Taylor Swift Learned from Past Mistakes for ‘Midnights’ Marketing
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- čas přidán 22. 11. 2022
- Taylor Swift hasn’t had the most longevity with some of her previous albums, and she’s making sure this does NOT happen with ‘Midnights.’
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16 years and people still want more from her. They still care and buy her music. They spend money to see her on tours. She's still slaying the music industry. I think her biggest asset is her fearlessness and her fans, she's never afraid to experiment and play a little outside her comfort zone cause she knew her loyal fans will embrace and support anything she puts out there. From country, to pop to indie and back to mainstream, she found success in each era. No one's doing it like Taylor and her Swifties. She has cemented her legacy and she's not done yet.
Well said 100% agree
That’s because she had always had two very important things on her side: relatability and authenticity (combined with the amazing musical mind and marketing genius , and fully taking ownership of her own brand)
@@beccac6812 That's right as well. She knows what she's doing, she knows pretty well how to manoeuvre the industry and just naturally gifted
*fearless* ness. I see what you did there, and I choose to believe that it was intentional.
Her beauty is so obvious. She's pretty. I like her love songs.
Reaching the peak of her career 16 years in is an underappreciated achievement by Taylor.
This is not the peak of her career. Her peak was in 2016, when she was making memorable and unforgettable songs. Now many artists are charting high but they are not making impact or lasting songs
@@alyelkh she didn’t even make music in 2016 what are you talking about
@@alyelkh she didnt release a single song in 2016 what are you talking about.
I hope she hasn't peaked because that means it's all down hill. I hope she just keeps rising and making fantastic music 🤩
@@Coolcatmel08 she could reach a new peak further in her career. Just the peak for now. 😁
Folklore and evermore were indie records so I think what these masterpieces got already is very very big W in charts... and yeah Taylor comeback into pop music and she slayed everyone
Both folklore and evermore were backed up by a huge label, i don't think they here released independently
@@iwilitu6591 Yes you right. "Indie records " from independently music has become a style of music nowadays ... like Arctic Monkeys and literally Radiohead . I think Folklore from that style of music was amazing and incredible on charts.
Funny fact about evermore is few of indie artists dragged Taylor because evermore was " successful" and got number 1 on billboard!!!
Oh didn't know it was also a genre! !!
She’s beyond. No other artist could do it this way.
Taylor Swift is her own market. Back in the day, if an act had a successful sound, there would be 100 clones that year. Even Micheal Jackson was cloned with the likes such as P Diddy and MC Hammer. I also believe she doesn't have the competition with alternative acts.
@@orlock20 Olivia Rodrigo is a huge successful new artist. Not to take any credits from her, but Olivia's team was marketing her as the new Taylor Swift, even she managed to get Taylor's audience too. Although in recent situation Olivia decided to distance herself from the narrative since she received backlash from people who doubted her originality but yeah it is what it is and it happened.
@@afiefswift5403 well that happens to almost every artist
Gaga as Madonna
Ariana as Mariah
Ava as Gaga
Dua as Katy
Etc
Olivia Rodrigo is probably the daughter in law in anti-hero
@@folklore9062 okay I get it. In Pop culture I haven't see people said Dua wannabe Gaga. All the narrative around her so far is she is the next Katy Perry or she's the new Cher, which both artist low-key offended with that statement.
Not the Ava sneak between supposed to be main pop girls. Love her but she's nowhere near close to Olivia. Anyway I proved the previous comments who said Taylor doesn't have a clone (meanwhile Olivia's team literally marketing her as the new Taylor Swift. It happened in our eyes)
Honestly the genre change makes all the difference. Cardigan and Willow were great songs, but with the indie pop sound they had, it was VERY hard for the songs to keep high on charts. I'm guessing adult pop contemporary radio ate those up, but they're not super catchy pop songs to play at parties or clubs. I am also pretty sure that Taylor was aware those two albums weren't going to be that popular, she knows how the industry works, but she did the kind of music she wanted to make at the time, which I think is a very respectable decision. Maybe that's why she seemed kind of surprised when Willow hit no. 1.
@PokeBroken I see what you mean. Midnights is a step closer to that. We'll see what she does next. Although with the rerecorded versions of 1989 and Reputation, we might be getting previously unreleased songs in that style.
@@stardustsdd produced by Jack, again
willow went number 1 because it has 100 versions just like all of tay's songs
Haters will say she make more versions or more remix's to top the chart...But please, this is how Music Industry work.
