their heart sing in a way that is difficult to put into words. Thanks for the upload, Type 7. Definitely subscribing for more.

  • @ThePhillkillv2
    @ThePhillkillv2 Před rokem +98

    People like Toshiyuki give me hope for the future.
    Also, give us a feature film. I would love to watch a 30-minute - 1 hour video that follows the partial or complete process of these creators. I'm positive that there many like me that view this; I view these films and find them really inspiring for my design process and overall ethos.
    I'll go a little further to suggest that I would pay a small fee to watch a longform video in the spirit of Netflix's Abstract design series.

    • @biomorphic
      @biomorphic Před rokem +3

      He sells $3 caps for $350, and shoes for $1800 that people will use for one season, since they cannot even be resoled. What is inspiring?

    • @glowinkl
      @glowinkl Před rokem

      Thought Hiroki Nakamura was the founder of Visvim. Who is Toshiyuki Ueno I wonder .

    • @denzellcham
      @denzellcham Před rokem

      @@biomorphic that is why he has these rare cars ;)

    • @ThePhillkillv2
      @ThePhillkillv2 Před rokem

      @@biomorphic Lol, I understand what you mean. I don't necessarily care for the stuff he sells, but more-so the idea that we should invest in things that we can use further into the future. Admittedly, I don't know much about his clothing line.

  • @predragmandusic
    @predragmandusic Před rokem +44

    Love it, love the Japan also, vibes are on point.

  • @michaelgladman9087
    @michaelgladman9087 Před rokem +7

    Fantastic. What a great car, owner, and story.

  • @richardbencomo4301
    @richardbencomo4301 Před rokem +2

    Feel the same passion for my 1966 PORSCHE 912 that I’ve owned for 45 years. Thank you for your video. ✌️

  • @epicroadtripwithpiotrgorski

    Intriguing how you finding these stories all over the world! Fantastic!! Thank you for sharing!!!

  • @Nickolaswright
    @Nickolaswright Před rokem +22

    What an exquisite little film. Found it very tranquil. Really enjoyed it.

  • @mattborman5780
    @mattborman5780 Před rokem +8

    Absolutely unreal video. I know it’s an advertisement, but I forgot it was for about 4 minutes and 28 seconds of it.
    What a production. It’s the anti-Top Gear, in the best way. Slow. Full of feeling. Thoughtful.

  • @TheLemon333
    @TheLemon333 Před rokem +1

    These videos are soooo good. I loved hearing this man talk and make sense. Using something and liking it more and more. Quite the antithesis to Brand New throw-away culture where people's insatiable voids never get fulfilled and the landfills overflow.

  • @jupiterjohnson7191
    @jupiterjohnson7191 Před rokem +1

    👏🏾👏🏾👏🏾 Thank you for making this video! Being an American, I have always had a reverence for Japan and their cultures view of possessions and passions!

  • @stevebendelack3935
    @stevebendelack3935 Před rokem +4

    What a fabulous film.The respect,the aesthetics,the feelings of this film are a peerless celebration of enduring quality.Lovely

  • @lic.marcoa.guzmanc.7743
    @lic.marcoa.guzmanc.7743 Před rokem +1

    UFFFFF Brother,................de LUX, felicitaciones !!!! Keep Rocking.....

  • @wesleycardinal8869
    @wesleycardinal8869 Před rokem +1

    Beautifully filmed, a little pearl. Loving things, keeping them and repairing them is the work of a lifetime and goes against the grain of consumer culture. It doesn't even have to be a "special" car like a Porsche, it can be an old Corolla. The value of the thing comes from inside you, not from a clever marketing campaign. 👍🇦🇺

  • @shrimposchannel7174
    @shrimposchannel7174 Před rokem +1

    What an amazing production. Thank you ✌️

  • @ferrarriohh
    @ferrarriohh Před rokem +3

    That’s wild, his opening statement -i paraphrase- were
    “we wanted to make something that performed for people, and that lasts.” He’s Japanese talking about a German car.
    I’m American (German-Italian) and seeing his car and clothes, reminds me of myself:
    but I drive a ‘02 Lexus IS300 (because of its beauty and reliability, its essentially a Toyota Altezza), wearing black jeans and Vans. I think we all want the same things, we just all have different views of what those things look like to us.

  • @anthonymiller6234
    @anthonymiller6234 Před rokem +1

    Beautiful film and a beautiful car. I'd dearly love a 50 year old classic Porsche. Such a sublime sounding machine.

  • @Teddemeister
    @Teddemeister Před rokem +2

    Amazing film-making right here. Please make more!!!!

  • @ssoundwaves
    @ssoundwaves Před rokem +1

    Damn, this was the embodiment of beauty. Bravo

  • @clique53
    @clique53 Před rokem +1

    Ted, So and Ben… like a dream team!

