"For The Culture" - Part 2: Chaiwallah | A documentary by Kolkata Chai Co.

This documentary follows the story of two Bengali-American brothers, Ayan and Ani Sanyal, as they establish a chai company in New York City.
In Part 2: Chaiwallah, the Sanyal brothers delve into how they built a digital-first chai brand and used pop-up experiences to build our their business. During this episode, the brothers wrestle over one crucial question: Should they open a retail store in NYC?
Read more Kolkata Chai on Eater: ny.eater.com/2019/9/17/208705...
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Follow Kolkata Chai Co:
Instagram: / kolkatachaico
Twitter: / kolkatachaico
Website: www.kolkatachai.co
Facebook: / kolkatachaico
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Senior Editor/DoP: Tahmid Chowdhury
Additional footage courtesy of: Imtiaz Choudhury
Additional footage courtesy of: Jama Abdirahman
Music: Anik Khan + Haseeb (@haseebthefew)
Executive Producers: Ani and Ayan Sanyal for Green Room Creative

[@foxymamakitty4793]

Got the chai as a gift then made a pilgrimage to the cafe in NY. Fantastic😊

[@datBengaLifiNessE]

Love seeing y’all advance the narrative 🔥🖤

[@rohitagedala]

Made it in the vid for half a second 💪🏽😂😂 but this was shot so well!!! Tahmid has been KILLING it 😍

[@_RAJ_YOUTUBE_7]

I am form Kolkata

[@tahmidchowdhury4771]

🗣🗣