It’s not hate, it’s just the truth that she only achieves these peaks by manipulating the charts. She’s a mastermind.
@@manuelirvingzarate Rihanna did same thing. Remixing S&M with Britney. Featuring Drake on songs she senses may not go #1. They’re all doing what they have to do but no one never wants to call her out.
@@manuelirvingzarate ppl pull remix too but they dont pull the same numbers💀🤣
@@manuelirvingzarate every artists do remixes yet flop yes I'm looking at you gaga and Ariana grande
@@bemyhope5059 lmaoooo
i think we might see a lavender haze mv to get another #1 hit maybe
Oh I definitely agree and I think she’s spacing it out like this because she knows that Lavender Haze reached #2 I believe opening week and with a music video it could definitely get to #1 once Anti-Hero falls from the top spot
i hope so!!
lavender haze is obviously the next mv because that midnights trailer from thursday night football still has some scenes not from anti-hero or bejeweled mv. all those scenes have some aspect of purple, most likely taking "lavender haze" literally.
@@jacksonseventythree8127 well even more than that, one of these scenes is literally her making a circle of purple (lavender) smoke (haze kinda) so I saw it as a literal representation of the lavender haze
She needs to spend the similar energy that anti hero received to that song or otherwise it could be a total flop since gp already heard the song or it'd be came a sleeper hit like 'delicate'.
Folklore and evermore aren't flop. Despite the decline of its lead single, folklore stand alone and compete better with other 2020s albums as well. That record is still on fire and now aiming 10M units worldwide. Evermore might be Taylor weakest record so far, but that girl is strong. She fought her place to stay and it might be flop to Taylor's standard but it's the peaked of everyone in the music industry. Evermore performed better than majority of her competition. Even other main pop stars wish to have a flop record like evermore.
Funny because her albums who flopped are her best ones (imo of course).
The lyrics are unmatched.
@@1cheness 100% agree. Evermore is in a league of its own
Evermore is one of my favorite albums. I listen to it even more than folklore :) I feel so bad evertime Tay neglects it
I listen to evermore more than folklore, the songwriting on that album is fiiiiiiiireee 🔥🔥🔥🔥🔥🔥🔥🔥
Evermore was perfection. Almost as good as Folklore.
I also think that folklore and evermore were not meant to be commercial albulms like they did not receive any promotion but the albulms became extremely successful without them cuz of the great quality especially folklore and new listeners also came to taylor due to the pop shift into indie those albulms were albulm material as in whole not single material cuz they were litteraly stories turned itno songs
It is entirely appropriate for a lead single to spend several weeks at #1 for a very successful album.
Her next tour will be the first in history to make a BILLION. Taylor is the music industry.
folklore and evermore both had very alternative sounds and she intentionally decided not to promote them so i don't think them as failures. on the contrary i think they were really successful because even tho they were completely out of the blue and had 0 promotions they were good on the charts and the sales, i don't think anyone from the industry could pull that off tbh
I also think that the 3am tracks being exclusive to streaming as well as the fact that she held off on releasing on the lyric videos to CZcams until 18 hours after the album release also helped the album to break as many streaming/Spotify records as it did, because it forced people to listen to the album via those specific platforms. Not to mention the clock design scheme of the CDs/vinyls, which led to a lot of people buying up to 4 physical copies each. I think the remix releases were a bit cheap of a way to keep the #1 spot for Anti-Hero, but as a whole, this is some of the most clever and effective marketing I've seen for an album rollout. She really knows how to adapt to the current landscape in regards to music capital and it makes me so interested to see what she'll come up with next.
I say this as a long time Swiftie - her lead singles, both choice and performance, have disappointed me in the past. Often they are not actually emblematic of the album at all. LWYMMD almost turned me off from listening to Rep entirely for about 6 months. Anti-Hero is incredibly emblematic of this album and was the PERFECT choice of a single. It's so great to see.
agreed! it makes total sense as a lead single
I think you mean "emblematic," not "enigmatic," which kinda has the opposite connotation you're aiming for lmao
LWYMMD did turn me off of Rep and actually took a few years for me to listen to it simply because I was convinced I wouldn’t like it based on LWYMMD
I can't hear ppl talk sht about anything regarding rep
Lwymmd was a perfect choice, though the song was a bit ridiculous like “Me!” It garnered the attention and set the energy she was trying to portray
'Ask me what I leaned from all those years' she wasn't lying
Lavender haze is coming as a mv I hope it goes #1 😍
Yess
She just needs to play her card right. Lavander Haze has every smash hit elements. I wish she would release 3-4 singles this era, but well even if it just Anti-Hero and Lavander Haze I'd take it as long as she's not sabotaging herself.