  • @avagrego3195
    @avagrego3195 Před rokem +1

    Love this video, the message speaks to me. Thank you

  • @keithskelton2287
    @keithskelton2287 Před rokem +6

    illustrates everything the modern era is not :-))
    Thanks for posting 🙏

  • @Compassarium
    @Compassarium Před rokem +5

    What matters most is that you give your best effort every time, no matter what you do.

  • @bryandickerson5365
    @bryandickerson5365 Před rokem +8

    Like Toshyuki I am also materialistic. Not materialistic in wanting to buy and shop all the time, but I do love things..things that are/were made to last and be used for a long time. Always longed for a 911 too. Mr Ueno’s is perfect and he has the exact relationship with it that I would’ve wanted. Excellent video!

    • @fredk6992
      @fredk6992 Před rokem

      Well said, the distinction between those two types of materialism is too often forgotten.

  • @garyhaddock7264
    @garyhaddock7264 Před rokem +1

    Just lovely.

  • @dominique046
    @dominique046 Před rokem

    super catchy; love the way its filmed, great story!

  • @remus421
    @remus421 Před rokem +1

    Vintage everything.A beautiful thing.

  • @pacificloungecebuphilippin6124

    well done and perfect message

  • @MindDezign
    @MindDezign Před rokem

    Type7 always a great video of enthusiastic passion.
    These cars were built in the era of human hands on manufacturing processes. This is how and why this era cars have soul. Many souls brought it to life.
    Today computers and robots have replaced human intervention.
    And we know what we have now.
    This era car was only meant to be a ten yr old car. Not a 50 yr old car as many of the cars of this vintage are still loved,cherished, and restored.

  • @a1360160
    @a1360160 Před rokem +1

    the color, the shape, what a complete beauty

  • @peter.alixhuebscher1119
    @peter.alixhuebscher1119 Před rokem +1

    A great philosophy in this ‘disposable’ day and age.

  • @996Revival
    @996Revival Před rokem +1

    Making things people will use for 20 years and have an attachment to. I definitely feel that. Nice one, Ted😊Solid.

  • @ciprianogonzalez7254
    @ciprianogonzalez7254 Před rokem +2

    The music is perfect.

  • @JonAutomates
    @JonAutomates Před rokem +2

    This was beautiful.

  • @eloudji
    @eloudji Před rokem +1

    just beautiful

  • @rizs4021
    @rizs4021 Před rokem +1

    wonderful video great work.

  • @tachoudhury
    @tachoudhury Před rokem

    very high quality work. subbed.

  • @dompik2081
    @dompik2081 Před rokem

    It is Nice to see this short film. Thanks

  • @deaconddd
    @deaconddd Před rokem +6

    If all I had in my possession was some raws, brigadier’s and a classic 911 I would be just fine with that.

  • @svdannehl
    @svdannehl Před rokem +5

    Love it ! Made in Germany has been and will be always long lasting high quality product

  • @joelweiss8313
    @joelweiss8313 Před rokem +2

    SO good.

  • @BugPack67
    @BugPack67 Před rokem +1

    Very nice film & an inspiring person !

  • @jimrose71
    @jimrose71 Před rokem +1

    that was nice, very nice

  • @udou365ok5
    @udou365ok5 Před rokem +4

    Crazy how it felt so poetic.

    • @vitof.4626
      @vitof.4626 Před rokem +1

      Well, there is everything in for that:
      a Porsche
      an old Porsche
      an Johnathan Ivy speaking
      dramatic music
      wide perspectives
      small story

  • @johnparr5879
    @johnparr5879 Před rokem

    Quality pure and. Simple.

  • @DrHumorous
    @DrHumorous Před rokem +1

    Beautiful camera work 👏🏼

  • @JohnDoe-xu2vx
    @JohnDoe-xu2vx Před 4 měsíci +2

    Years ago I sold my 70 911E Coupe to a couple asian guys for $7500 US dollars. They were going to ship it to Japan and would sell it for $25,000. Still breaks my heart to this day.....worth over 100K now.

  • @DestroyAllWaves
    @DestroyAllWaves Před rokem +2

    So good

  • @pinnyminni1221
    @pinnyminni1221 Před rokem +1

    Whoah this is really cool

  • @francescosalvioli8073
    @francescosalvioli8073 Před 5 měsíci

    Awesome loading, thank you, i appreciate this footage because i am feeling in his shoes...my car is just 26 years old and i love it like the first day i drove it, my bikes 34 years old, and these stuff will last much longer than me...

  • @OscarOverlanding
    @OscarOverlanding Před 5 měsíci

    Beautiful!

  • @larrylobster78
    @larrylobster78 Před rokem +4

    Imagine if Ben Bertucci made a Type7 full length documentary about the So Naito crew and the work they do there in Japan? Ohhhh boy. *rubs hands together like a filthy little fly*

  • @bwalton1968
    @bwalton1968 Před rokem +1

    I love this

  • @bn1984
    @bn1984 Před rokem +3

    Please please please get more film/s about visvim a documentary would be increidble. The longer the better.