@@afiefswift5403 same I hope Taylor doesn't ignore lavender haze as a single same thing that she did on cruel summer 😭
@@Swiftie4Life8 she already filmed the music video. There's no way she's going to keep that in the vault. And if her competitive energy stay with us then that song won't be performed like 'The Man'. She's going to release it in earlier next year or use it to hype the tour as what she did with 'delicate'. The radio still playing that song despite being an album track. So it's a good sign!
@@afiefswift5403 i mean we got bejeweled, whether that is a single or not the music video was incredible and probably took so much time effort and planning
New romantics is the best song form herrrrr i swear
it is in my top 10
she's a genius in every way..her mind 😱😱😱.. & she's bonded with us, swifties & her other fans for 17 years!!! & no other artist even came close to it.. 🤗🤗🤗🤗🤗
A good video except you said that the albums Lover, Folklore, Evermore and Reputation did not experience much longevity on the charts. Literally every single one of these albums have charted for more than 100 weeks on the Billboard 200. Taylor has 9 albums so far to have done this.
Not only that but the albums are wildly successful on BB200. Lover and Folklore barely left the top 40.
i think they meant the Hot 100 chart, of course Taylor has no problem with the Billboard 200 she is a mainstay there.
The worst era was Lover tbh. With terrible lead singles and not being able to tour, most people are not aware how good this album is (besides the lead single, I never need to hear ME! again, despite my two favorite artists collaborating on it)
Not really. Lover literally performs stable since it released. That record never left the top 100 meanwhile reputation was tanking after 2 years. Lover also always in Taylor's top 3 most consuming albums. She's not going anywhere.
remember that after 20 weeks the songs go recurrent if they're not above #50, that's why both LWYMMD and Willow only charted for 20 weeks
Lwymmd was starting to regain points then the rule had to interfere
To be fair, Taylor did not give Cardigan much promotion at all. And folklore still spent 8 weeks at number 1. Also with reputation, Delicate had longevity. It was a proper radio hit which we didn't get again until Anti hero
me! and yntcd were both radio hits, they were played on the radio for several months..am i right or?
@@minimalistvlogger3467 they only lasted 20 and 21 weeks on the charts respectively. Delicate lasted 35 weeks
@@nathanieljohnson5908 true but 20 weeks makes a hit, right?
@@minimalistvlogger3467 Nowadays, that's kinda bad. I mean I would consider them moderate hits but not like huge smash hits that will stand the test of time
It's not rocket science that Folklore and Evermore didn't have mainstream sound. But they did good for longevity.
And anti hero is a good song unlike me or yntcd, so it deserved to block those two mid songs (rih and drake).
anti-hero is great, but the album is filled with boring ass songs like mastermind, question, vigilante shit, lavender haze etc
can't help feeling bad for lover or folklevermore eras because THEY DESERVED THE TOP 10 OCCUPATION, NOT THE ALBUM WITH MID IN THE TITLE
@@Stanislav_Orlov Oh come on be real, mastermind is super cool and amazing. Question is her worst song sure. Vigilante shit sounds like a leaked demo from REP. Lavender haze is alright. But not mastermind, mastermind is cool. I do think the album was disappointing.
But the 3 am tracks (except dear reader... Zzzz...) are so amazing I wish they were included!
@@Stanislav_Orlov Agreed on folklore/evermore though. Best albums she ever made
@@nessie7306 I feel like the only mastermind hater :(
Lorde once said *“Taylor Swift is so flawless and so unattainable, and I don’t think it’s breeding anything good in young girls.”* And I’m sorry Lorde but at the time, you were far from right.
Taylor Swift is not perfect, because you know nobody is but she is definitely not a bad influence. Throughout her whole career, she shows that girls can be as successful and influential (or even more) as any man in the industry ever has. She has paved the way for so many individuals through her music and herself.
A lot of people see her as a spoiled lovesick talentless white girl but the thing is, she knows people have this image and she mocks it (ex: Blank Space) 😂. She is a great marketer, storyteller, musician, and so much more. She has truly made a name for herself. You don’t have to be a fan of Taylor but you can’t deny that this girl is running it 👑✨. She truly is a mastermind 🧠
that really pisses me off so fucking much. like no one says that about men. how is taylor breathing and living her life bReEdInG bAd tHiNgS in people?! shes a talented successful woman any girl with adequate amount of brain cells will be inspired by that. why tf do we expect female celebrities to limit themselves and apologize for merely existing god.
@@farahwork2552 Like Taylor Swift always does, she grabs both her good and bad experiences to spread the word while also making bank of them. Her song “The Man” tackles this topic you brought up so damn well.
And the thing is supposedly “feminists” say this about other women and talk crap about them while their whole thing is to fight for women equality. So, a group of both men and women discourage and mock women in the industry. Like another singer Melanie Martinez once quoted “ Feeding on misogyny, but still you call yourself a feminista. If that were really true, you wouldn't feel as if I were a current threat to you.” It sucks how people are out to get you instead of lifting you up :(
She is also the most talented songwriter in the music industry outside of Hiphop. She is an amazing performer too.
Lordes comment had nothing to do with talent or career. Taylor was so airbrushed and edited in 2012 she didn't look real. She looked like a completely flawless and unattainable image that's what Lorde believed wasn't breeding anything good in young girls(self image, expectations) and she was right. I was 15 and knew it was part photoshop, part make up but didn't understand enough to know why she looked like a doll not a person and was aooooo disappointed I wouldn't ever come close to anything as "perfect". Yes. I was dumb. I was 15 and she had millions of dollars, latest tailored fashion, hair and make up stylists, the latest editing/photoshop technology and an eating disorder. I'm not saying anything bad about taylor or her eating disorder. I'm saying, I'm unhappy that's what I and ik a lot of other girls were hoping to look like at the time not knowing how much I shouldn't have either bc it was unhealthy or impossible.
those were the times when taylor was proving she is not just a pretty face.
We are not talking much about how there are not much Taylor Swift clones out there. The closest I can think of is Olivia Rodrigo and that’s even debatable. There’s just no record label that tried their best to introduce a new Taylor Swift. Big example is Nicki Minaj. She’s been successful on her career but she kinda flopped when Cardi, Megan, and other female rappers tried to compete. I think this is the other factor why she is successful after 16 years. She got her own image and branding.
Part of what made her succesful is her unusual music trajectory, let's remember that she started as a country-pop artist, but she managed to gradually become more mainstream without allienating most of her previous fanbase. And I think that would be VERY hard to reproduce.
The implication here that most female rappers have the same image and branding is rubbing me the wrong way. Nicki isn't flopping at all, but she's been less popular for being unlikeable and controversial. Her brand is nothing like Megan or Cardi, they're just put against each other. Closest I can think of is Doja, but she's so different too. Maybe they're similar... To you. Let's unpack that.
How is Nicki Minaj flopping when this year she debuts her Super Freaky Girl at Billboard no.1 and it stays 10 weeks on top 10, getting MTV VMA Michael Jackson Vanguard Awards, getting deal with FIFA for a song just to name a few. Meanwhile not even Cardi's Hot Shit didn't charted on Billboard top 10, she managed to get top 10 single this year by remixing Glorilla and even that only stays one week on top 10. And let's not get cute with Megan, her album Traumazine sales wasn't even that good and she's busy dealing with Tory Lanez + her label 1501 trying to stop her.
Taylor is the air on my hair on the weekend ❤️🔥
I’m so happy for her!
I love every Taylor album but folklore will always have a special place in my heart❤.
Also folkore was extremely successful it was the longest no 1 albulm of 2020 but she didn’t major singles
Rihanna’s “comeback single” was a soundtrack song and a ballad and how can Her Loss be a comeback for Drake when he released like 6 months ago. Taylor blocking them was expected considering how much more promotion was included.
Releasing 4 different editions of the vinyls and cds definitely boosted her record sales too
Even if other artist follow Taylor strategy they won't even going to achieve 10% of what Taylor achieved
1:56 that Rihanna song was so upsetting for The comeback, it's good For The movie but For a comeback,... Really?
I am obsessed with these informative videos about how the music industry works now adays. I am so old and out of touch but I enjoy music from all these new artists so it is so cool to learn what was a hit, how the marketing for an album goes etc.. Thank you dear!
I predict anti-hero will spend 6 weeks at #1
Christmas Carey is soo strong this year only 6 weeks will be possible.....