  • @irwinliaw7805
    @irwinliaw7805 Před rokem +2

    Well done nice production

  • @edwardduarte7393
    @edwardduarte7393 Před rokem +2

    I thought this was a Japanese production. Great channel. Keep it up!

  • @stubbk3
    @stubbk3 Před rokem +1

    love it.. my car is a 2004 bmw, my motorcycle is also from 2004 even my daily suv is 2005. , i just found what i like and stopped replacing stuff, regret losing my mk2 gti that was a keeper , ha my jacketi got before we had kids even some 20 years ago,

  • @nigel200310
    @nigel200310 Před rokem +1

    Beautiful Porsche.

  • @furiacabocla2furiacabocla589

    YOU PEOPLE MAKE AWESOME VÍDEOS. THANKS FOR DOING THIS TO US..

  • @rhgrabowski3855
    @rhgrabowski3855 Před rokem +1

    Ueno-san's principles should be applied by many other companies. Craft and fabricate a quality product that will last a life time. Then pass it down. I adore his 911T. Nothing fancy. A driver's sports car. Analog and timeless.

  • @christianwestling2019
    @christianwestling2019 Před rokem +3

    Is this channel the new Petrolicious? I sure hope so.

  • @obcr12000
    @obcr12000 Před rokem

    Subscribed first 15 seconds.

  • @M3LTUP
    @M3LTUP Před rokem +1

    Nice video. Reminds me of the wabi sabi concept.

  • @josefhajci1511
    @josefhajci1511 Před rokem +2

    Good vibes only :)

  • @dave_sanderson
    @dave_sanderson Před rokem +3

    Brilliant 😎

  • @kristoffermangila
    @kristoffermangila Před rokem +4

    I think Ueno-san is essentially an old soul in a young man's body.

  • @jack8118
    @jack8118 Před rokem +1

    thank you

  • @user-pc9dw9cv6z
    @user-pc9dw9cv6z Před rokem +1

    最高最強のスタイル 良すぎる

  • @marcusoutdoors4999
    @marcusoutdoors4999 Před 7 měsíci

    Superb storytelling and cinematography… the car was lovely but I’d have to get some one to gently knock out that dent on the boot lid

  • @adamnovina2139
    @adamnovina2139 Před rokem +2

    In my opinion, old Porsches has its feeling like a japanese cars have. They were very simple, small and gave a lot of driving fun though. Also made with quality materials.. and the sound..

  • @pseudonym4957
    @pseudonym4957 Před rokem +1

    Welcome back Petrolicious. Hopefully this time with evolution of concepts rather than cutting room templates designed to sell watches. The world is waiting for a Zen and the art of motorcycle maintenance feature.

  • @rodsalvador3608
    @rodsalvador3608 Před rokem

    Dents, scratches, vibes, chill, awesome.

  • @-9-7
    @-9-7 Před rokem

    that was beautiful

  • @kiwirangerover6052
    @kiwirangerover6052 Před rokem

    Epic!

  • @brianz426
    @brianz426 Před rokem

    Well done!

  • @Alan-N
    @Alan-N Před rokem +1

    Beautiful 911

  • @mhandsco
    @mhandsco Před rokem +4

    A. I miss my 912. B. That blue… C. How is it that I can be so far away, yet always feel that my people are in Japan?

  • @attiliofisher1094
    @attiliofisher1094 Před rokem

    This in ENDLESS CLASS...

  • @Laguna2013
    @Laguna2013 Před rokem

    what a great color

  • @icallthesefuncoupon2851
    @icallthesefuncoupon2851 Před rokem +1

    Could you please tell me about the camera setting that use for shooting this film? so beautiful and meaningful !

  • @virgilrytaar9083
    @virgilrytaar9083 Před rokem

    I love this, my car is only 45, but I can totally relate to this

  • @MrYoumitube
    @MrYoumitube Před rokem +2

    Beautiful car, I would love to drive a car like that on the open road w/ no traffic.

  • @meltedarchitecture
    @meltedarchitecture Před rokem +1

    Mega!

  • @adrianbailey9408
    @adrianbailey9408 Před rokem

    Hi. Beautiful film. Could you detail the equipment you used in the filming to capture your look? Thanks.

  • @kll3406
    @kll3406 Před rokem +2

    無茶苦茶かっこいいな・・・

  • @adam872
    @adam872 Před rokem +2

    I like this guy's philosophy. Make something good and durable and use the arse out of it. Love that and a lot of the things I own are in that category.

  • @ariekkurniawan6111
    @ariekkurniawan6111 Před 11 měsíci

    What Porsche model is it? Stunning.