The people who don’t understand her success, that’s their opinion. She got to where she is and even further with her talent, pen, loyal fan base and growth as an artist. If you don’t understand or get it, then don’t reply or comment on something you don’t understand. Taylor is here to stay rather y’all like it or not!
No one market a song like taylor swift. Her marketing strategy is amazing
If an act has a hot sound, there are usually a lot of clones, but Taylor Swift is in her own market and not being challenged. That could be because of the lack of talent among the pop acts as this is something new. Even Micheal Jackson's sound was copied by Mc Hammer and Puff Daddy.
Actually she's terrible. Her marketing peaked if we talk about albums. Taylor singles marketing is either hit or miss. Not to mention she always choose to release with competition around.
Tay-Tay is definitely the Queen of music. Love the new album so match! 😍
Anti-Hero is gonna spend 5th week at Number 1 without remixes lol and Drake fell to #3 and Rihanna probably going to left top 10
Drake throwing shade to Taylor didn't help him I think.
thank you for the video dear adam. youre so good on your job.
thank you so much :)
Cardigan wasn't heavily promoted, neither was Willow, hence their lesser times on the charts. LWYMMD was the same way, but that was on purpose. All of Reputation was intentionally under-promoted, which was the entire point of the album, and it's even funnier, because it's accompying tour still became the highest grossing NAmerican tour by a woman.
Also, Anti-Hero was clearly written and produced to be radio-friendly, hence the success of the song. It was the same thing with ME!, written with the intention of being radio-friendly. Nearly all of Lover was written that way, but we never to got experience it in the way of other Taylor albums because of the pandemic.
No one coming close to the queen.
Lavender Haze would be best single rather than anti hero
before when streaming is not popular she already sold millions of records and albums, and Midnights is successful too despite it is just a month old. 2billion streams on spotify in just a 1 month. But she has done so much in the past years too.
for the correction, it is not just the remixes but she has so many aiplays than drake at that week. but of courses the remixes are good too but her airplays are high in the data that i saw. i dont think that is the highest or the most successful era in her entire career because it just started month ago, well i can be but too early for that. But before midnights came out she is already successful , it is just like Folklore and Evermore are indie records but those are highest selling alternative album tho. Lover reached 800k plus of copies in its first week but sold 3 million copies worldwide. But again, since her career started she is already sucessful. Midnights just sold 1.5 million a week the highest in a week recorded in her entire career but it doesnt mean that midnights album was the most sucessful thing in her career, midnights is sucessful but it is a 1 month old. lol
#JusticeForCruelSummer!!
She promised us we'll never find another like her. 👑
the thing i like about his videos is that his content is full of facts and i get updates through his videos
thank you!
Probably the trends with anti-hero she launched on tick tok helped as well, she has excellent strategy in place, for sure, but also, it’s an excellent album. Impressive, I love all the songs and I’m not really a swiftie :-)
I think Rihanna wants to quit music, I have a feeling she only came back because of the fans and critics. she’s tired of people asking her about a new album, so I have a feeling when she releases her new album, she’s going to quit music, her heart just isn’t in it anymore. she’s already a legend she solidified herself as one of the greatest musicians ever. there’s nothing left for her to do, music wise, she already proved herself. not to mention, she is 34 years old, she probably wants to settle down.
She came back because she was paid by the makers of Black Panther movie. She’s only stalling because she doesn’t have her smash hit lead single. All this Fenty baby Rocky nonsense is because she’s not finding her next big hit and she’s nearing flop territory. If that girl had her global hit she would have released by now.
Oh, I know that, but her discography isn’t as big as her peers, so once she releases her ninth album, that is it.
34 yo is not old, what are you talking about, you think 34 is grandma age? Please I am begging you to get out of tiktok anti aging mindset and think for a second. 34. Is that old to you? Look me in the eyes. That's when your life begins!!
Ask me why so many fade, but I'm still here...
Greetings from Germany !! I love your music tea 😍😍😍😍😍
she blocked rihanna yes. but for a lullaby slow song and movie song, it did really well, plus there were like 100 remixes
Rihanna and her label paid radios to keep playing that boring lullaby
Don't hide behind the lullaby excuses. Riri paid radio and the check even managed to favour her that week that suddenly billboard change the rules and put radio more than sales + streams. Not to mention riri multiple versions of that song plus even wakanda lyrics video. Her team even faked the sales that Billboard had to filter them.
There are no 100 remixes. When Taylor fight Riri, she only released the instrument version of Anti-Hero and even Billboard confirmed she doesn't need that to stay on top.
there wasn't a single remix for Rihanna week, she released them on Drake week. She blocked Rihanna because fans streamed and buyed the song, this only showed how loyal Taylor's fanbase is.
Nah bro, there were ZERO TAYLOR singles when Rih released. Don't hide behind excuses
@@sunnydelight5255 Rihanna is more interesting Than Taylor's boring ass.
Midnight was her best album and style I wonder how she'll top Midnight.
Anti-Hero (Illenium Remix) = 🔥🔥🔥
Taylor is hella competitive she cares about numbers
I mean if she flopped like katy, she would be mad too
Please do more videos like this
I don't think there was any mistake with Cardigan and Willow cos' the gurlie knew that folk indie music don't do well on charts so she didn't even care to promote those lead singles or follow up another single although album tracks in folklore and evermore went viral such as august, exile, right where you left me, etc. Plus, she made those two albums out of boredom and surprise-released them during the pandemic. lol If it wasn't for the pandemic, she would have on Loverfest tour. With midnights, of course, she'll promote properly cos' it's pop music which sells and charts well. The only mistake she made was releasing ME! as a lead single off Lover album.
The only reason is because Anti-hero is everyone’s national anthem.
Folklore and evermore were her best in my option, so awesome
so what helps it to be at number 1 or even on the chart? is it the same if i listen to it at spotify or at youtube? its just those two platforms? and if remixes are like listening to the original song, listening to them from not official channels would do the trick too?
Taylor swift is running the music industry right now !!!!!!!
KARMA NEEDS TO BE A SINGLE ✨️
Here's a question...which of Taylor's lead singles (if any) do you consider to actually be the best song in their album?
For me, only 2 make the cut. Tim McGraw and Cardigan.
one could expect nothing less than this. she is a mastermind of course
Vocall6i don't find Taylor excellent , you guys her body of works , quality of music , she is really a legend and I'm here for it 💗
She is true mastermind
I LOVE HER SO MUCH
small note: why are we considering the original as one of the "5 remixes" am i missing something?
That pic of Taylor and Drake is fronds 2015, and he has since deleted it
Folklore and evermore were not about smashing hits. The surprise was that the "singles" reached number 1.
You forgot to mention the CLOCK!! You had to buy all of her special edition albums to make her Taylor Swift Meet me at Midnight clock!
Stream Anti Hero
I never see indie songs reached number 1 like cardigan and willow, and never see indie albums sold millions of copies. Now that we are in 2020s
She is really a legend ♥️❤️🔥♥️
Can you talk about Sza's situation with her label ???!!!
She's a mastermind this time
Taylor Swift is the Music Industry ❤
The only time taylor missed her singles success was with lover singles cuz of bad choices folklore and evemore were not intended to do well on hot 100 but rather the 200 albulm charts
Releasing lead single and album simultaneously also tell the fans that Anti-Hero is not the best song from the album and that's probably going to be the most overplayed song on the radio from the album. 🤷🏽♂️ I don't mind Lavander Haze, Midnight Rain or Snow on the Beach getting overplayed on the radio, but not Anti-Hero 🤦🏽♂️ It'll get annoying overtime.
It's already sold over 3 millions units!
Actually 5
🔥🔥🔥
Now she has proved that she is equal or even genuis than Rihanna the throne goes to Taylor swift
I still don't know who Drake or 21 Savage is? Is that like 21 Pilots or Forever 21? I feel so old!
midnights is not her peak era tho
You’re pretty. I like your videos.
1989 is the most awarded pop album in music history
Learning from her past mistakes you say? How come she is still a naysayer when it comes to where she just refuses to perform?
Rihanna and her label paid radios to keep playing that boring lullaby.
Can you please make a video dedicated to Little Mix.
Taylor is the music industry periodt
Swifties got their number 1 and still mad over a soundtrack song? Is it ever that serious?
Yeah it reminds me of the BTS fandom. Being obsessed with numbers. Enjoy the music.
Everybody makes mistakes.
Reaching
And ppl thought 1989 was her peak...if only we knew
Gurl this Taylor swift midnights analysis was way too short
Folklore still in top 50 200 chart
It wasn't hard to block Rihanna.
Taylor swift, is on top of the world now. no other artist can release anything now they'll get smashed by Midnight.
Love that this is the way I find out Rihanna is making music again lol